Ruler - Call Tracking Overview

Ruler Analytics enhances marketing measurement through multi-touch attribution and marketing mix modeling. Businesses gain insights into which channels drive high-quality leads, enabling data-driven decisions that impact revenue. By tracking full customer journeys and providing opportunity reporting, Ruler Analytics helps companies optimize their marketing strategies. This platform integrates seamlessly with existing tools, improving their functionality and offering a comprehensive view of marketing effectiveness. A unique aspect is its ability to automatically reveal the most effective channels, aiding in precise budget allocation and strategic planning.

Use Cases

Customers recommend Tracking & Monitoring Communications, Call Analytics, Call Recording, as the business use cases that they have been most satisfied with while using Ruler - Call Tracking.

Other use cases:

  • Campaign Management
  • Channel Marketing
  • Advertisement
  • Social Media Analytics
  • Helpdesk Management
  • Generation Of New Leads
  • White Labeling
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Business Priorities

Improve ROI and Grow Market Share are the most popular business priorities that customers and associates have achieved using Ruler - Call Tracking.

Other priorities:

  • Increase Sales & Revenue
  • Acquire Customers
  • Enhance Customer Relationships
  • Improve Efficiency
  • Increase Customer Life Time Value
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Ruler - Call Tracking Use-Cases and Business Priorities: Customer Satisfaction Data

Ruler - Call Tracking works with different mediums / channels such as Phone Calls. Website. and Offline.

Ruler - Call Tracking's features include SEM, and Recording. and Ruler - Call Tracking support capabilities include Phone Support, 24/7 Support, Email Support, etc. also Ruler - Call Tracking analytics capabilities include Analytics, and Custom Reports.

Reviews

"...You can also listen to call recordings, see the caller journey, and track offline and static calls...." Peer review from Featured Customers

Ruler - Call Tracking, Whatconverts, Ringba, OptiMonk, Convertful, etc., all belong to a category of solutions that help Other Demand Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Ruler is a call tracking software that links phone calls to specific marketing campaigns and keywords, integrating with Google Analytics. It helps businesses maximize ROI by tracking individual visitor data and sharing insights with CRM systems.

Popular Business Setting

for Ruler - Call Tracking

Top Industries

  • Information Technology and Services
  • Marketing and Advertising

Popular in

  • Small Business
  • Mid Market

Ruler - Call Tracking is popular in Information Technology And Services, and Marketing And Advertising, and is widely used by Small Business, and Mid Market,

Ruler - Call Tracking Customer wins, Customer success stories, Case studies

How can Ruler - Call Tracking optimize your Tracking & Monitoring Communications Workflow?

How can Ruler - Call Tracking optimize your Call Analytics Workflow?

How efficiently Does Ruler - Call Tracking manage your Campaign Management?

What Are the key features of Ruler - Call Tracking for Channel Marketing?

18 buyers and buying teams have used Cuspera to assess how well Ruler - Call Tracking solved their Other Demand Generation needs. Cuspera uses 553 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Other Demand Generation needs.

Distract - Marketing And Advertising

Distract is a digital marketing agency. They needed better ways to track calls and prove the value of their campaigns. They used Ruler Analytics to track calls and see where leads came from. This hel...ped them show real marketing ROI to their clients. For one client, they tracked over 90 new business calls per month and saw a 51% drop in cost per acquisition. Ruler Analytics gave them clear data to improve their work and win new business.

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Propel Digital - Marketing And Advertising

Propel Digital is a marketing agency in London. They needed a better way to track leads for their client without using a CRM. They used Ruler Analytics to collect and organize lead data in Google She...ets. Ruler helped them see which marketing channels worked best. As a result, they could optimize campaigns and increased their client's monthly fee by about 10 times.

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Clickoo - Marketing And Advertising

Ruler Analytics call tracking software helped Clickoo, a PPC marketing agency, track and attribute every conversion to the right channel. Clickoo struggled to prove the value of paid media, especiall...y offline conversions. With Ruler, they assigned value to campaigns and improved client confidence. One client increased investment by 10% after seeing clearer results. The team used data to make better decisions and diversify their marketing strategies.

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Embryo - Marketing And Advertising

Embryo is a marketing agency that wanted to show their value to clients in a clear way. They had trouble connecting marketing work to real revenue for their clients. They switched to Ruler Analytics ...to track revenue from marketing campaigns. Ruler helped them link leads and sales to specific marketing actions. This allowed Embryo to prove the value of their work and increase budgets for SEO and PPC.

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Totalmobile - Information Technology And Services

Totalmobile wanted to track which marketing channels led to real sales. They had trouble linking leads from ads to closed sales. They used Ruler Analytics to track calls, forms, and live chat, and co...nnect their CRM to their website. This helped them see which channels worked best. After using Ruler, they increased their return on ad spend by 23%.

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Optionis Group - Financial Services

Ruler Analytics helped Optionis Group track and attribute offline and online leads. The team used Ruler to monitor campaign performance and optimize marketing spend. They saw a 30% increase in call v...olumes year-over-year, a 10% rise in CRM leads, and a 3% reduction in cost per acquisition. Ruler's closed-loop attribution and Google Analytics integration gave clear insights into which channels drove sales. Optionis used these insights to realign messaging and improve conversion rates across all channels.

Read on →

What is ROAS and Where to Find it in Google Analytics

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Frequently Asked Questions(FAQ)

for Ruler - Call Tracking

What is Ruler - Call Tracking?

Ruler is a Call Tracking Software. Ruler measures call activity to identify which of your marketing channels are making people pick up the phone and call the business. It is useful for highlighting improvements and can drastically improve ROI and more accurately report the success of marketing activity.

Ruler - Call Tracking features include tracking phone calls back to the marketing campaign and keyword that generated them for PPC, SEO or any other channel. It also works with Google Analytics to report phone calls as goals. It provides individual numbers for each campaign or advert to measure the effectiveness and ROI. It allows playback and download of each call.

Ruler automatically shows a different number to each new website visitor, this allows us to identify individual traffic sources and keywords and not just at a top-line campaign level. It maximizes the ROI from marketing investment and helps to grow business. It allows users to share marketing data easily with their CRM and order management systems as well as understand more about their customers with visitor journey tracking and enriched lead information.

What is Ruler - Call Tracking used for?

Ruler - Call Tracking is a Other Demand Generation Software mainly used by its customers to Improve ROI and Grow Market Share by Tracking & Monitoring Communications, Call Analytics and Call Recording .

What are the top features of Ruler - Call Tracking?

SEM, Recording are some of the top features of Ruler - Call Tracking.

Who uses Ruler - Call Tracking?

Ruler - Call Tracking is used by Information Technology And Services, Marketing And Advertising among other industries.

What are Ruler - Call Tracking alternatives?

Whatconverts, Ringba, OptiMonk and Convertful are popular alternatives for Ruler - Call Tracking.

Where is Ruler - Call Tracking located?

Ruler - Call Tracking is headquartered at 11th Floor Royal Liver Building Pier Head Liverpool Merseyside L3 1HU United Kingdom.
lightning

Peers used Ruler - Call Tracking for tracking & monitoring communications and call analytics

Ruler - Call Tracking Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.93/5 ★

Read Reviews (137)
Custom Reports

4.91/5 ★

Read Reviews (142)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.93/5 ★

Read Reviews (137)
Custom Reports

4.91/5 ★

Read Reviews (142)

Software Failure Risk Guidance

?

for Ruler - Call Tracking

Overall Risk Meter

Low Medium High

Top Failure Risks for Ruler - Call Tracking

Ruler Analytics Ltd News

Product

Releases · ruleranalytics/meridian-yuji - GitHub

Ruler Analytics has released a new version of its open-source project, meridian-yuji, on GitHub. This update enhances marketing measurement and attribution capabilities for digital marketers and analytics professionals.

Read more →

Ruler Analytics Ltd Profile

Company Name

Ruler Analytics Ltd

Company Website

//ruleranalytics.com

Year Founded

2014

HQ Location

11th Floor Royal Liver Building Pier Head Liverpool Merseyside L3 1HU United Kingdom

Employees

11-50

Social

Facebook Linkedin Twitter

Financials

PRIVATE