HubSpot CRM Overview

HubSpot’s free CRM streamlines business operations with features like live chat, meeting scheduling, and email tracking. Customer support, sales, and marketing are efficiently powered.

Use Cases

Customers recommend Communication Management, Engagement Management, Contact List Management, as the business use cases that they have been most satisfied with while using HubSpot CRM.

Other use cases:

  • Lead Tracking
  • Social Media Management
  • Workflow Management
  • Lead Management
  • Sales Call Management
  • Generation Of New Leads
  • Content Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using HubSpot CRM.

Other priorities:

  • Increase Sales & Revenue
  • Improve ROI
  • Scale Best Practices
  • Grow Market Share
  • Improve Internal Communications
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Improve Efficiency
  • Build Brand Awareness
  • Improve Visibility
  • Launch New Products
  • Shorten Ramp Up Time
  • Establish Thought Leadership
  • Improve Consistency
  • Improve Brand Engagement
  • Increase Customer Life Time Value
See all business priorities See less business priorities

HubSpot CRM Use-Cases and Business Priorities: Customer Satisfaction Data

HubSpot CRM works with different mediums / channels such as E-Mail. and Phone Calls.

HubSpot CRM's features include Templates, Personalization, Recording, etc. and HubSpot CRM support capabilities include Email Support, Phone Support, Chat Support, etc. also HubSpot CRM analytics capabilities include Analytics, and Custom Reports.

Reviews

"Our HubSpot support was a dream team,I’ve worked with three other major marketing automation systems and have never experienced that level of support before." - Elizabeth Archer

HubSpot CRM, Hubspot Sales Hub, Zoho CRM, Salesforce Sales Cloud, Pipedrive, etc., all belong to a category of solutions that help CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for HubSpot CRM

Top Industries

  • Information Technology and Services
  • Marketing and Advertising
  • Computer Software

Popular in

  • Small Business
  • Mid Market
  • Enterprise

HubSpot CRM is popular in Information Technology And Services, Marketing And Advertising, and Computer Software and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on HubSpot CRM Use Cases

What Are the key features of HubSpot CRM for Communication Management?

How efficiently Does HubSpot CRM manage your Engagement Management?

What benefits does HubSpot CRM offer for Contact List Management?

What makes HubSpot CRM ideal for Lead Tracking?

What Are the key features of HubSpot CRM for Social Media Management?

93+ more Business Use Cases

399 buyers and buying teams have used Cuspera to assess how well HubSpot CRM solved their CRM needs. Cuspera uses 41798 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
HubSpot CRM testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive

Our HubSpot support was a dream team,I’ve worked with three other major marketing automation systems and have never experienced that level of support before. Testimonial By Elizabeth Archer
HubSpot CRM testimonial

João Dobbin

Manager of Business Enablement

Rock Content

Rock Content had been using Intercom for customer messaging and Strikedeck for customer success — along with other proprietary platforms and manual processes. This resulted in information silos and many inefficiencies. Testimonial By João Dobbin
HubSpot CRM testimonial

Matthew Wellschlager

VP of Marketing

Ceros

You’re dealing with one contact record. There are no sync issues, no messing around with the APIs, no deciding which system is the master and which system can overwrite data in the other system. This has empowered us to stop wasting time on integration challenges and focus on getting the process ri...ght.

Testimonial By Matthew Wellschlager
CUSTOMERS TESTIMONIALS
HubSpot CRM testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive

Our HubSpot support was a dream team,I’ve worked with three other major marketing automation systems and have never experienced that level of support before. Testimonial By Elizabeth Archer
HubSpot CRM testimonial

João Dobbin

Manager of Business Enablement

Rock Content

Rock Content had been using Intercom for customer messaging and Strikedeck for customer success — along with other proprietary platforms and manual processes. This resulted in information silos and many inefficiencies. Testimonial By João Dobbin
HubSpot CRM testimonial

Matthew Wellschlager

VP of Marketing

Ceros

You’re dealing with one contact record. There are no sync issues, no messing around with the APIs, no deciding which system is the master and which system can overwrite data in the other system. This has empowered us to stop wasting time on integration challenges and focus on getting the process ri...ght.

Testimonial By Matthew Wellschlager

Case Studies

COMPANY INDUSTRY CASE STUDIES
HubSpot CRM case study
Marketing and Advertising
Marketing and Advertising
CASE STUDY Lake One

Lake One grew 30% year-over-year after joining as a HubSpot Solutions Partner, demonstrating significant business growth and success.

Read More
HubSpot CRM case study
Information Technology and Services
Information Technology and Services
Case Study Rock Content

How Rock Content Increases Revenue by 650% with HubSpot CRM

Read More
HubSpot CRM case study
NA
CASE STUDY Triage

Triage implemented HubSpot CRM, saving the compliance team 80 hours weekly, showcasing significant efficiency improvements.

Read More

Video

HubSpot CRM Tutorial for Beginners

Video Thumbnail

Frequently Asked Questions(FAQ)

for HubSpot CRM

What is HubSpot CRM?

HubSpot a free CRM platform with full suite of sales productivity tools to sell more in an efficient manner. It provides full visibility to sales pipeline in real-time. It benefits sales leaders, sales reps, marketers, customer service teams, operations team, and business owners. It helps to acquire customers, manage customer relationships and increase sales and revenue.

HubSpot CRM provides near real-time view of sales pipeline in a easy-to-use visual dashboard. It helps sales leaders manage performance of their team members, get visibility on quota attainment, and provides all performance data to coach the sales team members. It enables sales and marketing teams with tools to increase productivity and get all the tracking, reporting, and third-party integrations required with less work and remove friction from the sales process.

Some of its features include email tracking and notifications, email templates and scheduling, Gmail and Outlook integration, meeting scheduling, company insights, contact management, and many more.

What is HubSpot CRM used for?

HubSpot CRM is a CRM Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Communication Management, Engagement Management and Contact List Management .

What are the top features of HubSpot CRM?

Templates, Personalization and Recording are some of the top features of HubSpot CRM.

Who uses HubSpot CRM?

HubSpot CRM is used by Information Technology And Services, Marketing And Advertising and Computer Software among other industries.

What are HubSpot CRM alternatives?

Hubspot Sales Hub, Zoho CRM, Salesforce Sales Cloud and Pipedrive are popular alternatives for HubSpot CRM.

Where is HubSpot CRM located?

HubSpot CRM is headquartered at 25 First Street, 2nd Floor Cambridge, MA 02141 United States.
lightning

Peers used HubSpot CRM for communication management and engagement management

HubSpot CRM Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.02/5

Read Reviews (45)
Analytics

4.21/5

Read Reviews (1230)
Custom Reports

3.49/5

Read Reviews (5181)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.02/5

Read Reviews (45)
Analytics

4.21/5

Read Reviews (1230)
Custom Reports

3.49/5

Read Reviews (5181)

Software Failure Risk Guidance

?

for HubSpot CRM

Overall Risk Meter

Low Medium High

Top Failure Risks for HubSpot CRM

HubSpot, Inc News

Wendt Partners Establishes New HubSpot Practices in AI and Global Growth - Yahoo Finance

Wendt Partners has established new practices with HubSpot focused on AI and global growth.

12/03/2025 - source

PinTags Joins The HubSpot App Marketplace To Transform Data Management

PinTags, a data classification app by Cloud Analogy, is now available on the HubSpot App Marketplace, enhancing data management solutions for businesses.

02/03/2025 - source

Sales Focus Joins HubSpot (NYSE:HUBS) Partner Program to Enhance CRM and Drive Growth

Sales Focus Inc. has joined HubSpot's Solutions Partner Program to enhance CRM and drive growth. HubSpot's Q4 2024 earnings showed robust revenue growth and a transition from a net loss to net income, contributing to a modest share price increase amidst a mixed market environment.

26/02/2025 - source

HubSpot, Inc Feeds

Meticulosity Acquires SummitBound Marketing to Expand HubSpot Services and Inbound ... - PRWeb

Meticulosity has acquired SummitBound Marketing to enhance its HubSpot services and inbound marketing capabilities.

02/04/2025 - source

HubSpot (HUBS) Tops Q1 Earnings and Revenue Estimates - MSN

HubSpot (HUBS) Tops Q1 Earnings and Revenue Estimates - MSN

02/03/2025 - source

HubSpot ( NYSE : HUBS ) Announces Quarterly Earnings Results

HubSpot reported quarterly earnings with an EPS of $0.20, missing the consensus estimate of $2.18. The company provided guidance for Q1 2025 and FY 2025. The stock price fell during trading, and the company has a negative net margin and return on equity.

13/02/2025 - source

HubSpot, Inc Profile

Company Name

HubSpot, Inc

Company Website

https://www.hubspot.com/

Year Founded

2006

HQ Location

25 First Street, 2nd Floor Cambridge, MA 02141 United States

Employees

1001-5000

Social

Financials

IPO