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Recent adoption and success with Digital Analytics software in Retail

 

McKenzie & Willis - Retail - Medium

Christchurch, New Zealand

Claris FileMaker helped McKenzie & Willis double sales consultant productivity. The custom app automated window treatment orders, reducing errors by... 20–30%. Admin teams now save about 4 hours daily. Proposal acceptance rates improved by 10%. The solution replaced paper forms, streamlined quoting, and improved customer experience. Consultants use the app offline and sync data later, making work easier and faster.

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Wehkamp - Retail - Large

Zwolle, Netherlands

PagerDuty helped Wehkamp, the largest e-commerce retailer in the Netherlands, cut downtime and save money. Before PagerDuty, Wehkamp struggled with... slow incident resolution and a rigid SMS alert system. PagerDuty's IT operations platform improved on-call workflows and reduced incident response times. Engineers now get alerts directly, boosting ownership and team confidence. The mobile app lets staff respond from anywhere, improving work-life balance. Wehkamp now delivers a seamless shopping experience with fewer disruptions.

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Marley Spoon - Retail - Medium

Berlin, Germany

Marley Spoon used MarinOne to improve their digital marketing results. They wanted better performance from their automated bidding solution. MarinOne... helped them mix performance-based bidding with awareness targeting. In four weeks, Marley Spoon saw 29% more conversions. They also had a 7% better cost-per-click and a 20% lower cost-per-acquisition.

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Room & Board - Retail - Medium

ObservePoint and BL. INK helped Room & Board present campaign link data to their marketing team. The integration created a...dashboard combining web page analytics and link management data. This gave Room & Board a clear, actionable view of their campaign links. The solution saved time and money on campaign link testing and management. Marketers could access analytics data more easily.

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Sportsoul - Retail

Related Digital helped Sportsoul boost its sales conversion rate by 6x using marketing automation. The company used segmentation to target... the right audiences and cut messaging costs. Mobile automation scenarios triggered campaigns that raised conversion rates to 9 percent. One scenario generated 5x more revenue than others. Sportsoul managed all marketing activities from one platform for better efficiency.

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Digital Analytics in Action in Information Technology And Services

 

Yorba - Information Technology And Services - Small

Lisbon, Portugal

Matomo helped Yorba grow while staying compliant with global privacy laws. Yorba used Matomo to protect customer data and meet... strict privacy standards. The platform gave Yorba fast setup and advanced analytics for startup growth. Yorba used insights from Matomo to guide global expansion and product decisions. Matomo made it easy for Yorba to meet international privacy regulations and keep their privacy-first promise.

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Equinix - Information Technology And Services - Very Large

Redwood City, USA

Catchpoint helps Equinix maintain 99. 9% uptime across 220+ data centers. Equinix uses Catchpoint for end user observability and network...monitoring. The solution lets Equinix detect and resolve incidents quickly, reducing mean time to resolution. Dashboards and alerting tools help pinpoint network latency and performance issues. Equinix now provides customers with real-time service health and advanced analytics.

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Maven Consultancy FZCO - Information Technology And Services - Small

Dubai, United Arab Emirates

dbForge Studio for MySQL helped Maven Consultancy FZCO boost daily performance by 90%. Tayyab Ilyas used visual query building to... save time on MySQL coding and debugging. The tool's visual query builder, syntax correction, and database synchronization features made SQL tasks faster and easier. As a result, Tayyab delivered quicker responses to his customers and overcame time-consuming challenges.

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Planhat - Information Technology And Services - Medium

Stockholm, Sweden

HockeyStack gave Planhat a single platform to track every customer journey touchpoint. Before, Planhat's team struggled with scattered data and... manual reporting. With HockeyStack, they unified data from Hubspot, ad platforms, and their website. This let them see which campaigns actually drove revenue. Now, Planhat can prioritize hot accounts and allocate budget to the best-performing marketing channels. The team finds it much easier to make decisions and measure marketing success.

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Datacom Cloud X - Information Technology And Services - Large

Datacom Cloud X achieved VMware Sovereign Cloud Provider status. This recognition highlights their secure cloud services. The solution supports data... sovereignty and compliance. Datacom Cloud X now offers trusted cloud infrastructure for sensitive workloads. VMware technology powers their secure and compliant cloud platform.

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Recent adoption and success with Digital Analytics software in Internet

 

Nextdoor - Internet - Medium

San Francisco, USA

Nextdoor used GWI’s consumer research to boost its ad sales. The team needed to show advertisers that Nextdoor’s audience is... highly engaged and ready to make decisions. They built an Insights Hub using GWI data to highlight unique audience behaviors and trends. This helped brands and agencies understand the value of advertising on Nextdoor. As a result, web page views increased by 197% year-on-year and the initiative was nominated for a marketing analytics award.

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Natural Intelligence - Internet - Medium

Tel Aviv, Israel

Anodot helped Natural Intelligence monitor campaign data in real time. The company wanted better control over campaign costs and data.... Anodot's anomaly detection alerted them only to important trends and issues. This proactive monitoring saved time and money. Natural Intelligence can now quickly find and fix campaign problems.

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bartamax.com - Internet - Small

Italy

Squirrly SEO helped bartamax. com reach the first page of Google using the Focus Pages method. Max, the site owner,...found the plugin easy to use and saw fast improvements in rankings. He highlighted the value of Squirrly's keyword research and live assistant features. The system provided clear steps to improve organic positioning. Max recommends Squirrly for its power in boosting site visibility and keyword rankings.

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Gomag - Internet

TWIPLA partnered with Gomag to launch Gomag Insights, a full analytics suite built into Gomag’s webstore platform. The solution gives... sellers advanced tools to track store performance, monitor key metrics, and boost growth. Integration took just seven days using an iFrame, with a seamless, branded experience. TWIPLA’s privacy-first tracking ensures compliance with global data laws. Gomag saw improved engagement, higher Customer Lifetime Value, and new revenue streams, all with zero upfront cost or internal development.

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Firehouse Solutions - Internet - Small

SmarterMail, SmarterTrack, and SmarterStats helped Firehouse Solutions cut support hours and focus on core services. They needed a Microsoft Exchange... alternative with lower costs and strong uptime for first responders. SmarterTools provided a single platform for email, analytics, and customer service. Firehouse Solutions now handles over 54,000 inbound and 34,000 outbound messages, runs on Azure Cloud, and sends e-alerts to first responders. The team values data ownership and improved customer support.

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Driving ROI and results: Understanding the Impact of Digital Analytics in Marketing And Advertising

 

Alliant - Marketing And Advertising - Medium

Brewster, USA

Alliant used SAS Analytics to move from an on-site setup to a flexible cloud environment. Stratacent designed the cloud infrastructure... for Alliant. Alliant ran 1,400 analytical models and saw a 150% improvement. The move brought faster operations and better customer experience. SAS made advanced analytics accessible for Alliant as an SMB.

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Fanbase Digital Agency - Marketing And Advertising - Small

USA

ReportGarden helped Fanbase Digital Agency improve client satisfaction with custom reporting tools. Fanbase used ReportGarden to create tailored reports for... each client. This made it easy to show the value of their digital marketing strategies. Clients saw exactly how their marketing dollars were spent. The agency built more trust and long-term partnerships. Reporting became faster, letting Fanbase focus more on strategy.

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Team Internet - Marketing And Advertising - Medium

Munich, Germany

Team Internet used Zeropark's Media Planner to improve PPC bidding for commerce media campaigns. The tool provided real-time data on... audience size, average CPC, and source competitiveness. By simulating custom bids, Team Internet identified that raising bids on key sources could unlock 94% of available audiences. This approach helped them avoid overspending and optimize campaign performance. The Media Planner enabled smarter, data-driven decisions for their media buying team.

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Flamingo Agency - Marketing And Advertising

Statcounter helps Flamingo Agency with lead generation and sales. Chris Granat uses Statcounter to filter out spam calls and identify... real prospects. He checks visitor activity to see if leads are engaged and worth following up. The Session Replay feature shows how visitors interact with website content. These insights help Chris improve his website and sales process.

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The Latest Digital Analytics Deployments delivering value in Non Profit Organization Management

 

St John Ambulance - Non Profit Organization Management - Large

London, UK

St John Ambulance used Microsoft Advertising's Copilot and Ads Studio to boost creative agility and scale. They applied generative AI... to quickly create custom ad visuals, saving time and reducing manual design work. The team saw a 22% increase in click-through rate, a 30% rise in return on ad spend, and over 50% more clicks. AI-powered tools helped maintain brand consistency and reach wider audiences. St John Ambulance overcame resource constraints and improved campaign performance with automated creative production.

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VSO - Non Profit Organization Management - Large

Kingston upon Thames, UK

VSO used Apteco to unify supporter data from three systems, creating a single supporter view. This enabled automated, targeted supporter... journeys and improved campaign timing and relevance. The platform reduced manual work, saving the equivalent of one full-time employee per campaign. Early results showed higher response rates, improved retention, and a net-positive ROI from SMS campaigns. Apteco now supports multi-channel communications and ongoing fundraising innovation at VSO.

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VSO - Non Profit Organization Management - Large

Kingston upon Thames, UK

VSO used Apteco to unify supporter data from three systems, creating a single supporter view. This enabled automated, targeted supporter... journeys and improved campaign timing and relevance. The platform reduced manual work, saving the equivalent of one full-time employee per campaign. Early results showed higher response rates, improved retention, and a net-positive ROI from SMS campaigns. Apteco now supports multi-channel communications and ongoing fundraising innovation at VSO.

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A not-for-profit organization - Non Profit Organization Management

NetworkON helped a not-for-profit organization connect surplus food suppliers with people in need. The group wanted to give volunteers more... flexibility and attract more helpers. With NetworkON, they reached 50% of their yearly goal—delivering 6,000 pounds of food—in just over six weeks. Volunteer effectiveness improved by 75%. Volunteer travel time dropped by 28%. Volunteer satisfaction rose by 51% as they could choose tasks that fit their schedules.

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The Digital Analytics Blueprint for Better Selection Decisions in Media Production

 

Mediacorp - Media Production - Large

Singapore, Singapore

New Relic helped Mediacorp achieve a 99. 5% crash-free rate on its mobile apps. Mediacorp improved app ratings to an...average of 4 stars. Developers now save at least 2 hours each week. Real-time monitoring lets Mediacorp detect issues 24 hours in advance. The platform supports seamless streaming during major events. Mediacorp delivers high-quality digital content to millions daily.

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Globo - Media Production - Very Large

Rio de Janeiro, Brazil

Globo used Google Cloud to modernize its media production. Cloud migration enabled Globo to run complex projects at lower costs... and decentralize operations. The company hosted over 50 live events in 2021 using cloud-based Live Production. Automation with Vision AI and Video AI streamlined metadata extraction and reduced manual work. Security and scalability improved, letting Globo handle more productions with fewer resources.

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Globo - Media Production - Very Large

Rio de Janeiro, Brazil

Globo used Google Cloud to modernize its media production. Cloud migration enabled Globo to run complex projects at lower costs... and decentralize operations. The company hosted over 50 live events in 2021 using cloud-based Live Production. Automation with Vision AI and Video AI streamlined metadata extraction and reduced manual work. Security and scalability improved, letting Globo handle more productions with fewer resources.

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Globo - Media Production - Very Large

Rio de Janeiro, Brazil

Globo used Google Cloud to modernize its media production. Cloud migration enabled Globo to run complex projects at lower costs... and decentralize operations. The company hosted over 50 live events in 2021 using cloud-based Live Production. Automation with Vision AI and Video AI streamlined metadata extraction and reduced manual work. Security and scalability improved, letting Globo handle more productions with fewer resources.

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Recent adoption and success with Digital Analytics software in Real Estate

 

Rentler - Real Estate - Medium

Salt Lake City, USA

Rentler used Woopra to find gaps in user engagement and reduce customer churn. Before Woopra, Rentler struggled to understand its... 1.3 million users. Woopra helped them see which users were not active and target them for better communication. The tool made it easy for teams to spot problems and take action. Rentler saved developer time and improved customer advocacy with Woopra analytics.

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Keller Williams Realty Group (Fort Wayne, Indiana) - Real Estate - Medium

Fort Wayne, USA

Buildfire helped Keller Williams Realty Group in Fort Wayne connect and train 230 agents. The app replaced inefficient tools like... social media and email for internal communication. Agents now access training events, vendor catalogs, and contact info in one place. The app reduced admin bottlenecks and phone calls. Over 7,372 downloads and 2,397 users show strong engagement. Vendor listings in the app now cover its monthly costs.

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Cushman & Wakefield - Real Estate - Very Large

Chicago, USA

Zapium CMMS helped Cushman & Wakefield manage maintenance for over 2,000 sites. The company faced high costs, inefficiencies, and vendor... management issues. After using Zapium, maintenance spend dropped by 16%. Resource utilization improved by 12%. SLA compliance rose by 17%. Profitability increased by 8%. The software enabled better scheduling, transparency, and vendor coordination.

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The Digital Analytics Blueprint for Better Selection Decisions in Entertainment

 

Nerial Ltd - Entertainment - Small

London, UK

Nerial Ltd used Unity’s 2D Toolkit to create Card Shark with a unique hand-drawn visual style. The toolkit helped them... bring their artistic vision to life across multiple platforms. Unity enabled fast development and easy collaboration for the small team. The result was a visually distinct game that reached a wide audience. Nerial Ltd benefited from Unity’s support for multiplatform deployment.

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Ubisoft and Digital Tales - Entertainment

Phunware integrated custom Phusion gameplay and a video campaign into Ubisoft Trials Frontier and Digital Tales SBK15. The campaign promoted... Mission: Impossible Rogue Nation with sponsored, movie-themed game content. Players engaged 12.6 million times across both games. The campaign achieved CPMs 100-500% higher than average and a 6.65% click-through rate. This drove strong mobile engagement and monetization for the entertainment brands.

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Sirkus Finlandia - Entertainment

Snoobi Analytics helps Sirkus Finlandia track advertising results and website visitors. The circus uses Snoobi to see which cities respond... to ads and adjust marketing spend. Reports show which companies visit the site, making business sales easier. Snoobi adapts to the circus's seasonal needs and provided flexible support during the pandemic. Sirkus Finlandia finds the analytics useful for sales, advertising, and improving website content.

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Digital Analytics in Action in Telecommunications

 

Vodafone - Telecommunications - Very Large

London, UK

Siteimprove helped Vodafone maintain a consistent brand voice across 15 countries. Vodafone used Siteimprove’s content and analytics tools to monitor... tone, accessibility, and inclusivity. The partnership began in 2015 and improved Vodafone’s Digital Certainty Index and Quality Assurance scores. Vodafone achieved a 92/100 content quality score, 88/100 content freshness score, and 100/100 security score. Siteimprove enabled Vodafone to focus on strategy and user research.

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Virgin Media - Telecommunications - Large

Reading, UK

Virgin Media wanted to measure how its microsite affected brand perception. Dynata helped Virgin Media analyze engagement with the site.... The study focused on understanding changes in how people viewed the Virgin Media brand. Results showed how the microsite influenced customer opinions. This helped Virgin Media see the value of its digital marketing efforts.

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Fullerton - Telecommunications - Medium

Sitetracker helps Fullerton manage project workflows for telecom site development. Fullerton reduces time spent on data gathering and reporting. The... platform replaces manual processes and siloed systems. Managers now get real-time insights and better project tracking. Fullerton benefits from improved productivity and streamlined operations.

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Driving ROI and results: Understanding the Impact of Digital Analytics in Banking

 

Revolut - Banking - Large

London, UK

Revolut used Entrust for identity verification. They saw a 12% increase in customer onboarding. Entrust delivered results 38 seconds faster... than the previous provider. Uptime reached 99.998%. Revolut could verify users from 168 countries. The partnership helped Revolut scale globally and keep fraud low.

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Unnamed retail bank (Supermetrics customer) - Banking - Very Large

Supermetrics helped a global retail bank connect CRM and website data to personalize content. This increased click-through rates on recommended... content by over 10%. Personalizing self-service content reduced clicks to the phone number page by 8% and lowered call-center volume by 5%. Journey-based personalization cut mortgage cost per lead by more than 40% and boosted search-driven leads by 9%. Website-driven mortgage appointment leads rose by over 4%. Always-on journey orchestration automated retargeting, freeing up the marketing team.

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The Latest Digital Analytics Deployments delivering value in Apparel And Fashion

 

Machete - Apparel & Fashion - Small

Atlanta, USA

Digital Remedy helped Machete, a fashion brand, boost product awareness and sales. Using advanced creative ad formats and targeted audience... tactics, Machete saw a 21% increase in ROAS month-over-month. The Product Tiles rich media unit showcased multiple products in one ad, driving more shoppers to the site. Real-time revenue optimization was enabled through onsite tracking. In the first 30 days, Machete achieved a 409% ROAS.

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Zalora - Apparel & Fashion - Large

Singapore, Singapore

Zalora switched from Google Analytics 360 to Mixpanel to get better insights into user behavior and drive conversion. Mixpanel helped Zalora... make data-driven decisions and improve engagement on catalog and product listing pages. The platform enabled faster, deeper analysis for experiments and reduced subjective debates. Teams across Zalora now use Mixpanel to understand what drives conversion and to optimize product strategies. Integrations with Segment, Braze, and Optimizely streamlined analytics and campaign execution.

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Digital Analytics in Action in Financial Services

 

Independent Financial Group - Financial Services - Medium

San Diego, USA

MonsterInsights helped Independent Financial Group track logged-in user activity and video engagement. The company used UserID Tracking to see which... content users interacted with and for how long. This data let them follow up with users and improve their content strategy. They also linked Google Analytics to their Vimeo videos. As a result, they made their website easier to use and better met the needs of financial advisors.

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AstroPay - Financial Services - Medium

London, UK

AstroPay used Telesign to fight fake accounts and reduce fraud. The company needed to stop bots and bad users from... abusing promotions and creating false accounts. Telesign's Trust Engine and APIs helped AstroPay check user risk and send secure SMS codes. AstroPay made onboarding faster and safer for real users. They also improved SMS delivery and cut costs. Now, AstroPay protects users and keeps their payments secure worldwide.

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The Latest Digital Analytics Deployments delivering value in Oil And Energy

J & J Tamez - Oil & Energy - Small

FieldEquip Edge Gateway enabled J & J Tamez, an oilfield chemical company, to connect mobile chemical injection trailers in remote areas. The solution provided... real-time operational data access on the cloud, even with low bandwidth. FieldEquip delivered a 99.9% available SaaS platform on AWS, reducing operational costs and setup expenses. The company generated over 16,000 field reports yearly and saved hundreds of hours for field staff. The system supports multi-channel alerts and integrates with PLC equipment from multiple manufacturers.

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Aibel - Oil & Energy - Large

Open iT LicenseAnalyzer Level 3 helped Aibel track and optimize software license usage. Aibel faced high license consumption even during... project downtime and needed to cut costs. They set up automated email alerts for unused or excessive license use. This gave them clear insight into real license needs and improved negotiations with vendors. The solution enabled faster decisions and better cost control for software asset management.

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Recent adoption and success with Digital Analytics software in Hospital And Health Care

 

Cloudnine Hospitals - Hospital & Health Care - Large

Bengaluru, India

Cloudnine Hospitals used Hitachi Content Platform with NxtGen Data Protection-as-a-Service to manage rapid data growth. The solution gave staff fast... access to patient records and met strict government retention rules. Cloudnine avoided large upfront costs by choosing a monthly billing model. The platform improved service delivery and enabled 20% data compression without loss of quality. The scalable cloud storage supports future expansion and reduces internal IT needs.

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Shepherd Center - Hospital & Health Care - Medium

Atlanta, USA

Shepherd Center used Piwik PRO to meet HIPAA requirements for analytics. The hospital replaced Google Analytics with Piwik PRO for... better privacy and easier data control. They rebuilt their patient referral page, which led to a 215% increase in page views and a 40% rise in online referrals. The team also saw a 43% increase in opt-in rates for tracking consent. Integrations with Looker Studio and Google Ads improved their digital marketing and reporting.

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The Latest Digital Analytics Deployments delivering value in Education

 

Write Hearted - Education - Small

Write Hearted used Mighty Networks to build a supportive writing community for business professionals and aspiring writers. Founder Rick Lewis... launched the group after his previous online community closed, attracting 30 paying members in the first cohort. The platform enabled members to join focused tracks to overcome writer’s block and publish more consistently. Members valued the high-quality engagement and supportive environment, with some replacing social media time with community participation. Write Hearted now serves members worldwide, offering paid courses and membership.

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The Latest Digital Analytics Deployments delivering value in Government Administration

Los Angeles County - Government Administration

Los Angeles County used COAT to track COVID-19 case trends. The county saw a big drop in new cases, then... a large spike. COAT helped quickly find and study these changes. In one week, LA County reported 47% of new cases in California, even though it has 25% of the state's population. The case shows how fast things can change during reopening.

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Recent adoption and success with Digital Analytics software in Computer Software

 

Scaleflex - Computer Software - Small

Lyon, France

Scaleflex uses Akamai Cloud to power its SaaS platform for digital asset management. The company helps brands deliver images and... videos quickly across all online channels. By partnering with Akamai, Scaleflex improved scalability and performance for its customers. The solution enables fast, reliable, and secure media delivery worldwide. Scaleflex relies on Akamai for best-in-class cloud computing and content delivery.

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Recent adoption and success with Digital Analytics software in Food And Beverages

Karma - Food & Beverages - Medium

Klipfolio Klips helped Karma automate data tracking and build real-time dashboards. Karma used Klips to monitor key growth metrics and... product performance. After focusing on food waste, Karma tripled retention and secured €600k in impact funding. Every team at Karma now uses live dashboards to track KPIs and drive decisions. Klips enabled Karma to scale efficiently and support rapid growth in the food-tech sector.

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Digital Analytics in Action in Other Industries

 

AllFly - Travel Management - Small

San Francisco, USA

Replit helped AllFly, a travel management company, cut development costs by over $400,000. The non-technical co-founder rebuilt their app in... days, not weeks. Productivity increased by 85%. AllFly launched 11+ new features and doubled their speed to production. Replit enabled direct prototyping and faster iteration, letting founders contribute directly to product development.

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The Latest Digital Analytics Deployments delivering value in Utilities

Exelon Generation - Utilities - Very Large

Visual KPI from Transpara helps Exelon Generation access real-time data from OSIsoft PI System on any device. Executives, managers, and... engineers use it daily, including the President of Generation. The solution improves situational awareness and event detection. It also reduces downtime and reporting burden for executives. Exelon Generation is the largest competitive US power generator.

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Recent adoption and success with Digital Analytics software in Human Resources

Randstad Risesmart - Human Resources - Very Large

Position2 redesigned the Randstad Risesmart website to fix performance issues and improve user experience. The new site used conversion-focused design,... SEO, and analytics. Web traffic increased by 150%. Monthly conversions rose by 15%. Demo conversions jumped by 85%. The site now positions Risesmart as a market leader in global talent mobility solutions.

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The Digital Analytics Blueprint for Better Selection Decisions in Consumer Electronics

 

JVCKENWOOD - Consumer Electronics - Large

Yokohama, Japan

JVCKENWOOD used Oracle Cloud ERP and Cloud EPM to modernize its accounting and business processes. The company automated manual tasks... and improved data accuracy. Management now makes better decisions with consolidated data. Sales and inventory forecasts are linked to a central system. JVCKENWOOD reduced costs and removed inefficiencies with Oracle's cloud solutions.

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The Latest Digital Analytics Deployments delivering value in Hospitality

 

Premier Inn - Hospitality - Large

London, UK

Quantcast helped Premier Inn lower their blended CPM by 39%. The hotel brand used Quantcast's CTV and pre-roll ads to... reach more travelers. They achieved 62% better reach than planned and an 89% blended video completion rate. Premier Inn's campaign targeted lightweight TV viewers and boosted brand saliency. The always-on video strategy worked across both CTV and online video.

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Recent adoption and success with Digital Analytics software in Computer And Network Security

 

Sophos - Computer & Network Security - Large

Abingdon, UK

Datameer helped Sophos analyze billions of events daily for malware detection. Their old SQL-based tools could not handle the growing... data volume and complexity. With Datameer, Sophos automated threat correlation and trend analysis using a scalable, easy-to-use platform. Analysts now detect malware faster and gain better insights without coding. Datameer supports multiple use cases, from malware research to product usage analysis.

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