Groove: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Groove
Brand: Groove
Rating: 4.63 (5061 reviews)

4.63 5

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(5061)

Sales engagement software that drives efficiency at every stage of the sales process

AI Powered

App Partner

Groove Overview

Groove is the highest-rated sales engagement platform for Salesforce, ensuring consistently great sales execution. A demo can be requested today.

Use Cases

Customers recommend Engagement Management, Communication Management, Workflow Management, as the business use cases that they have been most satisfied with while using Groove.

Other use cases:

Lead Engagement
Meeting Management
Helpdesk Management
Collaboration
Knowledge Management
Training & Onboarding
Account Management

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Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Groove.

Other priorities:

Enhance Customer Relationships
Improve ROI
Improve Internal Communications
Improve Visibility
Launch New Products
Grow Market Share
Scale Best Practices
Improve Efficiency
Establish Thought Leadership

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Groove Use-Cases and Business Priorities: Customer Satisfaction Data

Groove works with different mediums / channels such as E-Mail. and Phone Calls.

Groove's features include Templates, Personalization, Recording, etc. and Groove support capabilities include Email Support, AI Powered, Phone Support, etc. also Groove analytics capabilities include Analytics, and Custom Reports.

Reviews

"It was taking 5 to 6 hours a month of my time to try and resolve our Salesforce sync issues with Outreach." - Josh Garman

Groove, Yesware, Ebsta, Mixmax, Saleshandy, etc., all belong to a category of solutions that help Sales Engagement. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Groove

Top Industries

Computer Software
Marketing and Advertising
Information Services

Popular in

Mid Market
Small Business
Enterprise

Groove is popular in Computer Software, Marketing And Advertising, and Information Services and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on Groove Use Cases

How can Groove optimize your Engagement Management Workflow?

Groove Engagement Management provides a centralized platform for managing customer interactions. It enables users to create and manage multi-step campaigns, schedule follow-up emails, track email engagement, and gain insights into customer behavior. Groove currently lacks the ability to filter out responded contacts for focused engagement with primary prospects.

"...Groove was first used by our sales team to follow up with opportunities in our pipeline...." Peer review by Jared DeLong, Customer Success Manager, Kindful

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How can Groove enhance your Communication Management process?

Groove provides email tracking, templating, and scheduling capabilities, enabling users to monitor email engagement, streamline outreach, and automate communication. Groove also offers a predictive dialer and event calendar. However, Groove is less suitable for organizations with existing email tracking and templating capabilities.

"...I really like groove and the ability that it gives its users to track and send out emails with little effort. . ...." Peer review by Daniel N., Sales, Restaurants

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What Are the key features of Groove for Workflow Management?

Groove simplifies workflow management by integrating with email and Salesforce, allowing users to consolidate tasks and track engagement. It provides intuitive tools for setting up workflows, managing campaigns, and analyzing performance. Groove's customization options for customer success workflows are limited.

"...It has significantly impacted our complete workflow in an incredible way..." Peer review by Nick H, Admin Advisor

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What makes Groove ideal for Lead Engagement?

Groove offers automated lead follow-up and engagement capabilities, including email tracking, activity tracking, and lead scoring. It helps sales teams to prioritize leads, track progress, and manage follow-up activities. The software is limited in its ability to handle complex lead nurturing workflows.

"...It has a lot of advanced features which streamline the sales process for everyone involved including notifications when prospects / customers engage with emails, scheduler link, automated email flows, email templates and SFDC record creation from Gmail...." Peer review by Administrator

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Why is Groove the best choice for Meeting Management?

Groove offers a robust meeting management system. It allows users to schedule meetings efficiently by integrating with various calendars and providing a "Schedule a meeting with me" feature. Groove also enables logging conversations in SalesForce and provides follow-up reminders. A limitation of the tool is the lack of support for scheduling meetings with more than two participants.

"...I use Groove for : calls from salesforce, checking emails opening, my agenda links to schedule meetings easily......" Peer review by Adrien G, Business Development Manager

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47+ more Business Use Cases

15 buyers and buying teams have used Cuspera to assess how well Groove solved their Sales Engagement needs. Cuspera uses 5061 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Engagement needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Josh Garman Senior Systems Administrator Zego	It was taking 5 to 6 hours a month of my time to try and resolve our Salesforce sync issues with Outreach. Testimonial By Josh Garman
Benjamin W VP - Retail Group BBVA	I have been using Groove for over a year now AND LOVE IT! The 2,500 users I support love it too. Testimonial By Benjamin W
Kim Gerlich Sales Training Manager HotSchedules	Groove enhances everything! Multi-step campaigns and pulling over contacts from Salesforce is a HUGE timesaver for our team. Testimonial By Kim Gerlich

CUSTOMERS	TESTIMONIALS
Josh Garman Senior Systems Administrator Zego	It was taking 5 to 6 hours a month of my time to try and resolve our Salesforce sync issues with Outreach. Testimonial By Josh Garman
Benjamin W VP - Retail Group BBVA	I have been using Groove for over a year now AND LOVE IT! The 2,500 users I support love it too. Testimonial By Benjamin W
Kim Gerlich Sales Training Manager HotSchedules	Groove enhances everything! Multi-step campaigns and pulling over contacts from Salesforce is a HUGE timesaver for our team. Testimonial By Kim Gerlich

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
Trader Interactive Marketing and Advertising	Marketing and Advertising	Case Study Trader Interactive Driving Efficiency Across the Board at Trader Interactive Read More
Popular Pays Computer Software	Computer Software	Case Study Popular Pays Popular Pays Increases Booked Meetings by 54% Read More
Aquent Human Resources	Human Resources	Case Study Aquent Aquent Improves Sales Tracking, Productivity, and Outcomes with Groove Read More

Frequently Asked Questions(FAQ)

for Groove

What is Groove?

Groove is a sales engagement software that drives efficiency at every stage of the sales process. The software is designed for the sales team of any business to do more productive sales.

Groove allows you to communicate with your accounts through automation tools, track results and make data- driven decisions for better productivity, more opportunities and greater revenue.

It features Email & Calendar Integration, Salesforce integration, Dialer, Custom Data collection, sales analytics, Account based sales and sales productivity tools. It also features Campaign Automation which provides insight into engagement analytics, collaboration and 100% lead coverage.

What is Groove used for?

Groove is a Sales Engagement Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Engagement Management, Communication Management and Workflow Management .