Toluna Start Overview
Toluna leverages AI and consumer engagement to transform market research into actionable insights. The platform empowers brands to harness data-driven decisions, supported by a robust technology foundation and deep human expertise. Toluna's AI-powered insights offer a competitive edge, enabling brands to identify opportunities and drive impactful decisions. The platform's commitment to data quality is exemplified by Toluna QSphere, ensuring reliable and trustworthy insights. As a preferred partner for forward-thinking brands, Toluna stands out in customer feedback management by providing solutions that resonate with industry trends and challenges, facilitating strategic growth and innovation.
Use Cases
Customers recommend Engaging Conversational Surveys, Collecting Feedback, Social Media Analytics, as the business use cases that they have been most satisfied with while using Toluna Start.
Business Priorities
Build Brand Awareness and Improve Customer Satisfaction are the most popular business priorities that customers and associates have achieved using Toluna Start.
Toluna Start Use-Cases and Business Priorities: Customer Satisfaction Data
Toluna Start works with different mediums / channels such as Social Media.
Toluna Start's features include Embedded Survey Forms, Dashboard, Survey Themes Library, etc. and Toluna Start support capabilities include 24/7 Support, Chat Support, Email Support, etc. also Toluna Start analytics capabilities include Analytics, and Custom Reports.
Reviews
"Working with Toluna allowed us to quickly collect valuable consumer insight to direct our new product development and better ensure commercial success. The real-time reporting and infoboard were real standouts." - Pukka
Peer review evidence (same sources as the product rating summary)
"...Engage in live discussions with your customers and know what they really think. ..." Concept, pack, price testing & more
"...Test concepts with your audience and adjust your strategy based on immediate feedback from your customers. ..." Consumer insights qualitative solutions
"...The analytics dashboard is immediate and easy to use. . ...." Peer review by Andres A., Analyst, Marketing and Advertising
Toluna Start, Sogolytics, SmartSurvey, SurveySparrow NPS, SurveySparrow Enterprise, etc., all belong to a category of solutions that help Customer Feedback Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Toluna-start offers real-time market research and consumer insights through automated solutions. Study design, integrated survey respondents, and reporting dashboards are included.
Popular Business Setting
for Toluna Start
Top Industries
- Marketing and Advertising
- Computer Software
- Consumer Goods
Popular in
- Mid Market
- Small Business
- Large Enterprise
Toluna Start is popular in Marketing And Advertising, Computer Software, and Consumer Goods and is widely used by Mid Market, Small Business, and Large Enterprise.
Toluna Start Customer wins, Customer success stories, Case studies
What Are the key features of Toluna Start for Engaging Conversational Surveys?
What solutions does Toluna Start provide for Collecting Feedback?
What Are the key features of Toluna Start for Market Research?
What Are the key features of Toluna Start for Advertisement?
44 buyers and buying teams have used Cuspera to assess how well Toluna Start solved their Customer Feedback Management needs. Cuspera uses 943 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Feedback Management needs.
| CUSTOMERS | TESTIMONIALS |
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Working with Toluna allowed us to quickly collect valuable consumer insight to direct our new product development and better ensure commercial success. The real-time reporting and infoboard were real standouts. Testimonial By Pukka |
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At Peroni, we are delighted to be a partner of Toluna. We love their constant support as well as their digital platforms. Especially Toluna's platform, which provides on-demand access to our target audience via an easy-to-use, real-time survey platform. Testimonial By Peroni |
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Toluna is a visionary in the digital insights space and we are delighted to be working with them. Testimonial By CNN |
| CUSTOMERS | TESTIMONIALS |
|---|---|
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Pukka |
Working with Toluna allowed us to quickly collect valuable consumer insight to direct our new product development and better ensure commercial success. The real-time reporting and infoboard were real standouts. Testimonial By Pukka |
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Peroni |
At Peroni, we are delighted to be a partner of Toluna. We love their constant support as well as their digital platforms. Especially Toluna's platform, which provides on-demand access to our target audience via an easy-to-use, real-time survey platform. Testimonial By Peroni |
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CNN |
Toluna is a visionary in the digital insights space and we are delighted to be working with them. Testimonial By CNN |
Toluna Global Panel Community
Frequently Asked Questions (FAQ)
What buyers ask before choosing Toluna Start
What is Toluna Start?
Toluna Start is a consumer intelligence platform that provides access to a wide range of automated insights solutions covering survey design, integrated survey respondents and reporting dashboards including insights and recommendations.
It creates surveys, identifies the audience, launches surveys and analyzes results. It helps global brands solve the challenges of rigid, slow and complex traditional research platforms. With a single login, insight professionals can perform quantitative and qualitative research either through self-service solutions or through custom research programs built with the help of research and service experts.
Some of its features include quantitative and qualitative in a single platform, advanced templated, yet customizable methodologies, actionable, real-time reporting and interactive dashboards, real-time insights from a global panel of 30+ million, and more.
What is Toluna Start used for?
What are the top features of Toluna Start?
Who uses Toluna Start?
What are Toluna Start alternatives?
Where is Toluna Start located?
Toluna Start Competitors
Toluna Start Features
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (130) |
| Custom Reports | Read Reviews (163) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (130) |
| Custom Reports | Read Reviews (163) |
Software Failure Risk Guidance
?for Toluna Start
Overall Risk Meter
Top Failure Risks for Toluna Start
Toluna, Inc. News
Identifyingthe #1Christmas ad withTolunaSynthetic Personas
Toluna utilized its Synthetic Personas testing to evaluate 25 Christmas ad campaigns in Australia, employing ACT Instant AI to measure effectiveness. LEGO's ad emerged as the top performer, showcasing the power of synthetic audiences in market research. This approach allows rapid, large-scale ad testing, highlighting Toluna's innovative capabilities in advertising analysis.
Toluna announces new Managing Director, Country Head in Singapore
Toluna Singapore appoints Gurtej Singh Nagpal as the new Country Head. With extensive leadership experience in APAC, Gurtej aims to drive growth and innovation, focusing on transforming insights into actionable decisions for clients. This strategic move aligns with Toluna's goal to enhance its capabilities in delivering technology-powered insights.
Toluna HarmonAIze launches: Transforming market research with advanced synthetic data solutions - tolunacorporate.com
Toluna has launched Toluna HarmonAIze, a synthetic data suite designed to enhance market research by enabling faster, deeper analysis for niche target groups. The suite's first product, Toluna HarmonAIze Boost, allows for detailed analysis without additional data collection, using synthetic data to replicate real-world datasets. This innovation aims to transform insights gathering, offering clients flexibility and high-fidelity results.
Toluna introduces ACT Instant AI - Toluna - tolunacorporate.com
Toluna has launched ACT Instant AI, an AI-powered ad-testing solution that enhances ad evaluation with speed, quality, and scale. It integrates with Toluna's Synthetic Personas, offering predictive insights and creative intelligence. The platform allows advertisers to make informed decisions quickly and optimize creative performance, marking a significant advancement in Toluna's AI strategy.
Toluna, Inc. Profile
Company Name
Company Website
https://www.tolunacorporate.com/HQ Location
Toluna SAS 5 avenue du Château, Vincennes, 94300 France
Employees
501-1000
Social
Financials
PRIVATE
What benefits does Toluna Start offer for Social Media Analytics?