Cloudinary Overview

Cloudinary streamlines media management by automatically optimizing image and video delivery. User experience is enhanced with efficient storage and CDN services.

Use Cases

Customers recommend Engagement Management, Sending & Publishing Communications, Workflow Management, as the business use cases that they have been most satisfied with while using Cloudinary.

Other use cases:

  • Collaboration
  • Onboarding
  • Content Management
  • Advertisement
  • Helpdesk Management
  • Social Media Management
  • Lead Engagement
See all use cases See less use cases

Business Priorities

Scale Best Practices and Acquire Customers are the most popular business priorities that customers and associates have achieved using Cloudinary.

Other priorities:

  • Enhance Customer Relationships
  • Improve Efficiency
  • Build Brand Awareness
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Grow Market Share
  • Improve Brand Engagement
  • Improve Internal Communications
  • Establish Thought Leadership
  • Launch New Products
See all business priorities See less business priorities

Cloudinary Use-Cases and Business Priorities: Customer Satisfaction Data

Cloudinary works with different mediums / channels such as Video. User Generated Content. Blogs etc.

Cloudinary's features include Widgets, Dashboard, Personalization, etc. and Cloudinary support capabilities include Email Support, Phone Support, AI Powered, etc. also Cloudinary analytics capabilities include Analytics, and Custom Reports.

Reviews

"...The development team quickly integrated with the platform and issues during testing were ironed out with the help of the Cloudinary support team...." Peer review by Graham B., Solution Architect, Marketing and Advertising

Peer review evidence (same sources as the product rating summary)

"...We're using it to serve dynamic product images and banners to our email list which helps personalisation and incresses engagement such as click rate...." Peer review by Sean T, Head of Marketing
"...The final bit of encouragement came from fellow Cloudinarian Eric Portis, who published an article about Website Speed Test, a free tool from Cloudinary to grade image performance on your site...." Speeding up a Simple Static Site (With Help from Cloudinary!)
"...Delivering efficient workflow experiences through our creative platform is core to helping our customers create visual-rich content as quickly and effectively as possible. ..." Cloudinary s New Integration With Shutterstock Streamlines Visual Storage and Collaboration

Cloudinary, Intelligencebank DAM, Submittable, ClickUp, Chanty, etc., all belong to a category of solutions that help Digital Asset Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Cloudinary

Top Industries

  • Internet
  • Computer Software
  • Hospitality

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Cloudinary is popular in Internet, Computer Software, and Hospitality and is widely used by Mid Market, Small Business, and Enterprise.

Cloudinary Customer wins, Customer success stories, Case studies

What Are the key features of Cloudinary for Engagement Management?

What Are the key features of Cloudinary for Sending & Publishing Communications?

How does Cloudinary address your Workflow Management Challenges?

What makes Cloudinary ideal for Collaboration?

How does Cloudinary address your Onboarding Challenges?

11 buyers and buying teams have used Cuspera to assess how well Cloudinary solved their Digital Asset Management needs. Cuspera uses 2062 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Asset Management needs.

 

Stylight - Retail - Small

Munich, Germany

Cloudinary helped Stylight, a fashion retail search engine, manage millions of images with a small team. Stylight used Cloudinary’s automation and multi-CDN features to optimize image delivery and sp...eed up page load times by 100 milliseconds. The company added new online stores with over 10,000 products in under two hours. Stylight improved its click out conversion rate by up to 2.2% and grew revenue per visit by up to 2.4%. Cloudinary’s solution enabled fast, cost-effective image management across 16 countries.

 

Simpleview - Information Technology And Services - Medium

Tucson, USA

Cloudinary helped Simpleview manage 2.5 billion images and videos daily for tourism websites. Simpleview embedded Cloudinary into its CMS and DAM, letting destination marketing teams edit and optimiz...e images without technical skills. This led to a 98% customer retention rate and supported over 1,300 clients. Cloudinary’s automation and AI features made image handling fast and easy, even during traffic spikes. Simpleview’s customers now enjoy seamless, high-speed visual experiences.

 

Levi’s Footwear & Accessories - Retail - Very Large

San Francisco, USA

Levi’s Footwear & Accessories used Cloudinary to build a virtual showroom for wholesale buyers during the COVID-19 pandemic. The new platform let buyers view 360-degree product images and videos, mak...ing online selection easy and interactive. Cloudinary enabled fast image and video loading, seamless integration with other business tools, and effortless scaling for seasonal spikes. The solution allowed Levi’s to upload 40,000 new images each season and quickly deploy new features like 360 spinners. This helped Levi’s keep B2B sales strong despite travel restrictions.

 

Opinion Stage - Computer Software - Small

Tel Aviv, Israel

Opinion Stage uses Cloudinary to manage nearly 5 million media assets for its quiz and survey platform. After pivoting from a social debate site to a visual form tool, they needed scalable image and ...video management. Cloudinary’s Upload Widget and transformation features made uploads easy and optimized delivery. The solution saved 10–20% in internal resources and improved user experience with faster loading. Cloudinary’s integration and automation helped Opinion Stage focus on product growth and innovation.

 

Fiverr - Internet - Large

Tel-Aviv, Israel

Cloudinary helped Fiverr manage 1.74 billion images and videos with ease. Fiverr automated 10 million visual transformations daily, saving thousands of work days each month. Cloudinary’s API and auto...mation tools let Fiverr’s teams focus on business-critical projects. The platform enabled Fiverr to scale globally and deliver a smooth user experience. Cloudinary’s solution supports all types of media, making visual content management fast and reliable.

 

MANSCAPED - Retail - Medium

San Diego, USA

Cloudinary helped MANSCAPED improve digital asset quality and speed. 90% of assets now load in 7 seconds. Asset quality and performance increased by 50%. Largest Contentful Paint improved by 25%. Tea...ms can now manage images, videos, and animations more easily. Faster load times boost user experience and storytelling impact.

Frequently Asked Questions(FAQ)

for Cloudinary

What is Cloudinary used for?

Cloudinary is a Digital Asset Management Software mainly used by its customers to Scale Best Practices and Acquire Customers by Engagement Management, Sending & Publishing Communications and Workflow Management .

What are the top features of Cloudinary?

Widgets, Dashboard and Personalization are some of the top features of Cloudinary.

Who uses Cloudinary?

Cloudinary is used by Internet, Computer Software and Hospitality among other industries.

What are Cloudinary alternatives?

Intelligencebank DAM, Submittable, ClickUp and Chanty are popular alternatives for Cloudinary.

Where is Cloudinary located?

Cloudinary is headquartered at Santa Clara, California.
lightning

Peers used Cloudinary for engagement management and sending & publishing communications

Cloudinary Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.02/5

Read Reviews (72)
Analytics

4.25/5

Read Reviews (70)
Custom Reports

4.07/5

Read Reviews (252)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.02/5

Read Reviews (72)
Analytics

4.25/5

Read Reviews (70)
Custom Reports

4.07/5

Read Reviews (252)

Software Failure Risk Guidance

?

for Cloudinary

Overall Risk Meter

Low Medium High

Top Failure Risks for Cloudinary

Cloudinary Ltd. News

Product

Cloudinary Launches AI Agents to Streamline Enterprise-Scale Visual Media Management and Brand Governance

Cloudinary has launched AI-powered agents to enhance visual media management for enterprises. These agents, built on Model Context Protocol servers, streamline tasks like taxonomy, search, moderation, and workflow automation without requiring changes to existing systems. They are designed to improve productivity and maintain brand governance across connected systems.

Product

Cloudinary Launches AI Agents for Enterprise Visual Media Management

Cloudinary has launched Cloudinary Agents, a suite of AI-powered tools for enterprise visual media management. These agents automate tasks like taxonomy, search, content moderation, and workflow automation, integrating seamlessly with existing systems. Built on the Model Context Protocol, they enhance productivity for brands managing high-volume digital assets by enabling intelligent, governed workflows and improving asset discoverability and brand governance.

Product

Cloudinary Agents: AI That Acts Across Your Visual Media Lifecycle

Cloudinary introduces Cloudinary Agents, a new AI-driven feature integrated into its API-first architecture to automate workflows across the visual media lifecycle. These specialized agents, including Taxonomy, Search, Moderation, and Workflow Agents, streamline tasks such as asset organization, search, and compliance, enabling teams to focus on higher-value work while maintaining governance and control.

Product

Cloudinary Adds AI-Powered Video Publishing Automation to MediaFlows

Cloudinary has enhanced its MediaFlows platform with AI-powered features for video publishing automation. The new capabilities include subtitle generation and translation, AI-generated video metadata, and automated chapter creation. These features aim to streamline video production, improve SEO, and enhance viewer engagement, particularly benefiting industries like e-commerce and media.

Cloudinary Ltd. Profile

Company Name

Cloudinary Ltd.

Company Website

https://cloudinary.com/

HQ Location

Santa Clara, California

Employees

101-250

Social

Financials

PRIVATE