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Zoho Campaigns vs Zoho Mail: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Zoho Campaigns vs. Zoho Mail is based on a specific set of business needs and context. The comparison uses 7115 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Zoho Campaigns and Zoho Mail

Zoho Campaigns, Zoho Mail, Robly, Brevo, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Zoho Campaigns covers Campaign Management with E-Mail, Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, etc.

Zoho Mail focuses on Communication Management with E-Mail, Collaboration with E-Mail, Advertisement with E-Mail, Sales Document Management with E-Mail, etc.

"Zoho Campaigns has been really profitable for us. Our campaigns have achieved very good response rates. " - Louisa Sando-Patel

"Zoho is helping our startup since our primary days. We started using the free account for our email, and then subscribed to a nice package that Zoho Mail provided. It is one of the best tools that I have used, the practicality and the pricing is gor...geous. I'm sure that we couldn't have started at all without Zoho. Every time we need assistance, their team is ready to help; we are really grateful to you all! Thanks, Zoho! " - Leonardo Superti

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Zoho Campaigns

Focus area

Zoho Campaigns is better than Zoho Mail for

Software Failure Risk

  • low

logo Zoho Mail

Focus area

Zoho Mail is better than Zoho Campaigns for

Software Failure Risk

  • medium

About

Email marketing software that drives sales.

Zoho Mail | Secure email hosting for your business. a secure, encrypted, privacy-guaranteed, and ad-free email service.

Age

1996

1996

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

85

55

Total Goals
(we found evidences for)

14

10

Top Processes

Evidences indicate better relative satisfaction


campaign management

campaign analytics

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up

engaging with scheduling & cadence


workflow management


social media management

social media analytics

scheduling post to social media

engaging on social media

managing social media account


contact list management


helpdesk management


generation of new leads



social media marketing



sales document management

proposal & quote management

contract management


content management

content publishing





conference call management



customer feedback management



competitive intelligence


training & onboarding




segmentation and targeting





loyalty management

identify target customers


trade show marketing


products & pricelist management


conversion management


relationship management



lead qualification

lead qualification: behavioural


outbound marketing



performance management



business development


account management



promotion management


billing and invoice management


calendar management


customer case management



sales review & feedback


meeting management


sales call management

meeting management



Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Scale best practices

  • Launch new products

  • Enter new markets internationally or locally

  • Build brand awareness

  • Grow market share

  • Improve ROI

  • Improve internal communications

  • Improve brand engagement

  • Reduce bounce

  • Improve efficiency

  • Improve digital and social presence

  • See 11 more
  • Improve internal communications

  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Improve brand engagement

  • Increase sales & revenue

  • Improve efficiency

  • Improve digital and social presence

  • Grow market share

  • Scale best practices

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • mobile

  • mobile app

  • chat

  • social media

  • offline

  • website

  • phone calls

  • trade shows

  • point of sale

  • events

  • display advertisement

  • Facebook

  • promotions

  • video

  • user generated content

  • blogs

  • See 14 more
  • e-mail

  • mobile

  • mobile app

  • chat

  • social media

  • offline

  • website

  • phone calls

  • trade shows

  • point of sale

  • events

  • display advertisement

  • Facebook

  • promotions

  • video

  • user generated content

  • blogs

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting