CallTrackingMetrics Overview

CallTrackingMetrics addresses the challenge of accurately attributing marketing leads and optimizing strategies through its call tracking capabilities. The software provides detailed conversation analytics, enabling businesses to gain valuable insights into customer motivations. By leveraging AI-driven data, it helps organizations make informed, data-backed decisions rather than relying on guesswork. The platform also facilitates workflow automation, accelerating the sales pipeline and enhancing overall efficiency. Global organizations utilize CallTrackingMetrics to ensure they don't lose clients due to incomplete data, thereby improving their tech stack and decision-making processes. Recognized as conversation intelligence champions, the solution is integral for businesses aiming to drive revenue through precise lead attribution and comprehensive marketing insights.

Use Cases

Customers recommend Communication Management, Sales Call Management, Advertisement, as the business use cases that they have been most satisfied with while using CallTrackingMetrics.

Other use cases:

  • Campaign Management
  • Helpdesk Management
  • Lead Tracking
  • Generation Of New Leads
  • Channel Marketing
  • Engagement Management
  • Contact List Management
See all use cases See less use cases

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using CallTrackingMetrics.

Other priorities:

  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Grow Market Share
  • Improve Internal Communications
  • Establish Thought Leadership
  • Launch New Products
  • Improve Brand Engagement
See all business priorities See less business priorities

CallTrackingMetrics Use-Cases and Business Priorities: Customer Satisfaction Data

CallTrackingMetrics works with different mediums / channels such as Phone Calls.

CallTrackingMetrics's features include Recording, SEM, Dashboard, etc. and CallTrackingMetrics support capabilities include Phone Support, AI Powered, 24/7 Support, etc. also CallTrackingMetrics analytics capabilities include Analytics, and Custom Reports.

Reviews

"CTM has quickly become the backbone of my marketing and reporting efforts." - Conscious Health Connections

Peer review evidence (same sources as the product rating summary)

"...We highly recommend it for anyway wanting a simple, straight forward service that delivers call tracking metrics...." Peer review by Troy T., Financial Services
"...It also provides excellent tools for training sales staff by recording calls readily available for playback anytime we want...." Peer review by Jorden B., Marketing and Advertising
"...Many of our clients accept orders over the phone, from traffic generated by paid ads, so it's important fir us to balance the ad spend with not only the online conversions, but with call transactions as well...." Peer review by Mark C., Marketing and Advertising

CallTrackingMetrics, Whatconverts, Ringba, OptiMonk, Convertful, etc., all belong to a category of solutions that help Other Demand Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

CallTrackingMetrics enables the tracking and attribution of online and offline leads. Comprehensive data is provided to support confident marketing decisions.

Popular Business Setting

for CallTrackingMetrics

Top Industries

  • Marketing and Advertising
  • Construction
  • Entertainment

Popular in

  • Small Business
  • Mid Market
  • Enterprise

CallTrackingMetrics is popular in Marketing And Advertising, Construction, and Entertainment and is widely used by Small Business, Mid Market, and Enterprise.

CallTrackingMetrics Customer wins, Customer success stories, Case studies

How does CallTrackingMetrics address your Communication Management Challenges?

How does CallTrackingMetrics address your Sales Call Management Challenges?

What Are the key features of CallTrackingMetrics for Campaign Management?

Why is CallTrackingMetrics the best choice for Helpdesk Management?

16 buyers and buying teams have used Cuspera to assess how well CallTrackingMetrics solved their Other Demand Generation needs. Cuspera uses 5665 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Other Demand Generation needs.

CUSTOMERS TESTIMONIALS
CallTrackingMetrics testimonial

Conscious Health Connections

CTM has quickly become the backbone of my marketing and reporting efforts. Testimonial By Conscious Health Connections
CallTrackingMetrics testimonial

Pulte Group

CallTrackingMetrics is easy to use, a good value, and allows for tremendous flexibility in logic. Testimonial By Pulte Group
CallTrackingMetrics testimonial

Disruptive Advertising

The support staff is amazing. They are the main reason I have such a high view of CTM! Testimonial By Disruptive Advertising
CUSTOMERS TESTIMONIALS
CallTrackingMetrics testimonial

Conscious Health Connections

CTM has quickly become the backbone of my marketing and reporting efforts. Testimonial By Conscious Health Connections
CallTrackingMetrics testimonial

Pulte Group

CallTrackingMetrics is easy to use, a good value, and allows for tremendous flexibility in logic. Testimonial By Pulte Group
CallTrackingMetrics testimonial

Disruptive Advertising

The support staff is amazing. They are the main reason I have such a high view of CTM! Testimonial By Disruptive Advertising
 

How BAM Advertising Transformed Lead Generation with CallTrackingMetrics - Demand Gen Report

BAM Advertising & Marketing enhanced its lead generation and ROI tracking by integrating CallTrackingMetrics into its BAM Lead Tracker system. This partnership enabled BAM to gain insights into campa...ign performance across multiple channels, leading to optimized resource allocation and improved ROI. The integration allowed BAM to track $106,500 in ROAS from a single client's paid search campaigns, demonstrating significant revenue attribution improvements.

Read on →
 

Asana Recovery - Hospital & Health Care - Small

Orange County, USA

Asana Recovery used CTM and Rollover Rep to solve missed call problems in their addiction treatment center. Before, they lost many potential clients and revenue due to abandoned calls and disorganize...d call flow. With CTM, they tracked every call, improved marketing attribution, and organized staffing. Rollover Rep handled overflow calls, ensuring no call went unanswered. These changes helped Asana Recovery recover over $1 million in revenue and improve staff training and client care.

 

Stackmatix - Marketing And Advertising - Small

San Francisco, USA

CallTrackingMetrics helped Stackmatix solve key marketing challenges for their client, Tutor Doctor. Stackmatix used CTM’s call tracking and no-code integrations to fix inaccurate Google Ads attribut...ion, improving conversion tracking accuracy by 95%. They leveraged call recordings to refine Tutor Doctor’s messaging, reducing unqualified leads. Stackmatix also used call data to coach franchise teams, raising close rates across locations. CTM’s features enabled Stackmatix to deliver better marketing results and align teams.

 

Stackmatix - Marketing And Advertising - Small

San Francisco, USA

CallTrackingMetrics helped Stackmatix solve key marketing challenges for their client, Tutor Doctor. Stackmatix used CTM’s call tracking and no-code integrations to fix Google Ads attribution, improv...ing data accuracy by 95%. They leveraged call recordings to refine Tutor Doctor’s messaging, reducing unqualified leads. Stackmatix also used call data to coach franchise teams, raising close rates across locations. CTM’s features enabled Stackmatix to deliver better marketing results and align teams.

 

Asana Recovery - Hospital & Health Care - Small

Orange County, USA

Asana Recovery used CTM and Rollover Rep to solve missed call problems in their addiction treatment center. Before, they lost many potential clients due to abandoned calls and disorganized call flow.... With CTM, they tracked every call, improved marketing attribution, and routed calls efficiently. Rollover Rep handled overflow, so no calls were missed. This led to $1 million in recovered revenue and better staff training. Now, Asana Recovery can focus on helping clients and growing their business.

 

MeanPug Digital - Marketing And Advertising - Small

New York, USA

MeanPug Digital uses CTM to help law firms track which ads drive calls and client signups. The agency provides over 100 unique tracking numbers to legal clients. With CTM, MeanPug manages up to 1,900... inbound calls per month for law firms. Their clients have won over $6B in case recoveries. CTM’s call tracking and attribution tools let law firms focus on ads that work. Law firms get better data, smoother intake, and more clients.

New Plans: Agent App Updates: and Zoom | CallTrackingMetrics Release Notes February 2024

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Frequently Asked Questions(FAQ)

for CallTrackingMetrics

What is CallTrackingMetrics?

CallTrackingMetrics is an all-in-one call tracking and contact center platform that provides call tracking tools and analysis to organizations. It helps to improve ROI and acquire customers.

It helps to drive sales and delivery service from anywhere with the cloud-based call tracking and contact center platform. It provides custom solutions for tracking and routing calls, texts, form fills, and chats.

CallTrackingMetrics platform includes features like call tracking, call automation, analytics, unified communications, and many more.

What is CallTrackingMetrics used for?

CallTrackingMetrics is a Other Demand Generation Software mainly used by its customers to Improve ROI and Acquire Customers by Communication Management, Sales Call Management and Advertisement .

What are the top features of CallTrackingMetrics?

Recording, SEM and Dashboard are some of the top features of CallTrackingMetrics.

Who uses CallTrackingMetrics?

CallTrackingMetrics is used by Marketing And Advertising, Construction and Entertainment among other industries.

What are CallTrackingMetrics alternatives?

Whatconverts, Ringba, OptiMonk and Convertful are popular alternatives for CallTrackingMetrics.

Where is CallTrackingMetrics located?

CallTrackingMetrics is headquartered at 877 Baltimore Annapolis Blvd STE 207, Severna Park, MD 21146.
lightning

Peers used CallTrackingMetrics for communication management and sales call management

CallTrackingMetrics Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.27/5

Read Reviews (20)
Analytics

4.73/5

Read Reviews (282)
Custom Reports

4.11/5

Read Reviews (585)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.27/5

Read Reviews (20)
Analytics

4.73/5

Read Reviews (282)
Custom Reports

4.11/5

Read Reviews (585)

Software Failure Risk Guidance

?

for CallTrackingMetrics

Overall Risk Meter

Low Medium High

Top Failure Risks for CallTrackingMetrics

CallTrackingMetrics, LLC News

Company

CallTrackingMetrics Rebrands to CTM, Signaling New Phase of AI Innovation and Enterprise Growth - PR Newswire

CallTrackingMetrics has rebranded to CTM, marking a shift to an AI-driven communications platform. This rebranding includes a new name, visual identity, and website, reflecting its evolution from call analytics to a comprehensive conversation intelligence platform. The company has introduced new features like Adobe Analytics integration, a redesigned mobile app, and enhanced Voice AI capabilities, aiming to simplify user interactions and expand enterprise offerings.

Product

CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion - Yahoo Finance

CallTrackingMetrics achieved HubSpot App Marketplace certification, enhancing integration reliability for sales and marketing teams. The company expanded its product and engineering teams, leading to AI advancements and improved Google Ads attribution. A refreshed Partner & Referral Program was also launched. These efforts contributed to exceeding growth goals in Q1 and Q2 of 2025.

Product

CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

CallTrackingMetrics has achieved HubSpot App Marketplace certification, enhancing integration reliability for sales and marketing teams. The company has expanded its product and engineering teams, boosting AI capabilities and platform features. Additionally, it launched a revamped Partner & Referral Program. These initiatives have driven significant growth in the first half of 2025, with the company surpassing its Q1 and Q2 goals.

Awards

CallTrackingMetrics Named to Inc.'s 2025 Best Workplaces List for Fifth Year in a Row - PR Newswire

CallTrackingMetrics has been recognized on Inc.'s 2025 Best Workplaces list for the fifth consecutive year, honoring its commitment to building an exceptional workplace culture in the medium-sized business category. The award reflects strong employee engagement, effective management, and robust professional development programs.

CallTrackingMetrics, LLC Profile

Company Name

CallTrackingMetrics, LLC

Company Website

//calltrackingmetrics.com

Year Founded

2009

HQ Location

877 Baltimore Annapolis Blvd STE 207, Severna Park, MD 21146

Employees

11-50

Social

Financials

PRIVATE