Conversion Rate Optimization Customer Deals | Implementation & Best Practices

Omniconvert helped Leroy Merlin Romania improve their eCommerce website after a major transformation. They ran 46 A/B and multivariate experiments... over 14 months. Key changes included UI/UX audits, homepage redesigns, and new add-to-cart features. The win rate for experiments was 39.13%. These optimizations led to a 6.27% increase in website revenue.
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Epsilon helped Walgreens personalize wellness for over 105 million myWalgreens members. Walgreens used Epsilon’s loyalty technology to better understand and... engage customers. Epsilon Digital enabled real-time, data-driven ad personalization. Walgreens Advertising Group, powered by Epsilon, drove $315M in incremental digital media sales in one year and $10M in revenue in one quarter. The partnership strengthened customer relationships and improved health outcomes.
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Algolia Search helped BIG W overhaul its website search experience. The retailer faced poor search relevance and a small web... team. Algolia was integrated with Shopify Plus and rolled out in six months. Features like AI re-ranking and personalisation improved results. BIG W saw a 10% reduction in search exits, a 4.7% increase in basket size, and a 7% boost in conversion from search. Customer satisfaction also rose, with NPS up by 4 points.
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Kameleoon's predictive AI helped Vertbaudet boost online conversions by 12% per year. The tool scores each visitor in real time,... targeting those most likely to buy. Vertbaudet used this to offer personalized 10% discounts to visitors about to leave the site. The AI-driven approach improved campaign profitability and aligned teams on shared goals. Data science teams also used the AI to refine customer personas and timing for offers.
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Dynamic Yield helped Ocado, a leading online grocery retailer, boost Smart Pass subscriptions by 13. 5% using AI-driven personalization. Ocado...tested targeted offers and personalized messaging for different shopper segments. A new product listing layout increased add-to-cart rates by 55%. Removing distractions for first-time shoppers improved conversion by 1.4%. These changes made shopping easier and increased customer loyalty.
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Lidl used psychological principles to optimize their website for the Christmas season. They launched the 'Lidl Social Price Drop' campaign,... encouraging social media engagement to lower product prices. Lidl simplified product choices to avoid overwhelming customers and made sizing easier for clothing. They used price anchoring to highlight discounts and accepted contactless payments to reduce the pain of paying. Visual navigation helped shoppers remember products. These changes supported Lidl’s strong sales performance.
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Picreel helped Kitchen Cabinet Kings recover 26. 57% of abandoned shopping carts. The company wanted to boost online sales and...conversions without traditional retargeting. Picreel's onsite retargeting pop-ups engaged visitors as they were about to leave. This led to 137 new unique visitors per month and higher conversion rates. Kitchen Cabinet Kings increased sales and built stronger brand value using Picreel's technology.
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Mouseflow helped MEGABAD, a global eCommerce retailer, boost checkout conversions by 78%. The team used session replay, funnels, and form... analytics to find friction points in the checkout process. Fixing a delayed button, simplifying address validation, and resolving payment method issues led to a 73% conversion rate increase and a 30% drop-off reduction. Mouseflow also improved ad campaign performance by fixing tracking errors. MEGABAD now records 1.5 million sessions monthly for ongoing optimization.
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CUX helped Rossmann boost checkout conversions by 2 percentage points. The team used behavioral analytics, heatmaps, and Conversion Waterfalls to... find and fix pain points in the e-commerce journey. They improved the checkout process by making key buttons more visible, reducing drop-offs. CUX insights also led to quick wins, like making ad banners clickable, which improved campaign results. Rossmann valued CUX for fast, data-backed answers and strong support.
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Hotjar helped Yatter, a UK-based lead generation agency, boost conversions by 42% and sales by 20%. Gavin Bell used Hotjar... Heatmaps and Recordings to spot bugs and optimize landing pages for clients in various industries. By removing distracting elements and repositioning key content, Yatter improved user journeys and increased conversion rates. Hotjar's insights enabled quick fixes, like moving high-interest options to the top of the page, leading to measurable business growth. Gavin credits Hotjar for turning data into actionable improvements.
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Unbounce used its own popup tool to boost lead generation for two online events. For Digital Agency Day, an exit-intent... popup offered recordings, achieving a 19.03% conversion rate and capturing many leads. For CRO Day, a traffic shaping popup directed abandoning visitors to a signup page, with 27.31% clicking through and 67% of those converting. In total, Unbounce collected over 3,200 leads using just two popups. The popups were relevant, timely, and valuable, driving strong results for event registration and content access.
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Journey Further used Convert Experiences to improve conversions for High Street TV’s Yawn Beds. They found that paid traffic bounced... due to low brand credibility. Journey Further created a dedicated PPC landing page to build trust and highlight value. The test targeted paid traffic and used Google Analytics for analysis. Purchases increased by 32.62% with a 98.56% confidence level. The results led to more successful tests and new value proposition ideas.
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EyeQuant’s eye tracking data and AI models helped a global marketing agency review over 900 creative pieces in three months. The agency used... EyeQuant to predict what viewers would notice in designs across TV, print, digital, and more. Designers gained confidence using neuroscientific data to support creative decisions and communicate with clients. EyeQuant’s platform enabled faster, fact-based design reviews and improved design hierarchy discussions. The agency now tests and refines creative work with data-driven insights, challenging old design habits.
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Evolv AI helped Inbounds. com boost conversions and user experience by enabling real-time optimization. Inbounds.com used Evolv AI to test...thousands of UI and UX variations at once. Removing a distracting phone number field led to a $284K estimated annual revenue increase, with $130K already realized. The platform eliminated the need to hire two extra employees and sped up decision-making. Inbounds.com now uses data-driven insights to focus on changes that matter most.
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A customer chose Wingify over three competitors after a direct comparison. They use the Large Agencies Plan and run split... URL tests all the time. The user interface is easy and intuitive. Setting up split URL testing with URL matching is simple. The tool helps avoid changes that could lower conversion rates. The solution is cost effective for their needs.
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A customer chose Wingify over three competitors after a direct comparison. They use the Large Agencies Plan and run split... URL tests all the time. The user interface is easy and intuitive. Setting up split URL testing with URL matching is simple. The tool helps avoid changes that could lower conversion rates. The solution is cost effective for their needs.
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TribalVision used WEVO to improve their digital experience. The team shared that WEVO helped them get better digital results. They... said WEVO made their digital work easier in every way. TribalVision found value in WEVO’s user feedback tools. Their digital strategy improved with WEVO’s help.
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Lucky Orange helps ADdictive Digital solve data chaos for paid media and SEO clients. The agency uses session recordings and... source filters to show real user behavior and ad performance. This ends debates about mismatched analytics and builds client trust. Faster troubleshooting and always-on reporting lead to higher client retention. Lucky Orange is now part of every client engagement for proof, not promises.
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ProfitWell used Proof Experiences to personalize calls to action on their blog. The marketing team showed visitors the most relevant... content based on their behavior. This led to a 162% increase in leads from content downloads. The team achieved this with zero engineering time. They hit all their marketing goals by targeting high-value gated content. Email submissions for downloadable assets rose sharply.
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Smartlook heatmaps helped Sewio improve their website. Sewio used heatmaps to see where visitors clicked and where they dropped off.... They moved call-to-action buttons above the fold and removed sections that did not get clicks. As a result, clickthrough on the "Go to store" button increased by 276%. People clicked on success stories links 3.1 times more. Average time on page also went up. Sewio now uses Smartlook for all website updates.
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Zoho Expense helped Plivo speed up expense reporting. The old paper-based process took almost two weeks and frustrated the accounting... team. With Zoho Expense, employees could submit expenses easily and managers could review reports quickly. Credit card integration removed the need for paper receipts. Advanced analytics gave the accounting team clear insights into spending. Automation saved time and made reimbursements faster.
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LiveSession helped Plaxonic Technologies save 25% of their team's time. The platform enabled them to analyze user behavior, identify exit... points, and boost customer conversion rates by up to 18%. Plaxonic easily integrated LiveSession with their own and client websites. The tool provided detailed session replays and traffic source differentiation. This improved their service quality and client satisfaction in IT and business process management.
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Progressive Property used Nelio A/B Testing to improve sign-up rates for their events and webinars. They tested different headlines, CTA... placements, and content layouts on their WordPress site. The company saw a 9% increase in event registrations and an 18% boost in webinar sign-ups. A focus on credibility and urgency in landing pages led to a 70% higher conversion rate in one test. Heatmaps and clear reporting helped refine content placement and drive ongoing improvements.
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WP Project Manager helped Project Management College in Nicaragua improve project completion. PMC used the tool to create projects, assign... tasks, set deadlines, and manage communication. Students and project managers collaborated daily using WP Project Manager. The tool made it easier to track progress and organize work. PMC found it efficient for daily project management, though it wanted more advanced features for budget and progress tracking.
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Krista used a challenge funnel to launch the Girls With Guitars 30 Day Challenge during the pandemic. She built a... paid online challenge to teach girls and their moms guitar. The funnel included a landing page, VIP seating, order form, and email integration. In less than six months, Krista generated over $30,000 in revenue and reached thousands of girls. The project helped her create a movement and grow her business online.
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Fullstory helped Flight Centre cut booking failures by 22%. The platform let teams resolve issues in days, not weeks. Flight... Centre used session replay and dev tools to boost collaboration. Funnel analysis led to a 24% jump in feature usage. Real-time insights supported faster product updates and better customer service.
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UserTesting helped Ancestry improve its free trial experience. The Growth Team used the platform to test and refine onboarding for... new users. This led to a 20% drop in day-one cancellations. Revenue from new users increased by 6%. The new trial flow is simpler and clearer for customers. Ancestry now plans to use EnjoyHQ to gather more customer insights.
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PortfolioM4 helped John with his design work. John shared positive feedback about the experience. He found value in the features... and support. The testimonial highlights satisfaction with the product.
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Shiseido used AB Tasty to boost its e-commerce optimization. In one year, Shiseido increased A/B testing from 4 tests a... year to 11 tests per month across 6 markets. Moving the Klarna payment option closer to the add to cart button raised mobile clicks by 129% and desktop clicks by 159%. A new virtual try-on CTA increased clicks by 95% and raised transaction rates by 61%. Shiseido now uses data-driven testing to guide digital product decisions and improve customer experience.
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Uplift ROI helped UpSpring Baby improve their online sales. UpSpring Baby sells women's pregnancy and post-pregnancy products. Uplift used conversion... rate optimization best practices. UpSpring Baby saw a 28% increase in online sales. The case study keeps some data confidential at the client's request.
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Shiprocket Checkout helped Krishna’s Herbal & Ayurveda cut cart abandonment and boost conversions. The brand saw a 46% improvement in... session-based conversions and a 49% growth in user-based conversions. Average order value increased by 8%. Fast one-click checkout, branded screens, and address auto-fill made buying easy. Clear delivery timelines and coupon integration improved customer satisfaction and repeat orders.
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