Optimizely Customized Commerce Overview

Optimizely Customized Commerce uses AI for personalized experiences, search rankings, and product recommendations. Individualized experiences are delivered effectively.

Use Cases

Customers recommend Engagement Management, Content Management, Products & Pricelist Management, as the business use cases that they have been most satisfied with while using Optimizely Customized Commerce.

Other use cases:

  • Digital Marketing
  • Channel Marketing
  • Training & Onboarding
  • Proposal & Quote Management
  • Order Management
  • Customer Feedback Management
  • Collaboration
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Optimizely Customized Commerce.

Other priorities:

  • Enhance Customer Relationships
  • Grow Market Share
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Improve ROI
  • Build Brand Awareness
  • Improve Stakeholder Relations
  • Launch New Products
  • Increase Average Basket Value
  • Establish Thought Leadership
See all business priorities See less business priorities

Optimizely Customized Commerce Use-Cases and Business Priorities: Customer Satisfaction Data

Optimizely Customized Commerce works with different mediums / channels such as Website. Mobile. and Mobile App.

Optimizely Customized Commerce's features include Personalization, and Dashboard. and Optimizely Customized Commerce support capabilities include AI Powered, Chat Support, 24/7 Support, etc. also Optimizely Customized Commerce analytics capabilities include Analytics, and Custom Reports.

Reviews

"We have moved from unstructured to structured data that is searchable and filterable, and it has become easier to edit products in bulk. In the long term, product data will create great value for us." - Karsten Birkelund

Peer review evidence (same sources as the product rating summary)

"...With Episerver Product Recommentations we’ve found a technology that can engage every individual with unique recommendations and deliver real commercial value...." Testimonial by Simon Pritchard, E-commerce Director, Arcadia Group
"...The platform provides solutions for marketing automation, campaign management, digital commerce and content management just to mention a few...." Peer review by Mats H., Internet
"...Episerver Commerce also provide another way to manage assets in product catalog using IAssetContainer and CommerceMediaCollection API. ..." Real-world integration for Episerver Commerce implementation

Optimizely Customized Commerce, ShippingEasy, Shippo, Skubana, ShipStation, etc., all belong to a category of solutions that help E-Commerce Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Optimizely Customized Commerce

Top Industries

  • Internet
  • Wholesale
  • Non-Profit Organization Management

Popular in

  • Mid Market
  • Enterprise
  • Large Enterprise

Optimizely Customized Commerce is popular in Internet, Wholesale, and Non-Profit Organization Management and is widely used by Mid Market, Enterprise, and Large Enterprise.

Optimizely Customized Commerce Customer wins, Customer success stories, Case studies

Why is Optimizely Customized Commerce the best choice for Engagement Management?

How does Optimizely Customized Commerce address your Content Management Challenges?

How can Optimizely Customized Commerce enhance your Products & Pricelist Management process?

Why is Optimizely Customized Commerce the best choice for Digital Marketing?

Why is Optimizely Customized Commerce the best choice for Channel Marketing?

11 buyers and buying teams have used Cuspera to assess how well Optimizely Customized Commerce solved their E-Commerce Platform needs. Cuspera uses 925 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Platform needs.

CUSTOMERS TESTIMONIALS
Optimizely Customized Commerce testimonial

Karsten Birkelund

HiFi Klubben

We have moved from unstructured to structured data that is searchable and filterable, and it has become easier to edit products in bulk. In the long term, product data will create great value for us. Testimonial By Karsten Birkelund
Optimizely Customized Commerce testimonial

Adi Wickramaratne

St John New Zealand

We're incredibly excited to be able to leverage the capabilities of Episerver DXC [now Optimizely] in order to deliver class-leading digital experiences, and – with Optimizely’s tireless support – we’re looking forward to implementing more features (AI-driven recommendations, content personalizatio...n, etc.) as our own capabilities grow.

Testimonial By Adi Wickramaratne
Optimizely Customized Commerce testimonial

Markus Søderlind

E-Wheels

A key advantage of Optimizely is its hosting abilities. As E-Wheels grows, we get more traffic. We receive exponential site traffic during campaign periods and having a solid platform that ensures site uptime prevents revenue loss. That is very important to us! Testimonial By Markus Søderlind
CUSTOMERS TESTIMONIALS
Optimizely Customized Commerce testimonial

Karsten Birkelund

HiFi Klubben

We have moved from unstructured to structured data that is searchable and filterable, and it has become easier to edit products in bulk. In the long term, product data will create great value for us. Testimonial By Karsten Birkelund
Optimizely Customized Commerce testimonial

Adi Wickramaratne

St John New Zealand

We're incredibly excited to be able to leverage the capabilities of Episerver DXC [now Optimizely] in order to deliver class-leading digital experiences, and – with Optimizely’s tireless support – we’re looking forward to implementing more features (AI-driven recommendations, content personalizatio...n, etc.) as our own capabilities grow.

Testimonial By Adi Wickramaratne
Optimizely Customized Commerce testimonial

Markus Søderlind

E-Wheels

A key advantage of Optimizely is its hosting abilities. As E-Wheels grows, we get more traffic. We receive exponential site traffic during campaign periods and having a solid platform that ensures site uptime prevents revenue loss. That is very important to us! Testimonial By Markus Søderlind
 

Optimizely Reports 42% Quarter-Over-Quarter ARR Growth for Its AI Agent Orchestration Platform

Optimizely reports a 42% quarter-over-quarter ARR growth for its AI agent orchestration platform, Optimizely Opal. The platform is widely adopted by nearly 1,700 companies, facilitating over 172,000 ...executions in marketing workflows. Customers are building AI agents to automate tasks across experimentation, content production, and reporting, significantly enhancing efficiency and output.

Read on →
 

Optimizely Reports 42% Quarter-Over-Quarter ARR Growth ...

Optimizely reports a 42% quarter-over-quarter ARR growth for its AI Agent Orchestration Platform, Optimizely Opal. Nearly 1,700 companies have built over 4,000 AI agents, executing more than 172,000 ...tasks across marketing workflows. The platform's adoption is accelerating, with significant increases in campaign production and content reuse, enhancing efficiency and reducing manual effort.

Read on →
 

Optimizely Customers Saw 446% 3-year ROI and Sub-Six-Month Payback with AI-Powered Digital Experience Solutions

Optimizely's AI-powered digital experience platform, Optimizely One, delivered a 446% ROI over three years, according to a Forrester study. The platform improved digital conversions by 8% and session... visits by 5%, generating $40.3 million in incremental revenue. It enhanced productivity for developers and marketers, reduced legacy system costs, and provided significant value through centralized data and AI-driven personalization.

Read on →

Zoopla - Retail - Medium

London, UK

Zoopla used Optimizely and Contentsquare to personalize the homebuyer journey. The team built a strategy around data, journey mapping, experimentation, and automation. They used analytics to segment ...users and tailor experiences across devices. Experimentation allowed product managers to test ideas quickly. Automation connected insights to digital channels, improving customer engagement.

Zillow - Real Estate - Large

Seattle, USA

Zillow used Optimizely to run rapid, data-driven tests and personalize the user experience. They focused on key touchpoints, tailoring content for 233 million users across web, app, and email. Testin...g new messaging for multifamily rentals led to major revenue growth. Zillow achieved 2-3x ROI on conversion rate optimization. Their strategy centers on fast experimentation, segmentation, and continuous digital innovation.

Yamaha WaterCraft Group - Manufacturing - Large

Kennesaw, USA

Optimizely helped Yamaha WaterCraft Group redesign their websites for better personalization and lead generation. The new sites use automatic landing pages to boost organic search traffic. Yamaha Wav...eRunners saw an 84% increase in site traffic, while Yamaha Boats saw a 92% increase. The sites now feature interactive quizzes and persona-based content. This helps users find the right products and dealer locations easily.

Frequently Asked Questions (FAQ)

What buyers ask before choosing Optimizely Customized Commerce

What is Optimizely Customized Commerce?

Optimizely Customized Commerce is a complete Digital Commerce Suite that has the industry’s highest ROI. It's an experience platform for digital shopping, and customer experience management.

Optimizely Customized Commerce helps to grow acquisition, conversion and retention, capabilities such as advanced segmentation, product recommendations, web experimentation and more.

Optimizely Customized Commerce capabilities include search and navigation, authoring and layout, promotions engine, order management, approval workflows, checkout and cart, catalog management, visitor groups, and more.

What is Optimizely Customized Commerce used for?

Optimizely Customized Commerce is a E-Commerce Platform Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Engagement Management, Content Management and Products & Pricelist Management .

What are the top features of Optimizely Customized Commerce?

Personalization, Dashboard are some of the top features of Optimizely Customized Commerce.

Who uses Optimizely Customized Commerce?

Optimizely Customized Commerce is used by Internet, Wholesale and Non-Profit Organization Management among other industries.

What are Optimizely Customized Commerce alternatives?

ShippingEasy, Shippo, Skubana and ShipStation are popular alternatives for Optimizely Customized Commerce.

Where is Optimizely Customized Commerce located?

Optimizely Customized Commerce is headquartered at 119 5th Ave, 7th Floor, New York, New York Optimizely, US.
lightning

Peers used Optimizely Customized Commerce for engagement management and content management

Optimizely Customized Commerce Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.63/5

Read Reviews (22)
Analytics

4.15/5

Read Reviews (35)
Custom Reports

3.64/5

Read Reviews (111)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.63/5

Read Reviews (22)
Analytics

4.15/5

Read Reviews (35)
Custom Reports

3.64/5

Read Reviews (111)

Software Failure Risk Guidance

?

for Optimizely Customized Commerce

Overall Risk Meter

Low Medium High

Top Failure Risks for Optimizely Customized Commerce

Optimizely, Inc. News

Company

Optimizely Unveils New Brand Identity Focused on AI Marketing Platform

Optimizely has unveiled a new brand identity emphasizing its AI marketing platform, aiming to reduce operational friction and enhance creativity for marketers. The rebrand aligns with recent product developments, including Optimizely One and Opal, and addresses industry concerns about AI's impact on brand differentiation and content quality.

Company

Optimizely Unveils New Brand Identity Rooted in a Simple Belief ...

Optimizely has unveiled a new brand identity focused on empowering marketers to prioritize creativity amidst the rise of AI in marketing. The rebranding emphasizes Optimizely's commitment to providing an AI platform that enhances the marketing lifecycle, enabling teams to focus on human-centric elements like creativity and strategic thinking.

Product

Optimizely Solves Marketing's Biggest Broken Promise: True 1:1 ...

Optimizely announced limitless 1:1 personalization within its Opal platform, enabling brands to create AI-driven, personalized microsites for each target buyer. This capability integrates audience intelligence and content management to deliver tailored digital experiences at scale, enhancing B2B and B2C marketing strategies.

Product

Optimizely Solves Marketing's Biggest Broken Promise: True 1:1 Personalization at Scale

Optimizely has launched a new capability within Optimizely Opal, enabling limitless 1:1 personalization for marketing and digital teams. This feature allows brands to create AI-driven microsites tailored to individual buyers, enhancing customer engagement and digital experience optimization. The platform integrates audience intelligence and content management to deliver personalized experiences at scale.

Optimizely, Inc. Profile

Company Name

Optimizely, Inc.

Company Website

https://www.optimizely.com/

HQ Location

119 5th Ave, 7th Floor, New York, New York Optimizely, US

Employees

251-500

Social

Financials

SERIES D