Oracle Advertising and Customer Experience (CX) Overview

Oracle Advertising and Customer Experience (CX) Software helps manage client relationships and delivers integrated apps beyond conventional CRM. It maximizes advertising performance and enhances customer interactions.

Use Cases

Customers recommend Engagement Management, Loyalty Management, Advertisement, as the business use cases that they have been most satisfied with while using Oracle Advertising and Customer Experience (CX).

Other use cases:

  • Campaign Management
  • Helpdesk Management
  • Sales Document Management
  • Digital Marketing
  • Communication Management
  • Account Management
  • Trade Show Marketing
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Oracle Advertising and Customer Experience (CX).

Other priorities:

  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Scale Best Practices
  • Launch New Products
  • Increase Customer Life Time Value
  • Improve ROI
  • Grow Market Share
  • Build Brand Awareness
  • Establish Thought Leadership
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Shorten Ramp Up Time
  • Improve Efficiency
  • Improve Internal Communications
See all business priorities See less business priorities

Oracle Advertising and Customer Experience (CX) Use-Cases and Business Priorities: Customer Satisfaction Data

Oracle Advertising and Customer Experience (CX) works with different mediums / channels such as Omnichannel.

Oracle Advertising and Customer Experience (CX)'s features include Personalization, Feedback Surveys, Rewards, etc. and Oracle Advertising and Customer Experience (CX) support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Oracle Advertising and Customer Experience (CX) analytics capabilities include Analytics, and Custom Reports.

Reviews

"Oracle Moat has provided us with a number of avenues to unlock difficult-to-validate CTV, mobile app, and web environments." - Alex Groysman

Oracle Advertising and Customer Experience (CX), Preferred Patron, Tapmango, Retently, Genesys Cloud, etc., all belong to a category of solutions that help Customer Experience Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Oracle Advertising and Customer Experience (CX)

Top Industries

  • Hospitality
  • Retail
  • Consumer Electronics

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Oracle Advertising and Customer Experience (CX) is popular in Hospitality, Retail, and Consumer Electronics and is widely used by Enterprise, Mid Market, and Large Enterprise.

Oracle Advertising and Customer Experience (CX) Customer wins, Customer success stories, Case studies

How does Oracle Advertising and Customer Experience (CX) address your Engagement Management Challenges?

What makes Oracle Advertising and Customer Experience (CX) ideal for Loyalty Management?

What benefits does Oracle Advertising and Customer Experience (CX) offer for Campaign Management?

How can Oracle Advertising and Customer Experience (CX) enhance your Helpdesk Management process?

11 buyers and buying teams have used Cuspera to assess how well Oracle Advertising and Customer Experience (CX) solved their Customer Experience Management needs. Cuspera uses 1671 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Experience Management needs.

CUSTOMERS TESTIMONIALS
Oracle Advertising and Customer Experience (CX) testimonial

Alex Groysman

Vice President of Advertising Product Development

Spectrum Reach

Oracle Moat has provided us with a number of avenues to unlock difficult-to-validate CTV, mobile app, and web environments. Testimonial By Alex Groysman
Oracle Advertising and Customer Experience (CX) testimonial

Takanori Takizawa

Manager of CS Group, Digital Business

Nikkei

We wanted to strengthen the relationships we had with customers amid a diversification of services offered and increasing digitalization. Oracle B2C Service works with a variety of services, and it really made us feel like it was the cloud service best suited to building strong relationships with c...ustomers.

Testimonial By Takanori Takizawa
Oracle Advertising and Customer Experience (CX) testimonial

Jessica Torres

CRM and Performance Coordinator

Lojas Lebes

With Oracle Responsys, we strengthened the relationship with our customers, we aligned the digital with the offline shopping experience, and we increased sales. Testimonial By Jessica Torres
CUSTOMERS TESTIMONIALS
Oracle Advertising and Customer Experience (CX) testimonial

Alex Groysman

Vice President of Advertising Product Development

Spectrum Reach

Oracle Moat has provided us with a number of avenues to unlock difficult-to-validate CTV, mobile app, and web environments. Testimonial By Alex Groysman
Oracle Advertising and Customer Experience (CX) testimonial

Takanori Takizawa

Manager of CS Group, Digital Business

Nikkei

We wanted to strengthen the relationships we had with customers amid a diversification of services offered and increasing digitalization. Oracle B2C Service works with a variety of services, and it really made us feel like it was the cloud service best suited to building strong relationships with c...ustomers.

Testimonial By Takanori Takizawa
Oracle Advertising and Customer Experience (CX) testimonial

Jessica Torres

CRM and Performance Coordinator

Lojas Lebes

With Oracle Responsys, we strengthened the relationship with our customers, we aligned the digital with the offline shopping experience, and we increased sales. Testimonial By Jessica Torres

Frequently Asked Questions(FAQ)

for Oracle Advertising and Customer Experience (CX)

What is Oracle Advertising and Customer Experience (CX)?

Oracle Advertising and Customer Experience (CX) Software helps to establish, manage, serve, and cultivate enduring client relationships and delivers an integrated suite of apps that goes beyond conventional CRM. Creates a thorough understanding of the customers and every interaction they have, regardless of the way, the time, the place, or the person. Provides the tools for outstanding customer experiences, from client acquisition to customer retention and all in between.

It maximizes advertising performance and produces superior results through high-quality targeting data, cutting-edge contextual technology, and potent measurement tools. It increases campaign participation, customizes B2B strategy, enhances B2C channels, and gains real-time information. The CX software utilizes Oracle sales and delivers responsive selling across all touchpoints. Also, combines the strategy and execution of sales, and connects and personalizes service engagements.

What is Oracle Advertising and Customer Experience (CX) used for?

Oracle Advertising and Customer Experience (CX) is a Customer Experience Management Software mainly used by its customers to Enhance Customer Relationships and Increase Sales & Revenue by Engagement Management, Loyalty Management and Advertisement .

What are the top features of Oracle Advertising and Customer Experience (CX)?

Personalization, Feedback surveys and Rewards are some of the top features of Oracle Advertising and Customer Experience (CX).

Who uses Oracle Advertising and Customer Experience (CX)?

Oracle Advertising and Customer Experience (CX) is used by Hospitality, Retail and Consumer Electronics among other industries.

What are Oracle Advertising and Customer Experience (CX) alternatives?

Preferred Patron, Tapmango, Retently and Genesys Cloud are popular alternatives for Oracle Advertising and Customer Experience (CX).

Where is Oracle Advertising and Customer Experience (CX) located?

Oracle Advertising and Customer Experience (CX) is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.
lightning

Peers used Oracle Advertising and Customer Experience (CX) for engagement management and loyalty management

Oracle Advertising and Customer Experience (CX) Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.74/5 ★

Read Reviews (66)
Analytics

4.85/5 ★

Read Reviews (174)
Custom Reports

4.53/5 ★

Read Reviews (147)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.74/5 ★

Read Reviews (66)
Analytics

4.85/5 ★

Read Reviews (174)
Custom Reports

4.53/5 ★

Read Reviews (147)

Software Failure Risk Guidance

?

for Oracle Advertising and Customer Experience (CX)

Overall Risk Meter

Low Medium High

Top Failure Risks for Oracle Advertising and Customer Experience (CX)

Oracle Corporation News

Awards

Oracle Named a Leader in 2026 Gartner Magic Quadrant for Source-to-Pay Suites

Oracle has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Source-to-Pay Suites, highlighting its Oracle Fusion Cloud Procurement's embedded AI, analytics, and automation capabilities. This recognition underscores Oracle's focus on innovation and helping customers achieve business outcomes through streamlined procurement processes and enhanced supplier collaboration.

Awards

Oracle Named a Leader in 2026 Gartner Magic Quadrant for Source - to - Pay Suites - Software - Oracle Corporation

Oracle has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Source-to-Pay Suites, highlighting its Oracle Fusion Cloud Procurement. The platform's embedded AI, analytics, and automation enhance procurement processes, offering features like AI-driven supplier management and strategic sourcing. This recognition underscores Oracle's innovation and execution in helping organizations streamline procurement and achieve business outcomes.

Partnership

Kenya secures first public cloud region through iXAfrica and Oracle alliance

Oracle and iXAfrica have partnered to establish Kenya's first public cloud region, enhancing local data storage and processing capabilities. This initiative will provide Oracle Cloud Infrastructure services in Nairobi, reducing latency and supporting data sovereignty. The collaboration aims to boost Kenya's digital infrastructure, benefiting enterprises, start-ups, and government agencies by offering a full suite of cloud services aligned with global standards.

Partnership

Oracle TikTok Deal Recasts Cloud Role And Data Oversight Risks

Oracle has finalized its role in a U.S.-based TikTok joint venture, expanding its responsibilities in storing and securing TikTok's U.S. user data. This partnership highlights Oracle's move into consumer-facing data infrastructure, aligning with its cloud and data security focus. The deal positions Oracle against major cloud providers like Amazon and Microsoft, emphasizing its capability in handling regulated, high-volume workloads.

Oracle Corporation Profile

Company Name

Oracle Corporation

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO