HubSpot CRM Overview

HubSpot’s free CRM streamlines business operations with features like live chat, meeting scheduling, and email tracking. Customer support, sales, and marketing are efficiently powered.

Use Cases

Customers recommend Communication Management, Engagement Management, Contact List Management, as the business use cases that they have been most satisfied with while using HubSpot CRM.

Other use cases:

  • Lead Tracking
  • Social Media Management
  • Workflow Management
  • Lead Management
  • Sales Call Management
  • Generation Of New Leads
  • Content Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using HubSpot CRM.

Other priorities:

  • Increase Sales & Revenue
  • Improve ROI
  • Scale Best Practices
  • Grow Market Share
  • Improve Internal Communications
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Improve Efficiency
  • Build Brand Awareness
  • Improve Visibility
  • Launch New Products
  • Shorten Ramp Up Time
  • Establish Thought Leadership
  • Improve Consistency
  • Improve Brand Engagement
  • Increase Customer Life Time Value
See all business priorities See less business priorities

HubSpot CRM Use-Cases and Business Priorities: Customer Satisfaction Data

HubSpot CRM works with different mediums / channels such as E-Mail. and Phone Calls.

HubSpot CRM's features include Templates, Personalization, Recording, etc. and HubSpot CRM support capabilities include Email Support, Phone Support, Chat Support, etc. also HubSpot CRM analytics capabilities include Analytics, and Custom Reports.

Reviews

"We needed a platform for our blog content, then marketing, and then customer service. Over time, we accumulated six products in addition to Salesforce, including Act-On, Mailchimp, Google Analytics, WordPress, and Zendesk." - Stephanie Hunter

Peer review evidence (same sources as the product rating summary)

"...We can now, in real-time, track exactly how each landing page, advertisement, social media post, etc...." Peer review by User
"...HubSpot's CRM is an excellent way for small-to-medium sized sales teams to track, follow-up, and close on leads...." Peer review by Nick Peterson, Digital Marketing Coordinator, Leighton Interactive
"...The task feature is great because it means I can't forget to make a call or contact a lead...." Peer review by Terri G, Patient Care Coordinator

HubSpot CRM, Less Annoying CRM, Teamgate CRM, ClickUp, Freshsales, etc., all belong to a category of solutions that help CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for HubSpot CRM

Top Industries

  • Information Technology and Services
  • Marketing and Advertising
  • Computer Software

Popular in

  • Small Business
  • Mid Market
  • Enterprise

HubSpot CRM is popular in Information Technology And Services, Marketing And Advertising, and Computer Software and is widely used by Small Business, Mid Market, and Enterprise.

HubSpot CRM Customer wins, Customer success stories, Case studies

What solutions does HubSpot CRM provide for Communication Management?

How can HubSpot CRM optimize your Engagement Management Workflow?

How does HubSpot CRM address your Contact List Management Challenges?

How does HubSpot CRM facilitate Lead Tracking?

What makes HubSpot CRM ideal for Social Media Management?

399 buyers and buying teams have used Cuspera to assess how well HubSpot CRM solved their CRM needs. Cuspera uses 41798 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.

CUSTOMERS TESTIMONIALS
HubSpot CRM testimonial

Stephanie Hunter

COO and Co-Founder

Ving

We needed a platform for our blog content, then marketing, and then customer service. Over time, we accumulated six products in addition to Salesforce, including Act-On, Mailchimp, Google Analytics, WordPress, and Zendesk. Testimonial By Stephanie Hunter
HubSpot CRM testimonial

João Dobbin

Manager of Business Enablement

Rock Content

Rock Content had been using Intercom for customer messaging and Strikedeck for customer success — along with other proprietary platforms and manual processes. This resulted in information silos and many inefficiencies. Testimonial By João Dobbin
HubSpot CRM testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive

Our HubSpot support was a dream team,I’ve worked with three other major marketing automation systems and have never experienced that level of support before. Testimonial By Elizabeth Archer
CUSTOMERS TESTIMONIALS
HubSpot CRM testimonial

Stephanie Hunter

COO and Co-Founder

Ving

We needed a platform for our blog content, then marketing, and then customer service. Over time, we accumulated six products in addition to Salesforce, including Act-On, Mailchimp, Google Analytics, WordPress, and Zendesk. Testimonial By Stephanie Hunter
HubSpot CRM testimonial

João Dobbin

Manager of Business Enablement

Rock Content

Rock Content had been using Intercom for customer messaging and Strikedeck for customer success — along with other proprietary platforms and manual processes. This resulted in information silos and many inefficiencies. Testimonial By João Dobbin
HubSpot CRM testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive

Our HubSpot support was a dream team,I’ve worked with three other major marketing automation systems and have never experienced that level of support before. Testimonial By Elizabeth Archer
 

Creative Edge - Marketing And Advertising - Medium

Creative Edge expands HubSpot with NeigerDesign

Chicago, USA

Creative Edge has integrated NeigerDesign into its organization, enhancing its HubSpot implementation and marketing automation services. This move aims to provide clients with a seamless blend of bra...nding, CRM, and performance marketing capabilities. The integration targets mid-market agencies seeking to unify CRM and creative services, reducing the need for multiple specialist partners.

Read on →
 

Loverboy - Beverage - Small

Summer House star Kyle Cooke dishes on his collaboration with HubSpot AEO

New York, USA

Kyle Cooke, star of Summer House, collaborates with HubSpot AEO to enhance the visibility of his beverage brand, Loverboy, in AI searches. HubSpot's tools helped Cooke identify and improve Loverboy's... presence in AI recommendations, ensuring the brand is now suggested for summer drinks, boosting its market presence.

Read on →
 

Haas Automation Selects TransPerfect's GlobalLink Connector for HubSpot

Haas Automation has implemented TransPerfect's GlobalLink connector for HubSpot, enhancing multilingual email workflows. This integration automates translation, reducing campaign build time by 50% an...d supporting 65 million emails annually across seven languages. The collaboration boosts Haas's production capacity and maintains consistent brand voice.

Read on →
 

Darwinbox - Information Technology And Services - Large

Hyderabad, India

Darwinbox used HubSpot to unify sales and marketing data across global markets. They eliminated data silos and improved team collaboration. HubSpot enabled a 25% increase in operational efficiency an...d 30–35% annual growth in their marketing database. The platform helped Darwinbox scale faster, plan better, and expand internationally. HubSpot became the backbone of their sales and marketing strategies.

 

Apify - Information Technology And Services - Small

Prague, Czech Republic

Apify used HubSpot's all-in-one CRM to manage marketing and sales data in one place. Before HubSpot, Apify struggled with complex tools like Salesforce. HubSpot made it easy for them to communicate w...ith customers and track information. The platform's integrations and onboarding helped Apify scale quickly. Apify recommends HubSpot for its ease of use and versatility.

 

Make Influence - Information Technology And Services - Small

Copenhagen, Denmark

HubSpot for Startups helped Make Influence scale across Europe and save $300,000 in staffing costs in one year. The company used HubSpot’s CRM to identify ideal customer profiles, increase pricing by... 6x, and cut customer acquisition costs by 50%. Integrating their own platform with HubSpot enabled better data visibility and faster onboarding. Make Influence streamlined sales, marketing, and customer success, allowing them to expand into six new European markets. The CRM’s automation and integrations replaced manual work and improved lead quality.

HubSpot CRM Tutorial for Beginners

Video Thumbnail

Frequently Asked Questions(FAQ)

for HubSpot CRM

What is HubSpot CRM?

HubSpot a free CRM platform with full suite of sales productivity tools to sell more in an efficient manner. It provides full visibility to sales pipeline in real-time. It benefits sales leaders, sales reps, marketers, customer service teams, operations team, and business owners. It helps to acquire customers, manage customer relationships and increase sales and revenue.

HubSpot CRM provides near real-time view of sales pipeline in a easy-to-use visual dashboard. It helps sales leaders manage performance of their team members, get visibility on quota attainment, and provides all performance data to coach the sales team members. It enables sales and marketing teams with tools to increase productivity and get all the tracking, reporting, and third-party integrations required with less work and remove friction from the sales process.

Some of its features include email tracking and notifications, email templates and scheduling, Gmail and Outlook integration, meeting scheduling, company insights, contact management, and many more.

What is HubSpot CRM used for?

HubSpot CRM is a CRM Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Communication Management, Engagement Management and Contact List Management .

What are the top features of HubSpot CRM?

Templates, Personalization and Recording are some of the top features of HubSpot CRM.

Who uses HubSpot CRM?

HubSpot CRM is used by Information Technology And Services, Marketing And Advertising and Computer Software among other industries.

What are HubSpot CRM alternatives?

Less Annoying CRM, Teamgate CRM, ClickUp and Freshsales are popular alternatives for HubSpot CRM.

Where is HubSpot CRM located?

HubSpot CRM is headquartered at 25 First Street, 2nd Floor Cambridge, MA 02141 United States.
lightning

Peers used HubSpot CRM for communication management and engagement management

HubSpot CRM Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.02/5

Read Reviews (45)
Analytics

4.21/5

Read Reviews (1230)
Custom Reports

3.49/5

Read Reviews (5181)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.02/5

Read Reviews (45)
Analytics

4.21/5

Read Reviews (1230)
Custom Reports

3.49/5

Read Reviews (5181)

Software Failure Risk Guidance

?

for HubSpot CRM

Overall Risk Meter

Low Medium High

Top Failure Risks for HubSpot CRM

HubSpot, Inc News

Product

HubSpot launches Revenue Hub to manage revenue data in one place. Here ...

HubSpot has launched Revenue Hub, a unified platform for managing revenue data, including quotes, contracts, billing, and payments. It integrates with systems like Stripe, QuickBooks, and Xero, providing a comprehensive view of customer revenue data. This platform aims to streamline revenue operations and enhance customer relationship management by offering a 360-degree view of customer interactions and revenue context.

Product

Software twist for HubSpot CRM, new Sales Hub tools target SMB teams

HubSpot has enhanced its Sales Hub, a cloud-based CRM tool, targeting small and mid-sized sales teams. The platform integrates CRM, outreach, and automation features, offering pipeline management, AI-assisted prospecting, and email sequencing. It supports integration with HubSpot's Marketing and Service Hubs, providing a unified sales environment. The tiered subscription model allows businesses to scale features as they grow.

Product

MNTN Brings Advanced Data Attribution to CTV with First of its Kind HubSpot Integration

MNTN has launched a new integration with HubSpot, enabling Connected TV performance data to flow directly into HubSpot's CRM workflows. This integration provides B2B advertisers with full-funnel visibility and connects TV ad activity to individual contact records, enhancing sales outreach and marketing analytics. The integration is now available in the HubSpot App Marketplace.

Product

TitanX Deepens Salesforce and HubSpot CRM Integrations With Automated Phone Intent Scoring

TitanX has enhanced its integrations with Salesforce and HubSpot by embedding Phone Intent scoring and enrichment capabilities directly into the CRMs. This allows automated scoring workflows and native data management, improving efficiency for revenue teams. The integration aims to consolidate sales tech stacks and increase platform usage within Salesforce and HubSpot-centric organizations.

HubSpot, Inc Profile

Company Name

HubSpot, Inc

Company Website

https://www.hubspot.com/

Year Founded

2006

HQ Location

25 First Street, 2nd Floor Cambridge, MA 02141 United States

Employees

1001-5000

Social

Financials

IPO