Comparison Summary
This comparison report of Zoho Marketing Automation vs. Total Expert is based on a specific set of business needs and context. The comparison uses 1152 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Zoho Marketing Automation and Total Expert
Zoho Marketing Automation, and Total Expert belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Zoho Marketing Automation covers Engagement Management with Omnichannel, Drip Marketing with Social Media, Personalized Marketing, Lead Nurturing, etc.
Total Expert focuses on Engagement Management, Social Media Management with Social Media, Communication Management with E-Mail, Relationship Management, etc.
"I’m excited about Zoho Marketing Automation because you’ve now got a tool that allows us to compete with Hubspot while at the same time, not having to be so expensive. " - Adrienne Craighead
"That's one of our initiatives on our executive game plan for this year is to focus on the client experience and the client engagement. Total Expert is a huge piece of that. " - Laura Martell
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Total Expert
Focus area
Total Expert is better than Zoho Marketing Automation for
Software Failure Risk
About
Marketing automation software for faster business growth
Enterprise-grade marketing and customer engagement platform ​purpose-built for financial services
Age
1996
Financials
PRIVATE
SERIES B
Business Need
Total Processes
(we found evidences for)
22
55
Total Goals
(we found evidences for)
4
14
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Enhance customer relationships
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Enter new markets internationally or locally
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Acquire customers
- See 1 more
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Enhance customer relationships
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Improve ROI
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Scale best practices
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Acquire customers
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Improve digital and social presence
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Increase sales & revenue
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Grow market share
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Improve internal communications
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Enter new markets internationally or locally
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Improve stakeholder relations
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Launch new products
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Establish thought leadership
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Build brand awareness
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Manage risk
- See 11 more
Top Channels
Channels Used
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e-mail
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website
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video
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social media
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newsletter
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promotions
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chat
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omnichannel
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text SMS
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print media
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magazine
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display advertisement
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games
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offline
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point of sale
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user generated content
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blogs
- See 14 more
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e-mail
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website
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video
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social media
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newsletter
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promotions
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chat
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omnichannel
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text SMS
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print media
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magazine
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display advertisement
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games
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offline
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point of sale
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user generated content
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blogs
- See 14 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
