Bazaarvoice Overview

Bazaarvoice enables brands and retailers to leverage customer voices and manage user-generated content at scale. Shoppers are engaged from discovery to purchase.

Use Cases

Customers recommend Rating And Review Management, Engagement Management, Social Media Management, as the business use cases that they have been most satisfied with while using Bazaarvoice.

Other use cases:

  • Sending & Publishing Communications
  • Customer Feedback Management
  • Content Management
  • Advertisement
  • Generation Of New Leads
  • Loyalty Management
  • Campaign Management
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Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Bazaarvoice.

Other priorities:

  • Launch New Products
  • Enhance Customer Relationships
  • Improve ROI
  • Improve Brand Engagement
  • Build Brand Awareness
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Improve Efficiency
  • Increase Average Basket Value
  • Grow Market Share
  • Establish Thought Leadership
  • Improve Internal Communications
  • Improve Visibility
  • Increase Customer Life Time Value
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Bazaarvoice Use-Cases and Business Priorities: Customer Satisfaction Data

Bazaarvoice works with different mediums / channels such as Website. User Generated Content. Social Media etc.

Bazaarvoice's features include Personalization, SEO, Feedback Surveys, etc. and Bazaarvoice support capabilities include AI Powered, 24/7 Support, Phone Support, etc. also Bazaarvoice analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Bazaarvoice is a great platform for not only Ratings and reviews and Q&A, but also for social curations...." Peer review by Joseph D, eCommerce Manager

Peer review evidence (same sources as the product rating summary)

"...Bazaarvoice Express is an affordable, enterprise-class customer review solution that makes sharing their insights simple...." Peer review
"...For example, RedBalloon shares its favorite new reviews each week, and these posts typically get high engagement from followers...." Case Study RedBalloon
"...It definitely solves the need for enabling marketing to have social proof on the website and it's very easy to request (and get) rights to use the photos posted publicly on social media...." Peer review by Joan L, Product Manager, Internet

Bazaarvoice, Okendo, NiceJob, Broadly, BirdEye, etc., all belong to a category of solutions that help Reviews and Reputation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Bazaarvoice

Top Industries

  • Retail
  • Consumer Goods
  • Apparel & Fashion

Popular in

  • Mid Market
  • Enterprise
  • Large Enterprise

Bazaarvoice is popular in Retail, Consumer Goods, and Apparel & Fashion and is widely used by Mid Market, Enterprise, and Large Enterprise.

Bazaarvoice Customer wins, Customer success stories, Case studies

What benefits does Bazaarvoice offer for Rating And Review Management?

How can Bazaarvoice enhance your Engagement Management process?

What Are the key features of Bazaarvoice for Social Media Management?

How can Bazaarvoice enhance your Sending & Publishing Communications process?

How can Bazaarvoice optimize your Customer Feedback Management Workflow?

10 buyers and buying teams have used Cuspera to assess how well Bazaarvoice solved their Reviews and Reputation needs. Cuspera uses 4387 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Reviews and Reputation needs.

Yard Force - Consumer Goods - Medium

Bazaarvoice helped Yard Force collect reviews for outdoor power tools at a live field-testing event. Shoppers tested equipment and posted feedback using mobile QR codes. This led to a 1,983% increase... in review volume over three months. The average product rating reached 4.8 stars. Review coverage grew by 55% across the catalog. Yard Force gained more trust and better product visibility online.

Sephora UK - Retail - Very Large

Paris, France

Sephora UK used Bazaarvoice to add shoppable visual galleries to its website. This helped shoppers see real user content and made it easier to buy products. The new galleries led to a 4.07% conversio...n rate and a 27.78% increase in average order value. Time spent on the site went up by 236.01%. The solution saved the team hours of manual work and let them keep up with fast beauty trends.

Kiehl’s and Lancôme (Benelux) under L’Oréal Luxe - Consumer Goods - Very Large

Paris, France

Bazaarvoice helped Kiehl’s and Lancôme Benelux collect over 6,000 authentic reviews. This user-generated content boosted trust and drove a 65% increase in conversion rates. Nearly a third of their on...line revenue was influenced by these reviews. Revenue per visitor grew by 17%. The brands moved from costly acquisition to a content-driven model, closing the content gap and improving compliance.

Pillow Talk - Retail - Large

Australia

Bazaarvoice helped Pillow Talk grow reviews from under 1,000 to over 113,000. The average product rating jumped from 3.4 to 4.8 stars. Shoppers who read reviews placed 144% more orders than those who... did not. Pillow Talk used post-purchase emails and a disciplined response process to build trust and reduce returns. Syndicating reviews improved their search visibility and SEO.

Castrol - Automotive - Very Large

London, UK

Bazaarvoice helped Castrol recover years of customer reviews from a legacy system. The migration increased visible review volume by 92.3% across 40 major retail websites. Castrol used product groupin...g to link reviews across different product sizes. This update established review coverage for 820 products. Castrol’s products now rank higher in retail search results, making them easier to find and buy.

Academy Sports + Outdoors - Retail - Large

Katy, USA

Academy Sports + Outdoors used Bazaarvoice to recover from a 40% drop in review volume after moving to mobile-first checkouts. They co-developed a hosted SMS feedback loop and improved catalog health... to 94%. This led to a 168% surge in native reviews and a 40% increase in product review coverage. Mobile-driven reviews now make up 76% of all content. A private-label pilot saw a 61% rise in review volume in five months.

How to ask: activate: and win with user-generated content campaigns

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Frequently Asked Questions (FAQ)

What buyers ask before choosing Bazaarvoice

What is Bazaarvoice?

Bazaarvoice Connections is a Review Platform that supports in responding to questions and reviews across the retail network. It helps to improve brand engagement and acquire customers.

Bazaarvoice Connections helps in making a real connection with the customers by responding directly to the customer and turn bad reviews into a positive experience. It also helps to increase online retail sales, reduce returns and support costs and turn shopper feedback into action.

Bazaarvoice Retail Network supports in tracking and managing all the questions and reviews across One portal and sets rules, get notifications, and provide the information the shoppers need to make purchase decisions.

What is Bazaarvoice used for?

Bazaarvoice is a Reviews and Reputation Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Rating And Review Management, Engagement Management and Social Media Management .

What are the top features of Bazaarvoice?

Personalization, SEO and Feedback surveys are some of the top features of Bazaarvoice.

Who uses Bazaarvoice?

Bazaarvoice is used by Retail, Consumer Goods and Apparel & Fashion among other industries.

What are Bazaarvoice alternatives?

Okendo, NiceJob, Broadly and BirdEye are popular alternatives for Bazaarvoice.

Where is Bazaarvoice located?

Bazaarvoice is headquartered at 10901 Stonelake Blvd. Austin, TX 78759.
lightning

Peers used Bazaarvoice for rating and review management and engagement management

Bazaarvoice Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.21/5

Read Reviews (17)
Analytics

3.91/5

Read Reviews (407)
Custom Reports

3.75/5

Read Reviews (538)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.21/5

Read Reviews (17)
Analytics

3.91/5

Read Reviews (407)
Custom Reports

3.75/5

Read Reviews (538)

Software Failure Risk Guidance

?

for Bazaarvoice

Overall Risk Meter

Low Medium High

Top Failure Risks for Bazaarvoice

Bazaarvoice, Inc. News

Partnership

Bazaarvoice Becomes Shopify Certified Technology Partner, Bringing Deep Customization & Worlds Largest Content Network to Merchants

Bazaarvoice has become a Shopify Certified Technology Partner, integrating its extensive content network with Shopify's platform. This partnership allows merchants to customize storefronts and manage user-generated content (UGC) strategies, enhancing engagement and conversions. The integration offers fraud protection, compliance, and expert support, enabling brands to maintain unique digital identities and streamline operations.

Product

Bazaarvoice becomes Shopify Certified Technology Partner for deeper ...

Bazaarvoice has become a Shopify Certified Technology Partner, integrating its user-generated content tools into Shopify storefronts. This integration enhances catalog customization and adds fraud-detection and compliance features, positioning Bazaarvoice as a comprehensive platform for reviews and social commerce tools.

Partnership

The future of AI shopping is human: the Bazaarvoice partnership with Google brings verified reviews and photos to Gemini and AI overviews

Bazaarvoice has partnered with Google to integrate verified reviews and customer photos into Google's AI-driven platforms, including Gemini and AI Overviews. This collaboration enhances product visibility and provides richer, conversational AI responses by incorporating user-generated content into the Google Shopping Graph. Bazaarvoice clients benefit from real-time updates and control over their product representation in AI environments.

Product

Bazaarvoice launches Authentic Discovery API to ensure

Bazaarvoice has launched the Authentic Discovery API, enhancing AI accessibility to user-generated content (UGC) for brands and retailers. This API ensures UGC is crawlable by AI platforms, improving product visibility and recommendation accuracy. The API is part of Bazaarvoice's Generative Engine Optimization strategy, with a patent pending. Initially available for enterprise packages, broader access is planned later this year.

Bazaarvoice, Inc. Profile

Company Name

Bazaarvoice, Inc.

Year Founded

2005

HQ Location

10901 Stonelake Blvd. Austin, TX 78759

Employees

501-1000

Social

Financials

M&A