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Gong vs Balto: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Gong vs. Balto is based on a specific set of business needs and context. The comparison uses 24310 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Gong and Balto

Gong, Chorus by ZoomInfo, Salesken, etc., belong to a category of solutions that help Conversation Intelligence, whereas Balto belong to a category of solutions that help Sales Coaching. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Gong covers Sales Call Management with Phone Calls, Call Coaching with Phone Calls, Deal Analytics & Insights, Sales Rep Engagement with Phone Calls, etc.

Balto focuses on Sales Coaching with Phone Calls, Sales Call Management with Phone Calls, Contact Center Performance Management with Phone Calls, Training & Onboarding with Phone Calls, etc.

"Every rep we deployed Gong to saw a marked increase in performance within 45 days. My reps now pitch and sell sharper. " - Marc Jacobs

"Balto helps newer agents to learn the script faster, handle sophisticated objections more efficiently, turn a lost opportunity into a won opportunity. The platform is very simple and its configuration is very straight forward. " - Chaz Tedesco

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Gong

Focus area

Gong is better than Balto for

Software Failure Risk

  • medium

logo Balto

Focus area

Balto is better than Gong for

Software Failure Risk

  • medium

About

Revenue Intelligence Platform to coach sales reps

Real-Time Guidance for contact centers to increase conversions, deliver a world-class customer experience.

Age

2015

Financials

SERIES E

SERIES B

Business Need

Total Processes
(we found evidences for)

79

28

Total Goals
(we found evidences for)

6

7

Top Processes

Evidences indicate better relative satisfaction


sales call management




engagement management

engaging and following up

engaging with scheduling & cadence


training & onboarding



communication management

tracking & monitoring communications

sending & publishing communications


sales review & feedback


talk track creation


knowledge management

creating knowledge base



account management


conversion management



competitive intelligence



contact list management


workflow management


generation of new leads


lead qualification

lead qualification: technographic


courses & assessment

identify skill gaps

create learning path

track learning progress



lifetime value management



social media management

social media analytics

scheduling post to social media





renewal management


pipeline management


business development


opportunity management


sales quota management




billing and invoice management


campaign management


promotion management


discount management



performance management


advocacy management


channel management


touchpoint management


loyalty management



helpdesk management


measuring customer satisfaction


customer feedback management

measuring customer satisfaction


proposal & quote management


sales document management

proposal & quote management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve consistency

  • Improve visibility

  • Improve efficiency

  • Scale best practices

  • Shorten ramp up time

  • See 3 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • Scale best practices

  • Shorten ramp up time

  • Improve internal communications

  • Grow market share

  • See 4 more

Top Channels

Channels Used

  • phone calls

  • chat

  • phone calls

  • chat

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

high

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting