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The Latest Location Based Marketing Deployments delivering value in Real Estate

Zoopla - Real Estate

Zoopla, a leading property website, wanted to improve their property search experience. They integrated TravelTime,... an API that uses time-based location insights, to personalize search results. This allowed users to find homes based on commute times to important locations. Within 10 months, Zoopla saw a 300% increase in conversions, as users booked more viewing appointments. The API helped Zoopla deliver relevant search results, enhancing user confidence in their property choices.

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Workloft - Real Estate

FreeG WiFi helped Workloft, a large coworking space in Mumbai, fix internet and WiFi problems. Workloft had issues... with slow speeds, frequent disconnections, and hard-to-use login systems. FreeG WiFi installed a new controller, set up load balancing and failover, and provided an easy dashboard for user management. Members now log in once and get automatic access. Workloft can control speed, block unwanted users, and track usage. The new system improved reliability and made internet management simple for Workloft.

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Location Based Marketing in Action in Mechanical Or Industrial Engineering

3M - Mechanical Or Industrial Engineering

Geopointe helped 3M create territory maps for internal clients. The team needed... a tool they could learn and use without outside help, especially during COVID-19. Geopointe’s layer and CSV import features made it easy to organize territories and visualize data. 3M gained better insights into sales territories, improved travel analysis, and identified where to focus inside sales. The team completed tasks faster and more cost-effectively, with visually clear results.

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Driving ROI and results: Understanding the Impact of Location Based Marketing in Manufacturing

A medium-sized corporate group specializing in hydraulic components and systems - Manufacturing

Favendo asset tracking helped a medium-sized manufacturer of hydraulic components automate inventory in an 800 square meter distribution center. Before, workers spent... up to 5 minutes per asset on manual inventory, risking errors and wasted time. Favendo installed Quuppa Q35 locators and Bluetooth tags for real-time tracking. The system links assets to barcodes and updates the ERP automatically. Automated de-matching zones and alerts prevent loss. The solution saves up to 900 hours per year, shortens search times, and reduces damage risk.

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Location Based Marketing in Action in Hospitality

McDonald’s Belgium - Hospitality

McDonald’s Belgium wanted to improve the dining experience and collect customer data. They also wanted... to promote their app and fix poor WiFi connections. They used Purple’s WiFi analytics solution in over 80 restaurants. Customers could log in easily and see custom splash pages. McDonald’s collected key data and promoted their app. They saw a 90% drop in IT engineer site visits, 4 million WiFi logins per year, and 2.5 million unique users in two years.

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Recent adoption and success with Location Based Marketing software in Retail

Abercrombie & Fitch - Retail

Loqate Address Verification helped Abercrombie & Fitch fix poor customer address data. The company used... Loqate to correct and enrich address data at scale. Hold rates dropped by 53%. Cancellations from undeliverable packages fell by 51%. The team spent less time on manual reviews. Customers got faster checkouts and better deliveries.

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Recent adoption and success with Location Based Marketing software in Media Production

Beatgrid Media - Media Production

Bluedot geolocation helped Beatgrid Media improve ad attribution. Beatgrid mapped 13,000... geofences to track TV, radio, and OOH ad reach. They matched ad exposure to real retail foot traffic. This saved clients millions in ad spend. Attribution accuracy and ad ROI increased. Battery drain was minimized for users.

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