Similarweb Overview

SimilarWeb helps businesses analyze website traffic and optimize products using various data sources. It offers a mobile app, APIs, and integrations for better decision-making.

Use Cases

Customers recommend Competitive Intelligence, Engagement Management, Advertisement, as the business use cases that they have been most satisfied with while using Similarweb.

Other use cases:

  • Sending & Publishing Communications
  • Social Media Management
  • Digital Marketing
  • Generation Of New Leads
  • Channel Marketing
  • Market Research
  • Content Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Grow Market Share are the most popular business priorities that customers and associates have achieved using Similarweb.

Other priorities:

  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve ROI
  • Build Brand Awareness
  • Launch New Products
  • Scale Best Practices
See all business priorities See less business priorities

Similarweb Use-Cases and Business Priorities: Customer Satisfaction Data

Similarweb works with different mediums / channels such as Website. Display Advertisement. Social Media etc.

Similarweb's features include SEO, SEM, Dashboard, etc. and Similarweb support capabilities include Chat Support, Phone Support, Email Support, etc. also Similarweb analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Understanding the competitive landscape of our industry is essential for Taptica to remain ahead of the game and maintain our position as global leaders in online advertising...." Peer review by Daniel Peled, Team Leader Media Management, Taptica

Similarweb, OWOX, Tubular, Everflow, Upwave, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Similarweb

Top Industries

  • Internet
  • Computer Software
  • Marketing and Advertising

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Similarweb is popular in Internet, Computer Software, and Marketing And Advertising and is widely used by Mid Market, Small Business, and Enterprise.

Similarweb Customer wins, Customer success stories, Case studies

What Are the key features of Similarweb for Competitive Intelligence?

How does Similarweb address your Engagement Management Challenges?

What makes Similarweb ideal for Sending & Publishing Communications?

How can Similarweb optimize your Social Media Management Workflow?

61 buyers and buying teams have used Cuspera to assess how well Similarweb solved their Marketing Data Intelligence needs. Cuspera uses 1621 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Penguin Random House - Publishing

Similarweb helps Penguin Random House understand readers in real time. The Consumer Insights team uses Keyword Research and Audience Analysis tools to track what people search for and where they go o...nline. They use these insights to adjust marketing and publishing messages quickly. The team builds a full picture of their audience and shares it with marketing and authors. Similarweb gives them data they could not get from other vendors.

Read on →

CP Skin Health Group - Consumer Goods

Similarweb helped CP Skin Health Group recover lost ecommerce traffic. The team used Similarweb’s real-time market intelligence to see competitor performance and digital marketing results. They found... gaps in traffic and optimized strategies for key retail partners. The platform gave them independent insights into market trends and brand performance. CP Skin Health used these insights to win back market share and improve digital marketing.

Read on →

accessiBe - Information Technology And Services

Similarweb API helped accessiBe improve its sales process. The RevOps team used Similarweb data to qualify leads and set pricing based on real website traffic. This replaced self-reported data and ma...de lead targeting more accurate. The new system increased sales efficiency and pricing accuracy. Sales teams now reach the right customers faster and forecast revenue better.

Read on →

The Hershey Company - Consumer Goods

Similarweb helped The Hershey Company boost product pages on retailer sites by 15%. Hershey used Similarweb for SEO improvements and better budgeting for high-demand channels. The platform gave Hersh...ey actionable insights for its marketing teams. Hershey chose Similarweb for its comprehensive on-shelf analytics and technical SEO features. This led to smarter retail decisions and increased market share for Hershey's retail partners.

Read on →

Kasta - Retail

Similarweb helped Kasta, a leading Ukrainian online retailer, gain market visibility and competitive insights. Kasta used Similarweb to track competitor strategies, analyze market trends, and optimiz...e marketing. The platform enabled Kasta to respond quickly to market changes and understand shifts in cost-per-click. As a result, Kasta achieved a 2.5x increase in gross revenue in the second half of 2024. The commercial team also used Similarweb to explore new product categories and expand marketing channels.

Read on →

Mouser Electronics - Consumer Electronics

Similarweb helped Mouser Electronics expand its market reach. Mouser used Similarweb to combine its domains and benchmark against competitors. This gave Mouser better data for making strategic decisi...ons. Before using Similarweb, Mouser struggled with limited visibility. Now, Mouser can see market trends and act faster.

Read on →

Unlock MORE with Similarweb 3.0

Video Thumbnail

Frequently Asked Questions(FAQ)

for Similarweb

What is Similarweb?

SimilarWeb is a business intelligence and analytics platform for marketing, sales, research and investment teams to help make better decisions.

It primarily helps with analyzing conversation, product optimization, access audience behavior and leads management. It comes with a mobile app and has built in APIs and integrations.

It comes with multidimensional approach, leveraging four primary data sources including Global Panel Data Data Partnerships Public Data Sources Direct Measurement Data.

What is Similarweb used for?

Similarweb is a Marketing Data Intelligence Software mainly used by its customers to Acquire Customers and Grow Market Share by Competitive Intelligence, Engagement Management and Advertisement .

What are the top features of Similarweb?

SEO, SEM and Dashboard are some of the top features of Similarweb.

Who uses Similarweb?

Similarweb is used by Internet, Computer Software and Marketing And Advertising among other industries.

What are Similarweb alternatives?

OWOX, Tubular, Everflow and Upwave are popular alternatives for Similarweb.

Where is Similarweb located?

Similarweb is headquartered at Derech Menachem Begin 121, Tel Aviv-Yafo, 6701203, Israel.
lightning

Peers used Similarweb for competitive intelligence and engagement management

Similarweb Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.74/5 ★

Read Reviews (2)
Analytics

4.44/5 ★

Read Reviews (352)
Custom Reports

3.24/5 ★

Read Reviews (295)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.74/5 ★

Read Reviews (2)
Analytics

4.44/5 ★

Read Reviews (352)
Custom Reports

3.24/5 ★

Read Reviews (295)

Software Failure Risk Guidance

?

for Similarweb

Overall Risk Meter

Low Medium High

Top Failure Risks for Similarweb

Similarweb LTD News

Partnership

FinancialContent - Similarweb and Bloomberg Expand Data Available on ...

Similarweb has expanded its data offerings on the Bloomberg Terminal, providing investors with access to its digital performance metrics through Bloomberg's Alternative Data Analytics Platform. This integration allows Bloomberg Terminal users with Similarweb accounts to access real-time digital signals, enhancing investment research and decision-making processes.

Read more →
Partnership

Similarweb and Bloomberg Expand Data Available on the Bloomberg Terminal - Nasdaq

Similarweb has expanded its collaboration with Bloomberg by providing web traffic data on the Bloomberg Terminal. This integration enhances Bloomberg's alternative data offerings, allowing investors to gain deeper insights into online traffic performance across 3,000 companies. The data, available with a 7-day lag, helps investors track company KPIs and identify emerging trends in sectors like SaaS, e-commerce, and AI.

Read more →
Partnership

Similarweb Redefines AI Marketing Edge with Manus Integration - RS Web Solutions (RSWEBSOLS)

Manus and Similarweb have formed a strategic partnership, integrating Similarweb's web traffic and digital marketing insights with Manus's autonomous AI agents through the Model Context Protocol. This collaboration aims to enhance AI-driven business tools by providing reliable data, aligning with Similarweb's strategy to integrate its digital intelligence into AI enterprises. The partnership highlights the importance of granular data in AI execution and positions Similarweb for future monetization opportunities.

Read more →
Product

Similarweb Fall 2025 Updates Double Down on Data-Driven AI to Give Businesses a Competitive Edge - Business Wire

Similarweb has introduced its Fall 2025 updates, enhancing its AI-powered digital data intelligence solutions. These updates focus on data-driven AI capabilities designed to provide businesses with a competitive advantage. The enhancements aim to improve data analysis and insights, catering to the evolving needs of enterprises seeking to leverage AI for strategic decision-making.

Read more →

Similarweb LTD Profile

Company Name

Similarweb LTD

Company Website

https://www.similarweb.com/

Year Founded

2007

HQ Location

Derech Menachem Begin 121, Tel Aviv-Yafo, 6701203, Israel

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

SERIES F