Asana: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Asana
Brand: Asana
Rating: 4.41 (32725 reviews)

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(32725)

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Asana Overview

Asana is a work management tool offering features for projects, workflows, goals, and teams. Users can read about its features, usage, and sign-up process.

Use Cases

Customers recommend Collaboration, Workflow Management, Engagement Management, as the business use cases that they have been most satisfied with while using Asana.

Other use cases:

Communication Management
Onboarding
Content Management
Campaign Management
Products & Pricelist Management
Sales Document Management
Helpdesk Management

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Business Priorities

Improve Internal Communications and Acquire Customers are the most popular business priorities that customers and associates have achieved using Asana.

Other priorities:

Launch New Products
Enhance Customer Relationships
Scale Best Practices
Improve Visibility
Enter New Markets Internationally Or Locally
Grow Market Share
Increase Sales & Revenue
Improve Efficiency
Improve Stakeholder Relations
Improve ROI
Establish Thought Leadership
Manage Risk
Build Brand Awareness
Improve Brand Engagement
Improve Digital And Social Presence
Improve Consistency
Improve Navigation
Shorten Ramp Up Time

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Asana Use-Cases and Business Priorities: Customer Satisfaction Data

Asana works with different mediums / channels such as E-Mail.

Asana's features include Personalization, Alerts: Popups & Notifications, Templates, etc. and Asana support capabilities include Email Support, AI Powered, Phone Support, etc. also Asana analytics capabilities include Analytics, and Custom Reports.

Reviews

"As Zoom grew, we wanted a standard view of everything going on so we could prioritize work and make business decisions. We needed visibility, accountability, consistency in how work gets done, and knowledge sharing across teams." - Ariel Chavan

Asana, Trello, Basecamp, Wrike, Airtable, etc., all belong to a category of solutions that help Project Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Asana

Top Industries

Computer Software
Marketing and Advertising
Education

Popular in

Small Business
Mid Market
Enterprise

Asana is popular in Computer Software, Marketing And Advertising, and Education and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Asana Use Cases

What makes Asana ideal for Collaboration?

Asana enables teams to collaborate on projects, manage tasks, and stay informed about changes through notifications. The platform offers features such as task assignment, document management, and dashboards to facilitate collaboration. Asana's free version is limited in its project management capabilities, particularly for large teams with complex needs.

"...Project collaboration is a beautiful thing to witness Make use of the templates they will save your life!..." Peer review by User in Publishing, Publishing

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What makes Asana ideal for Workflow Management?

Asana is a workflow management platform that facilitates the organization and streamlining of projects and tasks. Users can customize workflows, create templates, and integrate with other applications. A limitation is that Asana lacks comprehensive workflow customization capabilities.

"...If you're looking for a simple project management software that focuses on transparency of workflow, look no further...." Peer review by Dillon C, Contributor, Marketing and Advertising

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Why is Asana the best choice for Engagement Management?

Asana facilitates team engagement by enabling task assignment, tracking, and communication. It allows users to follow up on tasks, receive reminders, and collaborate through comments and chat. Asana's user interface is visually appealing and easy to learn, providing a unified platform for managing projects and tasks. Asana's limited ability to track complex tasks and detailed follow-up for specific projects may require the use of additional tools for certain situations.

"...It helps me keep up with everything I need for projects and makes it easy to use, follow up with projects. ...." Peer review by Kimberly S., Talent Manager, Human Resources

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How efficiently Does Asana manage your Communication Management?

Asana enables centralized communication and project management. It facilitates task assignment, monitoring, and tracking, thereby reducing the need for emails and meetings. Asana's email notification feature can be overwhelming and requires configuration to avoid excessive messages.

"...The business problem we are solving by using Asana is overall project management support - when a client has an issue, sends in an email, mentions an item they want us to look into on a call, we need some place to note the item, estimate the level or effort, breakdown the tasks, and then share it with the team and people doing the work...." Peer review by Administrator in Marketing and Advertising

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How does Asana address your Onboarding Challenges?

Asana's onboarding process is straightforward and does not necessitate formal training. The software's intuitive design enables teams to quickly grasp its functionality. While Asana offers comprehensive project management features, its capabilities might be insufficient for more complex software development projects.

"...Asana helps me keep track of my "wish list" enhancements for our site and assign the task of scoping those enhancements and communicating with our development team...." Peer review by User in Non-Profit Organization Management, Non-Profit Organization Management

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85+ more Business Use Cases

13 buyers and buying teams have used Cuspera to assess how well Asana solved their Project Management needs. Cuspera uses 32725 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Project Management needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Ariel Chavan Head Of Security Product And Program Management Zoom	As Zoom grew, we wanted a standard view of everything going on so we could prioritize work and make business decisions. We needed visibility, accountability, consistency in how work gets done, and knowledge sharing across teams. Testimonial By Ariel Chavan
Rossa Shanks Chief Marketing Officer Dow Jones	A team’s collaboration and communications tech stack are crucial, even more so now because of COVID-19. Because of the setup we had from day one with Asana and our other tools, we hit the ground running when we started working from home. There was no disruption in our workflow or output. Testimonial By Rossa Shanks
Joannie Wu Design Manager Blackboard	Because design is a shared service at Blackboard, we’re at the whims of different business units’ priorities. Consolidating our work to see our designers’ active projects helps us understand their capacity and helps with resourcing. Testimonial By Joannie Wu

CUSTOMERS	TESTIMONIALS
Ariel Chavan Head Of Security Product And Program Management Zoom	As Zoom grew, we wanted a standard view of everything going on so we could prioritize work and make business decisions. We needed visibility, accountability, consistency in how work gets done, and knowledge sharing across teams. Testimonial By Ariel Chavan
Rossa Shanks Chief Marketing Officer Dow Jones	A team’s collaboration and communications tech stack are crucial, even more so now because of COVID-19. Because of the setup we had from day one with Asana and our other tools, we hit the ground running when we started working from home. There was no disruption in our workflow or output. Testimonial By Rossa Shanks
Joannie Wu Design Manager Blackboard	Because design is a shared service at Blackboard, we’re at the whims of different business units’ priorities. Consolidating our work to see our designers’ active projects helps us understand their capacity and helps with resourcing. Testimonial By Joannie Wu

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
G2 Information Technology and Services	Information Technology and Services	Case Study G2 How G2's marketing team hits annual goals 2X faster with Asana Read More
Discovery Entertainment	Entertainment	Case Study Discovery How Discovery Digital Studios produces thousands of videos each month with Asana Read More
Blackboard Education	Education	Case Study Blackboard How Blackboard empowers teachers around the world with Asana Read More

Video

How to Asana: Automate work with rules

Frequently Asked Questions(FAQ)

for Asana

What is Asana?

Asana is a task management and collaboration tool used by organizations to manage team projects, processes, and tasks.

It is primarily used for Task Management, Agile project management, Bug tracking, business process management, campaign management, collaboration, Gantt Chart, Market Planning, product management and project management.

The software helps organize all the routine tasks in a central location so that the teams can access the priorities, deadlines, responsibilities and the project details, all in one place. Additionally, it facilitates visual project plan, clearly mapping out the dependencies and defining the critical path, and allows real time progress monitoring.

What is Asana used for?

Asana is a Project Management Software mainly used by its customers to Improve Internal Communications and Acquire Customers by Collaboration, Workflow Management and Engagement Management .