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How Marketing Automation is Delivering ROI for Publishing Leaders

 

Stylist - Publishing - Medium

London, UK

MessageGears helped Stylist, a UK-based fashion and lifestyle magazine, unify their customer data. Before, Stylist struggled with inconsistent data from... multiple marketing providers. With MessageGears, they created a single customer view and improved trust in their data. Onboarding took less than five weeks. Stylist saw a 92% six-month engagement rate and a 15% increase in email read and click rates. The solution enabled better retention campaigns and more confident reporting.

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Haymarket Media - Publishing - Large

London, UK

Maropost helped Haymarket Media automate personalized email campaigns 10x faster than before. Haymarket needed better segmentation, improved reporting, and a... more reliable interface to manage campaigns across 20 medical publications. With Maropost, they built dynamic customer journeys and targeted content based on reader behavior. The team now saves significant time and delivers more relevant content to their audience. Maropost's partnership approach supported a smooth transition and ongoing success.

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Class Editori - Publishing - Medium

Milan, Italy

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

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Class Editori - Publishing - Medium

Milan, Italy

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

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Schlager.de - Publishing - Small

Essen, Germany

Schlager. de used tchop to launch a branded mobile app for its fan community. The app brought together news, videos,...social posts, and podcasts in one place. Community features like chat, artist channels, and gamification increased engagement. Over 90% of users registered within their first three sessions. Monthly rewards and interactive content kept fans active and loyal. The app reduced platform dependency and built direct fan relationships.

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Taaghche - Publishing - Medium

Tehran, Iran

WebEngage helped Taaghche double its omnichannel conversions. Taaghche used WebEngage to automate and personalize user journeys for millions of readers.... The platform unified campaign management across push, in-app, SMS, and email. Taaghche built reading reminder workflows and after-sales journeys to boost engagement and repeat purchases. With real-time analytics and SQL-based API integration, Taaghche improved targeting and reduced user fatigue.

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ShoutMeLoud - Publishing - Small

New Delhi, India

PushEngage helped ShoutMeLoud boost conversions to 10% using segmented push notifications. The blog achieved a 6.77% opt-in rate and 5.3%... click-through rates on drip campaigns. Segmentation allowed ShoutMeLoud to send targeted messages, increasing engagement and repeat traffic. PushEngage's cost-effective pricing made it easy for ShoutMeLoud to scale their campaigns. Real-time notifications helped promote affiliate offers and drive more sales.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Human Kinetics - Publishing - Medium

Champaign, USA

Delivra helped Human Kinetics run a re-engagement campaign. The marketing team used Delivra’s automation builder to segment contacts and send... a series of emails. They offered an incentive to keep subscribers on their list. Open rates improved from 11%-13% to 16%-17%. Clickthrough rates increased by 0.4%. The campaign cleaned up their email list and improved analytics accuracy.

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ECS Publishing Group - Publishing - Small

Boston, USA

GetResponse helped ECS Publishing Group grow their email list by 10% in a tough music publishing niche. The company used... targeted email campaigns and segmentation to boost sales. They integrated GetResponse with their Magento website and used push notifications to engage customers. The group achieved over 2,000 new subscribers, 50% open rates, and a 3% click rate. ECS Publishing Group values the cost-effective tools and integrations provided by GetResponse.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Scientific American - Publishing - Medium

New York, USA

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Hachette Book Group - Publishing - Large

New York, USA

Aprimo helped Hachette Book Group replace an outdated digital asset management system. The old system was slow and unreliable, causing... users to bypass it and waste time searching for book covers. With Aprimo, HBG streamlined workflows and automated distribution to retailers. The migration was completed over a weekend, enabling thousands of book covers to be distributed automatically. Over 800 users onboarded with minimal training, and tasks that took hours now take about 20 minutes. HBG improved efficiency and organization with Aprimo DAM.

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Hachette Book Group - Publishing - Large

New York, USA

Aprimo helped Hachette Book Group replace an outdated digital asset management system. The old system was slow and unreliable, causing... users to bypass it and waste time searching for book covers. With Aprimo, HBG streamlined workflows and automated distribution to retailers. The migration was completed over a weekend, enabling thousands of book covers to be distributed automatically. Over 800 users onboarded with minimal training, and tasks that took hours now take about 20 minutes. HBG improved efficiency and organization with Aprimo DAM.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

DoRzeczy.pl - Publishing - Medium

Warsaw, Poland

PushPushGo helps DoRzeczy. pl reach 15% of its 3.2 million users with web push notifications. 89% of these subscribers engage...regularly with the portal. The team sends 180-200 push campaigns each month to promote content and boost loyalty. The average click-through rate is 2.1%. Deliverability is about 50%.

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Publishing Clients Speak: The Impact of deploying CRM solutions

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

The Business Journals - Publishing - Large

Charlotte, USA

The Business Journals used Fullcast Copy. ai to speed up content creation. Reporters and editors saved time by generating SEO...headlines, summaries, and metadata with one click. Over 70% of published content now uses AI-enhanced elements. The newsroom runs 250+ AI workflows daily, making publishing faster and more consistent. Sales teams also reclaimed 15 hours per week for relationship building and pipeline growth.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

DIE ZEIT - Publishing - Large

Hamburg, Germany

Act! helped DIE ZEIT, Germany’s top weekly newspaper, improve its sales process. The sales team now targets customers more accurately... and works more efficiently. Staff can access up-to-date customer data and history, including SAP® system stats. Marketing is now more personalized, and reporting is easier. Productivity and customer engagement have both increased.

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Legacy.com - Publishing - Medium

Chicago, USA

Legacy. com needed a new content management system to support its high-traffic editorial platform. The team chose Drupal for its...robust authoring workflow and editorial layout control. Facet Interactive and Axelerant delivered the Drupal CMS in just 6 months, enabling multi-channel publishing across 1,400+ branded sites. The solution included RESTful APIs, advanced asset management, and SEO-optimized URL structures. Legacy.com now publishes obituaries and news faster, supporting nearly 2,000 newspaper affiliates nationwide.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
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Measuring Content Management Systems Success in Publishing Deployments

 

Ebner Media - Publishing - Medium

Ulm, Germany

Contentstack helped Ebner Media cut time to market by 50% and reduce developer resources by half. Ebner Media moved dozens... of print magazines to digital using Contentstack’s headless CMS. The platform’s localization tools enabled global content licensing and new revenue streams. Teams now launch new products faster and manage content for multiple regions easily. Ebner Media also uses AI for translation, SEO, and news categorization, supporting global expansion.

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Dreamstime - Publishing - Medium

Brentwood, USA

Fastly helped Dreamstime deliver 320 million images instantly to users worldwide. Dreamstime needed real-time image resizing and watermarking to support... a growing library and global partners. Fastly enabled dynamic image generation, cutting mobile load times by 50% and reducing storage costs. The platform allowed Dreamstime to adopt WebP formats and automate watermarking, improving SEO and partner integration. Dreamstime's technical teams now deploy changes faster and run A/B tests easily, boosting user satisfaction and conversions.

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Dreamstime - Publishing - Medium

Brentwood, USA

Fastly helped Dreamstime deliver 320 million images instantly to users worldwide. Dreamstime needed real-time image resizing and watermarking to support... a growing library and global partners. Fastly enabled dynamic image generation, cutting mobile load times by 50% and reducing storage costs. The platform allowed Dreamstime to adopt WebP formats and automate watermarking, improving SEO and partner integration. Dreamstime's technical teams now deploy changes faster and run A/B tests easily, boosting user satisfaction and conversions.

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Research World - Publishing - Small

ApostropheCMS helped Research World launch a new website after their old WordPress site crashed. The new site features a modern... design, easy navigation, and advanced content filtering. The team reused 80% of the ESOMAR UI library, speeding up deployment by five times. Now, more staff can manage and publish content, improving workflow and collaboration. The site was delivered in under two months, meeting tight deadlines and budget limits.

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Wolters Kluwer - Publishing - Very Large

Alphen aan den Rijn, Netherlands

Wolters Kluwer used Edito CMS to migrate several content websites into one legal information portal, Prawo. pl. The project focused...on merging multiple sites while keeping organic search traffic. The new portal features a modern layout, mobile-friendly design, and logical information structure. Over half of the portal's traffic now comes from organic search. The portal also connects users to the LEX product for daily legal documents.

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The National - Publishing - Medium

Abu Dhabi, UAE

Arena Live Blog helped The National deliver real-time news updates. The platform enabled fast, interactive coverage with text, images, and... video. Audience engagement and retention increased, especially during major news events. Social media reach grew due to richer content. The National now connects better with readers and builds loyalty through live interaction.

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Political Wire - Publishing - Small

USA

Memberful helped Political Wire launch a paid membership program on WordPress. Taegan Goddard quickly set up Memberful and saw instant... sign-ups from loyal readers. The platform enabled easy credit card payments and membership tracking without changing the site’s design. Political Wire now offers exclusive content and ad-free experiences to subscribers. High retention rates give stable revenue and let Taegan focus on community engagement.

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Penguin Random House Verlagsgruppe - Publishing - Large

Munich, Germany

Penguin Random House Verlagsgruppe used CoreMedia to launch a new digital experience platform. The platform supports over 2,500 new titles... each year and unifies 40+ publishing imprints. Real-time data updates keep book information current for readers. Marketing teams can create and update content quickly using flexible modules. The solution integrates with Salesforce CRM for audience segmentation and personalized campaigns. Mobile-first design ensures strong performance for all users.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Legacy.com - Publishing - Medium

Chicago, USA

Legacy. com needed a new content management system to support its high-traffic editorial platform. The team chose Drupal for its...robust authoring workflow and editorial layout control. Facet Interactive and Axelerant delivered the Drupal CMS in just 6 months, enabling multi-channel publishing across 1,400+ branded sites. The solution included RESTful APIs, advanced asset management, and SEO-optimized URL structures. Legacy.com now publishes obituaries and news faster, supporting nearly 2,000 newspaper affiliates nationwide.

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Lexipol - Publishing - Medium

Frisco, USA

Brightspot CMS helped Lexipol modernize its legacy content management system. Lexipol migrated 20 years of content and now supports five... brands under one CMS. The new platform streamlined workflows and improved content delivery. Editors save time with better search and tagging. Integrations with Delivra, Piano, and Google Ad Manager enhanced audience targeting and newsletter creation. Lexipol now manages 12,000+ annual regulatory content changes efficiently.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

VVW (be.invalue) - Publishing - Small

Karlsruhe, Germany

Neos CMS helped VVW, a specialist publisher in Karlsruhe, launch be. invalue, a multichannel platform for insurance literature. The platform...manages over 1,700 products and 560,000 content nodes, supporting complex rights and content management. Editors use custom DITA views and React UI for efficient publishing. Automated tools enable fast export to Adobe InDesign, streamlining web-to-print workflows. The solution powers new digital business models and supports 17,000 users in the insurance sector.

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Drum und Dran - Publishing - Small

Mistelbach, Germany

Contao Open Source CMS powered the Reiseblog Drum und Drin website. The goal was to share travel stories from vanlifers... and motorhome owners. The site features a newsletter that sends updates when new posts go live. It uses full-screen backgrounds, modern animations, and 360° panoramas. These features help create an emotional and engaging travel blog experience.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
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How Content Marketing is Delivering ROI for Publishing Leaders

 

Wirecutter - Publishing - Large

New York, USA

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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A leading K12 publisher - Publishing - Large

Kitaboo helped a leading K12 publisher convert print materials into interactive digital content. The platform enabled seamless SSO integration across... HTML, iOS, and Android, making login easy for students and educators. Kitaboo's test generator let teachers create and track assessments within the reader app. The publisher saw a surge in user engagement and rapid growth in their customer base. Kitaboo's support and cross-platform compatibility improved the digital learning experience.

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The Independent - Publishing - Large

London, UK

The Independent used Taboola Push to boost push notification subscribers from 46,000 to over 1 million in just 7 weeks. Taboola Push combined... automated, personalized alerts with manual notifications for breaking news. This solution saved editorial time and increased user engagement. Taboola Push now drives 2% of The Independent’s total website traffic. Editors can monitor alert performance in real time using Taboola’s Newsroom analytics.

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The National - Publishing - Medium

Abu Dhabi, UAE

Arena Live Blog helped The National deliver real-time news updates. The platform enabled fast, interactive coverage with text, images, and... video. Audience engagement and retention increased, especially during major news events. Social media reach grew due to richer content. The National now connects better with readers and builds loyalty through live interaction.

Read on →
 

The National - Publishing - Medium

Abu Dhabi, UAE

Arena Live Blog helped The National deliver real-time news updates. The platform enabled fast, interactive coverage with text, images, and... video. Audience engagement and retention increased, especially during major news events. Social media reach grew due to richer content. The National now connects better with readers and builds loyalty through live interaction.

Read on →
 

ZEIT ONLINE - Publishing - Large

Berlin, Germany

Live Blog by Sourcefabric helped ZEIT ONLINE improve their live news coverage. ZEIT ONLINE needed better integration with their redesigned... website and new features for live event reporting. Sourcefabric delivered a custom theme, a scorecard post type, and clear labels for active and inactive blogs. Editors can now highlight live events and display scores easily. Readers get a better, more interactive live blogging experience.

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Wiley (John Wiley & Sons) - Publishing - Large

Hoboken, USA

Content Science helped Wiley create a new content strategy. Wiley wanted to engage users and show a modern brand. Content... Science analyzed Wiley’s goals, users, and content. They gave Wiley a clear plan and roadmap. Wiley’s teams now work together better. The new strategy helps Wiley connect with more users.

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Russmedia - Publishing - Medium

Austria

Russmedia used Vev's interactive content platform to create "Story Premium" ads. These ads led to 15 times more readers and... 43 times higher engagement than traditional formats. Russmedia also saw a 14 times higher click-through rate. Advertisers returned for more campaigns due to strong results. Vev helped Russmedia deliver immersive, multimedia stories quickly and at scale.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Digital Bulletin - Publishing - Small

London, UK

Foleon helped Digital Bulletin increase reading time by 4x. The publishing company needed a platform for premium, responsive, and measurable... content. Foleon's API allowed seamless integration with their CMS and enabled embedding of video and audio. Digital Bulletin created 25 publications and saw higher engagement compared to flipbooks. The team valued Foleon's support and the ability to deliver content across all devices.

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Ebner Media Group - Publishing - Medium

Ulm, Germany

Curata CCS helped Ebner Media Group boost website visits by 260% in nine months. The German publisher used Curata CCS... to curate German-language content for its event website. Editors filled daily and weekly newsletters with curated articles, doubling unique visitors and ad revenue. The software made it easy to find relevant content and automate newsletters. Ebner Media expanded Curata CCS to other sites after seeing strong results.

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SewSew Def - Publishing - Small

USA

SewSew Def used Joomag to move from print to digital publishing. The magazine wanted to reach Millennials interested in sewing... and design. Joomag helped them create, manage, and distribute interactive digital content. SewSew Def expanded its audience and achieved global distribution. The platform made it easy to target a younger, fashion-forward market.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

National Daily Newspaper (Brazil) - Publishing - Large

Brazil

Chartbeat helped a leading Brazilian newspaper boost revenue by 15% year-over-year. The newsroom used real-time data to improve headline performance... and reader engagement. Analyst productivity rose by up to 40%, while editors and writers saw a 25% increase. Chartbeat insights enabled more effective sponsored events and higher subscription revenue. The paper maintained its top readership and grew digital engagement.

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Publishing Clients Speak: The Impact of deploying Email Marketing solutions

 

Class Editori - Publishing - Medium

Milan, Italy

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

Read on →
 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

ArcaMax - Publishing - Small

Virginia, USA

Netcore Email helped ArcaMax boost their first email inboxing rate by 20% in just one week. ArcaMax, a major news... and features publisher, faced issues with confirmation emails landing in spam. They used Netcore's Email API to implement double opt-in and improve deliverability. Netcore's AI-based features and expert support enabled real-time adjustments and better domain reputation. As a result, ArcaMax saw more confirmed subscribers and steady business growth.

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TheBusinessDesk.com - Publishing - Small

Leeds, UK

Campaigner helped TheBusinessDesk. com achieve a 99% email delivery rate and a 27.59% click-through rate, far above industry averages. TheBusinessDesk.com...used Campaigner to send personalised, region-specific news and event updates to subscribers. Campaigner’s platform enabled fast delivery of breaking news and seamless integration with real-time news feeds. TheBusinessDesk.com maintained its market leadership in regional business news with targeted campaigns and high engagement. The dedicated UK support team ensured ongoing success and reliability.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Il Sole 24 ORE - Publishing - Medium

Milan, Italy

Il Sole 24 ORE used L-Soft's LISTSERV, LISTSERV Maestro, and HDMail to manage over 50 email lists, some with more than 10,000 subscribers. The solution automated... registration and list management, enforced anti-spam policies, and enabled editorial, marketing, and customer service teams to send mailings independently. Il Sole 24 ORE benefited from stable performance and easy creation of new mailing lists. The integration allowed for dynamic, personalized communications and supported the company's growth in subscribers.

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The Oxford American - Publishing - Small

Little Rock, USA

The Oxford American used Emma to grow their email list by over 800 new contacts. They wanted to keep readers... engaged between quarterly print issues. Emma's custom email template helped them match their print and online branding. The Lightbox Form made it easy to collect subscribers. Their automated welcome email achieved a 54.7% open rate and a 23.5% click rate. This boosted engagement and promoted their print magazine and social channels.

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A small B2B publishing and lead generation company in Southern Connecticut - Publishing - Small

USA

Net Atlantic helped a small B2B publisher in Southern Connecticut fix declining email deliverability and conversions. The client sent over... 30 million emails monthly but lacked analytics and list hygiene, leading to lost revenue. Net Atlantic introduced ListManager, improved list management, and provided delivery consulting. The client saw their best month in sales revenue and higher engagement and conversions. Dedicated IPs and targeted mailings boosted inbox placement and profitability.

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KMI Media, Ltd. - Publishing - Medium

Toronto, Canada

Pinpointe helped KMI Media, Ltd. boost event ticket sales, with 40% now coming from email marketing. KMI gained over 1,300... new newsletter subscribers in just 120 days. Open rates reached up to 45% and click-through rates up to 20%. Pinpointe's split testing and lead capture forms let KMI target subscribers and convert free readers to paid magazine customers. Detailed reporting and behavioral targeting improved campaign results and sales.

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Crain Communications - Publishing - Large

Detroit, USA

Cybba helped Crain Communications go digital to promote nine major brands. Crain used onsite engagement and retargeting to drive new... traffic and convert users on Facebook and Instagram. They recovered over 3,915 subscriptions and $420,000 in revenue. Crain achieved these results without adding staff or resources. Cybba's tools maximized digital efficiency across devices.

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Publishing Success stories in Driving ROI and Results using E-Commerce Platform solutions

 

Haymarket Media - Publishing - Large

London, UK

Maropost helped Haymarket Media automate personalized email campaigns 10x faster than before. Haymarket needed better segmentation, improved reporting, and a... more reliable interface to manage campaigns across 20 medical publications. With Maropost, they built dynamic customer journeys and targeted content based on reader behavior. The team now saves significant time and delivers more relevant content to their audience. Maropost's partnership approach supported a smooth transition and ongoing success.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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TASCHEN - Publishing - Medium

Cologne, Germany

Shopify Plus helped TASCHEN launch a new international online shop in just five months. The company saw a 20% increase... in year-on-year revenue, a 12% rise in total orders, and a 6% higher average order value. Shopify Plus enabled a seamless customer journey by integrating online, retail, and phone sales. TASCHEN used headless architecture, PIM, and Shopify Checkout to streamline operations. The new platform allowed faster updates and opened new sales channels.

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TASCHEN - Publishing - Medium

Cologne, Germany

Shopify Plus helped TASCHEN launch a new international online shop in just five months. The company saw a 20% increase... in year-on-year revenue, a 12% rise in total orders, and a 6% higher average order value. Shopify Plus enabled a seamless customer journey by integrating online, retail, and phone sales. TASCHEN used headless architecture, PIM, and Shopify Checkout to streamline operations. The new platform allowed faster updates and opened new sales channels.

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WEKA FACHMEDIEN GmbH - Publishing - Medium

Munich, Germany

WEKA FACHMEDIEN GmbH switched from self-programmed tools to Liana Technologies solutions in 2018. They use LianaCMS, LianaMailer, and LianaAutomation for... digital customer communication. Support tickets dropped from hundreds per year to almost zero. Address management became easier and mailing list quality improved. Newsletter open rates increased and content creators like the drag & drop editor.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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How Social Media Marketing is Delivering ROI for Publishing Leaders

 

The Economist - Publishing - Large

London, UK

Meltwater helped The Economist connect with over 1. 4 million subscribers by providing deep audience insights. The Economist used Meltwater's...social listening and analytics tools to understand brand impact and guide content planning. The team created targeted outreach lists and databases to reach the right readers. Monthly reporting gave actionable data on trending topics and influential figures. The Economist now measures subscriptions and ROI more effectively, supporting global communications.

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The Economist - Publishing - Large

London, UK

Meltwater helped The Economist connect with over 1. 4 million subscribers by providing deep audience insights. The Economist used Meltwater's...social listening and analytics tools to understand brand impact and guide content planning. The team created targeted outreach lists and databases to reach the right readers. Monthly reporting gave actionable data on trending topics and influential figures. The Economist now measures subscriptions and ROI more effectively, supporting global communications.

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The Economist - Publishing - Large

London, UK

Meltwater helped The Economist connect with over 1. 4 million subscribers by providing deep audience insights. The Economist used Meltwater's...social listening and analytics tools to understand brand impact and guide content planning. The team created targeted outreach lists and databases to reach the right readers. Monthly reporting gave actionable data on trending topics and influential figures. The Economist now measures subscriptions and ROI more effectively, supporting global communications.

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Sharpologist - Publishing - Small

USA

Sharpologist uses Missinglettr to automate social media campaigns for its men's grooming blog. Mark, the owner, sets up 12-month drip... campaigns in about 10 minutes per article. He customizes posts for each social channel to boost engagement. By using both Missinglettr and native platform analytics, he refines his posting strategy. As a result, Sharpologist now gets over 1,000 extra blog visits each month from social media.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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カシメリニ (Kathimerini) - Publishing - Medium

Athens, Greece

Piano helped Kathimerini, a leading Greek newspaper, transform its newsletter strategy. The company moved from generic emails to personalized content... using Piano's analytics and AI tools. Newsletter-driven sessions grew by 1,400%. Subscribers increased from 10,000 to 250,000, a 2,400% rise. Engagement and loyalty improved with targeted onboarding and premium content for paid members.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Hearst Italia - Publishing - Large

Milan, Italy

Echobox Email helped Hearst Italia simplify their newsletter workflow. The team saw a 31% increase in email click rates. They... also reduced time spent on newsletters by 85%. Editorial teams now use modern designs and select content more easily. The process is faster and easier for everyone involved.

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Creative Loafing - Publishing - Small

Atlanta, USA

EmbedSocial helped Creative Loafing automate event management. Before, interns manually searched social media for event listings. With EmbedSocial, event data... was pulled directly from feeds and displayed on their website. This let them scale from 300-400 to 3,800-5,000 events. The team saved time and focused on curating better content for readers.

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Publishing examples of Driving Business Value with SEO

 

Wirecutter - Publishing - Large

New York, USA

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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Wirecutter - Publishing - Large

New York, USA

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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Wirecutter - Publishing - Large

New York, USA

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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Wirecutter - Publishing - Large

New York, USA

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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A US-based digital publishing company - Publishing - Large

USA

seoClarity's Content Fusion helped a US-based digital publishing company boost organic traffic. The team optimized high-potential pages using AI-driven content... recommendations. One page saw a 519% increase in organic traffic in 9 months. Other pages achieved gains of 380%, 461%, and 162% in under 9 months. On average, optimized content saw a 295% traffic increase, proving the value of scalable content optimization.

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DPG Media - Publishing - Large

Amsterdam, Netherlands

DPG Media used Textmetrics to improve their editorial workflow. Before, their teams missed chances to optimize and standardize content. With... Textmetrics, editors got real-time SEO and content feedback. This helped make articles easier to read and more discoverable. The software’s customization and actionable insights were key benefits for DPG Media.

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mylife - Publishing - Large

Munich, Germany

Ryte helped mylife. de launch a new health portal in 2016. The team used Ryte to monitor SEO basics and...technical issues. They set up separate projects for development and live environments. Ryte enabled weekly checks and data-driven workflows. mylife.de increased its visibility index from 0 to 19 and saw a 1,500% rise in clicks and impressions.

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BigSpark - Publishing - Small

Eindhoven, Netherlands

BigSpark used SEO Rank Monitor to improve keyword tracking and SEO results. They grouped keywords with tags to monitor high-traffic... and conversion-focused terms. Tagging helped them see the impact of website changes and link building. This approach gave BigSpark new insights to boost rankings and earnings. Scheduled reports kept their team updated on important changes.

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How Data Management Platform is Delivering ROI for Publishing Leaders

 

Alex Berger - Publishing - Small

Grammarly helped Alex Berger, a travel blogger and author, improve his writing. He used Grammarly to catch grammar mistakes and... avoid overused words in his blog and book. The plagiarism checker gave him peace of mind about originality. Grammarly’s browser extension made editing easy while traveling. Berger says Grammarly helped him mature as a writer and stay consistent across different writing projects.

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Class Editori - Publishing - Medium

Milan, Italy

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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カシメリニ (Kathimerini) - Publishing - Medium

Athens, Greece

Piano helped Kathimerini, a leading Greek newspaper, transform its newsletter strategy. The company moved from generic emails to personalized content... using Piano's analytics and AI tools. Newsletter-driven sessions grew by 1,400%. Subscribers increased from 10,000 to 250,000, a 2,400% rise. Engagement and loyalty improved with targeted onboarding and premium content for paid members.

Read on →
 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Measuring Customer Data Platform Success in Publishing Deployments

 

Class Editori - Publishing - Medium

Milan, Italy

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

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The Penny Hoarder - Publishing - Small

St. Petersburg, USA

Data Axle helped The Penny Hoarder fix major email deliverability issues. The company saw a 24% increase in average inboxing... rate and grew its audience by 225%. Data Axle’s platform enabled real-time analytics, better segmentation, and new newsletter launches. The Penny Hoarder achieved a 50% above-industry-average open rate and added two new communication streams. Personalized support and analytics drove strong engagement and subscriber growth.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Scientific American - Publishing - Medium

New York, USA

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

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La Presse - Publishing - Large

Montreal, Canada

La Presse used mediarithmics to improve how it finds and keeps readers. The publisher focused on data-driven marketing and audience... monetisation. With mediarithmics, La Presse saw strong results in both acquiring new users and making more money from its audience. The case highlights the value of a holistic CDP for publishers. It shows how data can drive growth in media businesses.

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U.S. News & World Report - Publishing - Medium

Washington, USA

U. S. News & World Report used Blueshift’s customer data platform to unify and activate their data. The team combined...warehouse data with real-time events to build detailed customer profiles. Marketers and non-technical staff now access and use customer data without help from engineers. This change made operations faster and improved engagement with readers. AI and data-driven personalization boosted marketing results.

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The Post and Courier - Publishing - Medium

Charleston, USA

BlueConic helped The Post and Courier unify customer data and personalize engagement. The newspaper saw a 115% increase in article... click-through rate and a 13% rise in newsletter CTR. They reduced subscriber churn by 40% using targeted retention dialogues. BlueConic enabled dynamic content recommendations and personalized newsletter signups. The platform also supported new digital ad revenue strategies and improved campaign performance.

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How Revenue Management is Delivering ROI for Publishing Leaders

 

Berliner Verlag - Publishing - Medium

Berlin, Germany

Aptitude Software's eSuite helped Berliner Verlag cut subscriber management costs by over 50%. The publisher needed to move fast to... support a digital-first strategy and replace legacy systems. eSuite enabled a smooth migration in just six months, centralizing print and digital subscription management. The platform improved team efficiency and allowed flexible bundling for print and digital offers. Berliner Verlag now adapts quickly and delivers better customer experiences.

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Condé Nast - Publishing - Large

New York, USA

Chargebee helped Condé Nast increase subscriber retention by shifting to a value-driven subscription model. The company moved away from discount-based... offers and focused on communicating the value of its content. Chargebee enabled flexible subscription options and centralized subscriber data. Condé Nast saw a significant boost in retention rates after implementing Chargebee Retention. The platform provided insights that helped refine retention strategies and reduce churn.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
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Publishing examples of Driving Business Value with Collaboration and Productivity

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Legacy.com - Publishing - Medium

Chicago, USA

Legacy. com needed a new content management system to support its high-traffic editorial platform. The team chose Drupal for its...robust authoring workflow and editorial layout control. Facet Interactive and Axelerant delivered the Drupal CMS in just 6 months, enabling multi-channel publishing across 1,400+ branded sites. The solution included RESTful APIs, advanced asset management, and SEO-optimized URL structures. Legacy.com now publishes obituaries and news faster, supporting nearly 2,000 newspaper affiliates nationwide.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
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How Business Intelligence is Delivering ROI for Publishing Leaders

 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Great Pet Care - Publishing - Small

USA

Trackonomics helped Great Pet Care grow commissions by 117% year-over-year. The team used Trackonomics to combine all affiliate data into... one dashboard. This made it easy to track clicks, purchases, and revenue from every brand partnership. Articles generating sales increased by 78% in one year. The solution saved time by streamlining link creation and fixing broken links. Great Pet Care expanded brand partnerships and boosted affiliate earnings.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →

Publishing examples of Driving Business Value with Authoring and Publishing

 

Alex Berger - Publishing - Small

Grammarly helped Alex Berger, a travel blogger and author, improve his writing. He used Grammarly to catch grammar mistakes and... avoid overused words in his blog and book. The plagiarism checker gave him peace of mind about originality. Grammarly’s browser extension made editing easy while traveling. Berger says Grammarly helped him mature as a writer and stay consistent across different writing projects.

Read on →
 

Dwell - Publishing - Small

New York, USA

Dwell uses FigJam to run fast, company-wide brainstorming sessions called swarms. Team members join via Slack and collaborate in FigJam... for 10–15 minutes. Swarms help Dwell gather feedback, brainstorm company goals, and source editorial ideas. One weekly session generated over 100 new ideas, ranked by team votes. FigJam makes it easy for everyone to join and share ideas openly.

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First Draft - Publishing - Small

London, UK

First Draft analyzed Facebook comment sections on posts about Covid-19 vaccines from major Australian news outlets. They found that about... 20% of comments contained vaccine misinformation. The study used manual review to identify false claims and conspiracy theories. The research highlights gaps in Facebook's content moderation and the challenges news publishers face in managing comment sections. The findings show that misinformation can thrive in comments, even when posts themselves are accurate.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Lonely Planet - Publishing - Medium

Melbourne, Australia

Lonely Planet used AWS generative AI to create curated travel itineraries for customers. By migrating to Amazon Bedrock, they reduced... costs by 80% compared to other models. The company translated 50 years of travel data, 150 million guidebooks, and 270,000 destinations into a digital platform. Generative AI helped Lonely Planet deliver expert recommendations in seconds and made their writers more productive. The solution also reduced overall cloud spend and safeguarded Lonely Planet's core data.

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Lonely Planet - Publishing - Medium

Melbourne, Australia

Lonely Planet used AWS generative AI to create curated travel itineraries for customers. By migrating to Amazon Bedrock, they reduced... costs by 80% compared to other models. The company translated 50 years of travel data, 150 million guidebooks, and 270,000 destinations into a digital platform. Generative AI helped Lonely Planet deliver expert recommendations in seconds and made their writers more productive. The solution also reduced overall cloud spend and safeguarded Lonely Planet's core data.

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Top Stories in Publishing about adoption of Mobile Marketing software

 

Newsweek - Publishing - Medium

New York, USA

Newsweek used Insider to boost user engagement by 40%, measured by pageviews and time spent on site. They reduced bounce... rates by 23% with web push notifications. Insider's urgency messaging helped convert more visitors into subscribers. Automated content recommendations kept readers clicking and engaged. These changes increased both ad and subscription revenue for Newsweek.

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Times of India - Publishing - Very Large

Mumbai, India

CleverTap helped Times of India double its subscriber base by automating user engagement. The platform enabled real-time, personalized campaigns to... over 10 million users. Automation reduced manual errors and sped up campaign launches. Custom dashboards and data-driven insights improved conversion rates. Times of India now reaches users faster and with more relevant news, boosting subscriptions.

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Times of India - Publishing - Very Large

Mumbai, India

CleverTap helped Times of India double its subscriber base by automating user engagement. The platform enabled real-time, personalized campaigns to... over 10 million users. Automation reduced manual errors and sped up campaign launches. Custom dashboards and data-driven insights improved conversion rates. Times of India now reaches users faster and with more relevant news, boosting subscriptions.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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How Project Management is Delivering ROI for Publishing Leaders

 

Lulu Press - Publishing - Medium

Raleigh, USA

Lulu Press unified its teams and improved efficiency by 12% after switching to ClickUp. The company replaced Jira and Basecamp... with ClickUp’s all-in-one workspace. Teams centralized workflows, integrated GitLab, and automated routine tasks. This change streamlined product releases and improved cross-team visibility. Manual work decreased, helping Lulu Press manage product development and marketing better.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Espresso Tutorials GmbH - Publishing - Small

Germany

Espresso Tutorials GmbH used Redbooth to manage over 50 projects with a small team. They needed a cloud-based project management... tool to organize tasks by category and track deadlines. Redbooth’s user-friendly interface and built-in features met all their needs. The company reduced time to market and improved overall efficiency. Staff quickly adopted the platform, supporting better project tracking.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Publishing examples of Driving Business Value with Learning Management System

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Bitesize Bio - Publishing - Small

Bitesize Bio uses LearnDash to deliver free online courses for bioscientists. They offer open access to training and knowledge through... articles, webinars, and podcasts. LearnDash's course access settings let users join courses without payment, helping Bitesize Bio grow their email list. The Focus Mode feature keeps learners engaged and boosts course completion rates. Bitesize Bio builds a strong learning community with LearnDash.

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Continental Press - Publishing - Small

Elizabethtown, USA

Continental Press switched to MagicBox to deliver K–12 digital products. The partnership helped them adapt to changing learning environments. MagicBox... provided customized solutions for their educational market needs. The support team guided them to manage their platform efficiently. Continental Press plans to deliver more quality materials with MagicBox.

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AIP Publishing LLC - Publishing - Small

Melville, USA

AIP Publishing LLC chose Access Cloud for their cloud hosting needs. The company valued Access Cloud's deep knowledge and expertise.... Stephanie Finnegan, Senior Manager of IT Infrastructure and Operations, shared positive feedback about the partnership. Access Cloud helped AIP Publishing LLC improve their IT operations. The relationship focused on reliable cloud solutions for publishing.

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Jobson Optical Group - Publishing - Medium

New York, USA

Accord LMS helped Jobson Optical Group improve onboarding for a client with over 40% annual employee turnover. Jobson had no... prior LMS experience and needed a flexible, affordable solution with strong support. Accord LMS enabled branded portals for partners and increased active learners from 200 to nearly 3,000 in six months. Partners reported high completion rates and engagement. Jobson plans to expand to 8,000 learners and may use gamification features.

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Publishing Success stories in Driving ROI and Results using Sales Engagement solutions

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Top Stories in Publishing about adoption of Digital Asset Management software

 

The Irish Times - Publishing - Medium

Dublin, Ireland

The Irish Times marketing team needed a faster way to create and share promotional video content. Overcast’s digital asset management... solution let them get started in under an hour. Training took minutes, not days. The team could now manage content from mobile devices, not just office PCs. Overcast helped them meet all their KPIs and speed up their workflow.

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Bloomsbury Publishing - Publishing - Medium

London, UK

Cloudinary helped Bloomsbury Publishing digitize over 100,000 documents for academic use. The platform enabled fast, secure delivery of high-resolution images... to universities and researchers. Bloomsbury cut publishing time by 50% and saved up to 24 months on digital transformation. Cloudinary’s DAM solution automated image management and ensured responsive, optimized images for all devices. The system also provided strong security, restricting access to authorized users only.

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Bloomsbury Publishing - Publishing - Medium

London, UK

Cloudinary helped Bloomsbury Publishing digitize over 100,000 documents for academic use. The platform enabled fast, secure delivery of high-resolution images... to universities and researchers. Bloomsbury cut publishing time by 50% and saved up to 24 months on digital transformation. Cloudinary’s DAM solution automated image management and ensured responsive, optimized images for all devices. The system also provided strong security, restricting access to authorized users only.

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Hearst UK - Publishing - Large

London, UK

Censhare helped Hearst UK save over 3,000 hours a year generating PDFs. The platform enabled 30% content reuse and auto-sorted... 20,000 press shots daily. Hearst UK cut yearly page costs by 5% and processed more than 15,000 documents annually. Two thirds of the business now uses Censhare for editorial, commercial, and management tasks. Editors can easily collaborate and manage content rights across print and digital brands.

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Newsletter Publisher - Publishing - Small

Xtenit helped a newsletter publisher send daily and specialty newsletters by email and web. The publisher used Xtenit to manage... content and ads across email, web, and mobile. Xtenit enabled targeted ad placements and unified reporting. The platform also set up web access restrictions to drive new subscriptions. Advertisers gained more value with flexible ad options.

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Publishing Success stories in Driving ROI and Results using Team Collaboration solutions

 

Glasgowist - Publishing - Small

Glasgow, UK

Glasgowist uses AnywhereWorks to manage a distributed team of writers. The founder, Paul Trainer, coordinates contributors across Scotland and globally.... Remote work lets the team cover stories from anywhere, increasing flexibility and reach. Technology enables real-time collaboration and content updates from any location. This approach supports independent journalism and helps Glasgowist grow its brand online.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Publishing examples of Driving Business Value with Webinar and Conferencing

The New York Times Learning Network - Publishing - Large

New York, USA

ON24 helped The New York Times Learning Network boost webinar production by 500%. The team used ON24 to run 12... webinars in six months, reaching a global audience of educators. 97% of attendees reported high satisfaction with the webinars. 95% said they would recommend the sessions to others. ON24 features like group chat and follow-up emails improved engagement and resource sharing.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Wiley Publishing - Publishing - Large

Hoboken, USA

Wiley Publishing used the WorkCast platform to run webinars for a global audience. They reached over 100,000 attendees from more... than 70 countries. WorkCast enabled Wiley to offer live and on-demand webinars with no downloads or plugins. Sponsors gained valuable analytics and direct interaction with attendees. Wiley increased their global presence and generated revenue through webinar sponsorships.

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Brunico Communications Ltd. - Publishing - Small

Toronto, Canada

Airmeet helped Brunico Communications Ltd. achieve over 90% attendee turnout for their virtual events. Brunico used Airmeet to host meetups... and summits, focusing on strong networking and engagement. The platform's branding, analytics, and personalized reminders boosted participation. Brunico tracked event success and attendee interests with real-time analytics. Their team used Airmeet’s features to improve engagement and make data-driven event decisions.

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The Wall Street Journal - Publishing - Very Large

New York, USA

BigMarker powered WSJ Tech Live, turning a top tech event into a virtual experience. Over 4,100 executives registered, with 70%... attending live and spending 3 hours daily on the platform. Attendees used a picture-in-picture player to watch sessions while exploring sponsor hubs and networking lounges. Sponsor engagement was high, with nine partners and strong attendee messaging. BigMarker’s analytics gave real-time insights, helping WSJ deliver a premium digital event.

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Publishing examples of Driving Business Value with Marketing Data Intelligence

 

The Penny Hoarder - Publishing - Small

St. Petersburg, USA

Data Axle helped The Penny Hoarder fix major email deliverability issues. The company saw a 24% increase in average inboxing... rate and grew its audience by 225%. Data Axle’s platform enabled real-time analytics, better segmentation, and new newsletter launches. The Penny Hoarder achieved a 50% above-industry-average open rate and added two new communication streams. Personalized support and analytics drove strong engagement and subscriber growth.

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Penguin Random House - Publishing - Very Large

New York, USA

Penguin Random House used Similarweb to understand what drives customer purchase behavior. The Consumer Insights team struggled to track online... trends and audience motivations. Similarweb provided real-time insights into trending keywords and consumer preferences. This helped the team build a full, up-to-date view of their target audience. They shared these insights with marketing teams and authors to better position books.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Measuring Field Service Management Success in Publishing Deployments

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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How E-Commerce Software is Delivering ROI for Publishing Leaders

 

The Lorenz Corporation - Publishing - Small

Dayton, USA

DynamicWeb helped the Lorenz Corporation move to a unified eCommerce and Dynamics AX platform. The new solution replaced unreliable, home-grown... systems and improved ERP integration. Lorenz now saves the time of 1-2 full-time roles each year. The platform lets customers filter thousands of SKUs and download digital products instantly. Lorenz has seen better value and a stronger user experience, helping them lead in digital sheet music sales.

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Cara Stein - Publishing - Small

USA

Cara Stein used SamCart to sell eBooks and digital courses. She wanted to cover $6,000 in monthly expenses. In her... first year, she made $181,697.50 using SamCart's platform. Cara used a simple sales page and order bumps to boost revenue by 67%. She added payment plans and recurring memberships with SamCart's features. Her business grew fast and became easy to manage.

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EO Media Group - Publishing - Small

Astoria, USA

Swiftype helped EO Media Group improve search for their ad marketplace on Capital Press. The team needed customizable search with... faceting and better insights. Swiftype was deployed in just weeks and worked right away. The dashboard gave new metrics and revealed ad revenue opportunities. EO Media Group saw a 145% increase in ad revenue and a 43% rise in users. Advertisers sold out products due to better search-driven campaigns.

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Creative Loafing - Publishing - Small

Atlanta, USA

EmbedSocial helped Creative Loafing automate event management. Before, interns manually searched social media for event listings. With EmbedSocial, event data... was pulled directly from feeds and displayed on their website. This let them scale from 300-400 to 3,800-5,000 events. The team saved time and focused on curating better content for readers.

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Publishing Clients Speak: The Impact of deploying Help Desk solutions

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Publishing Success stories in Driving ROI and Results using Conversion Rate Optimization solutions

 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Scientific American - Publishing - Medium

New York, USA

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

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Scientific American - Publishing - Medium

New York, USA

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →

Publishing examples of Driving Business Value with Sales Enablement

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Global publishing powerhouse subsidiary - Publishing - Very Large

Pitcher helped a global publishing powerhouse subsidiary speed up revenue and market share growth. The company faced slow sales call... planning, content overload, and manual order entry. Pitcher integrated with CRM and other systems to automate pre-call planning and create digital pitch books. Sales reps could now access 100,000 titles instantly and submit orders with one click. The result was 100% adoption, more daily sales calls, and a faster, more agile sales process.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →

How Live Chat is Delivering ROI for Publishing Leaders

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Reedsy - Publishing - Small

London, UK

Crisp helped Reedsy cut average support response time from 23 to 18 minutes. The AI-powered Magic Replies feature lets agents... answer faster and with more relevant information. Reedsy uses Crisp’s no-code chatbot builder to send custom messages based on user actions. The platform supports a remote team of 50, with 10 support agents using it daily. Crisp’s integration with Reedsy’s backend enables seamless updates and personalized support.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →

Measuring CPQ Success in Publishing Deployments

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

Read on →
 

Scientific American - Publishing - Medium

New York, USA

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →

Measuring Chatbot Success in Publishing Deployments

 

The Washington Post - Publishing - Large

Washington, USA

Uniphore helped The Washington Post increase new customer acquisition by 131% using enhanced first-party data and a customer data platform. The Post improved... reader engagement, raising repeat visits by 12% in the first 30 days. Personalized lead nurture journeys and targeted communications deepened customer relationships and trust. The Post also boosted resubscribe rates by 38% with tailored outreach to lapsed readers. Uniphore's platform enabled faster analytics, saving hours for data teams and supporting real-time, personalized experiences.

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The Washington Post - Publishing - Large

Washington, USA

Uniphore helped The Washington Post increase new customer acquisition by 131% using enhanced first-party data and a customer data platform. The Post improved... reader engagement, raising repeat visits by 12% in the first 30 days. Personalized lead nurture journeys and targeted communications deepened customer relationships and trust. The Post also boosted resubscribe rates by 38% with tailored outreach to lapsed readers. Uniphore's platform enabled faster analytics, saving hours for data teams and supporting real-time, personalized experiences.

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The Washington Post - Publishing - Large

Washington, USA

Uniphore helped The Washington Post increase new customer acquisition by 131% using enhanced first-party data and a customer data platform. The Post improved... reader engagement, raising repeat visits by 12% in the first 30 days. Personalized lead nurture journeys and targeted communications deepened customer relationships and trust. The Post also boosted resubscribe rates by 38% with tailored outreach to lapsed readers. Uniphore's platform enabled faster analytics, saving hours for data teams and supporting real-time, personalized experiences.

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Publishing Success stories in Driving ROI and Results using Community Management solutions

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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No Depression - Publishing - Small

USA

NING helped No Depression transform from a print magazine to a thriving online community. The platform enabled a shift to... community-driven content, increasing engagement and traffic. No Depression now reaches 145,000 unique visitors monthly, far surpassing its print audience. The site generates profitable revenue and supports content creators in building their own brands. NING's features like activity feeds and moderation tools keep the community active and organized.

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The New York Post - Publishing - Large

New York, USA

The New York Post used OpenWeb to boost community engagement on its digital properties. With OpenWeb, the Post created a... social media-like experience for its readers. This led to a 15X increase in time spent on-site. The most engaged users also generated 4X more page views. Building an active community became a key part of their digital strategy.

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Measuring Digital Analytics Success in Publishing Deployments

 

Moser Holding - Publishing - Large

Innsbruck, Austria

Moser Holding used Piwik PRO Analytics Suite to unify data from multiple departments and eliminate data silos. The company replaced... Google Analytics and other tools to get accurate, reproducible raw data for in-depth analysis. With Piwik PRO’s CDP, they created detailed customer segments and improved personalization. A test campaign achieved a 15% conversion rate for new subscriptions. Productivity increased across editorial, sales, and analytics teams.

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Dotdash - Publishing - Medium

New York, USA

Catchpoint helped Dotdash cut mean time to resolution by 95% using real user monitoring. Dotdash, a major digital publisher, needed... to improve web performance for millions of users. They used Catchpoint’s active observability and RUM to quickly find and fix issues. The solution let them spot root causes almost instantly and integrate performance data into internal dashboards. This led to better user engagement and a smoother digital experience.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Publishing examples of Driving Business Value with Sales Performance Management

 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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BOSS Magazine - Publishing - Small

Los Angeles, USA

SalesScreen helped BOSS Magazine reach 100% CRM adoption with Salesforce. The platform unified KPI tracking across eight software tools, saving... time and boosting team visibility. SalesScreen's real-time dashboards and gamified celebrations made sales data easy to access and fun to use. Staff engagement and motivation improved with leaderboards and personalized recognition. BOSS Magazine now tracks performance and celebrates wins in one place.

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Publishing Success stories in Driving ROI and Results using Other Demand Generation solutions

 

Reach - Publishing - Very Large

London, UK

Jotform Enterprise helped Reach, a leading UK publisher, boost reader engagement and data collection. Reach used Jotform to quickly launch... polls and surveys during major sports news, collecting over 120,000 responses in one campaign. The platform enabled a 325% year-on-year increase in monthly online submissions. Jotform streamlined newsletter signups and improved internal workflows. Reach now connects with more readers and delivers relevant content faster.

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Spending Hacker - Publishing - Small

Australia

Convertful helped Spending Hacker boost subscriber rates with Social Optin forms. The blog tested traditional forms against Social Optin, finding... that clear instructions improved results. Combining Social Optin with traditional forms led to a 34.62% conversion rate on call-to-action popups. Personalized lead magnets and content locking pushed conversion rates up to 39.29% for targeted audiences. These strategies made it easier for visitors to subscribe and increased email list growth.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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How Sales Intelligence is Delivering ROI for Publishing Leaders

 

The Penny Hoarder - Publishing - Small

St. Petersburg, USA

Data Axle helped The Penny Hoarder fix major email deliverability issues. The company saw a 24% increase in average inboxing... rate and grew its audience by 225%. Data Axle’s platform enabled real-time analytics, better segmentation, and new newsletter launches. The Penny Hoarder achieved a 50% above-industry-average open rate and added two new communication streams. Personalized support and analytics drove strong engagement and subscriber growth.

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The New Statesman - Publishing - Medium

London, UK

The New Statesman used the TravelTime API to build an interactive map for its 'State of the Nation' data site. Readers could design... their own London Underground routes and calculate journey times. The TravelTime API enabled accurate commute time calculations, supporting complex variables like walking speeds and bus routes. The solution was chosen over Google APIs for its flexibility and ease of use. The feature helped visualize the impact of the new Elizabeth Line on commute times.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Publishing Success stories in Driving ROI and Results using Publisher Ad Management solutions

 

TRILL - Publishing - Large

Tokyo, Japan

Browsi helped TRILL, a top Japanese lifestyle publisher, boost ad revenue by 7% with no developer work. TRILL used Browsi’s... no-code optimization suite to test ad layouts, viewability, and timeout settings. Dynamic ad placements replaced static slots, surfacing hidden inventory. Viewability and timeout A/B tests each added 5% RPM. All changes kept user experience and compliance intact. TRILL’s team ran experiments quickly, unlocking new revenue without extra engineering.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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OnPoint - Publishing - Medium

MonetizeMore helped OnPoint boost ad revenue by over $500,000 in one year. OnPoint, a digital publishing company, faced issues with... Google penalties and invalid traffic. MonetizeMore managed their ad inventory and implemented Traffic Cop to block invalid traffic. The partnership allowed OnPoint to focus on content while MonetizeMore optimized ad performance and ensured AdSense compliance. OnPoint saw a fivefold increase in ad revenue across 25 sites.

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How SMS Marketing is Delivering ROI for Publishing Leaders

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Gospel Truth Magazine - Publishing - Small

USA

Gospel Truth Magazine used Trumpia's SMS software to grow their subscriber list. They collected over 10,000 contacts in just one... month. The magazine sends promotions and alerts to these contacts. This helped them expand their subscription-based publication. Trumpia's shared short code made it easy to reach more readers. The solution supports their print, radio, and online channels.

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MJH Life Sciences (Cure Magazine) - Publishing - Large

Cranbury, USA

SimpleTexting helped MJH Life Sciences lower event attrition for Cure Magazine. The team switched from email to SMS reminders for... event invitations. With two text reminders, average attrition dropped from 19% to 12.75%. Now, with just one reminder, attrition is about 11%. The platform also made it easy to collect attendee feedback and share event details. Staff found SimpleTexting simple and quick to use, with no training needed.

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Top Stories in Publishing about adoption of Personalization software

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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カシメリニ (Kathimerini) - Publishing - Medium

Athens, Greece

Piano helped Kathimerini, a leading Greek newspaper, transform its newsletter strategy. The company moved from generic emails to personalized content... using Piano's analytics and AI tools. Newsletter-driven sessions grew by 1,400%. Subscribers increased from 10,000 to 250,000, a 2,400% rise. Engagement and loyalty improved with targeted onboarding and premium content for paid members.

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Publishing Success stories in Driving ROI and Results using Endpoint Security solutions

 

Dreamstime - Publishing - Medium

Brentwood, USA

Fastly helped Dreamstime deliver 320 million images instantly to users worldwide. Dreamstime needed real-time image resizing and watermarking to support... a growing library and global partners. Fastly enabled dynamic image generation, cutting mobile load times by 50% and reducing storage costs. The platform allowed Dreamstime to adopt WebP formats and automate watermarking, improving SEO and partner integration. Dreamstime's technical teams now deploy changes faster and run A/B tests easily, boosting user satisfaction and conversions.

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Lonely Planet - Publishing - Medium

Melbourne, Australia

Lonely Planet used AWS generative AI to create curated travel itineraries for customers. By migrating to Amazon Bedrock, they reduced... costs by 80% compared to other models. The company translated 50 years of travel data, 150 million guidebooks, and 270,000 destinations into a digital platform. Generative AI helped Lonely Planet deliver expert recommendations in seconds and made their writers more productive. The solution also reduced overall cloud spend and safeguarded Lonely Planet's core data.

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Publishing Success stories in Driving ROI and Results using Lead Generation solutions

 

カシメリニ (Kathimerini) - Publishing - Medium

Athens, Greece

Piano helped Kathimerini, a leading Greek newspaper, transform its newsletter strategy. The company moved from generic emails to personalized content... using Piano's analytics and AI tools. Newsletter-driven sessions grew by 1,400%. Subscribers increased from 10,000 to 250,000, a 2,400% rise. Engagement and loyalty improved with targeted onboarding and premium content for paid members.

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The Post and Courier - Publishing - Medium

Charleston, USA

BlueConic helped The Post and Courier unify customer data and personalize engagement. The newspaper saw a 115% increase in article... click-through rate and a 13% rise in newsletter CTR. They reduced subscriber churn by 40% using targeted retention dialogues. BlueConic enabled dynamic content recommendations and personalized newsletter signups. The platform also supported new digital ad revenue strategies and improved campaign performance.

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Measuring Affiliate Marketing Success in Publishing Deployments

 

Mediafy Magazines - Publishing - Medium

Stockholm, Sweden

Circlewise helped Mediafy Magazines manage and monitor their affiliate marketing. Mediafy saw an increase in sales in 2020. They had... 3,700 confirmed orders and 90 active, converting publishers. The team at Mediafy praised Circlewise for high service and efficiency. They recommend Circlewise as an affiliate marketing partner.

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News UK - Publishing - Large

London, UK

News UK partnered with Skimlinks in 2017. They wanted to grow revenue and drive innovation in affiliate marketing. Skimlinks helped... News UK monetize product links in their content. This partnership led to increased earnings from commerce content. News UK saw growth in the affiliate landscape through this collaboration.

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Measuring Event Management Success in Publishing Deployments

Technology Networks - Publishing - Medium

Sudbury, UK

vFairs helped Technology Networks host its first virtual event. The event achieved a 146% turnout, with over 300 pre-event registrations... and 400 unique visits. vFairs provided a custom landing page, interactive webinars, and networking forums. The platform enabled easy navigation and strong engagement. Feedback praised the event's design and the support from vFairs.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Publishing examples of Driving Business Value with Advertising

 

Peter Pauper Press - Publishing - Small

White Plains, USA

Intentwise Explore helped Peter Pauper Press double its new-to-brand purchases in one year. The publisher used the platform to analyze... Amazon Marketing Cloud data and identify 11 products with high NTB conversion rates. By increasing ad spend on these products by 150%, the company saw a 323% rise in NTB customers and a 341% jump in NTB sales from June 2023 to June 2024. The team also optimized ad combinations, boosting results further. Data-driven insights powered rapid growth in new customer acquisition.

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Vltava Labe Media (VLM) - Publishing - Large

Prague, Czech Republic

Project Agora's content recommendation widget helped Vltava Labe Media boost eCPM by 15%. The publisher also saw an 8% increase... in organic traffic recirculation. This led to longer visitor retention and a lower bounce rate. VLM valued the onboarding support and ongoing collaboration. The solution was integrated without disrupting user experience or ad quality.

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Measuring Presentation Software Success in Publishing Deployments

 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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How Customer Loyalty Management is Delivering ROI for Publishing Leaders

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Publishing Success stories in Driving ROI and Results using Influencer Marketing solutions

 

The Economist - Publishing - Large

London, UK

Meltwater helped The Economist connect with over 1. 4 million subscribers by providing deep audience insights. The Economist used Meltwater's...social listening and analytics tools to understand brand impact and guide content planning. The team created targeted outreach lists and databases to reach the right readers. Monthly reporting gave actionable data on trending topics and influential figures. The Economist now measures subscriptions and ROI more effectively, supporting global communications.

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TASCHEN - Publishing - Medium

Cologne, Germany

Shopify Plus helped TASCHEN launch a new international online shop in just five months. The company saw a 20% increase... in year-on-year revenue, a 12% rise in total orders, and a 6% higher average order value. Shopify Plus enabled a seamless customer journey by integrating online, retail, and phone sales. TASCHEN used headless architecture, PIM, and Shopify Checkout to streamline operations. The new platform allowed faster updates and opened new sales channels.

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Top Stories in Publishing about adoption of Customer Experience Management software

 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →
 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →

Measuring Video Platform Success in Publishing Deployments

 

Royal Society of Chemistry - Publishing - Large

London, UK

Socialive helped the Royal Society of Chemistry double its event video output without raising costs. The team saved up to... one hour per video in editing and file transfers. Socialive enabled remote video creation, reducing travel and supporting the RSC’s net zero goals. The platform made it easy to feature diverse voices and senior leaders in global content. RSC won a diversity award for its inclusive video programs powered by Socialive.

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Ragan Communications - Publishing - Small

Chicago, USA

Ragan Communications used uStudio to shift from print to digital video training. They managed thousands of videos for marketing, webinars,... and subscription products. The team grew from one to seven people as video demand increased. Revenue streams expanded with new video products and revived old publications in video format. uStudio enabled fast delivery and packaging of video content, driving business growth.

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Publishing Success stories in Driving ROI and Results using Knowledge Management solutions

 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Top Stories in Publishing about adoption of Channel Partner Management software

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

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Measuring Search and Social Advertising Success in Publishing Deployments

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Crain Communications - Publishing - Large

Detroit, USA

Cybba helped Crain Communications go digital to promote nine major brands. Crain used onsite engagement and retargeting to drive new... traffic and convert users on Facebook and Instagram. They recovered over 3,915 subscriptions and $420,000 in revenue. Crain achieved these results without adding staff or resources. Cybba's tools maximized digital efficiency across devices.

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Top Stories in Publishing about adoption of Sales Training and Onboarding software

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Wiley - Publishing - Very Large

Hoboken, USA

Wiley uses Mindtickle’s unified platform to boost sales engagement and readiness. Reps can quickly find and use content, which increases... team engagement. Leaders now see what content works best. Onboarding and training are smoother and more efficient. Mindtickle supports sales, customer success, marketing, editorial, and product teams. Asset Hubs and Copilot’s search make learning and content access easy for everyone.

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Publishing examples of Driving Business Value with Customer Feedback Management

 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Top Stories in Publishing about adoption of Web Security software

 

Android Authority - Publishing - Medium

WP Engine's Headless WordPress helped Android Authority boost site speed by up to 6x. The digital publication improved all Lighthouse... metrics and saw a revenue increase within the first month. Android Authority now loads faster than any competitor on desktop and mobile. The move to headless architecture gave developers more flexibility and improved SEO. Content creators kept their familiar workflows while readers enjoyed a better experience.

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Newsquest - Publishing - Large

London, UK

Newsquest used Sourcepoint to launch a Consent or Pay model across 200+ sites. They tested and refined user journeys before... regulatory pressure. The platform let them create custom consent flows and messaging. Sourcepoint’s analytics helped track user responses and optimize strategies. Newsquest saw a nine percentage point increase in monetizable page views with minimal bounce rate impact.

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How Demand Generation is Delivering ROI for Publishing Leaders

 

Unidad Editorial - Publishing - Large

Madrid, Spain

Unidad Editorial uses Qualifio to run 4,000 campaigns each year. These campaigns generate about 40 million participations. The company collects... first-party data and boosts reader engagement. Qualifio helps Unidad Editorial increase data monetisation and deliver more value to advertisers. The platform supports both internal data teams and external publishing needs.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Publishing Clients Speak: The Impact of deploying Public Relations solutions

 

The Economist - Publishing - Large

London, UK

Meltwater helped The Economist connect with over 1. 4 million subscribers by providing deep audience insights. The Economist used Meltwater's...social listening and analytics tools to understand brand impact and guide content planning. The team created targeted outreach lists and databases to reach the right readers. Monthly reporting gave actionable data on trending topics and influential figures. The Economist now measures subscriptions and ROI more effectively, supporting global communications.

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Measuring Digital Signature Success in Publishing Deployments

 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Publishing Success stories in Driving ROI and Results using Employee Monitoring solutions

 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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How Display Advertising is Delivering ROI for Publishing Leaders

 

Crain Communications - Publishing - Large

Detroit, USA

Cybba helped Crain Communications go digital to promote nine major brands. Crain used onsite engagement and retargeting to drive new... traffic and convert users on Facebook and Instagram. They recovered over 3,915 subscriptions and $420,000 in revenue. Crain achieved these results without adding staff or resources. Cybba's tools maximized digital efficiency across devices.

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Publishing Clients Speak: The Impact of deploying Contact Center Software solutions

 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Top Stories in Publishing about adoption of Proposal Management software

 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →

Top Stories in Publishing about adoption of Incentives and Compensation Management software

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Publishing examples of Driving Business Value with Sweepstakes

 

Foundr Magazine - Publishing - Small

Melbourne, Australia

Foundr Magazine used VYPER to run a viral contest for their new eCommerce course launch. Their goal was to add... at least 5,000 emails to their list. The campaign collected over 13,600 emails in just 10 days. They also saw 507 comments on a Facebook ad, 1,000 new YouTube subscribers, and 19,000 Facebook video views. The contest boosted engagement and helped promote their new product.

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Measuring Payment Gateways Success in Publishing Deployments

 

L’épicerie Séquentielle - Publishing - Small

Lyon, France

L’épicerie Séquentielle uses PayFacile to manage subscriptions and payments. The team needed a simple way for readers to handle their... own subscriptions. PayFacile made it easy for users to manage their accounts online. The platform is fast to set up and simple to use. Readers now enjoy a smooth subscription experience.

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Measuring Digital Advertising Platform Success in Publishing Deployments

 

Bonnier Publications - Publishing - Large

Copenhagen, Denmark

Bannerflow enabled Bonnier Publications to produce hundreds of display campaigns each year across four Nordic markets. The platform helped the... team scale creative output, manage complex campaign variations, and track performance in real time. Built-in collaboration tools improved workflows and allowed remote scaling of campaigns. Real-time updates made creative changes faster and easier. Bannerflow’s support empowered the team to experiment and grow their in-house capabilities.

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Publishing examples of Driving Business Value with Social CRM

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Publishing examples of Driving Business Value with POS

 

TASCHEN - Publishing - Medium

Cologne, Germany

Shopify Plus helped TASCHEN launch a new international online shop in just five months. The company saw a 20% increase... in year-on-year revenue, a 12% rise in total orders, and a 6% higher average order value. Shopify Plus enabled a seamless customer journey by integrating online, retail, and phone sales. TASCHEN used headless architecture, PIM, and Shopify Checkout to streamline operations. The new platform allowed faster updates and opened new sales channels.

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Top Stories in Publishing about adoption of Marketing Attribution software

 

Millie’s Library - Publishing - Medium

Seoul, South Korea

Millie’s Library used Adjust to improve event configuration and marketing precision. The team reorganized event settings for better data consistency... and accurate tracking of user actions. Adjust’s dashboard enabled real-time analysis and quick reporting. Marketing managers identified churn points and optimized campaigns using detailed funnel analysis. The platform now makes faster, data-driven decisions and allocates resources more effectively.

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Top Stories in Publishing about adoption of Conversation Intelligence software

 

Elsevier - Publishing - Very Large

Amsterdam, Netherlands

Gong’s Revenue Intelligence Platform helped Elsevier’s North American sales team close deals 35% faster. Managers using Gong saw a 45%... increase in deal size. Sales reps used Gong’s insights to clarify pain points and move deals forward. Managers accessed real-time deal data and coached reps more effectively. Elsevier also used Gong to share customer feedback across teams, improving product decisions and account handoffs.

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Publishing Success stories in Driving ROI and Results using Inside Sales solutions

 

Gruppo Mondadori - Publishing - Large

Milan, Italy

Oracle Cloud HCM helped Gruppo Mondadori unify HR processes across all its businesses. The company replaced paper and spreadsheets with... a single cloud platform. Employees now use self-service tools to update their own information. HR can analyze data to track efficiency and engagement. The new system supports recruiting, learning, talent, and compensation in one place. This change made HR work faster and easier for everyone.

Read on →

How Sales Analytics is Delivering ROI for Publishing Leaders

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Publishing Success stories in Driving ROI and Results using Customer Journey and Experience solutions

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Publishing examples of Driving Business Value with Field Sales

 

Wiley - Publishing - Large

Hoboken, USA

Wiley used Salesforce Agentforce and Einstein for Service to improve customer support. They saw a 213% return on investment and... saved $230,000 annually. Agentforce boosted case resolution by over 40% compared to their old chatbot. AI tools helped Wiley onboard seasonal agents 50% faster. Automation and case summaries helped Wiley spot trends and improve supplier accountability.

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Publishing Success stories in Driving ROI and Results using Cross Channel Advertising solutions

 

The Week - Publishing - Medium

London, UK

Acast helped The Week, a UK magazine, boost subscriptions with a podcast ad campaign. The campaign used host-read sponsorships on... political podcasts. The Week saw a 96% drop in cost per acquisition compared to earlier efforts. Website traffic and paid search activity also increased. The trial take-through rate rose by 10 percentage points above target.

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Publishing Success stories in Driving ROI and Results using Location Based Marketing solutions

 

The New Statesman - Publishing - Medium

London, UK

The New Statesman used the TravelTime API to build an interactive map for its 'State of the Nation' data site. Readers could design... their own London Underground routes and calculate journey times. The TravelTime API enabled accurate commute time calculations, supporting complex variables like walking speeds and bus routes. The solution was chosen over Google APIs for its flexibility and ease of use. The feature helped visualize the impact of the new Elizabeth Line on commute times.

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How Website Builder is Delivering ROI for Publishing Leaders

 

Franklin Observer - Publishing - Small

Franklin, USA

Franklin Observer uses Zoho Survey to collect reader opinions on local issues. The platform's ease of use and affordability helped... the newspaper engage its audience. Surveys are turned into news stories, increasing community involvement. The founder saw higher response rates and more interaction with readers. Zoho Survey made it simple to gather insights and strengthen local journalism.

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Top Stories in Publishing about adoption of Reviews and Reputation software

 

Creative Loafing - Publishing - Small

Atlanta, USA

EmbedSocial helped Creative Loafing automate event management. Before, interns manually searched social media for event listings. With EmbedSocial, event data... was pulled directly from feeds and displayed on their website. This let them scale from 300-400 to 3,800-5,000 events. The team saved time and focused on curating better content for readers.

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Publishing Success stories in Driving ROI and Results using Data Security solutions

 

Corporate Publishing Services GmbH - Publishing - Medium

Hamburg, Germany

NAKIVO Backup & Replication protects Corporate Publishing Services GmbH's VMware environment. As the company grew, fast data recovery became critical... for their publishing deadlines. NAKIVO's agentless, VMware-certified solution enabled daily backups, instant recovery, and easy monitoring. The IT team now receives daily email reports and can restore systems quickly. This saves time and money and ensures business continuity for their publishing operations.

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