Search Nurture
- Marketing And Advertising
- Small
San Francisco, USA
Intentwise helped Search Nurture speed up ad optimizations for Walmart Connect. Before, the team spent up to 2 hours per... account on manual tasks. With Intentwise, optimizations now take just 20 minutes. The platform automates data sorting and bid adjustments. Search Nurture also uses Intentwise Analytics Cloud for real-time dashboards. In-store Walmart data gives a clearer view of client performance.
Unspecified advertiser (dating affiliate marketer)
- Marketing And Advertising
EZmob's floating push ads helped a dating affiliate marketer achieve a 154. 7% ROI in France. The campaign started with...a $50 daily budget and focused on optimizing device, language, and publisher targeting. Using EZmob's postback and tracker, the marketer tracked conversions and adjusted bids for better results. After three months, the campaign delivered 275 conversions and $583 profit. Strategic optimizations led to lower CPA and sustained performance in the French dating market.
The Advertising Blueprint for Better Selection Decisions in Insurance
Allianz
- Insurance
- Very Large
Munich, Germany
Allianz ran a four-week employer branding campaign on Jodel. The campaign used native fullscreen ads to reach students and young... professionals. Allianz tailored the ad language and visuals to fit the Jodel community. The campaign achieved a 1.0% click-through rate and drove more traffic to Allianz’s career landing page. This helped Allianz attract young talent and strengthen its employer brand.
The Advertising Blueprint for Better Selection Decisions in Education
Skolverket
- Education
- Large
Stockholm, Sweden
Skolverket used Atex solutions for their publishing needs. The project focused on improving digital content management. Atex provided tools for... multi-channel publishing and digital asset management. The solution helped Skolverket manage and distribute educational content more efficiently. The case highlights the use of cloud-based content management for education.
Driving ROI and results: Understanding the Impact of Advertising in Entertainment
Meng Sokseny
- Entertainment
- Small
Cambodia
Meng Sokseny, a lifestyle blogger from Cambodia, used Adsterra ad formats to monetize Facebook traffic. He created viral content on... health, wellness, and entertainment, driving users from Facebook to his website. By placing Social Bar and Smartlink ads, he increased monthly earnings from $400 to $2,900 without paid advertising. His strategy focused on organic engagement and high click-through rates, reaching up to 44%. This approach proved profitable for niche content creators using social platforms.
illumin helped Redtag, a Canadian travel brand, boost eCommerce sales with targeted display ad campaigns. The campaign used AI-driven optimizations... to improve cost per acquisition and click-through rates. Retargeting drove over 85% of total conversions, making it the top tactic. Creative ads matched seasonal travel trends to keep engagement high. The campaign focused on Canadian vacationers, especially ages 30-34, for strong results.
Driving ROI and results: Understanding the Impact of Advertising in Media Production
1440
- Media Production
- Medium
LiveIntent helped 1440 grow its monthly newsletter subscribers by 13%. 1440 wanted to reach more engaged readers outside social media.... LiveIntent tested different ad creatives, including one with a customer testimonial. Subscribers from LiveIntent were 2.5x more likely to open the newsletter than those from social channels. 1440 continues to use creative testing to attract new audiences and grow its list.
The Latest Advertising Deployments delivering value in Retail
Sobrico
- Retail
- Medium
France
Connexity helped Sobrico grow ecommerce revenue while meeting strict cost of sale goals. Sobrico used Connexity's mix of advertising channels... to boost performance marketing. The partnership began in 2020 and led to several budget increases due to strong results. Sobrico consistently hit campaign objectives and ambitious cost targets. The collaboration encouraged Sobrico to invest more in digital marketing.
The Advertising Blueprint for Better Selection Decisions in Consumer Goods
Unilever
- Consumer Goods
- Very Large
London, UK
Unilever used Taboola Video Ads to promote household products online. The goal was to improve video completion rates. With Project... Agora and Mindshare, Unilever launched Taboola campaigns across premium sites in Hungary. Taboola's targeting tools helped Unilever reach more people. The campaign led to a 44% higher video completion rate and a 217% increase in clickthrough rate. Unilever continued using Taboola after seeing these strong results.