Comparison Summary
This comparison report of Zoho Marketing Automation vs. Mapp Cloud is based on a specific set of business needs and context. The comparison uses 1153 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Zoho Marketing Automation and Mapp Cloud
Zoho Marketing Automation, and Mapp Cloud belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Zoho Marketing Automation covers Engagement Management with Omnichannel, Drip Marketing with Social Media, Personalized Marketing, Lead Nurturing, etc.
Mapp Cloud focuses on Engagement Management, Lead Analytics, Forecasting, Channel Marketing, etc.
"I’ve used many of the products in the market, and now, I can honestly say that Zoho Marketing Automation is absolutely a leader in this space. " - Frances Blackie
"Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the ...latest thinking and best practice means we can serve our customers better. " - Steven Doak
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing automation software for faster business growth
Insight-led Customer Experience Platform with Real-time Insights
Age
1996
1998
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
22
49
Total Goals
(we found evidences for)
4
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Enhance customer relationships
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Enter new markets internationally or locally
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Acquire customers
- See 1 more
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
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Enter new markets internationally or locally
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Improve brand engagement
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Scale best practices
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Improve ROI
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Grow market share
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Increase average basket value
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Improve consistency
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Improve internal communications
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Improve efficiency
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Top Channels
Channels Used
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e-mail
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mobile
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website
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social media
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mobile app
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text SMS
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offline
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omnichannel
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newsletter
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point of sale
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mass media
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television
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trade shows
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promotions
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review sites
- See 12 more
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e-mail
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mobile
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website
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social media
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mobile app
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text SMS
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offline
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omnichannel
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newsletter
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point of sale
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mass media
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television
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trade shows
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promotions
-
review sites
- See 12 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
