Comparison Summary
This comparison report of Zoho Campaigns vs. Adobe Campaign is based on a specific set of business needs and context. The comparison uses 7228 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Zoho Campaigns and Adobe Campaign
Zoho Campaigns, Robly, Brevo, etc., belong to a category of solutions that help Email Marketing, whereas Adobe Campaign, Pega Platform, Cyara, etc., belong to a category of solutions that help Customer Journey and Experience. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Zoho Campaigns covers Campaign Management with E-Mail, Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, etc.
Adobe Campaign focuses on Campaign Management with E-Mail, Communication Management with E-Mail, Workflow Management with Social Media, Engagement Management with E-Mail, etc.
"We've been very impressed with the service; how easy it is to use; and it has achieved our goal of reaching all our members in one click. Thank you Zoho Campaigns for making our work trouble-free. " - Alastair Yates
"Every time you add a step to the purchasing process, you lose up to 30 percent of your potential buyers. This isn’t just about Bridgestone’s success, it’s also about supporting our affiliated dealers and retail partners with a more streamlined custo...mer experience that keeps shoppers engaged " - Jeffrey Lack
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Email marketing software that drives sales.
Personalize and deliver campaigns across all - online and offline channels.
Age
1996
1982
Financials
PRIVATE
SERIES A
Business Need
Total Processes
(we found evidences for)
85
86
Total Goals
(we found evidences for)
14
15
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Scale best practices
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Launch new products
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Enter new markets internationally or locally
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Build brand awareness
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Grow market share
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Improve ROI
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Improve internal communications
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Improve brand engagement
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Reduce bounce
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Improve efficiency
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Improve digital and social presence
- See 11 more
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Acquire customers
-
Enhance customer relationships
-
Improve ROI
-
Grow market share
-
Build brand awareness
-
Scale best practices
-
Improve digital and social presence
-
Improve brand engagement
-
Increase sales & revenue
-
Improve efficiency
-
Enter new markets internationally or locally
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Improve stakeholder relations
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Launch new products
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Establish thought leadership
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Increase customer life time value
- See 12 more
Top Channels
Channels Used
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e-mail
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text SMS
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social media
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website
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mobile
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omnichannel
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channel partners
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phone calls
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mobile app
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offline
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promotions
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on premises
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user generated content
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blogs
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out of home
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brochure
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Facebook
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video
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point of sale
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display advertisement
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chat
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Whatsapp
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Facebook page
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newsletter
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LinkedIn
-
mass media
- See 23 more
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e-mail
-
text SMS
-
social media
-
website
-
mobile
-
omnichannel
-
channel partners
-
phone calls
-
mobile app
-
offline
-
promotions
-
on premises
-
user generated content
-
blogs
-
out of home
-
brochure
-
Facebook
-
video
-
point of sale
-
display advertisement
-
chat
-
Whatsapp
-
Facebook page
-
newsletter
-
LinkedIn
-
mass media
- See 23 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
