HubSpot CRM Overview

HubSpot’s free CRM streamlines business operations with features like live chat, meeting scheduling, and email tracking. Customer support, sales, and marketing are efficiently powered.

Use Cases

Customers recommend Communication Management, Engagement Management, Contact List Management, as the business use cases that they have been most satisfied with while using HubSpot CRM.

Other use cases:

  • Lead Tracking
  • Social Media Management
  • Workflow Management
  • Lead Management
  • Sales Call Management
  • Generation Of New Leads
  • Content Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using HubSpot CRM.

Other priorities:

  • Increase Sales & Revenue
  • Improve ROI
  • Scale Best Practices
  • Grow Market Share
  • Improve Internal Communications
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Improve Efficiency
  • Build Brand Awareness
  • Improve Visibility
  • Launch New Products
  • Shorten Ramp Up Time
  • Establish Thought Leadership
  • Improve Consistency
  • Improve Brand Engagement
  • Increase Customer Life Time Value
See all business priorities See less business priorities

HubSpot CRM Use-Cases and Business Priorities: Customer Satisfaction Data

HubSpot CRM works with different mediums / channels such as E-Mail. and Phone Calls.

HubSpot CRM's features include Templates, Personalization, Recording, etc. and HubSpot CRM support capabilities include Email Support, Phone Support, Chat Support, etc. also HubSpot CRM analytics capabilities include Analytics, and Custom Reports.

Reviews

"We wanted to use custom workflows to automate our processes, which would free up our concierge customer service team to provide top-level service, It was a different way of thinking — and finding the right technology to do it was critical." - Seth Waite

HubSpot CRM, Less Annoying CRM, ClickUp, Freshsales, Salesflare, etc., all belong to a category of solutions that help CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for HubSpot CRM

Top Industries

  • Information Technology and Services
  • Marketing and Advertising
  • Computer Software

Popular in

  • Small Business
  • Mid Market
  • Enterprise

HubSpot CRM is popular in Information Technology And Services, Marketing And Advertising, and Computer Software and is widely used by Small Business, Mid Market, and Enterprise.

HubSpot CRM Customer wins, Customer success stories, Case studies

What makes HubSpot CRM ideal for Communication Management?

How efficiently Does HubSpot CRM manage your Engagement Management?

How can HubSpot CRM optimize your Contact List Management Workflow?

How does HubSpot CRM address your Lead Tracking Challenges?

How efficiently Does HubSpot CRM manage your Social Media Management?

399 buyers and buying teams have used Cuspera to assess how well HubSpot CRM solved their CRM needs. Cuspera uses 41798 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.

CUSTOMERS TESTIMONIALS
HubSpot CRM testimonial

Seth Waite

President, and CEO

Handled

We wanted to use custom workflows to automate our processes, which would free up our concierge customer service team to provide top-level service, It was a different way of thinking — and finding the right technology to do it was critical. Testimonial By Seth Waite
HubSpot CRM testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive

Our HubSpot support was a dream team,I’ve worked with three other major marketing automation systems and have never experienced that level of support before. Testimonial By Elizabeth Archer
HubSpot CRM testimonial

Mike Hart

Global Chief Information Officer

Avison Young

Our brokers need to know everything we’re doing with every client—not just what we’re doing in our own backyard but what we’re doing globally, Testimonial By Mike Hart
CUSTOMERS TESTIMONIALS
HubSpot CRM testimonial

Seth Waite

President, and CEO

Handled

We wanted to use custom workflows to automate our processes, which would free up our concierge customer service team to provide top-level service, It was a different way of thinking — and finding the right technology to do it was critical. Testimonial By Seth Waite
HubSpot CRM testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive

Our HubSpot support was a dream team,I’ve worked with three other major marketing automation systems and have never experienced that level of support before. Testimonial By Elizabeth Archer
HubSpot CRM testimonial

Mike Hart

Global Chief Information Officer

Avison Young

Our brokers need to know everything we’re doing with every client—not just what we’re doing in our own backyard but what we’re doing globally, Testimonial By Mike Hart
 

Hemostemix Launches HubSpot-Powered Platform for ACP-01 Sales | HMTXF ...

Hemostemix has launched upgraded corporate websites powered by HubSpot, enhancing its digital marketing and CRM capabilities. The new platform includes AI-driven patient engagement, HIPAA-compliant p...ortals, and automated workflows, aiming to reduce administrative costs by 20% and improve patient access. This strategic move supports Hemostemix's global expansion and regulatory compliance for its ACP-01 therapy.

Read more →
 

HubSpot's Breeze AI agent offering provides path for incremental growth: BofA

Bank of America highlights HubSpot's new Breeze AI agent as a driver for incremental growth. The Breeze AI agent automates customer engagement and sales processes within HubSpot's CRM platform, aimin...g to boost productivity for small and mid-sized businesses. This product expansion strengthens HubSpots position in the marketing automation and CRM software market.

Read more →
 

Nook achieves Gold Tier Status as a HubSpot Solutions Partner - CUInsight

Nook has achieved Gold Tier Status as a HubSpot Solutions Partner, reaching this milestone just six months after joining HubSpots Solutions Partner program. This recognition highlights Nooks expertis...e in delivering HubSpots CRM and marketing automation solutions to clients, strengthening HubSpots partner ecosystem and expanding its reach in the credit union and financial services sector.

Read more →

me&u - Hospitality

me&u used HubSpot and AWS to grow from an Australian startup to a global leader in mobile ordering and payments for hospitality. The company faced the challenge of scaling during the COVID-19 pandemi...c. They used AWS for reliable hosting, scalability, and technical support. This helped them serve over 6,000 venues and 13 million users. me&u raised over $100 million AUD and became a household name in Australia and beyond.

Read more →

Papaya Global - Financial Services

Papaya Global uses HubSpot and AWS to automate marketing and support rapid growth. The marketing team relies on HubSpot Marketing Hub for automation, data integration, and reporting. This helps them ...run targeted campaigns and manage a large ABM system with a small team. Automation and easy onboarding let them scale operations efficiently. HubSpot's flexibility and AWS's cloud infrastructure support compliance and resilience as Papaya Global grows.

Read more →

IN-18

HubSpot Starter Customer Platform helped IN-18 find ideal clients and get paid faster. IN-18 used HubSpot to improve sales and marketing. The platform made it easier to reach new customers. IN-18 was... able to speed up payments. The solution helped organize customer data and automate tasks. This led to better business results for IN-18.

Read more →

HubSpot CRM Tutorial for Beginners

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Frequently Asked Questions(FAQ)

for HubSpot CRM

What is HubSpot CRM?

HubSpot a free CRM platform with full suite of sales productivity tools to sell more in an efficient manner. It provides full visibility to sales pipeline in real-time. It benefits sales leaders, sales reps, marketers, customer service teams, operations team, and business owners. It helps to acquire customers, manage customer relationships and increase sales and revenue.

HubSpot CRM provides near real-time view of sales pipeline in a easy-to-use visual dashboard. It helps sales leaders manage performance of their team members, get visibility on quota attainment, and provides all performance data to coach the sales team members. It enables sales and marketing teams with tools to increase productivity and get all the tracking, reporting, and third-party integrations required with less work and remove friction from the sales process.

Some of its features include email tracking and notifications, email templates and scheduling, Gmail and Outlook integration, meeting scheduling, company insights, contact management, and many more.

What is HubSpot CRM used for?

HubSpot CRM is a CRM Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Communication Management, Engagement Management and Contact List Management .

What are the top features of HubSpot CRM?

Templates, Personalization and Recording are some of the top features of HubSpot CRM.

Who uses HubSpot CRM?

HubSpot CRM is used by Information Technology And Services, Marketing And Advertising and Computer Software among other industries.

What are HubSpot CRM alternatives?

Less Annoying CRM, ClickUp, Freshsales and Salesflare are popular alternatives for HubSpot CRM.

Where is HubSpot CRM located?

HubSpot CRM is headquartered at 25 First Street, 2nd Floor Cambridge, MA 02141 United States.
lightning

Peers used HubSpot CRM for communication management and engagement management

HubSpot CRM Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.02/5

Read Reviews (45)
Analytics

4.21/5

Read Reviews (1230)
Custom Reports

3.49/5

Read Reviews (5181)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.02/5

Read Reviews (45)
Analytics

4.21/5

Read Reviews (1230)
Custom Reports

3.49/5

Read Reviews (5181)

Software Failure Risk Guidance

?

for HubSpot CRM

Overall Risk Meter

Low Medium High

Top Failure Risks for HubSpot CRM

HubSpot, Inc News

Product

TrueDialog Expands HubSpot Capabilities with Enterprise-Ready SMS Messaging Solution

TrueDialog has launched a new SMS integration for HubSpot, enhancing its capabilities with enterprise-grade SMS messaging. This integration allows HubSpot users to send one-to-one and mass SMS messages directly within their environment, leveraging features like automatic opt-out handling and high-volume bulk sends. It aims to increase customer engagement with SMS open rates above 95% and response rates up to 45%.

Executive

HubSpot Expands Board and Reports Strong Q3 2025 Results - The Globe and Mail

HubSpot expanded its board by appointing Clara Shih as a Class III director and reported a 21% increase in Q3 2025 revenue to $809.5 million. The company emphasized its AI strategy and customer expansion as key growth drivers.

Partnership

HubSpot Partners Meticulosity and Scitecs Launch Meticulosity Global to Expand ... - EIN Presswire

HubSpot partners Meticulosity and Scitecs have launched Meticulosity Global, a new entity aimed at expanding HubSpot's impact across EMEA and APAC regions. This collaboration enhances their ability to serve enterprise clients with cross-regional teams, combining local expertise with global reach. The venture supports HubSpot's upmarket expansion and strengthens its position as a leading global CRM platform.

Product

Nook welcomes Inderjit Brar to lead core system integrations in HubSpot - CUInsight

TrueDialog has launched a new SMS integration for HubSpot, enhancing its capabilities with enterprise-grade texting solutions. This integration allows HubSpot users to send SMS messages directly from the platform, offering features like automated workflows and personalized messaging. The integration aims to improve customer engagement with high open and response rates, supporting marketing, sales, and service functions.

HubSpot, Inc Profile

Company Name

HubSpot, Inc

Company Website

https://www.hubspot.com/

Year Founded

2006

HQ Location

25 First Street, 2nd Floor Cambridge, MA 02141 United States

Employees

1001-5000

Social

Financials

IPO