AppFollow Overview

AppFollow is your go-to tool for managing app store reviews and ratings. It allows you to analyze user feedback and respond to reviews efficiently. The platform automates workflows, helping you to grow your app's visibility across iOS, Android, Amazon, and Huawei stores. A standout feature is its ability to automatically respond to all user reviews in any language, maximizing productivity. AppFollow also provides insights from both your users and competitors, aiding in better product decisions. This tool not only enhances app reputation but also boosts download rates by increasing app visibility in stores.

Use Cases

Customers recommend Rating And Review Management, Helpdesk Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using AppFollow.

Other use cases:

  • Reputation Management
  • Competitive Intelligence
  • Products & Pricelist Management
  • Sales Review & Feedback
  • Engagement Management
  • Customer Feedback Management
  • International Marketing
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Business Priorities

Enhance Customer Relationships and Scale Best Practices are the most popular business priorities that customers and associates have achieved using AppFollow.

Other priorities:

  • Acquire Customers
  • Grow Market Share
  • Improve ROI
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Launch New Products
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AppFollow Use-Cases and Business Priorities: Customer Satisfaction Data

AppFollow works with different mediums / channels such as Offline. Point Of Sale. Games etc.

AppFollow's features include Alerts: Popups & Notifications, Dashboard, Ticketing, etc. and AppFollow support capabilities include 24/7 Support, Email Support, Chat Support, etc. also AppFollow analytics capabilities include Analytics, and Custom Reports.

Reviews

"...With its mobile reputation management, app tracking and App Store Optimization (ASO) tools, it delivers you critical analytics around reviews and search result positions straight to email, Slack, Zendesk, Salesforce, Helpshift, Intercom and 30 more integrations...." Peer review

Peer review evidence (same sources as the product rating summary)

"...AppFollow in Helsiki offers their software for app store optimization (ASO), as well as replying to app user reviews and ratings...." Peer review
"...In order to make sure that each review, critique, and bug is addressed by the app owner, AppFollow integrates to services such as Slack, Basecamp, Discord, Jira, Trello, Telegram, WebHook, and Facebook Workplace as well as Help Desk integration with Salesforce, Zendesk, Helpshift, Desk, Freshdesk, Front, Groove, Intercom, Help Scout, Kayako, Microsoft Teams, UseDesk, and Omnidesk. ..." How To Streamline App Workflow
"...By utilising semantic analysis methods, publishers can also get in-depth knowledge about how users speak which helps them craft better copy...." 2019 app store optimisation trends and changes app publishers need to know

AppFollow, Okendo, NiceJob, Broadly, BirdEye, etc., all belong to a category of solutions that help SEO. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

AppFollow helps manage app store reviews and ratings. User feedback is analyzed, and reviews can be responded to and workflows automated.

Popular Business Setting

for AppFollow

Top Industries

  • Hospitality
  • Marketing and Advertising
  • Consumer Electronics

Popular in

  • Small Business
  • Mid Market
  • Enterprise

AppFollow is popular in Hospitality, Marketing And Advertising, and Consumer Electronics and is widely used by Small Business, Mid Market, and Enterprise.

AppFollow Customer wins, Customer success stories, Case studies

How does AppFollow facilitate Rating And Review Management?

How efficiently Does AppFollow manage your Helpdesk Management?

What benefits does AppFollow offer for Sending & Publishing Communications?

What benefits does AppFollow offer for Reputation Management?

What Are the key features of AppFollow for Competitive Intelligence?

11 buyers and buying teams have used Cuspera to assess how well AppFollow solved their SEO needs. Cuspera uses 1141 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific SEO needs.

 

Innovative Connecting - Technology - Large

How TurboVPN Boosted Review Management with AppFollow’s AI Tools

Innovative Connecting's Turbo VPN enhanced its review management using AppFollow's AI tools, achieving a 4x increase in reply rate and saving 2,680 hours monthly. This automation allows Turbo VPN to ...address all types of reviews efficiently, improving user satisfaction and app ratings.

Read on →

Hepsiburada - Retail

AppFollow Professional Services helped Hepsiburada improve its app store optimization (ASO) strategy. The team updated text metadata, created new graphics, and worked closely with Hepsiburada's marke...ting teams. In the first year, Hepsiburada's App Store search visibility score rose by 113% and downloads increased by 21%. On Google Play, downloads grew by 15% year-over-year. In the second year, Hepsiburada reached the top position in search visibility in both the App Store and Google Play, with further increases of 19% and 16% respectively. The partnership focused on long-term, consistent growth.

 

Kolibri Games - Entertainment - Medium

Berlin, Germany

AppFollow helped Kolibri Games automate replies to player reviews. Response time dropped from 17 days to 2 days. The reply rate increased by 75%. Sentiment score rose by 4% after using 100% automatio...n during peak periods. Kolibri Games used auto-tags and bulk replies to organize feedback and share insights across teams. Automation allowed agents to focus on complex issues, improving support quality and data clarity.

Huuuge Games - Entertainment

AppFollow helped Huuuge Games manage user reviews for their top apps, Huuuge Casino and Billionaire Casino. The company automated 45-50% of review responses and tagged 80% of reviews automatically. A...ppFollow made it easy to track problems and respond quickly, especially to technical issues. Managing both apps in one place saved time and kept productivity high. AppFollow helped keep app ratings above 4 by improving review management and feedback collection.

 

Social Quantum - Entertainment - Medium

Moscow, Russia

AppFollow helped Social Quantum boost organic installs for their mobile game Megapolis. The team updated the app icon and used targeted keywords in the title and description. They also created a new,... dynamic app preview video. These changes led to a 110% increase in installs and an 82.7% rise in conversion rate. The improvements made Megapolis more visible and attractive in app stores.

AppFollow Fundamentals: Onboarding

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Frequently Asked Questions (FAQ)

What buyers ask before choosing AppFollow

What is AppFollow?

AppFollow is an App Monitoring, App Store Optimization, and Customer Support platform. It helps to gather and manage the app’s and game’s data, increase app conversion rate, improve app store rankings and app user loyalty. It helps to enhance customer realtionships and improve ROI

AppFollow is a single workspace that benefits everyone involved in running a mobile app. It helps in time-saving dealing with reviews to increase customer support efficiency, boost organic installs and outrank the competitors, monitor app performance and gain actionable insights and more.

Some of its features include automating reviews management to increase the efficiency of the support team, breakthrough in product development to meet customers' needs, and evaluate marketing campaigns, gain insights from competitors, increase organic downloads and grow app popularity and many more.

What is AppFollow used for?

AppFollow is a SEO Software mainly used by its customers to Enhance Customer Relationships and Scale Best Practices by Rating And Review Management, Helpdesk Management and Sending & Publishing Communications .

What are the top features of AppFollow?

Alerts: popups & Notifications, Dashboard and Ticketing are some of the top features of AppFollow.

Who uses AppFollow?

AppFollow is used by Hospitality, Marketing And Advertising and Consumer Electronics among other industries.

What are AppFollow alternatives?

Okendo, NiceJob, Broadly and BirdEye are popular alternatives for AppFollow.

Where is AppFollow located?

AppFollow is headquartered at Pelimannintie 24, Helsinki, FI.
lightning

Peers used AppFollow for rating and review management and helpdesk management

AppFollow Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.98/5

Read Reviews (3)
Analytics

4.78/5

Read Reviews (90)
Custom Reports

4.42/5

Read Reviews (174)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.98/5

Read Reviews (3)
Analytics

4.78/5

Read Reviews (90)
Custom Reports

4.42/5

Read Reviews (174)

Software Failure Risk Guidance

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for AppFollow

Overall Risk Meter

Low Medium High

Top Failure Risks for AppFollow

AppFollow, Inc. News

Product

The AppFollow AI Toolkit: analyst workflows for Claude Code and Codex

AppFollow has launched the AI Toolkit, an open-source plugin for Claude Code and Codex, enhancing app store research and review analysis. It automates workflows through AI, providing consistent reports on app feedback and ASO data. The toolkit integrates with AppFollow's MCP server, offering seamless access to app data without manual configurations.

Product

AppFollow Q2 2026: Steam beta, AI Reply Style, and Report a Concern for everyone

AppFollow has introduced several updates in Q2 2026, including a closed beta for Steam integration, enhancing app review management with features like semantic tags and AI summaries. The company also launched AI Reply Style, simplifying AI reply customization, and expanded the "Report a Concern" feature to all plans, including support for Trustpilot and Steam.

Product

AppFollow product updates: what's new in Q4 2025

AppFollow introduced several product updates in Q4 2025, enhancing automation and anomaly detection. Key features include app version targeting for automation, anomaly alerts with AI summaries, and retrospective automation coverage for past reviews. The updates aim to improve app reputation management by offering precise control over automation and early problem detection.

Product

AppFollow product updates: what's new in Q3 2025

AppFollow's Q3 2025 updates introduce AI-driven enhancements, including AI auto-replies using a knowledge base, agent performance metrics, and a new rating metric in executive reports. Key features include Trustpilot integration, improved automation rules, and App Store Connect API enhancements. These updates aim to enhance workflow efficiency and review management.

AppFollow, Inc. Profile

Company Name

AppFollow, Inc.

Company Website

https://appfollow.io/

HQ Location

Pelimannintie 24, Helsinki, FI

Employees

11-50

Social

Financials

SEED