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Freshdesk Customer Success vs Twilio Programmable SMS: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Freshdesk Customer Success vs. Twilio Programmable SMS is based on a specific set of business needs and context. The comparison uses 1225 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Freshdesk Customer Success and Twilio Programmable SMS

Freshdesk Customer Success, Twilio Programmable SMS, ChurnZero, Totango, etc., belong to a category of solutions that help Customer Success Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Freshdesk Customer Success covers Workflow Management, Engagement Management, Lead Analytics, Training & Onboarding, etc.

Twilio Programmable SMS focuses on Engagement Management with Text SMS, Communication Management with E-Mail, Customer Feedback Management with Promotions, Relationship Management with Text SMS, etc.

"In the past, we used another Customer Success tool, but our team couldn't trust the data. Now, Freshsuccess gives us a real source of truth about our customers. " - Joran Hofman

"The ability to connect remotely has been increasingly important for both businesses and consumers. And in today’s climate, the need for social distancing means that seamless remote connection is no longer a nice-to-have. It’s a must have. " - John Federman

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Freshdesk Customer Success

Focus area

Freshdesk Customer Success is better than Twilio Programmable SMS for

Software Failure Risk

  • medium

logo Twilio Programmable SMS

Focus area

Software Failure Risk

  • medium

About

Customer Success Software to strengthen customer relationships

Twilio - Communication APIs for SMS, Voice, Video and Authentication

Age

2010

2008

Financials

SERIES H

IPO

Business Need

Total Processes
(we found evidences for)

39

20

Total Goals
(we found evidences for)

13

5

Top Processes

Evidences indicate better relative satisfaction


workflow management


engagement management

engaging and following up



training & onboarding


lifetime value management


customer feedback management

measuring net promoter score


communication management

sending & publishing communications


helpdesk management



contact list management


sales document management

contract management




social media management

social media analytics


competitive intelligence


products & pricelist management


customer case management


rating and review management


campaign management


generation of new leads


sales call management


renewal management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase customer life time value

  • Increase sales & revenue

  • Manage risk

  • Scale best practices

  • Improve consistency

  • Improve efficiency

  • Improve ROI

  • Launch new products

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Improve navigation

  • See 10 more
  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Grow market share

  • See 2 more

Top Channels

Channels Used

  • text SMS

  • e-mail

  • promotions

  • offline

  • on premises

  • omnichannel

  • events

  • trade shows

  • See 5 more
  • text SMS

  • e-mail

  • promotions

  • offline

  • on premises

  • omnichannel

  • events

  • trade shows

  • See 5 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting