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Talkwalker Analytics vs Tailwind: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Talkwalker Analytics vs. Tailwind is based on a specific set of business needs and context. The comparison uses 5762 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Talkwalker Analytics and Tailwind

Talkwalker Analytics, Tailwind, Khoros Marketing, NetBase Quid, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Talkwalker Analytics covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Competitive Intelligence, etc.

Tailwind focuses on Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.

"We’ve used the powerful tool of Talkwalker not only to listen to social media, but to listen to the voice of customers internally. This has provided the company with further insights into their consumers, and enabled MANGOPAY to action the voice of ...the customer across their business. " - Romain Mazeries

"Yes, it's a tool, but I consider the app a part of my team because it does so many things and makes my life easier... Like you just put everything on Tailwind, and it does all the work for you. It's a major time saver. " - Sandy Dedeian

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Talkwalker Analytics

Focus area

Talkwalker Analytics is better than Tailwind for

Software Failure Risk

  • low

logo Tailwind

Focus area

Tailwind is better than Talkwalker Analytics for

Software Failure Risk

  • medium

About

Talkwalker: The #1 Social Media Analytics & Monitoring Platform

Tailwind: Pinterest & Instagram Scheduler, Analytics & Marketing Tool

Age

2009

2012

Financials

M&A

SEED

Business Need

Total Processes
(we found evidences for)

74

77

Total Goals
(we found evidences for)

14

11

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

monitoring social media

engaging on social media

scheduling post to social media

managing social media account


communication management

tracking & monitoring communications

sending & publishing communications


engagement management

engaging and following up


competitive intelligence


helpdesk management



influencer marketing


searching for content

content publishing


sales call management

call transcription


social media marketing


campaign management

campaign monitoring



reputation management


workflow management




products & pricelist management




training & onboarding






generation of new leads


sales document management

proposal & quote management


touchpoint management


conference call management


account management


channel management



rating and review management


contact list management



lifetime value management


customer feedback management



follower management


referral management




billing and invoice management





Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve brand engagement

  • Improve ROI

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Launch new products

  • Scale best practices

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Grow market share

  • Manage risk

  • Establish thought leadership

  • Increase customer life time value

  • See 11 more
  • Acquire customers

  • Enter new markets internationally or locally

  • Scale best practices

  • Increase sales & revenue

  • Build brand awareness

  • Enhance customer relationships

  • Improve ROI

  • Improve digital and social presence

  • Grow market share

  • Improve brand engagement

  • Improve efficiency

  • See 8 more

Top Channels

Channels Used

  • social media

  • Pinterest

  • Instagram

  • e-mail

  • user generated content

  • blogs

  • promotions

  • website

  • Facebook

  • Twitter

  • phone calls

  • video

  • Facebook page

  • mobile

  • games

  • mobile app

  • chat

  • LinkedIn

  • offline

  • on premises

  • Facebook at work

  • newsletter

  • print media

  • magazine

  • See 21 more
  • social media

  • Pinterest

  • Instagram

  • e-mail

  • user generated content

  • blogs

  • promotions

  • website

  • Facebook

  • Twitter

  • phone calls

  • video

  • Facebook page

  • mobile

  • games

  • mobile app

  • chat

  • LinkedIn

  • offline

  • on premises

  • Facebook at work

  • newsletter

  • print media

  • magazine

  • See 21 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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high

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Business Setting