Marketing Data Intelligence Client Stories | Industry adoption & Deployment Successes

Conjura helped Infinity Nation improve Furniturebox's Google Ads strategy. The challenge was... relying on Google's recommendations, which gave poor insights and results. Conjura's product profitability analysis let Infinity Nation create small, targeted ad groups and use supplemental feeds for better campaign control. This new approach led to a 19.5% increase in ROAS and made one ad group a top four performer by contribution profit. Focusing ad spend with Conjura also increased revenue.
Show More..

Everlytic helped Machine create a dark mode Earth Hour newsletter for Sanlam Group. The campaign aimed... to boost sustainability awareness among employees. The email achieved a 32.74% open rate and a 9.01% click-through rate. Judges praised the creative use of dark mode for both design and energy savings. The campaign reinforced Sanlam's leadership in sustainable corporate practices.
Show More..

Digimind helped MRM//McCann Singapore use social media listening. The agency created... content for the Hershey’s Happygrams campaign. They focused on customer needs using social media intelligence. The solution supported content that connects with people. The case shows how social listening tools help agencies build better campaigns.
Show More..

ReportGarden helped Fanbase Digital Agency improve client satisfaction and ROI tracking. Fanbase needed custom... reports to show the value of their digital marketing strategies. ReportGarden provided customizable reporting tools that matched each client's goals. This made it easy for Fanbase to give clear, detailed reports to clients. As a result, clients trusted Fanbase more and stayed longer. The agency also saved time on reporting and focused more on strategy.
Show More..

Funnel helped Power Digital, a digital marketing agency, improve its data analytics. The agency switched... from Supermetrics to Funnel for better data automation. This change cut the time from data collection to client reporting to just 1 hour. Power Digital saved 10-15 hours per month on finance and accounting tasks. Custom connectors saved over 100 hours monthly on data collection. Each team member now saves 3-4 hours per month. Funnel enabled the agency to grow its analytics team and launch a new service offering.
Show More..

Triblio used Bombora's Company Surge Intent data with its own first-party data to boost sales engagement. The team launched... three intent-based sales activation plays. This approach led to 2X more engaged leads per account on personalized landing pages. SDR revenue influence rose by 18%. Account Executive close rate increased by 28%.
Show More..

NinjaCat helped Brain Coral, a marketing and advertising agency, fix their slow and painful data reporting process. Before NinjaCat, the... team spent whole days manually combining data from different sources. With NinjaCat, they cut report prep time by more than half. The team now spends more time on analysis and client insights. Real-time data access improved client calls and decision-making. NinjaCat's support and onboarding made the switch easy and successful.
Show More..

Swydo helped Go Strategic Marketing automate client reporting. Before Swydo, the... agency spent over an hour daily on manual reports and struggled with client demands for real-time data. Swydo provided automated, custom dashboards and combined metrics, saving over 30 hours per month. Clients now access their own data, reducing interruptions and stress. The agency improved client retention and work-life balance with Swydo's easy-to-use, branded reports.
Show More..

Digsite Sprints helped Interpret, a consumer insights agency, get real-time feedback from targeted audiences. Interpret used Digsite’s... online qualitative platform to track user experience over a week. The platform let them change questions and activities based on responses. This gave Interpret deep, actionable insights for their clients. The tool made it easy to capture honest feedback and improve research flexibility.
Show More..

Trackier helped Neticor Media fix campaign tracking and fraud issues. Neticor Media used... to rely on manual tracking and Excel, which caused missed revenue and slow optimizations. With Trackier, ROI went up by 28% in 90 days. Fraud dropped from 17% to under 5%. Publisher onboarding time fell by 60%. Neticor Media doubled campaign volume with no extra staff.
Show More..

Mintel Reports help Deutsch LA, a full-service advertising agency, quickly understand new business categories. The team uses... Mintel's analyst services and reports to prepare for client pitches and business development. Deutsch LA relies on Mintel for fast, clear insights across many industries. This support helps them deliver innovative ideas to both new and existing clients. Mintel is their first stop for background information in high-pressure situations.
Show More..

Innervate helped Core Digital Media improve digital advertising for brands like LowerMyBills and Policy Pilot. CDM wanted to... expand creative ideas, speed up production, and boost creative optimization. They chose Innervate for its ability to deliver on all three goals. With Innervate, CDM ran 25 experiments and saw a 44% average in-flight lift. The onboarding process was smooth and helped CDM teams adapt quickly.
Show More..

Semrush helped AutoScout24 improve their online visibility with advanced SEO tools. AutoScout24 used Semrush... Enterprise to drive growth and boost their search rankings. The platform supported their digital marketing strategy. Results included faster visibility and increased website traffic. Semrush enabled AutoScout24 to maximize their SEO performance in the automotive sector.
Show More..

Vanquis Bank uses SAS Viya on Microsoft Azure to reduce risk and cloud costs. They improve analytics... efficiency and performance. The bank centralizes workload balancing with SAS Grid Manager. This helps reduce IT infrastructure costs. Business users are exploring SAS Viya for better accuracy and reliability.
Show More..

TapClicks helped glassCanopy automate their reporting process. Before TapClicks, glassCanopy... spent 3-4 hours each week pulling data and entering it into spreadsheets. With TapClicks, reporting now takes only one third of the time. Clients can access live dashboards, so they do not have to wait for weekly reports. glassCanopy can now focus more on analyzing data and working with clients instead of manual reporting.
Show More..

AlphaSense helped Dow solve digital overload. Dow faced slow... decisions and high costs from too many tools and siloed information. AlphaSense gave them fast access to market intelligence. The team cut costs by removing other tools and expert calls. Dow improved decision-making and found more market opportunities. Internal information sharing also got better.
Show More..

Naturtreu used Admetrics to improve their marketing results. They saw 100%... year-over-year growth. Their budget efficiency improved. They gained precise attribution insights for Amazon and Shopify. Vincent Grassegger, CMO, shared this success. Admetrics helped Naturtreu reach their goals.
Show More..

Similarweb helped CP Skin Health Group recover lost ecommerce traffic. The team used... Similarweb’s real-time market intelligence to see competitor performance and digital marketing results. They found gaps in traffic and optimized strategies for key retail partners. The platform gave them independent insights into market trends and brand performance. CP Skin Health used these insights to win back market share and improve digital marketing.
Show More..

Q One Tech helped a pharma insight agency improve their panel management. The agency had... problems with manual systems, poor data visibility, and weak participant communication. Q One Tech provided automated tools and a single platform for better project tracking and respondent relationships. The agency now has better workflow, improved panel visibility, and stronger engagement with participants. The Q One Tech team also offered strong support and customization.
Show More..

Cellxpert helped CasinoFriday recruit top affiliates for their new affiliate program. The platform offered... real-time data and customizable reports, building trust and transparency. CasinoFriday used Cellxpert’s postbacks and APIs to track affiliate data easily. They also used flexible compensation plans to boost affiliate satisfaction. After launch, CasinoFriday saw a 40% increase in conversion rate from registrations to deposits within two months.
Show More..

Camping World faced challenges with its call centers, especially during the COVID-19 pandemic, leading to long wait times and inefficiencies. To address this,... they partnered with IBM to implement a cognitive AI tool, IBM watsonx Assistant, to modernize their contact centers. This solution improved agent efficiency by 33% and reduced wait times to 33 seconds. Customer engagement increased by 40%, and the virtual assistant, Arvee, helped manage customer inquiries more effectively, especially after hours.
Show More..

Brity RPA helped automate logistics monitoring for an overseas sales corporation. The solution reduced... manual, repetitive work. Employees could focus on creative and core tasks. Brity RPA improved work productivity in logistics. The automation used AI-based RPA technology. The case highlights benefits for logistics process innovation.
Show More..

TargetNXT provided a small payment gateway software startup in Texas with a custom "Small Business Owners Email List" and expert guidance. The company struggled... to find verified contacts and saw poor campaign results. After using TargetNXT's solution, they quickly reached decision-makers and improved campaign engagement. Within 3-4 months, most small companies using payment gateway software in the USA became their customers. The company achieved 50-70% revenue growth.
Show More..

G2 Ads helped AiSDR become a top 5 traffic source. AiSDR wanted to... build trust and connect with more buyers in a crowded AI market. They used G2 for reputation management and review generation. The lead quality from G2 Ads was strong, with better visitors and conversations. AiSDR saw G2 as a way to increase credibility and stand out from competitors.
Show More..

Anteriad Marketing Cloud helped Lenovo improve lead generation. Lenovo faced long... sales cycles and low lead conversion. Anteriad used intent data and a multi-channel strategy to target and nurture leads. Lenovo saw a 25% lift in email open rates and a 50% increase in click-through rates. They achieved a 20% boost in leads from their website and a 32x ROI from closed business. 75% of new opportunities were net-new.
Show More..

CI Radar helped a postal software company track competitors. The company had... a small product team and struggled to keep up with market changes. CI Radar provided daily digests and automated competitor tracking. The team saved time and gained better market insight. They now respond faster to market events and feel more prepared.
Show More..

Faraday's AI lead scoring was added to a roofing CRM. The CRM's users... had slow deal cycles. Faraday's tool helped users find the best leads fast. Users closed deals 10% faster. Each contractor made over $3,000 more per month. The CRM team built this feature with Faraday in three months.
Show More..

HubSpot needed a better way to manage and scale their Competitive Intelligence program. Their old tools... did not give them the value or support they wanted, and keeping content updated was hard. They chose Klue for its easy-to-use platform, automation, AI features, and strong integration options. With Klue, HubSpot saved 50% of their insights team's time and saw 94% seller confidence. The Compete program now supports many teams and gets positive feedback from users.
Show More..

Microsoft used PeerSpot to compare review sites. They found PeerSpot... reviews more reliable than G2 and Gartner. PeerSpot reviews come from real customers at real companies. Microsoft trusts PeerSpot for authentic, in-depth feedback. This helps them make better decisions about technology solutions.
Show More..

Crunchbase API helped Clay boost product engagement for go-to-market teams. Clay integrated Crunchbase’s... predictive intelligence to give users early signals on company growth and funding. This let sales and marketing teams act faster and target smarter. Since launch, 2.6 million actions used Crunchbase data in Clay, with 4,700 workspaces running these workflows. Clay saw higher product adoption and stronger customer retention in the competitive SaaS market.
Show More..

Nexsales unified campaign data for a global cloud communications company. The team struggled... with scattered marketing data and poor pipeline visibility. Nexsales cleaned and integrated data from Salesforce, Outreach, and other tools. They built a Power BI dashboard for real-time campaign insights. The solution enabled visibility across 20,000+ accounts and improved sales and marketing alignment. The dashboard was adopted in three global regions and used at the CMO level.
Show More..

Enlyft helped Pax8 boost its OneCloud success using Microsoft CloudAscent data. The case study... highlights how Enlyft's sales and marketing intelligence platform supported Pax8. The solution focused on leveraging data to drive better targeting and engagement. The results show improved outcomes for Pax8's cloud business. The partnership enabled Pax8 to accelerate growth with actionable insights.
Show More..

Sococo helped World Wide Technology move to a virtual office. The company needed... to hire more people and work with clients in new ways. Sococo made it easy for teams and clients to meet online from anywhere. WWT sped up its recruitment cycle by 12–24 months and hired top talent worldwide. The virtual office improved communication, saved money, and supported different work styles. Teams now connect faster, train clients remotely, and keep projects moving without delays.
Show More..

Contify’s M&CI platform and News API helped a global IT company manage vendor risk from economic and trade sanctions. The procurement team... needed to track sanctions on nearly 2000 vendors and struggled with manual, unstructured data collection. Contify automated the extraction and delivery of sanction updates, integrating directly with their SAP Ariba platform. The client received over 500 updates since January 2022. The team now saves up to 10 hours per week on manual research and reduced their exposure to supply chain and compliance risk.
Show More..

Trendemon helped BitSight boost conversions from their blog. BitSight used Trendemon... to make their content more dynamic and personal. They promoted gated content to the right visitors using machine learning. This led to a 54% increase in ICP conversions and a 37% rise in overall blog conversions. BitSight also saw a 28% increase in engagement rate. Trendemon saved the team many hours by automating content promotion.
Show More..

Event Registry used its media intelligence platform to analyze 44,000 news events about Tesla and Elon Musk from 2015 to 2025. The challenge was... to understand how Elon Musk's public image changed Tesla's media coverage. The platform tracked media spikes, sentiment, and topic shifts, showing that headlines focused more on Musk than Tesla's products. The study revealed how founder visibility can shift brand perception and narrative control. Event Registry's tools helped map these changes with data, visuals, and real-time insights.
Show More..

RealityMine studied how the new Fallout series on Amazon Prime affects music listening habits. They explored how... binge-watching a show can change what people listen to on music platforms. The case study looks at the connection between TV streaming and music choices. RealityMine used their media measurement tools to track these behaviors. The findings help brands understand cross-media influence in a connected world.
Show More..

iSpot TV Conversions helped a global credit services brand track the impact of TV ads on digital and mobile conversions. The brand used... iSpot to measure web visits and app downloads linked to TV ad impressions. After optimizing its campaign to promote its mobile app, the brand saw a 30-50% spike in mobile activity and a 0.74% conversion rate, up from 0.61%. The campaign reached over 227 million viewers in less than four weeks, 44% more than the next competitor. iSpot enabled faster, more detailed reporting and improved marketing ROI tracking.
Show More..

Confluence Style Analytics helped the Client Services team build a stability-focused portfolio. The team selected... top U.S. equities with high earnings and sales growth stability. The portfolio outperformed during market downturns like the Global Financial Crisis and 2022 sell-off. It underperformed in strong bull markets such as 2023 and 2024. The analysis showed strong alignment with low volatility and high profitability factors.
Show More..

People Data Labs helped a fintech vendor in commercial lending fight fraud. The vendor struggled... to verify small business applicants due to limited data. Using the Person Enrichment API and Company Enrichment API, they enriched applicant records with B2B data. This made it easier to match applicants to their work history and screen out fraud. The solution led to faster loan approvals, better business matches, and more accurate fraud detection models.
Show More..

Clarisights helped Bitpanda improve digital marketing efficiency. Bitpanda needed fast,... deep insights across 20+ ad channels in 30+ countries. Their old BI setup was too slow and lacked detail for agile marketing. Clarisights gave them a single source of truth for all marketing data. The team now gets quick, flexible reports and can optimize campaigns faster. Bitpanda calls Clarisights a game-changer for user acquisition data.
Show More..

Visa used the Market Logic Global Insights Exchange platform to improve how they share insights worldwide. They wanted to... speed up information sharing and make research management automatic. The platform helped Visa save money and time, reaching positive ROI in less than a year. Visa's teams now get answers to business questions much faster. The platform also helps avoid duplicate research and supports better decision-making.
Show More..

FinTrU used ABBYY AI to improve regulatory workflows. The solution automated... document processing for compliance tasks. This helped FinTrU handle documents faster and more accurately. The company saw better efficiency in regulatory operations. ABBYY's intelligent document processing supported FinTrU's business process automation. The project focused on financial services compliance.
Show More..

Numerator Insights helped RISE Brewing show the value of their brand and loyal customers. RISE Brewing lost... two key SKUs at a major grocery retailer. Numerator's Leakage Tree report showed a 4.3% drop in buyer conversion after the SKUs were removed. The data proved RISE Brewing had high shopper loyalty and share of wallet. With this proof, RISE Brewing convinced the retailer to add back a key SKU, setting up future growth.
Show More..

Keen’s AI-powered MMM platform helped a leading non-alcoholic craft beer company boost net profit by 52% while spending 15% less on marketing. The brand needed... to keep growing but also increase profits. Using Keen’s platform, they found the right marketing mix for growth and profit. The solution balanced investment and results. The company learned to focus on both growth and profitability for long-term success.
Show More..

People Pattern helped Bacardi with a business challenge. Bacardi used People... Pattern's solution. The case study does not provide details about the challenge, solution, or results. No numbers or metrics are mentioned. Bacardi is in the food & beverages industry.
Show More..

Wicked Reports helped Get Maine Lobster track customer journeys and improve ad targeting. The company used... Wicked Reports to connect Facebook ads with sales in their CRM. This led to a 263% increase in Facebook ad ROI and an 82% boost in first-week email conversions. They drove $157,584 in sales from $16,972 in ad spend. Overall, Wicked Reports generated an extra $800,000 in profit per year for Get Maine Lobster.
Show More..

aytm's automated Shelf Test helped a Fortune 500 food manufacturer test a new protein bar line before launch. The company needed... fast, actionable insights and had limited experience with virtual shelf testing. aytm provided a custom research plan, expert support, and guided learning. The shelf test revealed product line cannibalization and gave insights for future launches. The team gained confidence and agility for future research.
Show More..

Ometria helped Sephora with a major rebrand and the integration of Feelunique UK. Sephora used Ometria's... predictive segmentation and campaign performance tools to improve email marketing. The project focused on building sender reputation, customer communication, and tracking deliverability. Sephora saw a 17% uplift in click-through rate, 8.4% uplift in revenue per email, and 10.8% uplift in average order value from the email channel. Customer feedback and careful planning were key to the rebrand's success.
Show More..

An online hardware store was spending $4,000 on advertising, but only making $10 in sales for every $100 spent. Roistat analyzed their... ad channels and found several problems. They used Roistat's multichannel analytics to remove ineffective keywords, reduce duplicate keywords, and manage ad spending by location. They also set up call tracking to catch missed customer calls. After 3 months, the store reduced cost per lead from $200 to $12, cost per order from $2,200 to $150, increased deal conversion from 0.21% to 4.8%, sales conversion from 9% to 21%, and ROI by 176%.
Show More..

Cuebiq's solution helped a leading home furnishing retailer measure the impact of their regional media campaigns. The retailer wanted... to track new customer visits to their stores. Using Cuebiq's methodology, the campaign generated 273 extra store visits, 2.78% above projections. Visits from exposed devices increased by 22.28% compared to unexposed devices. The retailer gained clear insights into campaign effectiveness and new customer acquisition.
Show More..

OWOX BI helped Answear create consistent KPIs for every team. Before, different teams... had different numbers for revenue. OWOX BI set up a single source of truth. Now, all teams trust the same metrics. This made reporting faster and easier. Answear can now automate reports and empower self-service analytics.
Show More..

Rakuten Advertising and Collective Voice helped Saks Fifth Avenue grow with influencer marketing. They built strong... partnerships with top fashion creators. The campaign focused on always-on influencer activity, not just short bursts. Saks saw a 50% increase in creator channel sales in Q2 compared to Q1. New customer acquisition rose by 22%. Over 2,300 pieces of content were created. The strategy used ongoing optimization and targeted key shopping moments.
Show More..

Forrester helped Afreximbank create an IT and data strategy. The strategy matched... Afreximbank's goal to promote trade in Africa. The executive team supported the new plan. Afreximbank's C-suite praised the work. The project focused on aligning technology with business needs.
Show More..

Kotak Mahindra Bank uses Salesforce to improve customer experiences. They unified lead... management and loan processes. This helps approve loans faster and cross-sell better. They also created a 360-degree customer view. This makes service seamless across products. Salesforce helped them consolidate 12 systems into one platform. This transformation took eight months.
Show More..

Quantifind helped a top North American bank modernize its KYC and AML compliance. The bank faced... manual processes, false positives, and high operational strain. Quantifind deployed an AI-powered risk monitoring solution with real-time alerts and unified risk intelligence. The bank saved over $10 million in operational costs and $1 million by consolidating data vendors. Analyst productivity improved and risk views became consistent across regions.
Show More..

Everflow partner platform helped bunq, a mobile banking app from the Netherlands, grow its user base and expand globally. bunq needed a... solution to drive more users and support international growth. Everflow provided a platform for tracking partnerships and marketing, plus strong support. bunq used Everflow to manage user acquisition and optimize campaigns. The partnership enabled bunq to shine in the personal banking space.
Show More..

Toyota wanted to check the quality of traffic in their digital ad campaigns. They had many... suppliers and needed to find fake traffic. pragmaticBOX used their Quality algorithm to track user paths and spot fraud. After the first month, Toyota saw which traffic was real and which was fake. Over 90% of traffic from some suppliers was found to be fake. Now, Toyota checks all suppliers and audits them often to keep their campaigns safe.
Show More..

A large auto parts and accessories retailer had trouble getting full search insights to improve their store performance. They used GrowByData’s... Search Monitoring technology and services to see their true ad rankings and the competitive landscape. The team found they could save money on branded keywords where they already ranked well. They moved $55,000 of ad budget to weaker keywords. This change led to a 20% increase in revenue.
Show More..

Suzy helped ChargePoint understand what electric vehicle drivers want. ChargePoint used Suzy... to run an attitudes and usage survey with real EV drivers. The survey showed drivers care most about charger status, upfront costs, and personal perks. ChargePoint changed their product roadmap based on these insights. They saw more session starts, more repeat charging, and found new ways to make money.
Show More..

Cardinal Health used DemandScience to improve their B2B lead generation. They needed more... qualified leads for their health care solutions. DemandScience provided targeted lead generation services. Cardinal Health saw an increase in high-quality leads. Their sales team was able to connect with more decision makers. This helped them grow their business in the hospital and health care industry.
Show More..

Cardinal Health used DemandScience to improve their B2B lead generation. They needed more... qualified leads for their health care solutions. DemandScience provided targeted lead generation services. Cardinal Health saw an increase in high-quality leads. Their sales team was able to connect with more decision makers. This helped them grow their business in the hospital and health care industry.
Show More..

Cardinal Health used DemandScience to improve their B2B lead generation. They needed more... qualified leads for their health care solutions. DemandScience provided targeted lead generation services. Cardinal Health saw an increase in high-quality leads. Their sales team was able to connect with more decision makers. This helped them grow their business in the hospital and health care industry.
Show More..

InfoDesk helped a Fortune 1000 commercial property insurer use AI to manage data overload. The insurer achieved... 89% engagement across executive teams with curated intelligence briefings. They saved over 1,296 hours each year by automating manual monitoring. Time-to-insight dropped from 31 days to near real-time. The solution improved underwriting risk, fraud detection, and strategic planning.
Show More..

Data Axle helped a top 5 US health insurer use data and analytics to improve customer acquisition. The insurer faced... challenges with regional product differences and complex marketing needs. Data Axle provided database services, consumer data, and expert analytics. The results included a 32% reduction in disengaged website visitors, a 4-8.2% lift in acquisition rates for target audiences, 3,000 hours of labor saved, and a 5 percentage point increase in lead quality.
Show More..

RealPage Identity Verification - Premium helped Summit Property Management cut fraud losses and boost efficiency. Summit managed nearly... 11,000 units and faced rising fraud and bad debt with manual ID checks. After switching to IDV Premium, they detected fraud in 15% of applications early in leasing. Each prevented fraudster saved $10,000–$15,000. The platform automated verification, improved risk scoring, and sped up decisions.
Show More..

Crayon competitive intelligence helped Amerifirst Home Mortgage improve marketing decisions. Before Crayon, Amerifirst... collected competitor data manually and missed key insights. With Crayon, the team now tracks both small and large competitors, finds new marketing opportunities, and supports smarter investments. The platform also helps Amerifirst's leaders and teams get buy-in to grow marketing. Amerifirst uses Crayon to stay ahead in a regulated, competitive market.
Show More..

Upwave helps AudienceXpress from Comcast improve brand measurement. AudienceXpress uses Upwave... to get detailed insights. These insights help them optimize brand outcomes. They can now show the value of brand-building. Upwave's platform supports better decision-making for AudienceXpress.
Show More..

Intelligence2day® helped Ericsson improve its Competitive Intelligence. Ericsson's GSM business... unit faced wasted time and money searching for information and buying duplicate reports. The team created the Business Information Center (BIC) to centralize and digitize content. This system made it easier to find information and reduced costs. BIC became one of the largest Competitive Intelligence systems in the world.
Show More..

Intellizence CXO Changes Dataset helped a top management consulting firm build a forecasting model. The firm needed... data on CXO appointments and changes to improve their ad spend predictions. Intellizence provided quick access to historical CXO data through API and CSV. This saved the firm time and money on data curation. The team finished their project on schedule by focusing on model building instead of manual research.
Show More..

KPMG used Informatica cloud solutions to modernize its data infrastructure. The company moved... its master data management and data quality platforms to the cloud. This helped KPMG master 100% of its data in the cloud and deliver data 5 times faster. The new system created an AI-ready central data catalog. KPMG can now support clients' AI needs with trusted, reliable data.
Show More..

Pacvue and KINESSO used Walmart Connect's dynamic bidding for a fashion advertiser. The advertiser wanted... to improve sales from their automatic Sponsored Search campaign. Pacvue helped test an optimized bidding strategy for 21 days. The test led to a 20% increase in ad-attributed sales, 12% more orders, and a 5% rise in conversion rate share. The advertiser now uses this approach in other Walmart Connect campaigns.
Show More..

Improvado ETL system helped a fitness apparel brand in England manage their marketing data. The company struggled... with manual reporting and non-normalized data from many digital channels. Improvado integrated with their data warehouse and set up custom data views for paid and organic sources. This saved the company 50-60 working hours per week. Analysts now focus on strategy and predictive models, making the company more flexible and increasing ROI.
Show More..

Dr. Scholl's used Kantar's... ConceptEvaluate and PackEvaluate to reposition its skin tag remover as a skincare product. The challenge was to engage shoppers in the US and Canada who look for such products in the skincare section, not first aid. Kantar's research validated the new positioning and packaging, showing consumers expect to find the product in skincare. This insight helped Dr. Scholl's build a strong case for retailers and improved trade sell-in success.
Show More..

MASS Analytics helped a CPG company measure the marketing effectiveness of 9 SKUs under one brand. The company used... marketing mix modeling to analyze their activities. The goal was to understand which marketing actions worked best. MASS Analytics provided tools to reduce time spent on data preparation. This let the company focus on higher-value project work. The solution aimed to improve marketing decisions for all 9 products.
Show More..

Audiense helped Twiplomacy find and connect with over 1,000 diplomatic missions and journalists. Twiplomacy used the... Audiense Platform to identify and segment key profiles in their target audience. This led to a 25% response rate from their outreach. The solution improved Twiplomacy’s ability to engage with senior diplomatic and media contacts. Audiense enabled more direct communication for Twiplomacy’s social media research and reporting.
Show More..

Audiense helped Twiplomacy find and connect with over 1,000 diplomatic missions and journalists. Twiplomacy used the... Audiense Platform to identify and segment key profiles in their target audience. This led to a 25% response rate from their outreach. The solution improved Twiplomacy’s ability to engage with senior diplomatic and media contacts. Audiense enabled more direct communication for Twiplomacy’s social media research and reporting.
Show More..

CustomerLabs helped India’s leading personal wellness brand overcome Meta’s strict data privacy rules. Meta blocked their... purchase events and custom audiences, stopping ad campaigns and hurting revenue. CustomerLabs used server-side tracking, event renaming, and data scrubbing to restore ad account access in less than 24 hours. The brand achieved a high event match quality score of 9.3, regaining full ad performance and compliance.
Show More..

NextGen Ambient Assist helped D’Andra D. Bingham, MD bring... fun back to clinic days. The AI-powered solution reduced documentation time and eased administrative work. This improved the provider experience and patient care. NextGen Ambient Assist supports small healthcare practices with efficient workflows.
Show More..

FlashRev helped DTEN improve sales and marketing efficiency. DTEN switched from... Salesloft and ZoomInfo to FlashRev for better automation and real-time data. FlashRev matched the data accuracy of ZoomInfo and the sequencing of Salesloft. DTEN saw 3x more efficiency and saved 60% on costs. The switch led to better alignment between sales and marketing teams.
Show More..

MSIGHTS helped a global consumer electronics company improve digital campaign optimization. The company wanted... better metrics than just clicks and impressions. MSIGHTS unified and analyzed campaign data, tracking both consumer attitudes and engagement. The MSIGHTS Platform let the client compare performance across markets and channels. The company achieved up to 6X ROI from its campaign investments.
Show More..

Vector Solutions helped Millstream Career Center improve staff training and compliance. The center used... online courses and a management system for professional development. The solution included safety, wellness, and career readiness programs. Staff could track evaluations and training progress. The platform made it easier to manage professional growth. This led to better compliance and staff development.
Show More..

Adverity helped Liberty International Tourism Group centralize and automate their data management. The company eliminated... manual, error-prone processes and improved productivity. Teams accessed high-quality data, enabling business growth during a challenging period. Stakeholders quickly aligned on new KPIs brought by the pandemic. Adverity provided strong support, acting as an extension of the team.
Show More..

Beauhurst helped UK Export Finance find and support the best SMEs for export credit. The platform made... it easy to filter and target high-potential businesses. UK Export Finance used real-time data and risk signals to assess companies quickly and manage risk. The Collections feature improved how they track and report on supported firms. Dedicated support from Beauhurst ensured the team got the most value from the platform. UK Export Finance now makes faster, smarter decisions and shows more impact for British exporters.
Show More..

SHANNON MARKETING PLATFORM helped 株式会社幻冬舎ゴールドオンライン manage over 500 annual seminars for wealthy clients. The platform streamlined... event registration, reduced administrative work, and enabled data-driven planning. Integration with J-Stream Equipmedia automated webinar delivery, cutting weekend work. The company saw increased membership, broader attendee demographics, and more efficient marketing campaigns. Most seminar projects now meet their attendee targets, and staff can focus on planning and speaker coordination.
Show More..

Knowland helped a 350-room hotel at London Heathrow Airport win business from competitors. The hotel faced... tough competition and needed to grow revenue. Using Knowland, the sales team found qualified prospects and tailored their outreach. They shifted an account from a rival hotel and secured bookings for the next 12 months. The platform improved sales confidence and helped the team focus on high-potential accounts.
Show More..

FC Dallas noticed that social media posts about their goalkeeper Maarten Paes performed much better than other posts. They asked Zoomph... to help them measure and understand the impact Paes had on their social media growth and brand value. Zoomph helped FC Dallas see how Paes boosted their social value by over 120% and increased their followers by 37%. This helped FC Dallas understand the value Paes brought to their team and partners.
Show More..

Aktana’s Contextual Intelligence Engine helped a top-10 biopharma boost sales and engagement. The company faced... low HCP access and digital overload. Aktana integrated internal data science models and delivered next best action (NBA) suggestions to 600 reps across 8 therapeutic areas. Reps who used NBA saw 14% higher sales in 9 months. NBA suggestions drove $2.5–$8M in annual incremental sales. Projections show over $30M in annual upside as adoption grows.
Show More..

Sensor Tower’s Pathmatics digital advertising insights helped the US Chamber Institute for Legal Reform track law firm ad spend and trends. The Institute needed... detailed, actionable data for research and strategy. Sensor Tower’s team built a custom reporting solution, tagging ads and delivering monthly reports tailored to the Institute’s needs. The data integrated into their dashboard, saving significant time and resources. The Institute now gets updated, precise insights without manual work.
Show More..

Punchh helped Fazoli’s boost loyalty sales by 17% and online ordering sales by 5X. The restaurant chain... used Punchh’s customer loyalty program and mobile app to deliver seamless online ordering and personalized offers. Integrations with Olo and Brink enabled curbside, drive-thru, and delivery options. Fazoli’s restructured its rewards program, letting members unlock rewards faster and redeem them online. The brand saw a 138% year-over-year spend lift and a 10% quarter-over-quarter participation increase.
Show More..

Nielsen Marketing Mix Modeling helped Google measure the impact of its AI-powered advertising solutions across YouTube and Search. Google wanted to... know if AI could improve return on ad spend and sales effectiveness. Nielsen analyzed over 50,000 brand campaigns and 1 million performance campaigns using advanced modeling. Google’s AI-powered video campaigns on YouTube delivered 17% higher ROAS than manual campaigns. Combining AI-powered VRC and VVC increased sales effectiveness by 23%. Adding Demand Gen to campaigns boosted ROAS by 10% and sales effectiveness by 12%.
Show More..