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Talkwalker Analytics vs Falcon.io (now Brandwatch Social Media Management): 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Talkwalker Analytics vs. Falcon.io (now Brandwatch Social Media Management) is based on a specific set of business needs and context. The comparison uses 7841 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Talkwalker Analytics and Falcon.io (now Brandwatch Social Media Management)

Talkwalker Analytics, Falcon.io (now Brandwatch Social Media Management), Khoros Marketing, NetBase Quid, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Talkwalker Analytics covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Competitive Intelligence, etc.

Falcon.io (now Brandwatch Social Media Management) focuses on Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.

"All brands have suffered from the pandemic. But there's still a huge opportunity to recover. " - Bruce Hoang

"Handling social with several clunky, disparate tools was a nightmare. Now that we have Falcon, we have so much more time in the day to focus on creating great content instead of toggling between social tools. " - Emily Zangari

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Talkwalker Analytics

Focus area

Talkwalker Analytics is better than Falcon.io (now Brandwatch Social Media Management) for

Software Failure Risk

  • low

logo Falcon.io (now Brandwatch Social Media Management)

Focus area

Falcon.io (now Brandwatch Social Media Management) is better than Talkwalker Analytics for

Software Failure Risk

  • medium

About

Talkwalker: The #1 Social Media Analytics & Monitoring Platform

The Platform for Every Kind of Social Media Marketer - Falcon

Age

2009

2005

Financials

M&A

SERIES C

Business Need

Total Processes
(we found evidences for)

74

87

Total Goals
(we found evidences for)

14

14

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

monitoring social media

engaging on social media

scheduling post to social media

managing social media account


communication management

tracking & monitoring communications

sending & publishing communications


engagement management

engaging and following up


competitive intelligence


helpdesk management



influencer marketing


searching for content

content publishing


sales call management

call transcription


social media marketing


campaign management

campaign monitoring



reputation management


workflow management




products & pricelist management




training & onboarding






generation of new leads


sales document management

contract management

proposal & quote management


touchpoint management


conference call management


account management


channel management



rating and review management


contact list management


conversion management


lead qualification


customer feedback management


loyalty management

customise loyalty program


performance management


international marketing


segmentation and targeting


sales review & feedback


calendar management







knowledge management


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve brand engagement

  • Improve ROI

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Launch new products

  • Scale best practices

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Grow market share

  • Manage risk

  • Establish thought leadership

  • Increase customer life time value

  • See 11 more
  • Improve digital and social presence

  • Enhance customer relationships

  • Acquire customers

  • Build brand awareness

  • Enter new markets internationally or locally

  • Improve ROI

  • Improve brand engagement

  • Improve internal communications

  • Scale best practices

  • Launch new products

  • Grow market share

  • Improve visibility

  • Increase sales & revenue

  • Increase customer life time value

  • See 11 more

Top Channels

Channels Used

  • social media

  • Instagram

  • website

  • Facebook

  • offline

  • on premises

  • Twitter

  • user generated content

  • blogs

  • phone calls

  • video

  • chat

  • LinkedIn

  • promotions

  • mobile

  • e-mail

  • Pinterest

  • mobile app

  • Facebook page

  • print media

  • magazine

  • mass media

  • games

  • Facebook at work

  • omnichannel

  • Whatsapp

  • television

  • review sites

  • Yelp

  • point of sale

  • See 27 more
  • social media

  • Instagram

  • website

  • Facebook

  • offline

  • on premises

  • Twitter

  • user generated content

  • blogs

  • phone calls

  • video

  • chat

  • LinkedIn

  • promotions

  • mobile

  • e-mail

  • Pinterest

  • mobile app

  • Facebook page

  • print media

  • magazine

  • mass media

  • games

  • Facebook at work

  • omnichannel

  • Whatsapp

  • television

  • review sites

  • Yelp

  • point of sale

  • See 27 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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low

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Business Setting