Guiding you to choose between SOCi vs. Conviva: 2024

Comparison Summary

SOCi: SOCi is the marketing platform for multi-location brands, empowering businesses to connect with local audiences. Companies like Ace Hardware and Anytime Fitness benefit from its services across various channels.

Conviva: Conviva connects performance issues with real-world user experiences in real-time. It is the #1 operational data platform for responsive operations.

SOCi and Conviva: Customer Satisfaction Data

Most deployed common Use Cases for SOCi and Conviva

What Are the key features of SOCi and Conviva for Social Media Management?

Soci allows users to manage multiple social media accounts from one location, simplifying scheduling and posting. Conviva focuses on social video analytics, providing insights to optimize video content and track social metrics. Soci helps manage social media content, while Conviva analyzes and interprets social video performance.

"...We solved the problem of trying to manage over 40 social accounts at just a corporate level...." Peer review by Mary Cate S, Marketing Consultant

"...This led to 15% more engagements per post on Twitter than average...." Case Study NBA

How does SOCi and Conviva facilitate Engagement Management?

Soci and Conviva both focus on engagement management. Soci helps businesses improve engagement by analyzing audience data and providing content scheduling and scoring tools. Conviva, on the other hand, focuses on analyzing viewer engagement for streaming media platforms, offering insights and optimization tools for improved viewer experience. While both tools offer data-driven insights, Soci focuses on social media engagement, while Conviva concentrates on video streaming engagement.

"...Because of this, we have seen a dramatic increase in engagement and have had many new clients connect with us through our social efforts...." Peer review by Marissa F, Marketing Manager

"...Not only will it give a high-level view of the league's footprint and performance, but also breaks down individual teams' engagement, follower growth, etc. which can be ranked against each other...." Testimonial by Gabrielle Timmen, Digital Media Analyst, Kansas City Chiefs

How does SOCi and Conviva facilitate Communication Management?

Soci facilitates the scheduling and publishing of social media content across multiple platforms, simplifying the process for users with multiple locations or accounts. Conviva, on the other hand, focuses on video analytics and optimization, offering real-time data and insights to improve video delivery and viewer experience. Both tools offer features for tracking social media performance, but Soci's focus is on content management while Conviva prioritizes video analytics.

"...You are doing an amazing job creating and scheduling my social media posts...." Peer review by Brenda R., President / Franchise Owner, Education

"...While our team spends a great deal of time creating compelling content on our channel, Conviva's TikTok analytics will allow us to not only make data-driven decisions in publishing, but also share success stories in a way that's more digestible to all of our internal stakeholders...." Testimonial by Chris Littman, Director of Social Media Strategy, NASCAR

How can SOCi and Conviva optimize your Content Management Workflow?

Soci focuses on content creation and scheduling, offering features like content libraries, post planning, and dynamic text insertion. Conviva, however, focuses on content analytics and optimization, providing tools to measure performance, identify bottlenecks, and make data-driven decisions. Soci enables brands to create and share content, while Conviva helps them understand and improve content delivery and engagement.

"...Multi location social media & reputation management along with content management are very easy & intuitive with SOCi...." Peer review by Shujahat Shahul B, Vice President, Information Technology - Business , Consumer & Community Banking, Information Technology and Services

"...As we have shifted our marketing and content strategy to a digital approach, Delmondo has provided impactful analytics for us to increase revenue and measure success...." Peer review by Alex Parker, Miami Dolphins, Miami Dolphins