Gong Overview

Gong captures and analyzes customer interactions, transforming them into actionable insights. This platform empowers sales teams by providing data-driven guidance, helping them make informed decisions rather than relying on gut feelings. Gong's unique ability to centralize revenue workflows within a single platform allows businesses to stop losing winnable deals and unlock revenue potential. By leveraging AI, Gong helps sales professionals understand customer needs and improve engagement strategies. The platform is trusted by leading companies to enhance their revenue processes, making it an essential tool for any sales-driven organization.

Use Cases

Customers recommend Sales Call Management, Call Coaching, Deal Analytics & Insights, as the business use cases that they have been most satisfied with while using Gong.

Other use cases:

  • Sales Rep Engagement
  • Onboarding
  • Collaboration
  • Communication Management
  • Sales Review & Feedback
  • Playbook Creation
  • Knowledge Management
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Achieve Consistent Sales Process are the most popular business priorities that customers and associates have achieved using Gong.

Other priorities:

  • Improve Pipeline Visibility
  • Improve Sales Team Effectiveness
  • Adopt Sales Best Practices
  • Ramp Up New Hires Quickly
See all business priorities See less business priorities

Gong Use-Cases and Business Priorities: Customer Satisfaction Data

Gong works with different mediums / channels such as Phone Calls.

Gong's features include Recording, Voice Transcription, Alerts: Popups & Notifications, etc. and Gong support capabilities include Email Support, Chat Support, Phone Support, etc. also Gong analytics capabilities include Analytics, and Custom Reports.

Reviews

"Most sales leaders have a host of reps performing below quota (and let's face it - that's the majority of sales reps in the world). With Gong, we were able to raise our average,' shifting quota attainment across the team up a few notches." - Zach Taylor

Gong, Salesken, Firefiles.ai, Jiminny, CallRail, etc., all belong to a category of solutions that help Conversation Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Gong captures customer interactions and delivers scalable insights. Teams are empowered to make data-driven decisions.

Popular Business Setting

for Gong

Top Industries

  • Computer Software
  • Internet
  • Information Technology and Services

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Gong is popular in Computer Software, Internet, and Information Technology And Services and is widely used by Mid Market, Enterprise, and Small Business.

Comprehensive Insights on Gong Use Cases

How can Gong enhance your Sales Call Management process?

How does Gong facilitate Call Coaching?

How does Gong facilitate Deal Analytics & Insights?

How can Gong optimize your Sales Rep Engagement Workflow?

How efficiently Does Gong manage your Onboarding?

87 buyers and buying teams have used Cuspera to assess how well Gong solved their Conversation Intelligence needs. Cuspera uses 23878 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversation Intelligence needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Gong testimonial

Zach Taylor

VP Sales

Ambassador

Most sales leaders have a host of reps performing below quota (and let's face it - that's the majority of sales reps in the world). With Gong, we were able to raise our average,' shifting quota attainment across the team up a few notches. Testimonial By Zach Taylor
Gong testimonial

Chris Hardeman

VP of Sales

Act-On

Gong has helped us identify dozens of sales coaching and development opportunities to help us deliver better experiences for our buyers. It is now at the top of our sales stack. Testimonial By Chris Hardeman
Gong testimonial

Eric Bluhm

Vice President

Zywave

Gong is the most impactful sales tool that I've used or seen, and I've seen and used a lot. It's impact is unbelievable. Testimonial By Eric Bluhm
CUSTOMERS TESTIMONIALS
Gong testimonial

Zach Taylor

VP Sales

Ambassador

Most sales leaders have a host of reps performing below quota (and let's face it - that's the majority of sales reps in the world). With Gong, we were able to raise our average,' shifting quota attainment across the team up a few notches. Testimonial By Zach Taylor
Gong testimonial

Chris Hardeman

VP of Sales

Act-On

Gong has helped us identify dozens of sales coaching and development opportunities to help us deliver better experiences for our buyers. It is now at the top of our sales stack. Testimonial By Chris Hardeman
Gong testimonial

Eric Bluhm

Vice President

Zywave

Gong is the most impactful sales tool that I've used or seen, and I've seen and used a lot. It's impact is unbelievable. Testimonial By Eric Bluhm

Case Studies

Computer Software

CASE STUDY Workato

Gong helped Workato move from anecdotal to data-driven sales and marketing. Before Gong, Workato struggled to track demand generation and see the full sales funnel. With Gong, they gained clear insig...hts into sales activities and customer reactions. This allowed Workato to make strategic decisions and quickly adjust their outreach during COVID-19. As a result, Workato achieved 102% of their pre-COVID plan and 152% of their COVID-adjusted plan.

Computer Software

CASE STUDY WalkMe

Gong helped WalkMe gain deal visibility during the shift to remote work in 2020. WalkMe used Gong's Deals feature to track sales activity and ensure account executives followed best practices. The pl...atform gave leadership confidence in their team's actions. WalkMe's VP of sales used Gong daily to monitor pipeline and deals. This increased transparency and comfort for the sales team.

Internet

CASE STUDY Webflow

Gong helps Webflow's Director of Sales, Maggie Hott, balance work and family. She uses Gong to manage her sales team and deals from anywhere. The Gong Mobile App lets her listen to customer calls wit...hout being present. This gives her a flexible schedule to spend more time with her children. Maggie says Gong helps her go deeper with her reps and achieve work-life balance.

Consumer Services

CASE STUDY Zappi

Gong helped Zappi improve sales forecasting and focus during the 2020 pandemic. Zappi used Gong's Deal Intelligence to quickly assess pipeline health and prioritize important deals. The platform made... it easier to identify which deals mattered most. Zappi's Chief Revenue Officer said Gong saved time and gave clear context on what matters to customers. This helped Zappi adapt fast in an uncertain market.

Restaurants

CASE STUDY TouchBistro

Gong helped TouchBistro improve their sales process. TouchBistro used Gong’s AI-driven insights to coach sales reps and find trends in calls. They saw a dramatic lift in lead-to-opportunity conversio...n rate. Close rates increased by 10%. Reps also improved their attainment rate. Gong’s Deal Intelligence gave sales leaders a clear view of pipeline and activities.

Computer Software

CASE STUDY Uberflip

Gong helped Uberflip boost their win rate by 20% and increase average contract value by 13%. Uberflip used Gong to get data-driven insights and align their teams. The platform let them spot risks ear...ly and share insights across the company. Deal Boards and Deal Insights helped Uberflip forecast better and keep their pipeline healthy. Uberflip’s sales team now works together to win more deals and grow revenue.

Video

Global capital market research firm PitchBook is 10x more efficient with Gong

Video Thumbnail

Frequently Asked Questions(FAQ)

for Gong

What is Gong?

Gong is a revenue intelligence platform that sales managers use to coach their sales reps.

It gives sales managers direct visibility into sales conversations to help them get direct feedback on pricing, messaging, product rollouts etc. Insights into sales conversations help to identify best practices, scale them across sales teams and thus reduce ramp up times for new hires. They also help to improve quota attainment and thus directly contribute to topline.

Gong has integrations with all major web / video conferencing software. It can directly join your meetings and record your conversations. It uses AI to transcribe your calls and identifies coachable moments for upsell, cross-sell etc.

What is Gong used for?

Gong is a Conversation Intelligence Software mainly used by its customers to Increase Sales & Revenue and Achieve Consistent Sales Process by Sales Call Management, Call Coaching and Deal Analytics & Insights .

What are the top features of Gong?

Recording, Voice transcription and Alerts: popups & Notifications are some of the top features of Gong.

Who uses Gong?

Gong is used by Computer Software, Internet and Information Technology And Services among other industries.

What are Gong alternatives?

Salesken, Firefiles.Ai, Jiminny and CallRail are popular alternatives for Gong.

Where is Gong located?

Gong is headquartered at 814 Mission St, Floor 4 San Francisco, CA 94103.
lightning

Peers used Gong for sales call management and call coaching

Gong Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.38/5 ★

Read Reviews (729)
Analytics

4.55/5 ★

Read Reviews (1013)
Custom Reports

4.15/5 ★

Read Reviews (682)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.38/5 ★

Read Reviews (729)
Analytics

4.55/5 ★

Read Reviews (1013)
Custom Reports

4.15/5 ★

Read Reviews (682)

Software Failure Risk Guidance

?

for Gong

Overall Risk Meter

Low Medium High

Top Failure Risks for Gong

Gong.io Inc News

Product

Transform your sales reps productivity with AI in 2025

Gong's Revenue AI platform enhances sales productivity by prioritizing tasks based on customer interaction data. It automates task creation, offers real-time guidance, and integrates seamlessly with existing workflows. This AI-driven approach allows sales reps to focus on high-impact activities, improving deal velocity and win rates. Companies using Gong report significant increases in rep capacity and forecast accuracy.

Partnership

Revenue insights everywhere you work: Gong and Microsoft are partnering to empower GTM teams with powerful intelligence and automation

Gong and Microsoft have announced a partnership to deliver advanced revenue intelligence and automation for go-to-market teams. This collaboration integrates Gong's AI-driven sales platform with Microsoft solutions, enabling sales teams to access actionable insights and automation directly within their workflow tools. The partnership aims to boost win rates, deal sizes, and overall sales productivity by unifying data and intelligence across platforms.

Awards

Gong earns silver Stevie Award for Best Use of Technology in Sales, 2025

Gong received a silver Stevie Award for "Best Use of Technology in Sales, 2025," highlighting its leadership in revenue intelligence through its Revenue AI Platform.

Awards

Gong Revenue AI Platform Named a Winner in 2025 BIG Innovation Awards

Gong's Revenue AI Platform won the 2025 BIG Innovation Award for Business Services, recognized for driving innovation and achieving business success through AI insights and actions.

Gong.io Inc Profile

Company Name

Gong.io Inc

Company Website

//gong.io

Year Founded

2015

HQ Location

814 Mission St, Floor 4 San Francisco, CA 94103

Employees

101-250

Social

Financials

SERIES E