Singular Overview
Singular empowers top marketers at companies like Lyft and LinkedIn to unify marketing data and apply precise attribution. This platform offers a comprehensive view of marketing performance, enabling businesses to uncover insights that drive growth. Singular's end-to-end analytics and attribution tools provide smarter ROI insights, allowing for faster decision-making and strategic adjustments. This capability is crucial for businesses aiming to optimize their mobile marketing efforts and achieve measurable growth. By integrating data from multiple sources, Singular ensures marketers have access to accurate, real-time performance metrics, enhancing their ability to make informed decisions and achieve superior marketing outcomes.
Use Cases
Customers recommend Advertisement, Campaign Management, Social Media Analytics, as the business use cases that they have been most satisfied with while using Singular.
Business Priorities
Improve ROI and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Singular.
Singular Use-Cases and Business Priorities: Customer Satisfaction Data
Singular works with different mediums / channels such as Mobile.
Singular's features include Dashboard, Calculator, Gamification, etc. and Singular support capabilities include Chat Support, Phone Support, Email Support, etc. also Singular analytics capabilities include Analytics, and Custom Reports.
Reviews
"We were not able to get ROI at a very granular level before we started working with Singular. Now, thanks to Singular, our front-end data gets automatically joined with our backend data, exposing ROI on a publisher, creative, campaign and partner le...vel." - Nebojsa Radovic
Peer review evidence (same sources as the product rating summary)
"...Fraudsters get started on the lucrative career path of fake clicks, fraudulent traffic, bots, and faked views of video ads by getting set up with an ad exchange as a publisher...." Advertising (Ad) Fraud Detection & Prevention for Mobile Apps
"...All marketing campaign can be tracked in single window...." Peer review by Naman G, Founder & CPO, Food & Beverages
"...Automatically connect campaign data & attribution data in our analytics dashboard for a single source of truth for marketing performance...." Digital Marketing Dashboard & Analytics Reporting
Singular, OWOX, Attentive, Alpha Anywhere, Broadstreet, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Singular is used by top marketers at companies like Lyft and Microsoft to unify marketing data and apply attribution. Performance insights are exposed to drive growth.
Popular Business Setting
for Singular
Top Industries
- Marketing and Advertising
- Information Technology and Services
- Internet
Popular in
- Mid Market
- Small Business
- Enterprise
Singular is popular in Marketing And Advertising, Information Technology And Services, and Internet and is widely used by Mid Market, Small Business, and Enterprise.
Singular Customer wins, Customer success stories, Case studies
How does Singular address your Advertisement Challenges?
How can Singular optimize your Campaign Management Workflow?
How efficiently Does Singular manage your Engagement Management?
How can Singular optimize your Sending & Publishing Communications Workflow?
11 buyers and buying teams have used Cuspera to assess how well Singular solved their Mobile Marketing needs. Cuspera uses 1845 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
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We were not able to get ROI at a very granular level before we started working with Singular. Now, thanks to Singular, our front-end data gets automatically joined with our backend data, exposing ROI on a publisher, creative, campaign and partner level. Testimonial By Nebojsa Radovic |
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One of the things I really love about working with Singular is I am able to understand a user journey from app install to a conversion that may occur on desktop. We talk a lot about cross-platform being a real problem within the industry and Singular is helping me solve for that. Testimonial By Rachel Chanco |
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With Singular, we can collect every data point from every partner and measure results in a multitude of ways — by platform, partner, creative. There are always useful things to be learned about your business that can help you grow. Testimonial By Patrick Witham |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Nebojsa Radovic Director of User Acquisition N3twork |
We were not able to get ROI at a very granular level before we started working with Singular. Now, thanks to Singular, our front-end data gets automatically joined with our backend data, exposing ROI on a publisher, creative, campaign and partner level. Testimonial By Nebojsa Radovic |
|
Rachel Chanco Director of Digital Marketing & Mobile Growth Personal Captial |
One of the things I really love about working with Singular is I am able to understand a user journey from app install to a conversion that may occur on desktop. We talk a lot about cross-platform being a real problem within the industry and Singular is helping me solve for that. Testimonial By Rachel Chanco |
|
Patrick Witham Director of User Acquisition Postmates |
With Singular, we can collect every data point from every partner and measure results in a multitude of ways — by platform, partner, creative. There are always useful things to be learned about your business that can help you grow. Testimonial By Patrick Witham |
Beat - Transportation/Trucking/Railroad - Large
TutoTOONS - Entertainment - Medium
Your first million users: Rocking the cold start with Hannah Parvaz
Frequently Asked Questions (FAQ)
What buyers ask before choosing Singular
What is Singular?
Singular is a marketing analytics and metric analysis tool that empower businesses to drive growth with unified marketing data, intelligent insights, and automation. It helps to grow market share, improve ROI and increase customer lifetime value.
It supports access to accurate and actionable cross-platform analytics instantly for better optimizations and transforms siloed marketing data into insights automatically. It also helps in tracking and measuring the path to conversion across channels with fraud detection and preventive methods
Some of its features include a Performance analytics dashboard, creative analytics dashboard, automated alerts, custom dimensions, custom metrics, export API and so on.
What is Singular used for?
What are the top features of Singular?
Who uses Singular?
What are Singular alternatives?
Where is Singular located?
Peers used Singular for advertisement and campaign management
Singular Competitors
Singular Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (5) |
| Analytics | Read Reviews (340) |
| Custom Reports | Read Reviews (315) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (5) |
| Analytics | Read Reviews (340) |
| Custom Reports | Read Reviews (315) |
Software Failure Risk Guidance
?for Singular
Overall Risk Meter
Top Failure Risks for Singular
Singular News
Singular joins the Universal Ads Business Partners Program as a Mobile Measurement Partner
Singular has joined the Universal Ads Business Partners Program as an official Mobile Measurement Partner. This integration allows app marketers to extend Singular's measurement workflows to premium TV advertising, enabling seamless tracking of installs, post-install events, and campaign performance alongside digital ad channels. The partnership enhances advertisers' ability to treat premium TV as a measurable and optimizable performance channel.
Singular and Roku partner to drive CTV performance at scale.
Singular has integrated with Roku to enhance CTV campaign measurement and performance. This integration allows marketers to track consumer journeys across channels, providing accurate attribution for CTV ads. Singular's dashboard offers unified reporting, enabling real-time optimization and audience targeting within Roku Ads Manager. This collaboration aims to maximize ROI by linking CTV impressions to app installs and ensuring comprehensive campaign analysis.
Singular joins the tvScientific by Pinterest Certified Measurement Partner Program
Singular has become the first mobile measurement partner in the tvScientific by Pinterest Certified Measurement Partner Program. This partnership enables advertisers to integrate CTV exposure data with mobile and web outcomes, providing a unified view for optimizing campaign performance across channels.
ING seals deal to acquire about 40% of Singular Bank
ING has agreed to acquire a 40% stake in Singular Bank, a Spanish wealth manager, from Warburg Pincus. This acquisition aligns with ING's strategy to expand its private banking and wealth management services in Spain. The deal, expected to close in Q1 2027, will allow further commercial cooperation between the two entities, with potential future changes in ownership structure.
Singular Profile
Company Name
Singular
Company Website
https://www.singular.net/HQ Location
San Francisco, California
Employees
101-250
Social
Financials
SERIES B
How can Singular optimize your Social Media Analytics Workflow?