Gupshup Overview

Gupshup offers AI-powered chatbots that streamline customer acquisition, marketing, commerce, and support. These chatbots enhance customer interactions by automating routine tasks, which helps businesses maximize customer lifetime value and decrease service costs. Gupshup’s platform is particularly effective for businesses seeking to engage customers through conversational AI, providing tools that facilitate seamless communication. By integrating these chatbots, businesses can efficiently manage customer inquiries and transactions, leading to improved customer satisfaction and operational efficiency.

Use Cases

Customers recommend Communication Management, Engagement Management, Campaign Management, as the business use cases that they have been most satisfied with while using Gupshup.

Other use cases:

  • International Marketing
  • Conversion Management
  • Collaboration
  • Training & Onboarding
  • Content Curation
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Business Priorities

Build Brand Awareness and Acquire Customers are the most popular business priorities that customers and associates have achieved using Gupshup.

Other priorities:

  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Improve ROI
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Gupshup Use-Cases and Business Priorities: Customer Satisfaction Data

Gupshup works with different mediums / channels such as Chat. Whatsapp. Website etc.

Gupshup's features include Bot, and Templates. and Gupshup support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Gupshup analytics capabilities include Custom Reports, and Analytics.

Reviews

"...We automate delivery to our customers depending on the marketing campaign and customer preference...." Peer review by Tanya M, Assistant Marketing Manager, Internet

Gupshup, Certainly, DataRobot, Popup Maker, Octane AI, etc., all belong to a category of solutions that help Bot Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Gupshup offers conversational tools to enhance customer engagement. AI-powered chatbots automate acquisition, marketing, commerce, and support, maximizing customer lifetime value and reducing service costs.

Popular Business Setting

for Gupshup

Top Industries

  • Internet
  • Marketing and Advertising

Popular in

  • Enterprise
  • Small Business

Gupshup is popular in Internet, and Marketing And Advertising, and is widely used by Enterprise, and Small Business,

Comprehensive Insights on Gupshup Use Cases

How does Gupshup address your Communication Management Challenges?

How does Gupshup facilitate Engagement Management?

5+ more Business Use Cases

332 buyers and buying teams have used Cuspera to assess how well Gupshup solved their Bot Platform needs. Cuspera uses 233 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Bot Platform needs.

Case Studies

Education

CASE STUDY AECC Global

AECC Global faced challenges with low email engagement and inefficient communication across countries. They switched to Gupshup's WhatsApp integration, which improved their communication strategy. Th...is change led to a 600% increase in engagement and boosted open rates from 10% to 70%. Gupshup helped AECC onboard local WhatsApp numbers in eight countries within 30-45 days, expanding their global reach and improving lead conversion rates.

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CASE STUDY Arha Media

Arha Media, a regional OTT platform, faced challenges in engaging their audience and increasing conversions. They partnered with Gupshup for WhatsApp marketing to send personalized messages and facil...itate easy chat payments. This integration led to a 10% increase in repeat subscriptions and a 5% conversion rate for payment messages. The platform now sends 3-4 million messages monthly, with a 38% read rate, enhancing user interaction and engagement.

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Hospitality

CASE STUDY Treebo Hospitality Ventures (THV)

Treebo Club used Gupshup Conversation Cloud to improve customer service and staff training. They reduced call volumes by 60% using WhatsApp virtual assistants, which also cut human agent costs by 66%.... The platform helped recapture 50% of abandoned bookings. Treebo also used WhatsApp for staff training, with 93% of staff engaging in assessments. This improved customer support and internal training.

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Banking

CASE STUDY Tonik Bank

Tonik Bank, a digital-only neobank in the Philippines, faced challenges in scaling operations due to a rapidly growing customer base. They partnered with Gupshup to integrate Generative AI into their... customer service chatbot. This solution automated 75% of customer queries, improving service efficiency. The bank expects to save USD 20 million in operational costs over three years and increased customer care productivity by 4.3 times.

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Entertainment

CASE STUDY MTV & MTV Beats

MTV & MTV Beats wanted to boost viewer engagement and retention. They partnered with Gupshup to create interactive contests using WhatsApp. Viewers could scan QR codes on TV to join contests, reducin...g login time. This led to 1,867,403 messages from 47.3K users, with 37.5K unique users. 26% of users engaged multiple times, exchanging 99 messages each on average.

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Retail

CASE STUDY A multinational fashion e-commerce company

A leading fashion eCommerce site in India used Gupshup's Conversation Cloud to improve customer support. They implemented chatbots to handle routine queries, reducing reliance on email and calls. Thi...s led to a 10% reduction in support costs and a 40-45% deflection to self-serve. The company also saw a 100% year-over-year growth in their customer base and added 75 million new app users in 2023.

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Video

We are Gupshup - The Conversation Cloud

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Peers used Gupshup for communication management and engagement management

Gupshup Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.10/5 ★

Read Reviews (17)
Custom Reports

4.26/5 ★

Read Reviews (17)
Analytics

3.69/5 ★

Read Reviews (2)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.10/5 ★

Read Reviews (17)
Custom Reports

4.26/5 ★

Read Reviews (17)
Analytics

3.69/5 ★

Read Reviews (2)

Software Failure Risk Guidance

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for Gupshup

Overall Risk Meter

Low Medium High

Top Failure Risks for Gupshup

Gupshup Inc News

M&A

PhonePe Buys Gupshups GSPay To Facilitate UPI For Feature Phone Users - Inc42

PhonePe has acquired Gupshups GSPay platform to accelerate UPI payments for feature phone users in India. This strategic acquisition enables PhonePe to integrate GSPays technology, expanding digital payment access to users without smartphones. The deal highlights Gupshups role in developing payment solutions tailored for the Indian market.

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Product

Gupshup launches AI Agents for D2C, retail, e-commerce & FMCG brands - afaqs!

Gupshup has launched AI Agents designed for D2C, retail, e-commerce, and FMCG brands.

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Product

Gupshup Introduces AI Agent Library for Business Applications - Analytics India Magazine

Gupshup, a conversational AI startup, launched an AI Agent Library with 15 customizable agents for industries like retail and fintech. These agents enhance customer engagement and efficiency across channels like WhatsApp and SMS.

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Product

Gupshup rolls out pre-built AI agents for financial services firms - Techcircle

Gupshup launched an AI Agent Library with 15 customizable AI agents for financial services firms, enhancing customer engagement and revenue growth through streamlined lead acquisition and omnichannel integration.

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Gupshup Inc Profile

Company Name

Gupshup Inc

Company Website

https://www.gupshup.io/

HQ Location

415 Jackson Street, Suite B, San Francisco, CA 94111

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

SERIES F