Muck Rack Overview
Muck Rack is a public relations software for finding journalists, monitoring news, and building reports. It aids in media outreach, relationship building, and measuring PR success.
Use Cases
Customers recommend Public Relations, Social Media Management, Communication Management, as the business use cases that they have been most satisfied with while using Muck Rack.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Muck Rack.
Muck Rack Use-Cases and Business Priorities: Customer Satisfaction Data
Muck Rack works with different mediums / channels such as Social Media. and E-Mail.
Muck Rack's features include Alerts: Popups & Notifications, Dashboard, Personalization, etc. and Muck Rack support capabilities include 24/7 Support, AI Powered, Phone Support, etc. also Muck Rack analytics capabilities include Analytics, and Custom Reports.
Reviews
"Muck Rack cuts down on a lot of the tedious aspects of PR, and it lets you focus on the more strategic aspects." - Sam Brewer
Peer review evidence (same sources as the product rating summary)
"...Before Muck Rack, GBH didn t have a centralized online system to track their PR efforts...." Case Study GBH
"...A version of this article originally appeared on Muck Rack, a service that enables you to find journalists to pitch, build media lists, get press alerts and create coverage reports with social media data. ..." 8 data protection tips for PR pros
"...This post was originally published on this siteA recent Muck Rack survey of financial journalists offers PR pros a peek into behaviors and preferences that can affect media relations success. ..." Report: Less than a third of financial reporters trust press releases
Muck Rack, CoverageBook, HARO, Ezyinsights, Newswire, etc., all belong to a category of solutions that help Public Relations. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Muck Rack
Top Industries
- Marketing and Advertising
- Pharmaceuticals
- Media Production
Popular in
- Enterprise
- Mid Market
- Small Business
Muck Rack is popular in Marketing And Advertising, Pharmaceuticals, and Media Production and is widely used by Enterprise, Mid Market, and Small Business.
Muck Rack Customer wins, Customer success stories, Case studies
What makes Muck Rack ideal for Public Relations?
What solutions does Muck Rack provide for Communication Management?
How does Muck Rack facilitate Collaboration?
How can Muck Rack optimize your Engaging And Following Up Workflow?
35 buyers and buying teams have used Cuspera to assess how well Muck Rack solved their Public Relations needs. Cuspera uses 1508 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Public Relations needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Muck Rack cuts down on a lot of the tedious aspects of PR, and it lets you focus on the more strategic aspects. Testimonial By Sam Brewer |
|
The Muck Rack interface is very user-friendly. I love being able to go to a journalist’s profile, scroll through their recent articles and check out their Twitter feed all in one place. Testimonial By Daniel DeBaun |
|
The spreadsheet life is behind us thanks to Muck Rack’s up-to-date Media Database. Creating media lists and sending pitches has never been easier. Testimonial By Angela Gabriel |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Sam Brewer Associate Director of External Relations GBH |
Muck Rack cuts down on a lot of the tedious aspects of PR, and it lets you focus on the more strategic aspects. Testimonial By Sam Brewer |
|
Daniel DeBaun PR Specialist Life Time |
The Muck Rack interface is very user-friendly. I love being able to go to a journalist’s profile, scroll through their recent articles and check out their Twitter feed all in one place. Testimonial By Daniel DeBaun |
|
Angela Gabriel Senior Public Relations Specialist Isagenix |
The spreadsheet life is behind us thanks to Muck Rack’s up-to-date Media Database. Creating media lists and sending pitches has never been easier. Testimonial By Angela Gabriel |
Muck Rack helps PR teams stay organized and report on their results
Frequently Asked Questions(FAQ)
for Muck Rack
What is Muck Rack?
Muck Rack is a public relations software that easily searches for journalists, monitor news, and build reports. It helps to acquire customers and improve internal communications.
It’s a platform that builds media relationships, collaborate from anywhere, and measure success. It helps to effectively pitch story ideas to the right journalists, monitors company, client, or competitors in real-time, receive alerts for new PR opportunities, and generates reports to share with colleagues and clients.
Muck Rack features include finding people publishing stories or sharing on social media, track news, target and personalize outreach, pitching journalists, creating custom media lists and reports, and more.
What is Muck Rack used for?
What are the top features of Muck Rack?
Who uses Muck Rack?
What are Muck Rack alternatives?
Where is Muck Rack located?
Peers used Muck Rack for public relations and social media management
Muck Rack Competitors
Muck Rack Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (2) |
| Analytics | Read Reviews (19) |
| Custom Reports | Read Reviews (296) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (2) |
| Analytics | Read Reviews (19) |
| Custom Reports | Read Reviews (296) |
Software Failure Risk Guidance
?for Muck Rack
Overall Risk Meter
Top Failure Risks for Muck Rack
Muck Rack, LLC News
Muck Rack Becomes First Communications Platform to License STAT Content
Muck Rack has partnered with STAT to become the first communications platform to license STAT's content. This collaboration enhances Muck Rack's AI-powered platform by providing access to STAT's healthcare and life sciences journalism, improving media monitoring for communications teams. The partnership aims to offer comprehensive insights into the media landscape, aiding brand reputation management.
Muck Rack launches AI curation engine to replace Boolean search for PR ...
Muck Rack has launched the AI-powered Curation Engine, replacing traditional Boolean search for PR teams. This tool automates media coverage analysis, evaluating relevance, sentiment, and prominence without manual input. It aims to reduce the time PR teams spend on reporting, offering structured data ready for analysis. The engine is available to Muck Rack Brand Premier and Media Intelligence customers.
Muck Rack Launches Curation Engine to Move the PR Industry Beyond ...
Muck Rack has launched the Curation Engine, an AI-powered tool designed to replace Boolean search in media monitoring for PR teams. This new capability automates the filtering of irrelevant media coverage, providing structured and analysis-ready data. It aims to improve the efficiency and accuracy of media intelligence, allowing PR teams to focus on strategic tasks by reducing manual reporting efforts.
Muck Rack Launches Curation Engine to Move the PR Industry Beyond ...
Muck Rack has launched Curation Engine, an AI-powered tool designed to replace Boolean search in PR media monitoring. This new capability automates relevance assessment, sentiment analysis, and tagging, streamlining media intelligence for PR teams. It aims to enhance efficiency by reducing manual reporting tasks and improving the accuracy of media coverage analysis.
Muck Rack, LLC Profile
Company Name
Muck Rack, LLC
Company Website
https://muckrack.com/HQ Location
96 Spring St, New York, NY 10012, US
Social
What Are the key features of Muck Rack for Social Media Management?