Varicent Overview

Varicent's suite of sales and revenue performance management solutions empowers businesses to enhance revenue outcomes through strategic data utilization and insightful tools. By leveraging Varicent, organizations can tap into critical insights that drive high sales performance, ultimately maximizing revenue streams. The platform's capabilities are recognized in the industry, as evidenced by its leadership position in The Forrester Wave™ for Sales Performance Management Solutions for Incentive Compensation. Varicent provides a robust framework for creating a predictable growth engine, addressing modern challenges in sales management. This approach not only increases efficiency but also ensures a sustainable growth trajectory for businesses aiming to optimize their sales strategies.

Use Cases

Customers recommend Performance Management, Sales Incentive Management, Sales Commission Management, as the business use cases that they have been most satisfied with while using Varicent.

Other use cases:

  • Forecasting
  • Onboarding
  • Competitive Intelligence
  • Engaging And Following Up
  • Revenue Cycle Management
  • Social Media Analytics
  • Knowledge Management
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Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Varicent.

Other priorities:

  • Scale Best Practices
  • Acquire Customers
  • Enhance Customer Relationships
  • Improve Efficiency
  • Establish Thought Leadership
  • Improve Visibility
  • Enter New Markets Internationally Or Locally
  • Launch New Products
  • Grow Market Share
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Varicent Use-Cases and Business Priorities: Customer Satisfaction Data

Varicent works with different mediums / channels such as Phone Calls.

Varicent's features include Calculator, Dashboard, Personalization, etc. and Varicent support capabilities include 24/7 Support, Chat Support, Email Support, etc. also Varicent analytics capabilities include Analytics, and Custom Reports.

Reviews

"The improved flexibility of Varicent allowed for a significant reduction in manual efforts and put control in the hands of business users (rather than IT), meaning changes can be made more quickly." - Sebestyén Melega

Varicent, SalesScreen, Performyard, Lattice, LogicMonitor Platform, etc., all belong to a category of solutions that help Sales Performance Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Varicent provides sales and revenue performance software solutions to drive high performance and maximize revenue. Vital data, insights, and tools are used in Varicent's suite of management solutions.

Popular Business Setting

for Varicent

Top Industries

  • Hospital & Health Care
  • Mechanical or Industrial Engineering
  • Insurance

Popular in

  • Enterprise
  • Mid Market
  • Small Business

Varicent is popular in Hospital & Health Care, Mechanical Or Industrial Engineering, and Insurance and is widely used by Enterprise, Mid Market, and Small Business.

Comprehensive Insights on Varicent Use Cases

What makes Varicent ideal for Performance Management?

How can Varicent enhance your Sales Incentive Management process?

How does Varicent address your Sales Commission Management Challenges?

What benefits does Varicent offer for Forecasting?

How can Varicent enhance your Onboarding process?

34+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Varicent solved their Sales Performance Management needs. Cuspera uses 944 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Performance Management needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Varicent testimonial

Sebestyén Melega

Incentive Development and Operation CoE Lead

Magyar Telekom
The improved flexibility of Varicent allowed for a significant reduction in manual efforts and put control in the hands of business users (rather than IT), meaning changes can be made more quickly. Testimonial By Sebestyén Melega
Varicent testimonial

Thierry Casier

Sales Compensation Director

Colt Technology Services
The Varicent solution frees us up to think about innovative ways to motivate our sales to the next level of performance. Testimonial By Thierry Casier
Varicent testimonial

Elizabeth Evans

Sales Compensation Manager

United Rentals
Our reps love being able to view their figures in real time. Testimonial By Elizabeth Evans
CUSTOMERS TESTIMONIALS
Varicent testimonial

Sebestyén Melega

Incentive Development and Operation CoE Lead

Magyar Telekom
The improved flexibility of Varicent allowed for a significant reduction in manual efforts and put control in the hands of business users (rather than IT), meaning changes can be made more quickly. Testimonial By Sebestyén Melega
Varicent testimonial

Thierry Casier

Sales Compensation Director

Colt Technology Services
The Varicent solution frees us up to think about innovative ways to motivate our sales to the next level of performance. Testimonial By Thierry Casier
Varicent testimonial

Elizabeth Evans

Sales Compensation Manager

United Rentals
Our reps love being able to view their figures in real time. Testimonial By Elizabeth Evans

Case Studies

Consumer Goods

CASE STUDY Shaw Industries

Varicent helped Shaw Industries fix sales process problems caused by many old systems and spreadsheets. Shaw moved to Varicent’s Incentives and Sales Planning tools for one central place to manage sa...les. This made sales planning, quotas, and incentives much easier and faster. The new system gave clear data and helped sales teams trust the process. Shaw now plans to use Varicent for better territory planning and more sales growth.

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Hospital & Health Care

CASE STUDY Siemens Healthineers

Varicent Sales Performance Management helped Siemens Healthineers improve sales commission processes. The company wanted fair and transparent pay for its salesforce in Germany. Varicent Incentives ga...ve real-time commission calculations and a web portal for salespeople to see their pay. The SaaS solution saved time for IT and made it easy to change plans. The finance team works more efficiently, and sales teams have full visibility of their commissions.

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Manufacturing

CASE STUDY Tektronix

Varicent Incentives helped Tektronix manage its global sales incentives. Tektronix needed to motivate its worldwide salesforce and replace regional management tools. With Varicent, Tektronix gained r...eal-time insight into compensation, reduced admin overhead, and automated reporting. Sales teams now see their commission details clearly. The finance team works more efficiently with real-time calculations. The SaaS solution saves time for IT and gives a complete global financial picture.

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CASE STUDY Robert Half

Varicent Incentives helped Robert Half move away from old, rigid systems for managing incentive compensation. The company needed a flexible solution that did not rely on IT and could scale across tea...ms and regions. With Varicent, Robert Half gained the ability to adapt quickly and received strong support from the vendor. The new platform made it easier for their team to manage compensation on their own.

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Insurance

CASE STUDY Wawanesa Insurance

Varicent Incentives helped Wawanesa Insurance replace their legacy system for broker compensation. The company needed a more efficient and compliant way to manage broker compensation plans. With Vari...cent Incentives, Wawanesa reduced manual administrative processes by 45-60 days through automation. The solution improved reporting, compliance, and broker payment timeliness. Wawanesa and their brokers now have better visibility into performance with easy-to-understand dashboards.

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Banking

CASE STUDY Zions Bancorporation

Varicent Incentives helped Zions Bancorporation track incentive payments and ensure proper approvals. The bank needed a flexible system to stay compliant with changing federal rules after 2008. Varic...ent Incentives made it easier to report, improved efficiency, and reduced risk. The solution also helped teams work together and create custom workflows for their needs.

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Connect Your Path to Revenue | Modernize Your Go-to-Market Strategy

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Frequently Asked Questions(FAQ)

for Varicent

What is Varicent?

Varicent is an industry-leading sales performance management solution that helps businesses of all sizes create smarter plans, identify efficiencies across leaky pipelines and pay sellers accurately and on time. It assists sales organizations to improve performance and drive profitability and enables them to provide solutions to enterprise and mid-market businesses looking to increase sales efficiency and improve effectiveness.

Varicent provides a single, integrated platform to manage the end-to-end processes of all aspects of sales performance. It enables to plan territories and quotas effectively, improve revenue operations to capture missed pipeline opportunities, and leverage the fastest and most flexible way to pay sellers accurately and on time. Varicent also accelerates the ability to make plan changes and adopt new strategies and enables new insights to outdo previous performance.

Some of its features include resolving inquiries faster, Automatically providing instant answers, Identifying levers to outdo performance, Improving sales forecast accuracy and reliability, Discovering new revenue insights, Managing sales complexity, Maximizing sales territory planning potential and more.

(Varicent has acquired Funnelcake)

What is Varicent used for?

Varicent is a Sales Performance Management Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Performance Management, Sales Incentive Management and Sales Commission Management .

What are the top features of Varicent?

Calculator, Dashboard and Personalization are some of the top features of Varicent.

Who uses Varicent?

Varicent is used by Hospital & Health Care, Mechanical Or Industrial Engineering and Insurance among other industries.

What are Varicent alternatives?

SalesScreen, Performyard, Lattice and LogicMonitor Platform are popular alternatives for Varicent.

Where is Varicent located?

Varicent is headquartered at 4711 Yonge St., Suite 300, Toronto, ON Canada M2N 6K8.
lightning

Peers used Varicent for performance management and sales incentive management

Varicent Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.10/5 ★

Read Reviews (16)
Analytics

4.46/5 ★

Read Reviews (118)
Custom Reports

4.45/5 ★

Read Reviews (128)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.10/5 ★

Read Reviews (16)
Analytics

4.46/5 ★

Read Reviews (118)
Custom Reports

4.45/5 ★

Read Reviews (128)

Software Failure Risk Guidance

?

for Varicent

Overall Risk Meter

Low Medium High

Top Failure Risks for Varicent

Varicent US Opco Corporation News

Partnership

CORRECTING and REPLACING Varicent and ServiceNow Join Forces to Power the Next ...

Varicent and ServiceNow have partnered to integrate Varicent's Sales Planning and Incentive Compensation solutions into ServiceNow's Customer Workflows ecosystem. This collaboration aims to provide real-time intelligence and automation for revenue leaders, enabling optimized territories, quotas, and incentive structures. The integrated solution will be available in the ServiceNow Store by Q4 2025.

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Product

Varicent Uncovers How Internal Barriers Are Costing Revenue Leaders Up to 15% in Growth

Varicent's 2025 Sales Performance Management Market Spotlight report reveals that internal barriers, such as misalignment and evolving compensation strategies, are costing companies up to 15% in revenue growth. The report, based on insights from over 1,400 executives, highlights the need for organizations to address these familiar issues to unlock growth potential. Varicent emphasizes the importance of rethinking internal systems to enhance revenue performance.

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Partnership

Varicent Named a Workday Innovation Partner | National Business | joplinglobe.com

Varicent has been named a Workday Innovation Partner.

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Product

Varicent Unveils GenAI-based Assistants to Help Organizations Unlock Revenue ...

Varicent Unveils GenAI-based Assistants to Help Organizations Unlock Revenue ...

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Varicent US Opco Corporation Profile

Company Name

Varicent US Opco Corporation

Company Website

//varicent.com

HQ Location

4711 Yonge St., Suite 300, Toronto, ON Canada M2N 6K8

Employees

101-250

Financials

SERIES C