Yammer Overview

Yammer is an employee communication platform within Microsoft Viva Engage. It enables organizational connections through communities and conversations.

Use Cases

Customers recommend Collaboration, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Yammer.

Other use cases:

  • Content Management
  • Knowledge Management
  • Sales Document Management
  • Social Media Management
  • Product Marketing
  • Training & Onboarding
  • Helpdesk Management
See all use cases See less use cases

Business Priorities

Improve Internal Communications and Scale Best Practices are the most popular business priorities that customers and associates have achieved using Yammer.

Other priorities:

  • Enhance Customer Relationships
  • Acquire Customers
  • Launch New Products
  • Grow Market Share
  • Improve Visibility
  • Improve Stakeholder Relations
  • Improve Digital And Social Presence
  • Establish Thought Leadership
  • Build Brand Awareness
  • Improve Brand Engagement
  • Improve Efficiency
  • Improve ROI
  • Increase Sales & Revenue
  • Manage Risk
  • Shorten Ramp Up Time
  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

Yammer Use-Cases and Business Priorities: Customer Satisfaction Data

Yammer works with different mediums / channels such as E-Mail. and Social Media.

Yammer's features include Alerts: Popups & Notifications, Personalization, Recording, etc. and Yammer support capabilities include AI Powered, Phone Support, Email Support, etc. also Yammer analytics capabilities include Analytics, and Custom Reports.

Reviews

"Going with a best-of-platform security approach from Microsoft was the right choice because of the rapid innovation across the platform." - Erik Passchier

Yammer, Claromentis, Zapnito, Simpplr, Mural, etc., all belong to a category of solutions that help Team Collaboration. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Yammer

Top Industries

  • Information Technology and Services
  • Education
  • Computer Software

Popular in

  • Large Enterprise
  • Mid Market
  • Enterprise

Yammer is popular in Information Technology And Services, Education, and Computer Software and is widely used by Large Enterprise, Mid Market, and Enterprise.

Comprehensive Insights on Yammer Use Cases

How can Yammer enhance your Collaboration process?

What Are the key features of Yammer for Engagement Management?

How can Yammer enhance your Communication Management process?

What makes Yammer ideal for Content Management?

What makes Yammer ideal for Knowledge Management?

11 buyers and buying teams have used Cuspera to assess how well Yammer solved their Team Collaboration needs. Cuspera uses 6816 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Team Collaboration needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Yammer testimonial

Erik Passchier

Global Head of IT Infrastructure

Rabobank

Going with a best-of-platform security approach from Microsoft was the right choice because of the rapid innovation across the platform. Testimonial By Erik Passchier
Yammer testimonial

Roger Cude

Senior Vice President, Human Resources

Humana

Microsoft Viva Insights gives us the ability to look across all areas of the company and understand how we can deliver better work experiences for our associates. Testimonial By Roger Cude
Yammer testimonial

Rebecca Sykes

Channel Strategy Manager

Co-op

Yammer really helped us break down those barriers and open up communications—to really focus on well-being, supporting our colleagues, and helping people with one source of truth. Testimonial By Rebecca Sykes
CUSTOMERS TESTIMONIALS
Yammer testimonial

Erik Passchier

Global Head of IT Infrastructure

Rabobank

Going with a best-of-platform security approach from Microsoft was the right choice because of the rapid innovation across the platform. Testimonial By Erik Passchier
Yammer testimonial

Roger Cude

Senior Vice President, Human Resources

Humana

Microsoft Viva Insights gives us the ability to look across all areas of the company and understand how we can deliver better work experiences for our associates. Testimonial By Roger Cude
Yammer testimonial

Rebecca Sykes

Channel Strategy Manager

Co-op

Yammer really helped us break down those barriers and open up communications—to really focus on well-being, supporting our colleagues, and helping people with one source of truth. Testimonial By Rebecca Sykes

Case Studies

Consumer Electronics

CASE STUDY Samsung Electronics Germany

Microsoft Advertising helped Samsung Electronics Germany boost e-commerce sales with AI-powered advertising tools. Samsung used Performance Max and Microsoft Copilot to run smarter, multichannel camp...aigns. The solution used predictive targeting to reach more customers and improve ad relevance. Samsung worked with Starcom and relaunched campaigns for Black Friday 2024 with better goals and creative assets. The new approach helped Samsung expand market share and improve campaign performance.

Non-Profit Organization Management

CASE STUDY St John Ambulance

Microsoft Advertising helped St John Ambulance use generative AI tools to improve their digital advertising. The charity wanted to cut production costs, increase creative agility, and keep their bran...d consistent. With Ads Studio and Copilot, they made high-quality ad assets faster and cheaper. They used AI to create custom images for campaigns, showing products like AEDs in real-life settings. This made their ads more relevant and helped protect their brand identity.

Apparel & Fashion

CASE STUDY s.Oliver

Microsoft Advertising helped s.Oliver run a festive campaign called 'Celebrate Togetherness.' The challenge was to manage high ad volume and connect with a broad audience during a short 14-day peak s...eason. s.Oliver used online video ads and impression-based remarketing on Microsoft Advertising. The campaign achieved a 10% lower CPM and a 50x higher CTR than other platforms. Impression-based remarketing lists delivered a 27% conversion rate, compared to 21% for in-market audiences.

Retail

CASE STUDY Liverpool

Microsoft Advertising helped Liverpool, Mexico's largest department store chain, boost sales during their 'La Venta Nocturna' event. Liverpool used separate Search campaigns for Brand and Non-Brand t...actics and launched a detailed Performance Max campaign. These strategies increased online visibility and conversions. Liverpool generated over 128% revenue above their target. The campaigns delivered strong incremental revenue and return on ad spend.

Information Technology and Services

CASE STUDY RelevanC

Microsoft Invest DSP helped RelevanC lower the carbon emissions of digital ad campaigns. RelevanC used A/B testing with GreenMetrics and Impact+ to optimize for low carbon impact. They targeted low e...mission websites, adjusted device and connection types, and set viewability thresholds. The solution cut power consumption by up to 8.2 times for IAB formats and 6.6 times for video. GEF emissions dropped by up to 10 times for IAB formats and 6.8 times for video, while ad performance stayed the same or improved.

Hospitality

CASE STUDY Villa Finder

Microsoft Advertising helped Villa Finder, a premium villa rental service, solve low conversion rates caused by premium pricing and seasonal booking drops. Villa Finder used Responsive Search ads, Mu...ltimedia ads, and Audience Ad campaigns to reach high-intent audiences. Predictive targeting and exact match keywords improved campaign efficiency. The partnership led to a 25% increase in conversions and a 52% lift in clicks for their largest 2024 campaign. Microsoft Advertising also kept cost per acquisition strong and minimized seasonal lows.

Frequently Asked Questions(FAQ)

for Yammer

What is Yammer?

Yammer is an enterprise social networking platform for employees to connect and communicate across their organization.

It provides the ability to connect and engage with employees within the organization. It can deliver live and on-demand events and share rich social experiences to Microsoft Teams, SharePoint, and other Office 365 apps. It allows employees to share, create, and edit files directly from Yammer conversations within the Office for the web. It comes with web as well as mobile app.

It uses virtual office and can be integrated with Microsoft sharepoint for creating social layer across all enterprise applications.

What is Yammer used for?

Yammer is a Team Collaboration Software mainly used by its customers to Improve Internal Communications and Scale Best Practices by Collaboration, Engagement Management and Communication Management .

What are the top features of Yammer?

Alerts: popups & Notifications, Personalization and Recording are some of the top features of Yammer.

Who uses Yammer?

Yammer is used by Information Technology And Services, Education and Computer Software among other industries.

What are Yammer alternatives?

Claromentis, Zapnito, Simpplr and Mural are popular alternatives for Yammer.

Where is Yammer located?

Yammer is headquartered at Redmond, WA.
lightning

Peers used Yammer for collaboration and engagement management

Yammer Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.87/5 ★

Read Reviews (64)
Analytics

4.80/5 ★

Read Reviews (158)
Custom Reports

3.49/5 ★

Read Reviews (349)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.87/5 ★

Read Reviews (64)
Analytics

4.80/5 ★

Read Reviews (158)
Custom Reports

3.49/5 ★

Read Reviews (349)

Software Failure Risk Guidance

?

for Yammer

Overall Risk Meter

Low Medium High

Top Failure Risks for Yammer

Microsoft Corporation News

Product

Dynamics 365 Contact Center now available in GCC-M - Microsoft

Microsoft has launched Dynamics 365 Contact Center in the Government Community Cloud (GCC), enhancing communication for government agencies with secure, AI-driven contact center solutions. This release supports public sector innovation with FedRAMP High Certification, ensuring compliance and security. The solution offers omnichannel communication, AI-assisted services, and flexible deployment options, empowering government entities to improve service efficiency and engagement.

Product

Microsoft Embeds AI in Dynamics 365 for Trusted Business Transformation

Microsoft Embeds AI in Dynamics 365 for Trusted Business Transformation

Product

Automate intent discovery and resolution with Customer Intent Agent - Microsoft Dynamics 365 Blog

Microsoft has updated its Customer Intent Agent within Dynamics 365, enhancing AI-driven contact center capabilities. The July 2025 release introduces advanced features like dynamic interviews, instruction-driven resolutions, and improved voice support. These updates aim to automate intent discovery and resolution, enabling more natural interactions and reducing escalation risks. The enhancements focus on business context-aware intent mining and autonomous learning loops, improving customer service efficiency.

Partnership

NTT DATA Launches Global Business Unit for Microsoft Cloud to Accelerate Enterprise Transformation in the AI Era

NTT DATA has launched a global business unit focused on Microsoft Cloud to enhance enterprise transformation using AI. This collaboration aims to accelerate cloud modernization and AI adoption, leveraging Microsoft technologies like Azure and Microsoft 365. The unit will support enterprises in scaling AI solutions and modernizing operations globally, reinforcing NTT DATA's strategic alliance with Microsoft.

Microsoft Corporation Profile

Company Name

Microsoft Corporation

Year Founded

1975

HQ Location

Redmond, WA

Employees

10001+

Social

Financials

IPO