C3 CRM™ Overview

C3 AI CRM enhances CRM solutions with AI for better revenue forecasting and management. Get improved insights and efficiency by integrating this advanced technology.

Use Cases

Customers recommend Engagement Management, Identify Target Customers, Onboarding, as the business use cases that they have been most satisfied with while using C3 CRM™.

Other use cases:

  • Forecasting
  • Segmentation And Targeting
  • Collaboration
  • Lead Qualification: Technographic
  • Social Media Analytics
  • Rating And Review Management
  • Sending & Publishing Communications
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Improve Efficiency are the most popular business priorities that customers and associates have achieved using C3 CRM™.

Other priorities:

  • Acquire Customers
  • Increase Sales & Revenue
  • Improve Consistency
  • Scale Best Practices
  • Improve Visibility
  • Improve ROI
  • Increase Customer Life Time Value
See all business priorities See less business priorities

C3 CRM™ Use-Cases and Business Priorities: Customer Satisfaction Data

C3 CRM™ works with different mediums / channels such as E-Mail.

C3 CRM™'s features include Alerts: Popups & Notifications, Micro Customer Segmenting, and Personalization. and C3 CRM™ support capabilities include AI Powered, 24/7 Support, Email Support, etc. also C3 CRM™ analytics capabilities include Custom Reports, and Analytics.

Reviews

"We identified over 12 use cases that we can use the C3 AI Suite for." - Massimiliano Geirola

Peer review evidence (same sources as the product rating summary)

"...Eversource managers use C3 AI Customer Engagement and C3 AI Intelligence to access and report on customer data...." Case Study Eversource
"...By providing customers with highly targeted insights and information, Eversource provides its customers with highly targeted insights and information about their energy use, tailored recommendations for saving energy, and details on available rebates to help them meet their energy savings goals...." Case Study Eversource
"...20 30 machine learning classifiers developed concurrently. ..." Case Study U.S. Air Force

C3 CRM™, HoneyBook, The Flybook, 1crm, webCRM, etc., all belong to a category of solutions that help CRM All-in-One. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for C3 CRM™

Top Industries

  • Utilities
  • Oil & Energy
  • Education

Popular in

C3 CRM™ is popular in Utilities, Oil & Energy, and Education and is widely used by

C3 CRM™ Customer wins, Customer success stories, Case studies

What solutions does C3 CRM™ provide for Engagement Management?

How efficiently Does C3 CRM™ manage your Identify Target Customers?

What benefits does C3 CRM™ offer for Onboarding?

How does C3 CRM™ facilitate Forecasting?

What benefits does C3 CRM™ offer for Segmentation And Targeting?

11 buyers and buying teams have used Cuspera to assess how well C3 CRM™ solved their CRM All-in-One needs. Cuspera uses 512 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM All-in-One needs.

CUSTOMERS TESTIMONIALS
C3 CRM™ testimonial

Massimiliano Geirola

Executive Program Manager

BGP

We identified over 12 use cases that we can use the C3 AI Suite for. Testimonial By Massimiliano Geirola
C3 CRM™ testimonial

David A

Vice President, C2, Space and Intelligence, Defense and Civil Solutions

Raytheon Technologies

The ability to keep assets in the field longer provides capability that can ultimately save lives. Testimonial By David A
C3 CRM™ testimonial

Gil Quiniones

President and CEO

New York Power Authority

Our partnership with C3.ai is an important step in NYPA’s journey to become the nation’s first end-to-end digital utility. Testimonial By Gil Quiniones
CUSTOMERS TESTIMONIALS
C3 CRM™ testimonial

Massimiliano Geirola

Executive Program Manager

BGP

We identified over 12 use cases that we can use the C3 AI Suite for. Testimonial By Massimiliano Geirola
C3 CRM™ testimonial

David A

Vice President, C2, Space and Intelligence, Defense and Civil Solutions

Raytheon Technologies

The ability to keep assets in the field longer provides capability that can ultimately save lives. Testimonial By David A
C3 CRM™ testimonial

Gil Quiniones

President and CEO

New York Power Authority

Our partnership with C3.ai is an important step in NYPA’s journey to become the nation’s first end-to-end digital utility. Testimonial By Gil Quiniones
 

US Department of Agriculture - Government - Very Large

USDA Taps C3 AI to Trim Salesforce Use

Washington D.C., USA

The US Department of Agriculture has selected C3 AI to reduce its reliance on Salesforce, aiming to enhance its technology infrastructure and streamline operations. This decision highlights a shift i...n the government's tech adoption strategy, with C3 AI providing enterprise AI solutions to support these goals.

Read on →
 

Department of Agriculture - Government - Very Large

Agriculture Department taps C3 AI to trim Salesforce use, The ...

Washington D.C., USA

The Department of Agriculture has adopted C3 AI's correspondence management software to replace legacy tools, significantly reducing a backlog of 2,000 unanswered correspondences in two months. This ...deployment highlights the use of AI in improving government operations.

Read on →
 

Agriculture Department - Government - Very Large

Agriculture Depart. Taps C3 AI to Trim Salesforce Footprint

Washington D.C., USA

The U.S. Department of Agriculture is adopting C3 AI's solutions to reduce its reliance on Salesforce. This move aims to optimize their cloud platform and streamline CRM management.

Read on →
 

Baker Hughes - Oil & Energy - Very Large

Houston, USA

C3 AI helped Baker Hughes unify fragmented procurement data across 800+ sites and 900,000 SKUs. The AI-driven sourcing optimization system automated manual workflows and surfaced actionable insights ...for buyers. Baker Hughes integrated 30+ million records from five data sources, enabling real-time landed cost analysis and smarter supplier negotiations. The solution delivered millions in economic benefit by 2025 and improved cost of goods sold by targeting high-volume product lines. Over 200 users validated savings and improved recommendations through continuous feedback.

 

ENGIE - Utilities - Very Large

Paris, France

ENGIE used the C3 Platform and applications for a global digital transformation. The company unified 24 business units on C3.ai to leverage big data, IoT, and machine learning. This enabled ENGIE to ...gain business insights from vast data, improve operations, and better serve customers. ENGIE also created a Digital Factory to train 100 experts in analytics and data science. The project aimed to accelerate integration, share best practices, and support ENGIE’s mission for low-carbon, innovative energy.

 

U.S. Air Force - Defense - Very Large

Washington, USA

C3 Predictive Maintenance helps the U.S. Air Force improve aircraft readiness. The AI solution predicts when to service and replace aircraft parts. This reduces unnecessary maintenance and boosts pro...ductivity. Aircraft availability could rise by at least 25 percent. The project started with the E-3 Sentry and is expanding to other aircraft. The Air Force expects big savings and better mission safety.

C3 AI CRM

Video Thumbnail

Frequently Asked Questions (FAQ)

What buyers ask before choosing C3 CRM™

What is C3 CRM™?

C3 CRM is a real-time predictive customer relationship management (CRM) application that leverages real-time machine learning and AI to generate recommendations that drive operational excellence and profitability across sales, marketing, and customer service. It helps to enhance customer relationships, scale best practices, and increase sales and revenue.

It pursues the highest-value sales opportunities using AI-based predictions including closure likelihood, expected revenue, product preferences, and key decision-maker contacts. It also prioritizes high-yield sales prospects that match the target profile from C3 AI CRM’s proprietary prospect-ranking system and predicts the lifetime value of leads as they arrive in the CRM system to evaluate the meeting quality standards.

Features of C3 CRM are improved forecast accuracy that automatically updates in near real-time, dynamically predict lead quality, lifetime value, and churn likelihood to reduce the cost of acquisition and improve conversion, predict propensity to buy, the likelihood of closure, product preferences, and deal risks, and recommend the best actions to sales representatives and many more.

What is C3 CRM™ used for?

C3 CRM™ is a CRM All-in-One Software mainly used by its customers to Enhance Customer Relationships and Improve Efficiency by Engagement Management, Identify Target Customers and Onboarding .

What are the top features of C3 CRM™?

Alerts: popups & Notifications, Micro customer segmenting and Personalization are some of the top features of C3 CRM™.

Who uses C3 CRM™?

C3 CRM™ is used by Utilities, Oil & Energy and Education among other industries.

What are C3 CRM™ alternatives?

HoneyBook, The Flybook, 1Crm and WebCRM are popular alternatives for C3 CRM™.

Where is C3 CRM™ located?

C3 CRM™ is headquartered at 1300 Seaport Blvd., Suite 500, Redwood City, CA 94063, US.
lightning

Peers used C3 CRM™ for engagement management and identify target customers

C3 CRM™ Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.36/5

Read Reviews (152)
Custom Reports

4.42/5

Read Reviews (76)
Analytics

4.37/5

Read Reviews (61)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.36/5

Read Reviews (152)
Custom Reports

4.42/5

Read Reviews (76)
Analytics

4.37/5

Read Reviews (61)

Software Failure Risk Guidance

?

for C3 CRM™

Overall Risk Meter

Low Medium High

Top Failure Risks for C3 CRM™

C3.ai, Inc. News

Financial

C3 AI to report Q1FY27 results on September 2

C3 AI will announce its Q1FY27 financial results on September 2, 2026, after market close. A conference call and webcast will follow to discuss the results, with an audio replay available for 30 days on the C3 AI Investor Relations website.

Financial

C3 AI to Announce Financial Results

C3 AI will announce its financial results for the fiscal first quarter ending July 31, 2026, after U.S. markets close on September 2, 2026. A conference call and webcast will follow to discuss the results.

Awards

C3 AI Named Leader in AI Platforms

C3 AI has been recognized as a Leader in AI Platforms by Forrester Research in its Q3 2026 report, achieving the highest score for its current offering among 15 providers. The C3 Agentic AI Platform was highlighted for its comprehensive enterprise modeling, agent development, and security certifications. C3 AI also received positive customer feedback for its business value and implementation services.

Executive

C3.ai (AI) Board Member Jim Snabe Takes Leave For European Commission AI Role

Jim H. Snabe, a board member of C3.ai, has taken a leave of absence to serve as Special Envoy to the European Commission for Industrial AI. This move connects C3.ai to European AI policy discussions, potentially influencing its strategy and regulatory compliance in Europe. Snabe's absence may impact board continuity amid ongoing leadership changes and restructuring at C3.ai.

C3.ai, Inc. Profile

Company Name

C3.ai, Inc.

Company Website

//c3.ai

HQ Location

1300 Seaport Blvd., Suite 500, Redwood City, CA 94063, US

Employees

201-500

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