CPQ Customer wins | Real Customer Results Across Industries 2026
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Recent adoption and success with CPQ software in Manufacturing
Madsen's Custom Cabinets (1983) Ltd.
- Manufacturing
- Small
Alberta, Canada
Epicor Kinetic and Epicor Prism helped Madsen's Custom Cabinets streamline data and improve remote access. The company unified multiple data... sets into one, making project management easier. Epicor Prism's AI features reduced manual tasks and improved communication. Multilingual support helped their diverse workforce. Meetings became more productive, freeing up high-value staff for strategic work.
Costimator helped Northeast Manufacturing double their RFQ win rate. The software cut estimating time by up to 200%. Shop floor... productivity increased by up to 30%. Northeast eliminated money-losing jobs and improved quoting accuracy. Costimator also supported sales and customer service with better process plans and reports. Accurate manufacturing times improved shop floor scheduling.
DigiFabster helped a French 3D service bureau speed up quoting for industrial plastic 3D printing. The company processes 1,000–2,000 parts... daily, with 80% prototyping and 20% rapid manufacturing. DigiFabster's fast, customizable quoting tool improved customer experience and increased productivity. The service bureau also used DigiFabster Pay to speed up payments and offer more digital payment options. This led to stronger customer loyalty and business growth.
Vendavo Pricepoint helped Volvo Trucks optimize spare parts pricing. The company faced rising production costs and needed to stay competitive.... Vendavo enabled value-based pricing and precise price adjustments. Volvo used phased AI integration to improve efficiency and agility. The approach protected margins and supported market position.
Configure One helped Hartzell Air Movement modernize their CPQ process. The company replaced an outdated system to improve quoting speed... and efficiency. After implementation, sales reps now handle 60% of quotes, up from 30%. This shift led to happier customers and higher revenue. Hartzell FLOW, powered by Configure One, lets sales reps create quotes anytime, boosting productivity and customer satisfaction.
Configure One helped Hartzell Air Movement modernize their CPQ process. The company replaced an outdated system to improve quoting speed... and efficiency. After implementation, sales reps now handle 60% of quotes, up from 30%. This shift led to happier customers and higher revenue. Hartzell FLOW, powered by Configure One, lets sales reps create quotes anytime, boosting productivity and customer satisfaction.
Configure One helped Hartzell Air Movement modernize their CPQ process. The company replaced an outdated system to improve quoting speed... and efficiency. After implementation, sales reps now handle 60% of quotes, up from 30%. This shift led to happier customers and higher revenue. Hartzell FLOW, powered by Configure One, lets sales reps create quotes anytime, boosting productivity and customer satisfaction.
VividWorks 3D product configurator and VR tools help LIXIL showrooms let customers preview kitchen designs in virtual reality. Customers can see... their kitchen plans on large screens and in VR before buying. Showroom coordinators easily change floor colors and options for customers. This improves customer satisfaction and makes the buying process smoother. LIXIL uses VividWorks to enhance the in-store experience for kitchen buyers.
A Fortune 500 manufacturer
- Manufacturing
- Very Large
Pricefx helped a Fortune 500 manufacturer automate its pricing process. Manual pricing caused delays, errors, and lost revenue. Pricefx Analytics... and Price Setting solutions enabled price changes within 24 hours, reduced errors, and improved team efficiency. The company saw a 25% increase in efficiency and a 95% boost in confidence. Automated workflows also revealed missed minimum order quantities, unlocking new revenue opportunities.
Piab
- Manufacturing And Industrial Machinery
- Large
Tacton CPQ helped Piab scale its modular engineering. Piab faced challenges with complex product configurations and data consistency. Tacton CPQ... unified their configuration and commerce for internal and external users. Now, Piab powers over 40,000 self-service configurations each month. This improved customer self-service and digital sales for manufacturing.
eJeeva Product Configurator helped Sinop CB automate custom product orders. Sinop CB needed a web-based system for configuring air conditioning... units and heat pumps. eJeeva delivered a solution with multi-language and multi-currency support. The configurator lets users customize products and place orders online. Sinop CB now offers a tailored user experience for different countries. Automation improved order accuracy and delivery.
Vision Engraving & Routing Systems
- Manufacturing
CIS Configurator helped Vision Engraving & Routing Systems speed up their quote process. They replaced spreadsheets with a digital system.... Quote times dropped from 20-30 minutes to just 2 minutes. They saved about 3,700 work hours and $150,000 a year. Errors went down, and both staff and customers are happier. They got full ROI in the first year.
Massive IT
- Information Technology And Services
- Small
Tampa, USA
ConnectWise Partner Program helped Massive IT speed up their go-to-market and boost cybersecurity expertise. The program provided ready-made marketing materials,... sales resources, and training. Massive IT launched new marketing campaigns and closed managed service agreements for cybersecurity and Microsoft services. The company saw faster time to market, stronger partner engagement, and expanded revenue growth. ConnectWise enabled Massive IT to build repeatable sales and marketing processes for lead generation.
Network Doctor
- Information Technology And Services
- Medium
New Jersey, USA
Network Doctor used ControlMap to achieve SOC 2 compliance and improve internal security. Before ControlMap, risk assessments and vendor reviews... were manual and error-prone. With ControlMap, Network Doctor centralized risk management, automated vendor assessments, and streamlined compliance processes. This led to better client conversations, improved team efficiency, and a stronger security culture. Network Doctor now offers compliance advisory services and helps clients make informed security decisions.
Nutanix
- Information Technology And Services
- Large
San Jose, USA
Zuora Billing and Zuora Revenue helped Nutanix save 552 hours per year by automating revenue processes. Nutanix moved from a... manual, inflexible revenue management system to Zuora’s configurable platform. The new system improved reporting, reduced close time, and eliminated tedious manual tasks. Nutanix can now launch new subscription products faster and manage complex bundles with ease. The revenue team reports better work-life balance and increased efficiency.
telent
- Information Technology And Services
- Large
Warwick, UK
servicePath CPQ+ helped telent, a UK ICT provider, replace error-prone spreadsheets and a failed CPQ system. The sales team now... creates fast, accurate quotes for complex deals, reducing errors and training time. Integration with Salesforce gives clear dashboards and pipeline metrics. Telent reduced reliance on pre-sales staff and improved customer satisfaction. The solution required no custom code, making updates easy and risk-free.
Norsk helsenett SF (NHN)
- Information Technology And Services
- Medium
Trondheim, Norway
IBM FlashSystem 9500 helped Norsk helsenett SF cut rack space by 95% and energy use by 79%. The new storage... platform improved performance and security for Norway’s healthcare ICT. NHN reduced power costs by USD 45,000 and maintenance by USD 180,000 per year. The migration took just four weeks and was easy. NHN now meets strict uptime and sustainability needs for national healthcare.
Gainfront
- Information Technology And Services
- Medium
Gainfront used RFx Assist with EfficiencyAI to speed up and improve their RFP process. They cut RFP creation and evaluation... time by more than half, reducing cycles from weeks to days. The quality of RFPs improved, with 100% of projects meeting best-practice standards and a 70% increase in high-quality supplier responses. Built-in compliance checks removed almost all manual regulatory reviews. Structured scoring gave clearer supplier rankings and better decision-making.
World Wide Technology
- Information Technology And Services
Sococo helped World Wide Technology move to a virtual office. The company needed to hire more people and work with... clients in new ways. Sococo made it easy for teams and clients to meet online from anywhere. WWT sped up its recruitment cycle by 12–24 months and hired top talent worldwide. The virtual office improved communication, saved money, and supported different work styles. Teams now connect faster, train clients remotely, and keep projects moving without delays.
Presidio
- Information Technology And Services
- Very Large
XaitCPQ helped Presidio, a global IT solutions provider, cut proposal time in half. Presidio faced slow, manual proposal processes and... inconsistent pricing as it grew. The company needed a scalable, service-focused CPQ tool. XaitCPQ now powers Presidio’s professional services sales, enabling faster, more consistent proposals. Many proposals are now completed the same business day, freeing technical experts for higher-value work.
Kugamon helped Copado improve their quote to cash process in Salesforce. The Copado operations team used Kugamon to scale their... workflows. The CEO led organized training sessions and provided clear setup guidance. The team saw incremental improvements after the first phase of deployment in late 2020. Copado's operations team is happy with the user experience and automation features.
The Latest CPQ Deployments delivering value in Retail
Shoprite
- Retail
- Very Large
Cape Town, South Africa
Shoprite, the largest retailer in South Africa, modernized in-store technology in 2,500 stores with GK OmniPOS. The company integrated the... GK platform into SAP quickly using a standardized approach. Shoprite enabled faster processes and future-proofed operations with the omnichannel platform. RFID-based self-checkouts were added to UNIQ clothing stores in just six months. The team also planned fiscalization integration for multiple South African countries.
A leading European online retailer
- Retail
- Medium
Quicklizard helped a leading European online retailer automate pricing with AI. The retailer moved from manual spreadsheets to dynamic pricing... for 80% of its products. Quicklizard's platform used real-time user behavior, inventory, and competition data. The retailer expanded to two new countries and optimized pricing for each channel. The new system improved profit optimization and enabled faster market response.
Drogaria Araujo used Revionics to improve its pricing strategy. The company wanted to stay competitive in the retail pharmacy market.... Revionics helped Drogaria Araujo use data science for price optimization. This approach aimed to deliver better ROI and keep customers happy. The case highlights the value of data-driven pricing in retail.
Insitetrack helped a leading UK DIY retailer automate competitor price tracking and SKU matching. The retailer replaced manual spreadsheets with... a custom data scraper and AI-assisted product-matching. A Power BI dashboard enabled fast, self-serve reporting. Manual data prep time dropped by 33%. Reporting cycles became 70% faster. Online conversion rates improved by 11%. All pricing data is now securely managed in-house.
3D Cloud helps Macy's boost furniture sales with 3D product visualization. Macy's uses 3D Room Planners and WebAR to let... shoppers see furniture in their homes. This solution led to up to a 200% increase in average order value and a 45-minute average engagement time. Customers feel more confident and return fewer items. Macy's delivers a seamless omnichannel shopping experience with 3D Cloud.
Global airline
- Transportation/Trucking/Railroad
- Very Large
PROS airTRFX and airModules helped a global airline boost vacation package sales. Custom SEO-optimized pages drove 33% of sales and... 44% of traffic for vacation packages. The airline achieved top 3 Google rankings for major vacation search terms. Dynamic merchandising blocks cross-sold vacation offers on flight pages. The airline reduced reliance on paid media and increased organic demand and conversions.
Global airline
- Transportation/Trucking/Railroad
- Very Large
PROS airTRFX and airModules helped a global airline boost vacation package sales. Custom SEO-optimized pages drove 33% of sales and... 44% of traffic for vacation packages. The airline achieved top 3 Google rankings for major vacation search terms. Dynamic merchandising blocks cross-sold vacation offers on flight pages. The airline reduced reliance on paid media and increased organic demand and conversions.
Global airline
- Transportation/Trucking/Railroad
- Very Large
PROS airTRFX and airModules helped a global airline boost vacation package sales. Custom SEO-optimized pages drove 33% of sales and... 44% of traffic for vacation packages. The airline achieved top 3 Google rankings for major vacation search terms. Dynamic merchandising blocks cross-sold vacation offers on flight pages. The airline reduced reliance on paid media and increased organic demand and conversions.
Kuehne+Nagel
- Transportation/Trucking/Railroad
- Very Large
Schindellegi, Switzerland
Kuehne+Nagel used Infor Nexus to boost global logistics visibility and control. The company increased new customer wins by over 50%... and tripled transaction volumes. Infor Nexus enabled fast onboarding of new customers and supported complex, multi-national supply chain projects. Kuehne+Nagel became the first 3PL to deploy advanced modules like Network Transportation Management Optimizer. The partnership helped Kuehne+Nagel deliver better performance and lower costs for its customers.
DHL
- Transportation/Trucking/Railroad
- Very Large
Bonn, Germany
Blue Yonder helped DHL save 7% on transportation costs. DHL used Blue Yonder's network design to optimize vehicles and stops.... The solution supported DHL in solving challenges for manufacturing, retail, and consumer goods customers. Blue Yonder's platform enabled better decision-making and cost savings. DHL is the world’s largest express logistics provider.
KYOCERA AVX
- Electrical/Electronic Manufacturing
- Large
Fountain Inn, USA
Model N helped KYOCERA AVX scale its global pricing optimization solution. The solution now supports 1,300 users worldwide. KYOCERA AVX... uses Model N to manage complex pricing across regions. The platform enables better control and visibility for their pricing teams. This supports revenue growth and operational efficiency.
KYOCERA AVX
- Electrical/Electronic Manufacturing
- Large
Fountain Inn, USA
Model N helped KYOCERA AVX scale its global pricing optimization solution. The solution now supports 1,300 users worldwide. KYOCERA AVX... uses Model N to manage complex pricing across regions. The platform enables better control and visibility for their pricing teams. This supports revenue growth and operational efficiency.
KYOCERA AVX
- Electrical/Electronic Manufacturing
- Large
Fountain Inn, USA
Model N helped KYOCERA AVX scale its global pricing optimization solution. The solution now supports 1,300 users worldwide. KYOCERA AVX... uses Model N to manage complex pricing across regions. The platform enables better control and visibility for their pricing teams. This supports revenue growth and operational efficiency.
Tescan used QuoteWerks with a Contract Calculator made by Hilltops IT. They connected SugarCRM and QuoteWerks. This helped Tescan make... service contract quotes 50% faster. The quotes became more accurate. Tescan increased their sales with this new system.
The CPQ Blueprint for Better Selection Decisions in Construction
major building products manufacturer
- Construction
Zilliant Price IQ helped a major building products manufacturer improve pricing. The company used Price IQ to make pricing more... scientific. As a result, they lifted margin by 2.3%. This shows the impact of pricing optimization in the construction industry. The case highlights measurable gains from using pricing software.
major building products manufacturer
- Construction
Zilliant Price IQ helped a major building products manufacturer improve pricing. The company used Price IQ to make pricing more... scientific. As a result, they lifted margin by 2.3%. This shows the impact of pricing optimization in the construction industry. The case highlights measurable gains from using pricing software.
major building products manufacturer
- Construction
Zilliant Price IQ helped a major building products manufacturer improve pricing. The company used Price IQ to make pricing more... scientific. As a result, they lifted margin by 2.3%. This shows the impact of pricing optimization in the construction industry. The case highlights measurable gains from using pricing software.
Cumbria Quarrying Services Ltd
- Construction
- Small
Clarity Pro helped Cumbria Quarrying Services Ltd speed up quoting and pricing. The company needed a better way to create... quotes and track job revenue versus costs. Clarity Pro made quoting easier and reduced manual work. The reporting feature improved accuracy. The team can now make their own price lists quickly. They recommend Clarity Software for similar businesses.
JVCKENWOOD used Oracle Cloud ERP and Cloud EPM to modernize its accounting and business processes. The company automated manual tasks... and improved data accuracy. Management now makes better decisions with consolidated data. Sales and inventory forecasts are linked to a central system. JVCKENWOOD reduced costs and removed inefficiencies with Oracle's cloud solutions.
Leading Eastern European consumer electronics retailer
- Consumer Electronics
- Very Large
Competera’s demand-based engine helped a leading Eastern European consumer electronics retailer boost gross profit by 4. 5% in just 8...weeks. The retailer used deep learning algorithms for price recommendations, applying 42,000 price changes during the proof of concept. The solution delivered a 4.4% increase in total revenue for the test category. The retailer managed over $3 billion in yearly revenue and needed to optimize pricing for a wide assortment. Competera’s platform addressed challenges like frequent repricing and cross-impact dependencies, driving measurable business growth.
Leading Eastern European consumer electronics retailer
- Consumer Electronics
- Very Large
Competera’s demand-based engine helped a leading Eastern European consumer electronics retailer boost gross profit by 4. 5% in just 8...weeks. The retailer used deep learning algorithms for price recommendations, applying 42,000 price changes during the proof of concept. The solution delivered a 4.4% increase in total revenue for the test category. The retailer managed over $3 billion in yearly revenue and needed to optimize pricing for a wide assortment. Competera’s platform addressed challenges like frequent repricing and cross-impact dependencies, driving measurable business growth.
Recent adoption and success with CPQ software in Insurance
MTL Insurance
- Insurance
- Medium
Oak Brook, USA
MTL Insurance used Cincom Eloquence to modernize document generation. The company managed 139 active templates and processed 8,500 monthly statements... with batch processing. Cincom's solution reduced average response times by 10 minutes. MTL Insurance became self-sufficient, needing less IT support. Automated document protection improved compliance and user productivity.
EZLynx helped StreetSmart Insurance improve customer communication and agency productivity. The agency used EZLynx Management System, Sales Center, and Automation... Center to automate texts and emails. This made it easier to stay in touch with clients and scale operations. StreetSmart also benefited from Applied Pay, an integrated online payment portal. Ongoing support and training from EZLynx helped the agency grow over 15 years as a customer.
Homeless Link
- Non Profit Organization Management
- Small
London, UK
Homeless Link used Conga to quickly distribute over £6 million in emergency COVID-19 funding to homelessness charities in England. With Conga Composer,... Batch, and Sign on Salesforce, they processed 300 applications and awarded 133 grants in just four weeks. The solution automated grant assessments, document creation, and e-signatures, ensuring compliance and audit readiness. Homeless Link received an additional £5.5 million for a second funding round, supporting more frontline services. Conga streamlined the grant process and helped charities continue vital work during the pandemic.
Homeless Link
- Non Profit Organization Management
- Small
London, UK
Homeless Link used Conga to quickly distribute over £6 million in emergency COVID-19 funding to homelessness charities in England. With Conga Composer,... Batch, and Sign on Salesforce, they processed 300 applications and awarded 133 grants in just four weeks. The solution automated grant assessments, document creation, and e-signatures, ensuring compliance and audit readiness. Homeless Link received an additional £5.5 million for a second funding round, supporting more frontline services. Conga streamlined the grant process and helped charities continue vital work during the pandemic.
Beam, Inc. used Vistaar to manage pricing and distributor margins. The solution helped reduce margin leaks and improve profitability. It... also ensured compliance with state laws and strengthened distributor relationships. The pricing team made better price recommendations. The sales team negotiated more effectively. Beam gained an extra 2 to 4 points in gross margin.
Danone used Buynomics to unify its revenue growth management (RGM) approach. Before, Danone's RGM was fragmented and managed locally. With... Buynomics, Danone now runs pricing, product, and promotional simulations in one platform. The solution delivers global consistency while providing local market insights. Danone's RGM teams save time and make faster, data-driven decisions. The platform supports a holistic, repeatable RGM process across all markets.
The Latest CPQ Deployments delivering value in Utilities
VUS COM
- Utilities
- Medium
Foligno, Italy
Apparound helped VUS COM move from paper-based to digital sales processes. The company cut the average time to create quotes... by 40%. Sales productivity increased by 30% with centralized data management. VUS COM grew its customer base by 20% through website integration. The platform improved compliance, reduced staff turnover, and motivated employees. VUS COM now delivers faster quotes and better customer satisfaction.
CloudSense helped Momentum Energy overhaul its systems for a better customer experience. The company replaced legacy tools with a single,... Salesforce-native platform. Order fulfillment time dropped by 94% thanks to automated order management. Momentum Energy can now launch new products in days, not months. Customers benefit from a new online self-service portal and a 360-degree view across channels.
Airsys used Experlogix Digital Commerce to launch a new B2B eCommerce platform. The solution integrated with Microsoft Dynamics 365 Business... Central for real-time pricing and stock updates. Customers gained advanced search, custom landing pages, and easy cart management. The platform supports multilingual expansion and improves order accuracy. Airsys now offers partners more flexibility and control, boosting satisfaction and efficiency.
Citynet used Netformx DesignXpert to automate solution design and proposal creation. Before, they relied on manual spreadsheets, which caused errors... and delays. With DesignXpert, Citynet now creates accurate quotes quickly and saves 6-10 hours per week on troubleshooting. The tool integrates with Cisco Commerce Workspace and streamlines billing and provisioning. Citynet improved collaboration, onboarding, and can justify more licenses as they grow.
The Latest CPQ Deployments delivering value in Consumer Goods
Craftstone Knives
- Consumer Goods
- Small
Craftstone Knives used the Visual Product Configurator for WooCommerce to let customers design custom knives online. Before, customers abandoned carts... due to a long, complex order process. The plugin made ordering visual and simple, reducing turnaround time and errors. Custom tweaks let users upload and move images, add text, and save designs. Sales of custom knives increased sharply, with 80% of customers now using the tool.
BQool’s BigCentral helped The Friendly Swede, a small Swedish lifestyle brand, automate Amazon customer communications and review tracking. The company achieved... a 23% email open rate for review requests, improving product reviews and workflow efficiency. BigCentral’s features like 1-hour review tracking and multilingual email automation saved time and increased profit margins. BQool’s customer service supported The Friendly Swede’s growth and enhanced their global brand reputation.
Recent adoption and success with CPQ software in Education
Gateway Technical College
- Education
- Medium
Kenosha, USA
Gateway Technical College used Flexpricer for Salesforce to automate its manual quoting process. Before, account managers spent up to two... hours creating quotes. Now, they finish quotes in about 15 minutes, an 87% improvement in quote velocity. Flexpricer enabled accurate pricing with a consistent 30% markup and improved tracking in Salesforce. The college now sends marketing emails to nearly 900 customers and manages all contracts in Salesforce.
The CPQ Blueprint for Better Selection Decisions in Sports
FC Bayern
- Sports
- Large
Munich, Germany
FC Bayern used SAP Business Suite to connect and streamline its business operations. The club replaced manual HR and expense... processes with cloud-based tools, improving employee experience and speeding reimbursements. SAP integrated 52 systems and over 9.5 million fan records, enabling personalized marketing and unified fan engagement. SAP Sports One helped manage player performance and scouting. FC Bayern now delivers better HR, finance, and fan experiences, supporting success on and off the field.
Shubert Ticketing used Acoustic Analytics to spot and fix customer struggles on its ticketing sites nearly twice as fast as before. The platform helped... identify and resolve technical errors that blocked sales, saving revenue that would have been lost. Session replays allowed the team to quickly diagnose checkout issues and improve user experience. Shubert Ticketing avoided the cost and complexity of managing an in-house analytics platform. The company now uses data to prioritize site improvements and boost conversion rates.
The CPQ Blueprint for Better Selection Decisions in Legal Services
Los Angeles County Public Defender
- Legal Services
- Large
Los Angeles, USA
Salesforce helped the Los Angeles County Public Defender digitize 107 years of paper records and consolidate 26 legacy systems into a secure cloud-based case management platform. The office, with... 1,200 employees, now manages over 140,000 client cases per year digitally. Attorneys access real-time client and case data from anywhere, improving preparation and client service. The new system streamlines legal workflows, enhances collaboration, and supports holistic representation. This transformation enables data-driven justice reform and better outcomes for residents.
Andritz
- Mechanical Or Industrial Engineering
- Very Large
Graz, Austria
Andritz offers a wide range of products for special industries worldwide. The company uses advanced technologies and service solutions to... support its global operations. Andritz is recognized as a leader in its main business areas. The company serves customers in many regions with its comprehensive portfolio.
DealHub CPQ helped Tipalti cut approval times from days to under four hours. Sales Ops gained full control over pricing,... approvals, and forecasting with embedded estimators and guided playbooks. Admin workload dropped from 40% to less than 10%. Tipalti launched eight pilot programs, improved revenue accuracy, and enabled fast onboarding for new sales reps. The platform integrated with Salesforce, giving real-time visibility and compliance across global teams.
Master Group used Syncron Warranty Management to fix slow, paper-based warranty claims. They cut payment times from 90 days to... less than 24 hours. The backlog of over 2,000 claims dropped to fewer than 10. Manual paperwork was almost eliminated. Contractors now get paid faster and have a better experience. Master Group can spot product issues and plan inventory better with new data insights.
Northern Region Equipment Depot
- Consumer Services
- Large
SRA by Yosemite Software helped Northern Region Equipment Depot reduce quotation prep time. The sales team can now configure entire... units, including accessories, in one workbook. This improved quoting speed and accuracy. The software's safeguards prevent costly order entry errors. Support from Yosemite Software is professional and responsive. The customer is highly satisfied with SRA's features and service.
