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ZoomInfo vs Strategy Mapper: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of ZoomInfo vs. Strategy Mapper is based on a specific set of business needs and context. The comparison uses 9586 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing ZoomInfo and Strategy Mapper

ZoomInfo, Strategy Mapper, Clearbit Enrichment, Linkedin Sales Navigator, etc., belong to a category of solutions that help Sales Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

ZoomInfo covers Generation Of New Leads, Lead Qualification, Account Management with User Generated Content, Contact List Management, etc.

Strategy Mapper focuses on Engagement Management, Playbook Creation, Coaching, Collaboration with Phone Calls, etc.

"We have very aggressive revenue growth targets. And so far, we have absolutely needed ZoomInfo in order to meet and exceed those goals. " - Rich Adams

"One of our biggest problems was getting reps to use Salesforce. Most of the time meetings were never recorded, if they were, all we would get was a meeting activity - with no other data. With Meeting Mapper our reps now have a seamless way to record... their meeting notes and management have a way to track meetings and understand our ROI. " - Fergal Glynn

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo ZoomInfo

Focus area

ZoomInfo is better than Strategy Mapper for

Software Failure Risk

  • low

logo Strategy Mapper

Focus area

Software Failure Risk

  • medium

About

ZoomInfo: B2B Contact Database | Company Information Database

Strategy Mapper | Fully Integrate Your Sales Process in Saleforce

Age

2000

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

112

18

Total Goals
(we found evidences for)

17

7

Top Processes

Evidences indicate better relative satisfaction


generation of new leads


lead qualification: technographic

lead qualification: demographic

lead qualification: firmographic

lead qualification: behavioural



contact list management

creating contact list

enriching contact list


engagement management

engaging and following up

engaging with scheduling & cadence


business development




campaign management


training & onboarding


loyalty management

identify target customers


communication management

sending & publishing communications

tracking & monitoring communications


helpdesk management


sales document management

contract management

proposal & quote management


workflow management


content management

content publishing

searching for content


social media management

engaging on social media

scheduling post to social media

social media analytics

managing social media account


competitive intelligence



database marketing


trade show marketing





outbound marketing


conversion management






talk track creation


segmentation and targeting


personalized marketing







influencer marketing


customer feedback management

measuring net promoter score




sales call management

meeting management


merger and acquisition


products & pricelist management







renewal management



relationship management


pipeline management


conference call management



rating and review management



international marketing




opportunity management


knowledge management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Enhance customer relationships

  • Build brand awareness

  • Scale best practices

  • Launch new products

  • Establish thought leadership

  • Improve efficiency

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve navigation

  • Improve brand engagement

  • Reduce bounce

  • Improve internal communications

  • See 14 more
  • Acquire customers

  • Increase sales & revenue

  • Improve stakeholder relations

  • Enhance customer relationships

  • Improve consistency

  • Improve efficiency

  • Improve ROI

  • See 4 more

Top Channels

Channels Used

  • phone calls

  • phone calls

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting