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Zendesk Sunshine vs Merchant Relationship Management: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Zendesk Sunshine vs. Merchant Relationship Management is based on a specific set of business needs and context. The comparison uses 2024 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Zendesk Sunshine and Merchant Relationship Management

Zendesk Sunshine, and Merchant Relationship Management belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Zendesk Sunshine covers Engagement Management with Review Sites, Workflow Management, Collaboration, Contact List Management with Phone Calls, etc.

Merchant Relationship Management focuses on Sales Document Management, Lead Management, Helpdesk Management, Training & Onboarding, etc.

"One of the main reasons for switching to Zendesk ultimately was to gain those base level efficiencies. What we ended up getting was a lot more than that. Sunshine made it a lot easier for agents to have more information, which in the end resulted in... a much better customer experience. " - John Wie

"IRIS CRM is far and away the best business management tool in the marketplace today. The IRIS team understands the day to day needs of the ISO community. " - Jason Wright

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Zendesk Sunshine

Focus area

Software Failure Risk

  • medium

logo Merchant Relationship Management

Focus area

Merchant Relationship Management is better than Zendesk Sunshine for

Software Failure Risk

  • low

About

Develop custom experiences with the Zendesk Platform | Zendesk Sunshine

CRM & Underwriting Platform

Age

2007

Financials

IPO

PRIVATE

Business Need

Total Processes
(we found evidences for)

29

53

Total Goals
(we found evidences for)

6

11

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


workflow management



contact list management


social media management

social media analytics


sales document management

contract management

proposal & quote management


training & onboarding


helpdesk management


relationship management


customer feedback management

measuring customer satisfaction


communication management

tracking & monitoring communications

sending & publishing communications


competitive intelligence


products & pricelist management



sales call management



generation of new leads



lead qualification: demographic


lead qualification: technographic


lead qualification

lead qualification: demographic

lead qualification: technographic


payment management



conversion management




lifetime value management


performance management



calendar management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Launch new products

  • Acquire customers

  • Improve visibility

  • Improve internal communications

  • Enter new markets internationally or locally

  • See 3 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Manage risk

  • Improve efficiency

  • Improve visibility

  • Improve internal communications

  • Improve stakeholder relations

  • Launch new products

  • Improve digital and social presence

  • Reduce bounce

  • See 8 more

Top Channels

Channels Used

  • phone calls

  • e-mail

  • website

  • user generated content

  • blogs

  • chat

  • Slack

  • text SMS

  • social media

  • Facebook

  • offline

  • point of sale

  • causes and charity

  • support groups

  • See 11 more
  • phone calls

  • e-mail

  • website

  • user generated content

  • blogs

  • chat

  • Slack

  • text SMS

  • social media

  • Facebook

  • offline

  • point of sale

  • causes and charity

  • support groups

  • See 11 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting