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Lead Generation in Action in Other Industries
The Cigna Group - Hospital & Health Care - Very Large
Uniqode’s QR code platform helped The Cigna Group boost digital engagement. The company saw a 405% increase in QR code... creation and a 194% year-over-year rise in total scans. Over 700,000 lifetime scans and 280,000 website visits were achieved. The solution unified campaign management and provided real-time analytics. Teams used QR codes for events, banners, CTV ads, direct mail, and app downloads.
Fuzzy & Birch - E Commerce
Beacon helped Fuzzy & Birch save hours on creating lead magnets. Jenni Waldrop, the owner, used to spend a lot... of time using InDesign and other tools. With Beacon, she quickly turned blog posts into lead magnets. This made her workflow much faster. She got a new email signup just 8 hours after using her new lead magnet. Now, she spends more time growing her business.
Kempinski Hotels - Hospitality - Large
Spotler helped Kempinski Hotels improve their email marketing with a custom welcome journey. Kempinski wanted a more tailored approach to... email, moving away from sending new subscribers straight to newsletters. With Spotler, they redesigned their email flow and updated the look and feel. The new welcome journey led to an 84% satisfaction rate. Kempinski gained more confidence in their marketing automations.
Atlanta Habitat for Humanity (AHFH) - Nonprofit
FormAssembly helped Atlanta Habitat for Humanity digitize their forms and automate workflows. The organization replaced paper forms and manual data... entry with digital solutions. This change saved them 36 hours of data entry each month. They also gained $10,000 in extra annual revenue. The new system improved donor engagement and made event management easier.
Seismic
Seismic wanted to improve their outbound sales process. They used ZoomInfo Copilot to get AI-driven insights. This helped them find... new prospects and tailor their messaging. Seismic's team became 54% more productive and saved 11.5 hours per week. They also attributed 39% of their active pipeline to ZoomInfo signals.
Ecoperla - Engineering
Novocall helped Ecoperla boost sales calls by over 100 in just one month. Ecoperla used Novocall's click-to-call widget and TimeSync... to engage inbound leads and schedule high-quality calls. The company saw 100 new sales opportunities each month and improved web conversion rates. TimeSync reduced missed calls and helped qualify leads, letting sales reps focus on buyers ready to purchase. Novocall saved time, improved lead quality, and streamlined sales communication for Ecoperla.
ADT - Home Services
PX’s Branded Campaigns helped ADT, a leading smart home security provider, hit their cost-per-install goals for over three years. ADT used PX... to build branded landing pages and run compliant, high-speed email campaigns. The solution increased lead volume by over 300% and delivered 700+ installations per month. 80% of online appointments came from PX landing pages, and email campaigns reached over 1 million users monthly. ADT achieved an 8% conversion rate from lead to install.
Adacta - Technology
Snitcher helped Adacta, a software provider for the insurance industry, solve their marketing attribution and lead generation challenges. Before Snitcher, Adacta... struggled to see which companies visited their website and wasted budget on irrelevant audiences. Snitcher revealed up to 500% more website visitors than competitors and integrated with HubSpot for better segmentation. Adacta used these insights to refine targeting, eliminate wasted ad spend, and improve account-based marketing. The sales team could now prioritize high-value accounts, leading to stronger marketing and more conversions.
Coveo - Software And Technology
Coveo used 6sense to fix problems with fragmented data and lead-based processes. Before 6sense, their sales and marketing teams were... not working together. With 6sense, Coveo aligned their teams and focused on high-value accounts. They built a data-driven ABM strategy. This helped them improve targeting and work better together.
Kohler - Home Improvement
800response helped Kohler improve their call center operations. Kohler used 800response's lead tracking and CRM integration to get better customer... data and faster lead response. With these tools, Kohler responds to every inbound caller in less than 30 seconds. This increased their appointment set rate by 50% and sales conversions by 30%. Kohler now tracks key metrics and works with Dealers to improve results.
The Latest Lead Generation Deployments delivering value in Information Technology And Services
WiseStamp - Information Technology And Services
WiseStamp wanted to grow from serving small businesses to reaching larger companies. They needed a way to find new leads... and build an outbound sales funnel. They used RightBound’s prospecting engine to find and contact the right people. In just weeks, they built a strong sales pipeline and closed several deals. They saw a 27% engagement rate, 7% of prospects booked demos, and 50% of replies turned into meetings. Their outreach emails had an 8.5% click rate.
JumpCloud - Information Technology And Services
JumpCloud used Mattermark to improve their outbound sales process. The team needed a tool to quickly find high-quality leads that... matched their ideal customer profile. With Mattermark’s Custom Lists, they built targeted lists based on company size, location, and app usage. In a short time, they created a list of over 100 top prospects. These leads were more likely to convert than those from other tools, helping JumpCloud reach their sales and revenue goals.
Airlock Digital - Information Technology And Services
Set 2 Close overhauled Airlock Digital's HubSpot system. Airlock Digital faced manual sales processes and poor integration with financial tools.... Set 2 Close automated workflows, integrated Maxio, and improved reporting. Sales rep efficiency rose by 20%. Annual recurring revenue increased by 30% in 8 months. CRM adoption jumped from 64% to 95%. System utilization improved by 31%.
World Wide Technology - Information Technology And Services
Sococo helped World Wide Technology move to a virtual office. The company needed to hire more people and work with... clients in new ways. Sococo made it easy for teams and clients to meet online from anywhere. WWT sped up its recruitment cycle by 12–24 months and hired top talent worldwide. The virtual office improved communication, saved money, and supported different work styles. Teams now connect faster, train clients remotely, and keep projects moving without delays.
CSI Ltd - Information Technology And Services
Lead Forensics helped CSI Ltd boost lead generation by 650%. CSI Ltd used Lead Forensics to identify website visitors and... integrate data into Salesforce. This improved lead quality and sales team focus. In one year, CSI Ltd generated over $2.5 million in inbound revenue. The company also reduced marketing costs and improved data integrity.
Ai4 - Information Technology And Services
Adapt helped Ai4 boost prospecting productivity by 25%. The team saw a 20% increase in revenue after using Adapt. Ai4... used Adapt to get accurate B2B data and stop manual prospecting. The platform's advanced filtering let them target key decision makers. Ai4 found new markets and grew faster with Adapt's data tools.
Lead Connect - Information Technology And Services
Lead Connect used its own tool, Lead Connect, to improve its hiring process. Before, they used job portals and referrals... but found the results slow and unsatisfactory. With Lead Connect, they created targeted outreach sequences on LinkedIn to find and message candidates. The tool helped them reach 100 new candidates per day. They built a pool of talent and made sure no leads were lost. This made their hiring faster and more effective.
PledgeStar - Information Technology And Services
CloudSponge helped PledgeStar boost fundraising reach by 72%. PledgeStar used CloudSponge to let users create recipient lists from their address... books. This made it easier for families to ask for donations. PledgeStar raised over $5 million from CloudSponge recipients. Onboarding time for users dropped by 80%. The platform now averages 18.2 donors per family, up from 10.6.
MOVE (THAILAND) CO., LTD. - Information Technology And Services
Sansan helped MOVE (THAILAND) CO. , LTD. manage and share business card and customer information across Japan, Shanghai, and Thailand....The company struggled to track team activities and project status, especially with more employees and remote work. Sansan's platform enabled easy sharing of customer data, project histories, and meeting details. This improved internal visibility and strengthened sales capabilities. The system also helped retain knowledge when employees changed jobs.
AlertOps - Information Technology And Services
Leadfeeder helped AlertOps increase sales demos by 700% in just 30 days. AlertOps used Leadfeeder to identify website visitors and... qualify leads. The integration with Pipedrive made it easy to send warm leads to their sales team. Before Leadfeeder, AlertOps relied on Google Analytics and manual processes. Now, their sales process is faster and more effective. They even booked a demo with a Fortune 500 company.
Driving ROI and results: Understanding the Impact of Lead Generation in Marketing And Advertising
Vidyard - Marketing And Advertising
Vidyard used Blitzen to better understand their customers. Vidyard is a video marketing platform that helps businesses create and use... videos. They wanted to gain more insight into their users. Blitzen helped them collect customer insights. This allowed Vidyard to improve their service and stand out from competitors.
Scott Merselis Sr Manager, Marketing Operations - Marketing And Advertising
Kubaru is a Salesforce app for automated case and lead assignment. Scott Merselis, Sr Manager of Marketing Operations, used Kubaru... at two organizations. He found it easy to use and quick to set up. The operations teams liked its simple maintenance. He praised Kubaru's responsive and helpful support staff.
A UK-based Martech company - Marketing And Advertising
TAMI helped a UK-based MarTech company improve its email campaign results. The company wanted better market research and higher conversion... rates. TAMI outperformed Builtwith, Zoominfo, and Cognism in data quality and campaign effectiveness. With TAMI, the company achieved a 95% email delivery rate and a 10X higher conversion rate for inbound leads. TAMI's AI also helped find new high-potential prospects and competitor customers.
DMi Partners - Marketing And Advertising
ActiveProspect helped DMi Partners improve their onboarding and email validation process. DMi Partners is a digital agency focused on growth... marketing. They faced challenges with integrating many custom CRMs and databases while keeping email deliverability high. ActiveProspect streamlined DMi's data integration and onboarding. This made it easier for DMi to lead in the acquisition space.
DMi Partners - Marketing And Advertising
ActiveProspect helped DMi Partners improve their onboarding and email validation process. DMi Partners is a digital agency focused on growth... marketing. They faced challenges with integrating many custom CRMs and databases while keeping email deliverability high. ActiveProspect streamlined DMi's data integration and onboarding. This made it easier for DMi to lead in the acquisition space.
Amped Marketing - Marketing And Advertising
Dux-Soup Turbo helped Amped Marketing boost LinkedIn lead generation. The company switched from cold calling to using LinkedIn and Dux-Soup... for all outreach. In three months, they went from 0 to 349 customer meetings. Dux-Soup enabled millions in pipeline and closed revenue. The team managed 30 LinkedIn profiles and generated 98% of meetings through LinkedIn automation.
NetReputation - Marketing And Advertising
GA Connector helped NetReputation, a leading online reputation management company, improve their marketing strategies. NetReputation struggled to track lead sources... and analyze keyword performance. GA Connector provided detailed lead tracking and better data, allowing NetReputation to refine ads and reduce marketing costs. The company saved millions of dollars and improved ROI by using GA Connector’s analytics. NetReputation now makes smarter, data-driven decisions for growth.
Lead Generation in Action in Computer Software
Lenovo - Computer Hardware
Anteriad Marketing Cloud helped Lenovo improve lead generation. Lenovo faced long sales cycles and low lead conversion. Anteriad used intent... data and a multi-channel strategy to target and nurture leads. Lenovo saw a 25% lift in email open rates and a 50% increase in click-through rates. They achieved a 20% boost in leads from their website and a 32x ROI from closed business. 75% of new opportunities were net-new.
A growing B2B SaaS company - Computer Software
Versium helped a B2B SaaS company turn trade show leads into sales. The company used Versium’s enrichment tool to add... firmographic and contact data to booth sign-ups. This let them find decision-makers and speed up follow-up. They synced enriched leads to their CRM and launched demo campaigns. Results: demo bookings doubled, key roles were found faster, and lead follow-up time dropped by 3x.
Badgeville - Computer Software
LeadGrabber Pro helped Badgeville, a SaaS gamification company, solve prospecting challenges. The tool let them build targeted lists with specific... job titles, which increased email response rates by 100%. The number of good leads at the top of the funnel grew by 50%. Badgeville stopped using paid data sources and now relies on LeadGrabber for outbound campaigns. Sales productivity improved when they combined LeadGrabber with their marketing automation tools.
Badgeville - Computer Software
LeadGrabber Pro helped Badgeville, a SaaS gamification company, solve prospecting challenges. The tool let them build targeted lists with specific... job titles, which increased email response rates by 100%. The number of good leads at the top of the funnel grew by 50%. Badgeville stopped using paid data sources and now relies on LeadGrabber for outbound campaigns. Sales productivity improved when they combined LeadGrabber with their marketing automation tools.
Workato - Computer Software
LeadIQ helped Workato automate outbound prospecting workflows. SDRs now spend less time on manual tasks and more time on high-impact... activities. Workato uses LeadIQ to capture job changes and trigger personalized outreach. Open rates increased to 60%–70%, far above the industry benchmark. The integration with LeadIQ and Workato improved meeting bookings and data enrichment for sales teams.
NS8 - Computer Software
ScanBizCards helped NS8 capture leads from business cards quickly and accurately. Before, NS8 lost over 50% of contact data and... spent hours on manual entry. With ScanBizCards, they improved lead flow into their marketing automation system by over 50%. The team now saves 2 hours for every 40-50 contact exports. NS8 created over $1 million in potential pipeline value from leads captured with ScanBizCards.
The Lead Generation Blueprint for Better Selection Decisions in Financial Services
Lean Green Lead Machine - Financial Services
LinkedoJet helped Lean Green Lead Machine use LinkedIn for lead generation in the financial services industry. LGLM wanted to reach... Independent Financial Advisors worldwide but found manual outreach slow and hard. LinkedoJet provided an easy-to-use, affordable tool with strong support. In just three weeks, LGLM booked multiple new demos and increased business revenue. The tool offered personalized campaigns, a handy dashboard, and robust reporting, making LinkedIn outreach simple and effective.
Chase-J.P. Morgan Financial Services - Financial Services
ChannelNet built a branded auto portal for Chase-J. P. Morgan Financial Services. The goal was to create a seamless digital...experience for auto lease and retail loan customers. The solution included payment API functionality, account management, and educational content. After launch, Subaru saw a 223% increase in portal use, Land Rover 62.3%, Jaguar 50%, and Maserati 58%. The portal improved customer engagement and loyalty for high-end automotive brands.
PayFit - Financial Services
Albacross Intent Data helps PayFit notify its SDRs about in-market ideal buyers. PayFit uses Albacross to see which companies visit... their website and when to reach out. The SDR team understands account intent better with this data. As a result, PayFit achieves an 83% higher conversion rate. The solution supports their goal to increase conversions by targeting the right accounts at the right time.
iZettle - Financial Services
bant. io helped iZettle promote their EPOS system in the UK. iZettle wanted to reach more hotels, restaurants, and stores....bant.io created a campaign that reached 6,339 prospects and used two email sequences with three A/B tests. The campaign had a 50% open rate, 51% response rate, and 38% conversion to opportunities. iZettle received 134 hot leads and many valuable conversations.
Bankroll - Financial Services
Bankroll, a financial technology company, needed a solution for building Salesforce forms. They chose Formcrafts after exploring other options. Formcrafts... helped them create dynamic forms for various purposes, including loan estimations and applications. The forms use advanced features like conditional logic and multi-step layouts to enhance user experience. Bankroll's forms are designed to be sleek and professional, fostering trust with clients.
Money.net - Financial Services
Leadberry helped Money. net, a digital financial platform, get 215 new B2B leads in 3 months. The sales team used...Leadberry daily to identify and track website visitors. They set up automated alerts to spot valuable companies. The LinkedIn integration and easy setup were key features. Leadberry also provided email addresses for outreach, making prospecting easier.
The Latest Lead Generation Deployments delivering value in Automotive
Avis Finland - Automotive
Leadoo AI helped Avis Finland improve B2B sales and customer service. The company wanted an easier way for business customers... to contact them. Leadoo chatbots and AI were added to the website to collect leads and answer questions. The AI was trained with rental terms from six countries and can answer in over 40 languages. In a few months, Leadoo AI handled over 1,000 customer conversations, including outside normal hours. Avis saw more weekend conversations and smoother customer support.
Jidd Motors - Automotive
Jidd Motors wanted to get more quality leads for their luxury car dealership. They worked with a web agency to... set up a targeted Facebook Lead Ad campaign. In 16 days, they collected 41 leads from people interested in buying a car. Their cost per acquisition dropped by 400%. The client was very happy and decided to increase their ad budget and keep using this strategy.
Prime Driven - Automotive
ViralSweep helped Prime Driven grow their brand faster. Prime Driven used ViralSweep to run car giveaways for JDM fans. They... achieved 20% faster brand growth. Setup time for campaigns was cut by 6x. Legal compliance became easier. ViralSweep made it possible for Prime Driven to reach car enthusiasts across the U.S.
brands who leverage Driftrock technology - Automotive
Driftrock helps automotive brands grow market share. Brands using Driftrock saw a 15% increase in new car sales market share... in 2024. They used Driftrock lead sync to capture leads from social ads in real time. Native forms on Facebook, Instagram, LinkedIn, and TikTok boosted conversion rates. Lead validation and de-duplication improved lead quality. Driftrock dashboards tracked sales back to ad campaigns.
a leading dealership - Automotive
Calldrip's AI sales assistant software helped a leading dealership respond to after-hours and holiday leads. The dealership booked 33% more... appointments using the AI assistant. The tool converted over 30% of after-hours leads into appointments. The dealership gained an edge by engaging customers faster than competitors. The case shows how AI sales technology can improve lead response and conversion rates.
Driving ROI and results: Understanding the Impact of Lead Generation in Insurance
Primary insurance carriers and reinsurers - Insurance
Whitespace helped primary insurance carriers and reinsurers improve underwriting efficiency and accuracy. The solution streamlined workflows and reduced manual processes.... Carriers and reinsurers saw faster decision-making. Whitespace increased accuracy in risk assessment. The platform made underwriting more efficient for large insurance organizations.
PD Fort Insurance Agency - Insurance
DYL helped PD Fort Insurance Agency grow their business. After starting with the DYL platform, they saw a big increase... in leads within a few weeks. The agency used DYL to manage calls and contacts. The customer said DYL changed their business for the better. DYL made it easier to get new leads fast.
Aetna - Insurance
Distribution Engine helped Aetna automate case routing in Salesforce. Before, managers spent up to 8 hours a day assigning cases... by hand. With Distribution Engine, cases now go to the right agent based on region, product, and other factors. Aetna saved over 8 hours per day and made their teams more productive. Managers now focus on higher-value work, and agents get cases faster. Built-in analytics give leaders better insight into team performance.
Recent adoption and success with Lead Generation software in Education
Columbia University - Education
Columbia University uses Interact quizzes to run a periodical news quiz. The quiz gives instant feedback after each question, showing... the correct answer and an explanation. At the end, it recommends related news articles to keep users engaged. Since 2021, Columbia has published at least 40 news quizzes. The quizzes are well-designed and help readers stay informed.
Caltech Library - Education
Publicate helped Caltech Library improve campus and staff communication. The library needed a tool for team collaboration, branded templates, and... flexible newsletter sharing. Publicate provided an easy-to-use platform for creating and sharing newsletters across divisions. The team created over 400 newsletters in 4 years, sending two per week. As a result, engagement and awareness of library resources increased among students and staff.
Risu Press - Education
Thrive Suite helped Risu Press build a professional e-commerce and e-learning site on a small budget. Colten, a solopreneur, used... Thrive Architect and Thrive Theme Builder to create and sell Japanese Kanji study posters. He rebuilt his website in 2019, making it look polished and easy to manage. Kanji poster sales reached 5-figures in 2020. After 7 months of SEO-focused content, more keywords ranked in the top 3 and top 10 spots. Colten plans to expand with digital courses using Thrive Apprentice.
Recent adoption and success with Lead Generation software in Food And Beverages
Food Packaging Equipment company - Food & Beverages
Entytle Insyghts helped a food packaging equipment company fix poor data and boost sales. The company had over 30% incomplete... or duplicate customer records and lost $500K yearly from drifting customers. Entytle unified their data and gave dashboards to track sales and customer drift. Field technicians used new workflows to reach more customers. The company gained over $1M in extra revenue in one year.
Black Mountain Honey - Food & Beverages
Personizely helped Black Mountain Honey boost popup conversion rates up to 73%. The team used widgets for email capture, product... recommendations, and upsell offers. A multi-step survey widget drove £16,046 in revenue and 73% engagement. An upsell popup for F1 queen bees added £29,938 in sales, with £6,972 from upsells. These tools increased email subscribers, sales, and customer engagement.
Saha - Food & Beverages
Saha used KickoffLabs to launch a campaign for their PBGO nut butters. They wanted to reach people who skip breakfast... and build an email list. KickoffLabs helped them get 20,000 signups with a 94% referral rate. The campaign saw a 60% conversion rate. Saha found the social sharing and landing page features very helpful.
The Lead Generation Blueprint for Better Selection Decisions in Apparel And Fashion
Forever 21 - Apparel & Fashion
Zembula Dimensions helped Forever 21 improve their daily email program. The retailer wanted to use customer data for better personalization... and higher revenue. Zembula enabled 52 personalized use cases across all triggered events. Forever 21 saw an 11x return on ad spend and a 19% lift in revenue. The solution launched in just two weeks.
Lingua Franca - Apparel & Fashion
Gatsby helped Lingua Franca convert 500 Instagram followers into email and SMS subscribers for early access to a Birkenstock collaboration. Followers who commented... or messaged "BIRK" on Instagram entered a DM flow to join the email list, with 83% converting to subscribers. Half of these also provided their phone numbers for SMS updates. The process took just 15 minutes to set up. Lingua Franca used Klaviyo integration to segment and target these new subscribers for tailored campaigns.
A high end fashion and accessory brand - Apparel & Fashion
LeadGenius helped a high end fashion and accessory brand find social media influencers who matched strict criteria. The LeadGenius team... used a custom algorithm and human review to identify influencers across platforms. In six months, LeadGenius delivered over 100,000 influencers to the brand. This led to more than $500,000 in direct revenue. LeadGenius continues to monitor and deliver influencers for the brand.
Recent adoption and success with Lead Generation software in Manufacturing
Meter-Treater, Inc. - Manufacturing
Visitor Queue helped Meter-Treater, Inc. improve lead generation. The team now tracks website visitors daily and gets email notifications with... key leads. They found Visitor Queue more user-friendly than Lead Forensics. The platform made it easier to share data and close new business. Meter-Treater, Inc. recommends Visitor Queue for sales and marketing teams.
Steinway & Sons - Manufacturing
ClickPoint LeadExec helped Steinway & Sons deliver internet leads to dealers worldwide in seconds. Steinway needed to reduce contact time... and improve customer service for online inquiries. The solution automated lead routing by country and zip code, handled multiple languages, and tracked dealer response times. Steinway saw faster lead delivery, better reporting, and improved customer satisfaction. Nearly 80% of their prospects now get immediate responses from local dealers.
GUVTEC - Manufacturing
GetProspect helped GUVTEC target their customer base using the LinkedIn Email finder Chrome extension. GUVTEC chose GetProspect for its flexible... monthly plan and easy-to-use tools. They used the platform to find accurate email addresses and reach their ideal prospects. As a result, 37% of contacted customers accepted their product line, 40% opened emails, and 28% clicked through to their website. This improved their CRM strategy and sales outreach.
The Latest Lead Generation Deployments delivering value in Non Profit Organization Management
TechnoServe, El Salvador - Non Profit Organization Management
HelloLeads CRM helped TechnoServe, El Salvador improve lead management for small businesses in Latin America. Their clients struggled to find... qualified leads and keep all information in one place. HelloLeads CRM made it easier to track leads, follow up, and document contact history. Favorite features include recent activity and call tracker. TechnoServe saw better lead conversion and improved communication. Customer support was excellent and above expectations.
St John Ambulance - Non Profit Organization Management
Microsoft Advertising helped St John Ambulance use generative AI tools to improve their digital advertising. The charity wanted to cut... production costs, increase creative agility, and keep their brand consistent. With Ads Studio and Copilot, they made high-quality ad assets faster and cheaper. They used AI to create custom images for campaigns, showing products like AEDs in real-life settings. This made their ads more relevant and helped protect their brand identity.
Driving ROI and results: Understanding the Impact of Lead Generation in Real Estate
A leading property management company (PMC) - Real Estate
PERQ helped a leading property management company improve multifamily marketing. The company lowered ILS spend and increased speed to lease.... They also decreased vacancy losses. PERQ's solution helped maximize leases and streamline operations. The results show clear benefits for property management.
Savills Ireland - Real Estate
Ascendix Search helped Savills Ireland improve how they use Salesforce data. Before Ascendix, teams worked in silos and used Excel... files, making data sharing hard. With Ascendix Search, they can now search properties on a map and create reports quickly. The tool saves them a lot of time. What used to take four hours now takes just ten minutes.
The Latest Lead Generation Deployments delivering value in Consumer Goods
WHOSE - Consumer Goods
Claspo's spin-the-wheel widget helped WHOSE boost email signups for Black Friday. WHOSE used the gamified popup to engage visitors and... collect 4,450 emails in 7 days. The opt-in rate jumped from 3-5% to 50%. Nearly 30% of users who spun the wheel used their promo codes at checkout. The widget was customized to match WHOSE's brand and launched in just a few days.
Hush Blankets - Consumer Goods
ProveSource helped Hush Blankets build trust and increase sales. Hush Blankets faced low conversion rates due to trust concerns. They... used ProveSource to show real customer activity and a 100 Night Guarantee on their website. This increased customer confidence and led to more purchases. Customers said the social proof made them trust Hush Blankets more than other sites. Hush Blankets saw a clear rise in trust and sales after using ProveSource.
The Latest Lead Generation Deployments delivering value in Health Wellness And Fitness
BetterHelp - Health, Wellness And Fitness
CIENCE helped BetterHelp with an outbound campaign. The campaign started with a small test. This approach helped BetterHelp plan for... bigger outreach. CIENCE used sales development and multi-channel outreach. The case shows how testing can improve outbound sales campaigns.
Ask Debbie About Hair & Health - Health, Wellness And Fitness
LeadQuizzes helped Ask Debbie About Hair & Health grow their email list by 1,273 leads in 6 months from website organic traffic. Debbie Williams used... a quiz called 'How Healthy is your Hair?' to segment her audience and recommend products. She embedded the quiz as a call-to-action on her homepage. Over 2,700 people took the quiz, and 1,273 became leads. An automated email sequence followed up with quiz takers to nurture them.
Lead Generation in Action in Internet
GoDaddy - Internet
GoDaddy wanted to offer an easy Ecommerce solution for small businesses. They looked at many platforms and chose Spree Commerce... for its features and strong community. GoDaddy made Spree multi-tenant and integrated it with their systems. Now, GoDaddy Online Store supports tens of thousands of live storefronts. The platform handles about 1.5 million page views per day and has over 99.99% uptime. Small businesses can now easily build and manage online stores with GoDaddy.
Voxie - Internet
Salespanel helps Voxie track and engage website visitors. Voxie uses Salespanel to collect buyer intent data and manage leads. The... tool supports real-time segmentation and lead scoring. Mikhail Avady, VP of marketing and product, says Salespanel has been their go-to tool since the early days. Voxie achieves high response rates and click-through rates for their customers using these insights.
The Latest Lead Generation Deployments delivering value in Entertainment
A leading amusement park - Entertainment
Semcasting's Mobile Footprint and AudienceDesigner (ADS) helped a leading amusement park target high-value prospects on social media. The park used... competitor conquesting and third-party data to reach people who visited other parks and past customers. Semcasting's managed service team built custom audiences and protected customer data with a clean-room environment. The campaign delivered 15,000 orders at a $20.50 CPA. The park achieved a 942% return on ad spend (ROAS) and an 86% match rate.
Recent adoption and success with Lead Generation software in Utilities
Estée Lauder - Cosmetics
OnSpot Social helped Estée Lauder improve event marketing with automated texts and emails. Estée Lauder used iPads and the OnSpot... Social app to collect contact info at B2C events. Attendees got instant coupons by text, boosting engagement. Over 2,000 new leads were collected and 1,000+ automated texts and emails were sent. The company tracked results and calculated ROI using OnSpot Social's dashboard.
Recent adoption and success with Lead Generation software in Retail
Nars Cosmetics - Retail
Experiences by Jebbit helped Nars Cosmetics move from transactional marketing to interactive, data-driven engagement. Nars launched 20 digital experiences, including... quizzes, to learn about customer preferences and lifestyles. 25% of website visitors engaged with at least one quiz. The average quiz completion rate was 74%. Consumers answered 183,000 questions and spent 379 hours in digital conversations. Nars saw a lift in average order value and increased customer interaction on their website.
Lead Generation in Action in Media Production
Fortune Media - Media Production
Piano helped Fortune Media launch a premium digital site in one year. The team used Piano Composer to test and... simplify subscription offers. They built a seamless paywall and improved the checkout process. Fortune Media saw a 3x increase in conversions. Piano’s tools let them manage multiple paywalls and reduce user drop-off. The company now uses Piano to personalize offers and drive more subscriptions.
Recent adoption and success with Lead Generation software in Telecommunications
Colt Technology Services - Telecommunications
SalesWings helped Colt Technology Services collect and centralize behavioral data from leads and accounts. The solution was easy to set... up and provided a 360° view for sales and marketing teams. Colt saw clear results within weeks of implementation. The team found the platform powerful and simple to use. SalesWings enabled faster lead qualification and improved sales and marketing alignment.
The Latest Lead Generation Deployments delivering value in Management Consulting
Avascent - Management Consulting
KickFire helped Avascent improve their website and find new leads. Avascent used KickFire Forms to identify website visitors and capture... contact information. The solution made it easy to push new leads into SalesForce and mailing lists. Avascent received alerts when leads returned to their site. The KickFire support team quickly solved issues and shared best practices. This led to better lead generation and website performance for Avascent.
Recent adoption and success with Lead Generation software in Human Resources
Ridgeway Partners - Human Resources
Ridgeway Partners needed a faster way to find and contact top talent. Their old methods took a lot of time... and were not always accurate. They started using RocketReach to access a large database of people and accurate contact information. With RocketReach, they could find and reach candidates in hours instead of weeks. They no longer needed a big research team. RocketReach helped them work faster and stay competitive in executive recruiting.
Recent adoption and success with Lead Generation software in Wholesale
AkzoNobel - Chemicals
MMIT delivered data management solutions for AkzoNobel, a global leader in paints and coatings. AkzoNobel needed to improve data integration... and quality across its Marine, Decorative Paints, and Protective Coatings divisions. MMIT integrated vessel data for predictive maintenance, standardized customer data for better marketing, and enhanced lead generation with web scraping and market analysis. The project unified data quality, improved customer engagement, and enabled more accurate market analysis, helping AkzoNobel strengthen its market position.
Recent adoption and success with Lead Generation software in Design
InterDent - Dental
Call Box helped InterDent improve its call center performance. InterDent used Call Box to get better results with fewer resources.... The call center manager, Sandy Vasquez, used Call Box every day. InterDent built a culture of feedback in the call center. The case study shows measurable improvements from using Call Box.
The Latest Lead Generation Deployments delivering value in Professional Training And Coaching
The Brooks Group - Professional Training & Coaching
Lead Assign helped The Brooks Group cut their speed to lead by over 55%. The company used Lead Assign’s technology... to route leads faster and improve sales team performance. Integration with HubSpot made the process smooth and efficient. The reporting dashboard gave valuable analytics. The Brooks Group now responds to leads in under five minutes, improving customer service and sales results.
Driving ROI and results: Understanding the Impact of Lead Generation in Legal Services
Pioletti, Pioletti, & Nichols - Legal Services
Juvo Leads Chat helped Pioletti, Pioletti, & Nichols, a large bankruptcy law firm in Illinois, increase their net leads by 59%. The firm wanted... to improve website visitor conversion and tested Juvo Leads live chat against their usual contact methods. The A/B test showed the chat group earned 164 leads versus 103 for the non-chat group. The chat service delivered more qualified leads and paid for itself many times over. The firm recommends A/B testing Juvo Leads Chat to see the impact.
Lead Generation in Action in Transportationtruckingrailroad
Onfleet - Transportation/Trucking/Railroad
Leadium delivered 9,250 qualified leads to Onfleet, a last-mile delivery software provider. Onfleet needed better prospect data to target key... markets like food, beverages, and medical supplies. Leadium provided segmented, verified contact data for decision-makers in logistics and supply chain. This helped Onfleet's SDR team increase sales activities by 35%. The solution improved outreach, reduced manual work, and supported account-based marketing.
Recent adoption and success with Lead Generation software in Restaurants
Hopdoddy Burger Bar - Restaurants
Adentro and Thanx helped Hopdoddy Burger Bar automate customer data capture and marketing. The integration drove $166,290 in tracked revenue... and an 8.67:1 return on ad spend. Hopdoddy added over 52,000 new customers to their CRM in six months. Campaigns achieved a $2.33 cost-per-conversion and a 2.92% click-through rate. The solution unified customer data and eliminated manual entry, boosting marketing efficiency.
Recent adoption and success with Lead Generation software in Computer And Network Security
Trend Micro - Computer & Network Security
Opentracker helped Trend Micro connect marketing activities to revenue. Trend Micro used multiple data sources like Navision, Salesforce, Marketo, Google... Analytics, and Adwords. They needed a solution that fit their complex database and budget. Opentracker's pricing model and integration made reporting easy and automated. Now, Trend Micro links revenue to company activity and improves marketing results.