Virtuous CRM Overview

Virtuous-CRM empowers nonprofits with a responsive donor management platform. Personalized CRM maximizes donor engagement and impact.

Use Cases

Customers recommend Engaging And Following Up, Relationship Management, Communication Management, as the business use cases that they have been most satisfied with while using Virtuous CRM.

Other use cases:

  • Generation Of New Leads
  • Workflow Management
  • Helpdesk Management
  • Training & Onboarding
  • Campaign Management
  • Pipeline Management
  • Forecasting
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Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Virtuous CRM.

Other priorities:

  • Scale Best Practices
  • Acquire Customers
  • Enhance Customer Relationships
  • Improve Stakeholder Relations
  • Grow Market Share
  • Establish Thought Leadership
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Virtuous CRM Use-Cases and Business Priorities: Customer Satisfaction Data

Virtuous CRM works with different mediums / channels such as Offline. Causes And Charity. E-Mail etc.

Virtuous CRM's features include Personalization, Dashboard, Recording, etc. and Virtuous CRM support capabilities include AI Powered, Email Support, Phone Support, etc. also Virtuous CRM analytics capabilities include Analytics, and Custom Reports.

Reviews

"...This tool empowers you to score your contributors based on their social/relational and financial data, find the right questions to ask at the appropriate time, and ensure you are engaging with your donors often enough...." Peer review from Featured Customers

Peer review evidence (same sources as the product rating summary)

"...The idea of scoring donors by their giving and social engagement is a good idea, but the scores don't seem accurate in our system, and are basically useless...." Peer review by Administrator
"...I would highly recommend Virtuous to any non-profit organization looking for an affordable donor relationship management solution...." Peer review by Steve C., President, Non-Profit Organization Management
"...Tools that create tasks, send automatic emails and help me make donors feel special bring solutions by adding time in my day...." Peer review by Daphne K., Non-Profit Organization Management

Virtuous CRM, Less Annoying CRM, Tithe.ly, Floify, monday sales CRM, etc., all belong to a category of solutions that help CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Virtuous CRM

Top Industries

  • Non-Profit Organization Management
  • Religious Institutions
  • Education

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Virtuous CRM is popular in Non-Profit Organization Management, Religious Institutions, and Education and is widely used by Small Business, Mid Market, and Enterprise.

Virtuous CRM Customer wins, Customer success stories, Case studies

How does Virtuous CRM facilitate Engaging And Following Up?

Why is Virtuous CRM the best choice for Relationship Management?

How does Virtuous CRM address your Communication Management Challenges?

How does Virtuous CRM facilitate Workflow Management?

37 buyers and buying teams have used Cuspera to assess how well Virtuous CRM solved their CRM needs. Cuspera uses 545 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.

 

Jewish Federation of Greater Dallas - Non Profit Organization Management - Medium

Dallas, USA

Virtuous Raise helped Jewish Federation of Greater Dallas move from no online giving to raising over $4 million in a single campaign. The nonprofit launched recurring giving and collected $450,000 in... online gifts in the first year, a 75% increase. Customizable forms reached new generations and communities. The platform eliminated support tickets for form changes and enabled fast, flexible donor experiences. Integration was seamless, with no extra infrastructure needed.

University of Wisconsin-Eau Claire - Education - Medium

Eau Claire, USA

Virtuous Momentum helped the University of Wisconsin-Eau Claire send about 2,000 personalized donor emails in four months. The platform let staff draft hundreds of individualized emails in just a few... hours. Mobile contact reports replaced weeks of manual work, speeding up donor record updates. Smart alerts and reminders helped manage a 230-person donor portfolio. The AI matched the writing style of the development officer, making outreach feel personal. Staff saved hours each week and improved donor engagement.

Oasis for Orphans - Non Profit Organization Management - Small

USA

Virtuous CRM+ helped Oasis for Orphans automate donor data and save eight hours a week. The nonprofit used segmented, multi-channel campaigns to win back 17% of lapsed donors. Peer-to-peer fundraisin...g revenue more than doubled, growing from 6% to 14% of annual revenue. End-of-year giving increased by over 62%. The team no longer needed to manually categorize donors, making fundraising more efficient.

 

Fleece & Thank You - Non Profit Organization Management - Small

Detroit, USA

Fleece & Thank You used Virtuous CRM to improve donor engagement and data insights. Before Virtuous, they struggled with inadequate CRMs and poor donor data. Virtuous enabled personalized communicati...on at scale and automated donor journeys. Integration with KindKatch allowed real-time, personalized video messages. They achieved an 85% engagement rate and a 75% donor retention rate. Staff and donors both saw better, more timely communications.

 

Food Bank of Iowa - Non Profit Organization Management - Medium

Des Moines, USA

Food Bank of Iowa used Virtuous CRM+ to handle a surge of 20,000 new donors. They cut gift processing time from 8 hours to 3 hours for 300–350 gifts. Automation and analytics improved donor segmentat...ion and reduced errors. Leadership now gets real-time dashboards. The team expanded engagement across 55 counties with automated outreach.

 

Americans United for Life - Non Profit Organization Management - Small

Washington, USA

Americans United for Life switched from Salesforce to Virtuous to improve donor data access. Their team struggled with Salesforce, needing outside help to manage reports and analytics. With Virtuous,... they migrated data six weeks ahead of deadline, gaining easier access and better donor segmentation. Staff now use automation to tag donors and run targeted campaigns. The team feels empowered and has greater trust in their data.

Frequently Asked Questions (FAQ)

What buyers ask before choosing Virtuous CRM

What is Virtuous CRM?

Virtuous CRM is a Responsive Non-profit CRM built for mid-sized or large non-profits for enabling better donor relationships. The software can also be accessed on mobile devices.

Virtuous Responsive CRM features include Predictive Data Analytics, Insight rich Reporting, and Social and Email integration, in addition to donor-management tools. Virtuous Donor management tools enable building donor relationships using social, wealth and location data for each donor, a dashboard of actionable insights and mobile apps for finding nearby donors or other actions on the go.

The Email integration and Task management feature enables automating tasks and assignments and integrating CRM with the Inbox. It also provides auto-generation of emails and mobile alerts when tasks are due including automated prompts for special donor events to send personalized messages and follow-ups.

What is Virtuous CRM used for?

Virtuous CRM is a CRM Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Engaging And Following Up, Relationship Management and Communication Management .

What are the top features of Virtuous CRM?

Personalization, Dashboard and Recording are some of the top features of Virtuous CRM.

Who uses Virtuous CRM?

Virtuous CRM is used by Non-Profit Organization Management, Religious Institutions and Education among other industries.

What are Virtuous CRM alternatives?

Less Annoying CRM, Tithe.Ly, Floify and Monday Sales CRM are popular alternatives for Virtuous CRM.

Where is Virtuous CRM located?

Virtuous CRM is headquartered at 1 N. 1st St., Sixth Floor, Phoenix AZ, 85004.
lightning

Peers used Virtuous CRM for engaging and following up and relationship management

Virtuous CRM Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.41/5

Read Reviews (8)
Analytics

4.15/5

Read Reviews (19)
Custom Reports

3.94/5

Read Reviews (78)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.41/5

Read Reviews (8)
Analytics

4.15/5

Read Reviews (19)
Custom Reports

3.94/5

Read Reviews (78)

Software Failure Risk Guidance

?

for Virtuous CRM

Overall Risk Meter

Low Medium High

Top Failure Risks for Virtuous CRM

Virtuous Software Inc. News

Awards

Virtuous Earns Inc. 5000 for Fifth Consecutive Year and Sets the Standard for AI in Nonprofits

Virtuous has been named to the 2026 Inc. 5000 list, marking its fifth consecutive year as one of America's fastest-growing private companies. The company is recognized for its innovative approach to AI in nonprofit fundraising, enhancing donor relationships and operational efficiency.

Product

Virtuous and Fundraising.AI Release 2026 Nonprofit AI Adoption Report ...

Virtuous and Fundraising.AI released the 2026 Nonprofit AI Adoption Report, revealing that while 92% of nonprofits use AI, only 7% see major improvements. The report highlights the need for integrated AI strategies rather than isolated usage. Key insights include the importance of governance, cross-functional ownership, and consistent measurement for impactful AI adoption.

Partnership

Virtuous and Verified First Unite to Help Nonprofits Onboard People Faster and Keep Communities Safe

Virtuous has partnered with Verified First to streamline volunteer and staff onboarding for nonprofits. This integration embeds Verified First's screening technology within the Virtuous platform, enabling faster background checks and compliance management. Nonprofits benefit from reduced onboarding times, improved data security, and cost-effective screening options. This collaboration enhances operational efficiency and supports mission-driven work by ensuring timely and secure onboarding processes.

Product

Inside the 2025 Benchmark Report with Carly & Gabe

Virtuous Software released its 2025 Nonprofit Fundraising Benchmark Report, offering data-driven insights into donor engagement, giving trends, and fundraising performance across the nonprofit sector. The report leverages analytics from the Virtuous CRM platform to help organizations optimize responsive fundraising strategies and improve donor retention. Key findings highlight shifts in donor behavior and actionable metrics for nonprofit growth.

Virtuous Software Inc. Profile

Company Name

Virtuous Software Inc.

Company Website

//virtuous.org

Year Founded

2010

HQ Location

1 N. 1st St., Sixth Floor, Phoenix AZ, 85004

Employees

1-10

Social

Financials

SERIES A