Talkwalker Analytics and Locowise, An In-Depth Comparison 2024

Comparison Summary

Talkwalker Analytics: Talkwalker-analytics is a leading consumer intelligence platform for social listening, media monitoring, and social benchmarking. It helps navigate dynamic social and consumer data effectively.

Locowise: Locowise provides social media reporting, analytics, and performance measurement for brands, agencies, and publishers. Advanced insights include competitor analysis, content audits, and smart metrics.

Talkwalker Analytics and Locowise: Customer Satisfaction Data

Most deployed common Use Cases for Talkwalker Analytics and Locowise

How can Talkwalker Analytics and Locowise optimize your Social Media Management Workflow?

Talkwalker Analytics and Locowise both analyze social media performance, but they differ in their focus. Talkwalker Analytics provides a comprehensive view of social media activity, including traditional media, and offers advanced features like image recognition and AI-powered sentiment analysis. Locowise focuses specifically on social media management and analytics, offering detailed insights into individual social accounts and the ability to measure campaign performance. A limitation of both tools is the lack of support for all social media management platforms.

"...Market trends analysis, Competitors Analysis, Online Reputation, Social media monitoring and reporting Features, Customization Options, Reporting 1)..." Peer review by Luis S., Financial Services

"...I track social media pages all day every day as a freelancer and this platform has not only revolutionised how I report, but also cut reporting time in half...." Peer review by Liane A., Health, Wellness and Fitness

What benefits does Talkwalker Analytics and Locowise offer for Communication Management?

Talkwalker Analytics and Locowise both provide tools for tracking social media performance. Talkwalker Analytics focuses on monitoring and analysis, offering a comprehensive range of features for understanding social media data. Locowise emphasizes efficiency and ease of use, providing tools for quick reporting and benchmarking against competitors. Talkwalker Analytics offers more robust analytics capabilities, while Locowise excels in streamlining reporting processes.

"...We dont just use it for a social media monitoring tool, but for analysing larger conversations by journalists and independent authors and analyse what they've written...." Peer review by Ankur R, Insights and Analytics Specialist, Design

"...Analytics solution that gives agencies the tools for tracking and measuring social media performance...." Peer review from LocoWise

What Are the key features of Talkwalker Analytics and Locowise for Engagement Management?

Talkwalker Analytics primarily focuses on monitoring social media engagement and provides a customizable dashboard for displaying reach and engagement metrics. Locowise, on the other hand, emphasizes engagement management and offers tools to optimize posts for engagement and analyze audience engagement. Talkwalker Analytics lacks engagement capabilities, while Locowise offers limited monitoring functions. Both tools may experience inaccuracies in their reported data.

"...Number of mentions and engagements of campaigns to provide a benchmark to compare to for the following year...." Peer review by User

"...- Great report layout - Scheduling - Optimal scheduling suggestions - Ability to engage users. ...." Peer review by Thabs R., Marketing and Advertising

What benefits does Talkwalker Analytics and Locowise offer for Competitive Intelligence?

Talkwalker Analytics and Locowise both offer competitive intelligence features, allowing users to benchmark their performance against competitors. Talkwalker Analytics excels in providing a comprehensive view of media coverage across various platforms, including social media, news, and blogs, while Locowise focuses primarily on social media analytics. Talkwalker Analytics enables users to customize queries and reports, while Locowise offers side-by-side benchmark comparisons.

"...The solution enables users to benchmark branding and campaigns with KPI frameworks, data-driven insights and reporting analytics...." Peer review

"...Comprehensive benchmarking allows you to understand not just your performance but your competitors and peers at both a metric and content level...." Peer review