CredSpark Overview
CredSpark helps organizations engage audiences, generate zero-party data, and boost revenue with interactive content. Innovative content experiences drive measurable business growth.
Use Cases
Customers recommend Engagement Management, Generation Of New Leads, Content Curation, as the business use cases that they have been most satisfied with while using CredSpark.
Business Priorities
Improve ROI and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using CredSpark.
CredSpark Use-Cases and Business Priorities: Customer Satisfaction Data
CredSpark's features include Personalization, Interactive Content, Gamification, etc. and CredSpark support capabilities include 24/7 Support, AI Powered, Email Support, etc. also CredSpark analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Our audiences are engaged with the quizzes and seem to look forward to them!. ...." Peer review by Lexi K., Audience Marketing Manager
CredSpark, Gainsight PX, Toonimo Smart Guidance, Persado, NotifyVisitors, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for CredSpark
Top Industries
- Publishing
Popular in
- Mid Market
- Enterprise
CredSpark is popular in Publishing, and is widely used by Mid Market, and Enterprise,
Comprehensive Insights on CredSpark Use Cases
How does CredSpark facilitate Engagement Management?
What solutions does CredSpark provide for Generation Of New Leads?
What makes CredSpark ideal for Content Curation?
How does CredSpark facilitate Advertisement?
27+ more Business Use Cases
13 buyers and buying teams have used Cuspera to assess how well CredSpark solved their Conversion Rate Optimization needs. Cuspera uses 683 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.
Case Studies
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Case Study The Princeton ReviewRead More |
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Case Study eHealthRead More |
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Case Study eHealthRead More |
Frequently Asked Questions(FAQ)
for CredSpark
What is CredSpark used for?
What are the top features of CredSpark?
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CredSpark Competitors
CredSpark Features
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FEATURE | RATINGS AND REVIEWS |
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AI Powered | Read Reviews (10) |
Analytics | Read Reviews (87) |
Custom Reports | Read Reviews (54) |
CAPABILITIES | RATINGS AND REVIEWS |
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AI Powered | Read Reviews (10) |
Analytics | Read Reviews (87) |
Custom Reports | Read Reviews (54) |
Software Failure Risk Guidance
?for CredSpark
Overall Risk Meter
Top Failure Risks for CredSpark
CredSpark Feeds
Omeda announces new partnership with CredSpark
Omeda — a professional audience data and SaaS (Software as a Service) platform for media companies — and CredSpark — the leading provider of audience engagement and insights solutions — announced an expansion of their existing partnership to help their mutual client bases maximize their audience data investment. Omeda and CredSpark will create a deeper, real-time data integration and collaborate to develop new technologies to drive audience engagement, revenue, subscriptions, and lead generation. Joint customers will be able to pair CredSpark’s interactive content offerings with Omeda’s Integrated Audience Data Platform, so they can collect more actionable audience data and engage readers through interactive polls and surveys, all while driving more revenue and lifetime value for their business. CredSpark and Omeda created this initiative to help their clients deliver the immersive, interactive content experiences their audiences have come to expect. “We know our customers struggle to engage their audiences, and that directly impacts their ability to monetize and generate value from their audience,� said Tony Napoleone, Vice President of Client Experience at Omeda. “We’re confident our partnership with CredSpark is a solution to those challenges. Together, we make it easier for professional media teams to connect with their audiences while driving revenue and growth.� More than 200 media and publishing brands have used Omeda and CredSpark to collect better first-party data, drive revenue and sign-ups, and improve advertising performance. “We’ve gotten great results from combining our Omeda database with CredSpark’s interactive quizzes. I can’t think of anywhere else where we get that level of engagement. It’s been a powerful way to connect with our audience, while gathering first-party data to increase the value of our audience for our advertisers,� said Joyce Neth, VP and Director of Audience Engagement at WATT Global Media. Omeda and CredSpark will help their mutual clients continue that positive momentum so they can build sustainable businesses while keeping audience experience at the forefront. “Omeda and CredSpark’s integrated capabilities present media businesses with exciting new opportunities to build sustainable revenue and business models by creating compelling audience experiences that generate real-time, zero-party data, along with insights that can be used to better inform business and editorial decisions, improve marketing and sales targeting, and develop more innovative approaches to digital advertising. In a very challenging media landscape, this expanded partnership is a big win for the industry,� said Lev Kaye, Founder and CEO of CredSpark. Clients interested in learning more about this new partnership should contact their representatives at Omeda and CredSpark. About CredSpark: CredSpark is a New York City-based audience engagement platform and services firm. The company helps clients create immersive, interactive content experiences that deepen audience engagement, assess knowledge, collect feedback and consent, surface insights from audience data, and support personalized digital experiences. Learn more about CredSpark. About Omeda: Omeda is a SaaS provider delivering the platform and expertise required to maximize the value of media and publishing businesses’ most critical asset — their audience. The platform of choice for B2B and B2C media professionals, Omeda’s integrated solution, which includes a customer data platform, workflow automation, email automation, and subscription management, provides the professional tools and controls required to maximize a media business’ diverse revenue streams, power 24/7 audience development, and orchestrate precise targeting for measurable results. Our platform is built by passionate audience pros, workflow masters, and data nerds who partner with our customers to grow and thrive in a disruptive media world. Learn more about Omeda. For comment or more information, contact: Barry Tonoff Head of Marketing, CredSpark barry@credspark.com Kathleen McAuliffe Content Marketing Manager, Omeda kmcauliffe@omeda.com
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CredSpark’s New Product Release
CredSpark Gets a Makeover All License Tiers We’ve made some aesthetic changes to CredSpark. You’ll notice that we’ve repositioned the title and essential functions like Publish, Preview, Clone, and Delete to the top of the page for easier access. Additionally, we’ve relocated the help widget to streamline your experience, putting all of our handy features in one convenient place. Drag & Drop Order Question Type Design Update Customize Close/Open Messages You asked. We listened! You now have the option to tailor the messages participants will encounter when interactions haven’t started or are closed. Simply head to the ‘Deliver’ tab and click ‘Create Custom Message’ to add your own personal touch into the user experience. But wait! There’s more! Matrix questions charts will now be displayed in the Response Summary tab. The dashboard search bar will now show both Display and internal titles, making it even easier to find what you need. You can now copy sections, streamlining your workflow and saving you valuable time. Join the Beta: Experience the upgraded Live Event feature. Ultimate, CredSpark+ We are excited to announce the beta launch of an enhanced version of our popular Live Event feature. We’ve refined the technology to bring you a more synchronized and interactive experience. Now, both facilitators and participants can progress through questions together, view results instantly, and enjoy an enriched event experience from any device—phone, tablet, or computer. We’re inviting a select group of users to experience this new feature before its full release. If you’re interested, please sign up here to activate it on your account. Join Special Update for Omeda Clients: At CredSpark, our partnership with Omeda is going from strength to strength. We’re excited to share that we’re enhancing our integration to bring even more value to your experience. Here’s what we’re working on: Expanded Integration: Soon, you’ll be able to pull information from Omeda to CredSpark that goes beyond just FN, LN, email. A single webhook: A new global webhook approach will streamline how data is sent back to Omeda, making the process smoother and more efficient. Enhanced Data Insights: We’re making it easier for you to compare newly collected data with your existing information within CredSpark. In other words, all that buzz you’ve heard from Casey & Gabi about attributes and progressive profiling and more? It’s about to happen. We’re going to turn this new feature set on on a client-by-client basis. If you haven’t already heard from Casey/Gabi on this topic, please reach out to casey@credspark.com for more info. We’re incredibly excited about these updates and can’t wait for you to experience them firsthand. As always, your feedback is invaluable to us, so please don’t hesitate to reach out with any questions or suggestions: support@credspark.com Thank you for being a valued part of the CredSpark community.
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Omeda + CredSpark: Three Questions for Northstar
At the upcoming OX7 (May 15-17, 2024 in Chicago), CredSpark and Omeda will be making an exciting announcement on the future of their partnership and integration of their platforms. In the spirit of OX7’s idea exchange, we thought we share how a few innovators in media and publishing are using the CredSpark-Omeda integration to drive impressive results and outcomes in everything from sponsored content and advertiser engagement to audience data and personalization. Let’s take a look… Northstar + Omeda + CredSpark Roberta Muller is the Senior Vice President of Product Development for Northstar Travel Group, the leading provider of information and experiences for the audiences that drive the travel industry. Roberta, can you give us an example of how Northstar is using the CredSpark-Omeda integration to achieve a specific business objective? I’d actually like to tell you about an experiment with games we’re running right now with one of Northstar’s brands, Business Travel News. BTN recently launched a weekend email newsletter in an effort to increase audience engagement. The newsletter celebrates BTN’s 40th anniversary and taps our editorial trove with “ripped from the archive� headlines, commentary, a new collection of games powered by CredSpark interactions and integrated with Omeda. Across the media industry, companies are experimenting with games as a new way to engage with audiences and drive return traffic. We wanted to experiment and see how that strategy would play out with a professional audience. And with the tight integration between CredSpark and Omeda, we not only get increased engagement, we get insights into what our audience knows about key topics for our industry. Plus, people like to challenge themselves and I think that gaming dynamic can add another dimension to our brands and reinforce their status as key sources of critical industry information—but, in a fun and engaging way. Here are a few examples of the games: What results did you see? It’s very early days, but what we are seeing is tremendous interest in the games and experiencing strong traffic from the newsletter to the area on our site where the games are embedded. We see great potential for games to drive traffic to our digital properties and are excited to see what data and insights they generate downstream as this experiment matures—and what opportunities that may bring for enhancing our audience profiles and targeting our communications more effectively. What do you find most useful or effective about the CredSpark-Omeda integration? What value does it provide your organization? What I think this example shines a light on is how the CredSpark-Omeda integration enables experimentation. If someone on the team has an idea to improve engagement, we can quickly test it by creating CredSpark interactions and have the data and activity flow through Omeda to better evaluate its impact through follow up communications, targeting, and more. It’s been really turnkey for us. Attending OX7? Spark a few ideas and innovations with these thought-provoking sessions: CredSpark’s Head of Content & Client Services, Casey Cornelius, will be leading a partner session on strategies and insights on leveraging interactive content. Interested in meeting up with the CredSpark team at OX7, let’s connect and schedule a visit. And stay tuned for the upcoming announcement at OX7 on future plans for the CredSpark and Omeda partnership.
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CredSpark Profile
Company Name
CredSpark
Company Website
https://www.credspark.com/HQ Location
NYC, US
Social
Why is CredSpark the best choice for Social Media Analytics?