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Customer Feedback Management in Action in Other Industries

Sims Ltd

Sogolytics helped Sims Ltd address survey fatigue among over 4,000 employees. The platform enabled... better employee engagement and feedback collection. Sims Ltd used Sogolytics to streamline survey processes. This improved participation and data quality. The solution supported large-scale employee experience management.

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Hilton - Hospitality

Hilton used Qualtrics XM for Customer Experience to collect and analyze guest feedback in real time. They replaced traditional... post-stay surveys with a continuous listening program, engaging guests before, during, and after their stay. Hilton used messaging and AI-driven analytics to identify and resolve guest issues quickly, like improving towel quality. The Stay Experience Platform helped Hilton break down silos and put customer feedback at the center of their operations. Hilton achieved faster problem resolution and real-time insights into guest experiences.

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Hilton - Hospitality

Hilton used Qualtrics XM for Customer Experience to collect and analyze guest feedback in real time. They replaced traditional... post-stay surveys with a continuous listening program, engaging guests before, during, and after their stay. Hilton used messaging and AI-driven analytics to identify and resolve guest issues quickly, like improving towel quality. The Stay Experience Platform helped Hilton break down silos and put customer feedback at the center of their operations. Hilton achieved faster problem resolution and real-time insights into guest experiences.

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Hilton - Hospitality

Hilton used Qualtrics XM for Customer Experience to collect and analyze guest feedback in real time. They replaced traditional... post-stay surveys with a continuous listening program, engaging guests before, during, and after their stay. Hilton used messaging and AI-driven analytics to identify and resolve guest issues quickly, like improving towel quality. The Stay Experience Platform helped Hilton break down silos and put customer feedback at the center of their operations. Hilton achieved faster problem resolution and real-time insights into guest experiences.

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Open Up Music - Charitable Music Education And Accessibility

BlockSurvey helped Open Up Music collect sensitive data securely. The charity needed... to measure program impact with secure, easy-to-use surveys. BlockSurvey provided strong security and an intuitive interface. This made data collection simpler and safer. Open Up Music improved how they measure results and increased their outreach to young disabled musicians.

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KS&R - Market Research

Forsta Plus, Forsta Go, and Forsta Visualizations helped KS&R, a market research firm, keep their custom research approach while saving time. KS&R needed more... than standard survey tools. Forsta's advanced survey design and AI features let them build flexible, real-world decision-making surveys. The team used customized question types and saved many hours on manual scripting. Forsta Visualizations made reporting faster and more dynamic, letting KS&R deliver insights to clients in real time.

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Agappe Diagnostics - Medical Devices

Zoho CRM helped Agappe Diagnostics manage sales and service in one system. Before, Agappe used... many tools and had no single view of customers. Zoho CRM gave field agents a mobile app with all customer info. The company now has better reporting and a 360-degree customer view. Agappe saw an 80% increase in productivity and higher operational efficiency.

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Steady - Technology

Dscout helped Steady recruit a diverse group of participants for a longitudinal study. The goal was... to build better user personas and understand financial behaviors. Dscout Recruit made it easy to find people from different backgrounds and locations. The study explored users’ financial goals, money management, and feelings about money. Steady used the insights to set product priorities and guide feature decisions.

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Jaime Kornick's team

Lookback helps Jaime Kornick's team speed up research insights to action. They use Lookback... to bring research data into Figma, making it easy to share findings fast. Live research sessions build shared understanding. One-click transcripts from Lookback let the team add user quotes directly to Figma boards. This approach helps the team make design decisions quickly and keeps user needs at the center of their work.

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Coeur Alaska

SutiSign helped Coeur Alaska meet external audit requirements. Their old PDF-based... signature solution was not enough for compliance. SutiSign provided a robust system. The implementation was fast and seamless. No IT support was needed.

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Domain

Survicate helps Domain measure customer satisfaction with CSAT surveys. The product team... uses CSAT questions to track user satisfaction over time. They also use open-ended questions to find and prioritize product improvements. This feedback helps Domain improve their product based on real user needs.

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A+E Networks - Media & Entertainment

Alida helped A+E Networks improve their audience research panels. The Custom Sales... Solutions team used Alida to recruit and manage diverse panels. This made it easier to match advertisers with the right audiences. The team reduced the time to get ad sales insights to less than 24 hours. They also saved money and increased the scale of their research. The panels gave A+E Networks better data for ad sales pitches and campaign effectiveness.

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Annonymous

Surveypal helps customer service and experience teams turn contact center data into actionable insights. The platform combines... unstructured data from service tickets with structured metrics to give a full view of customer interactions. One customer said Surveypal provides great insights at a glance and allows deeper analysis than before. Surveypal enables leaders to make data-driven decisions and understand both surveyed and silent customers. The tool helps break down silos and supports collaboration across departments.

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Skorch Outdoors

Skorch Outdoors used SightMill to get real-time feedback from their customers. They collected feedback... through their website and after live training events. The CEO said SightMill made it easy to gather this feedback. This helped them understand what their customers thought. They could use this information to improve their service.

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FC Bayern - Sports

FC Bayern faced challenges with time-consuming and manual HR processes. They used SAP... SuccessFactors HCM to transition their HR processes to the cloud, optimizing functions like employee self-services and recruiting. This allowed employees to access data securely and streamline tasks. Additionally, SAP Sports One helped in managing player health and performance. The introduction of SAP Customer Checkout improved the fan experience at Allianz Arena by enabling mobile orders. FC Bayern also consolidated fan data from 52 systems to enhance marketing campaigns.

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Bobcat of Dallas, Fort Worth and Longview

Bobcat of Dallas, Fort Worth and Longview wanted to build long-term relationships with their customers. They aimed to... sell every machine their customers would need throughout their careers. Cole Young, Division Manager, shared that there are only a limited number of customers. He said they want to serve these customers for life. He expressed satisfaction with the partnership and recommended Bobcat of Dallas.

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DebitSuccess

AskNicely helped DebitSuccess improve their customer experience. DebitSuccess used AskNicely... to coach for small improvements. They focused on one area at a time. This approach grew their average NPS score by 21.5 points. The company used customer feedback tools to drive results. The story highlights the value of feedback management and NPS measurement.

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Ryanair - Airlines And Aviation

SurveyMonkey helps Ryanair collect feedback from customers after every flight. Ryanair sends a... 5-minute customer satisfaction survey to all passengers. The airline receives about 500,000 survey responses each month, with an 8-13% response rate. Ryanair uses SurveyMonkey Enterprise to analyze this data and improve customer experience. The company integrates results with Microsoft Power BI for deeper insights.

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Ryanair - Airlines And Aviation

SurveyMonkey helps Ryanair collect feedback from customers after every flight. Ryanair sends a... 5-minute customer satisfaction survey to all passengers. The airline receives about 500,000 survey responses each month, with an 8-13% response rate. Ryanair uses SurveyMonkey Enterprise to analyze this data and improve customer experience. The company integrates results with Microsoft Power BI for deeper insights.

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Ryanair - Airlines And Aviation

SurveyMonkey helps Ryanair collect feedback from customers after every flight. Ryanair sends a... 5-minute customer satisfaction survey to all passengers. The airline receives about 500,000 survey responses each month, with an 8-13% response rate. Ryanair uses SurveyMonkey Enterprise to analyze this data and improve customer experience. The company integrates results with Microsoft Power BI for deeper insights.

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Professional Development and Research Institute on Blindness (PDRIB) - Education

Alchemer helped the Professional Development and Research Institute on Blindness (PDRIB) create accessible surveys for visually impaired researchers and respondents. The platform's built-in... accessibility features made survey design and completion easier. PDRIB saw higher survey completion rates and better data quality. Researchers spent 80% less time programming surveys. Alchemer's flexible reports saved many hours of analysis. The team now collects more insightful data and acts on it faster.

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AirTreks - Travel

Nicereply helped AirTreks get fast, actionable customer feedback. Before, AirTreks only... used NPS surveys and got slow, limited data. With Nicereply, they now measure NPS, CSAT, and CES at key points in the customer journey. Feedback is shared instantly with the whole team through Slack and discussed in meetings. The Front/Nicereply integration lets agents collect feedback with every email. AirTreks uses this data to improve service and build strong customer relationships.

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New Zealand health sector - Health

1000minds created an online tool to measure health-related quality of life (HRQoL) for the New Zealand health sector. The tool uses... the PAPRIKA method to gather people's preferences about pain, disability, and depression. Over 5000 people in New Zealand used the tool to create value sets for EQ-5D-5L and SF-6D systems. The tool helps policy-makers decide which pharmaceuticals to fund and assess health care providers. It is user-friendly, reliable, and reduces costs compared to other methods.

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Brain Technologies - Artificial Intelligence

Instabug helped Brain Technologies fix slow bug tracking and improve app quality. Before Instabug, the... team used manual processes that caused delays and missed issues. Instabug let them find and fix bugs faster, assign tickets, and work better as a team. Integrations with Jira and Slack made tracking and communication easy. As a result, Brain Technologies sped up issue resolution and improved user satisfaction.

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Michael

Qeryz lets you identify who answers your surveys. Michael, a paying... user, uses Qeryz to show different surveys to visitors and existing users. He targets discounts only to new users, avoiding losses from existing customers. This helps him control offers and get better insights from his user base. Qeryz makes it easy to segment and target users for more effective feedback and marketing.

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Allen Associates - Recruitment

Customer Thermometer helped Allen Associates improve client and candidate feedback. The recruitment agency... used the tool to get real-time insights by embedding feedback buttons in emails. This made it easy to track satisfaction at key points in the hiring process. The data became a key part of company KPIs and board reviews. Allen Associates saw better retention and used positive feedback to grow business and build trust.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Retail

Footasylum - Retail

Chattermill helped Footasylum analyze customer feedback at scale. The company unified... NPS, CSAT, and Trustpilot data to find key trends and issues. Footasylum used Chattermill dashboards to share insights across teams and improve decision-making. They updated their returns policy based on insights and monitored competitors. As a result, Footasylum achieved a 4.4 Trustpilot score, an NPS over 80, and grew revenue by 7% year-on-year to £320M.

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SmartBuyGlasses - Retail

Zonka Feedback helped SmartBuyGlasses manage surveys and automate feedback. The platform made... it easy to process feedback quickly. SmartBuyGlasses increased their Net Promoter Score by 30%. Zonka Feedback improved how they tracked customer satisfaction. The solution streamlined their feedback process and boosted results.

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ABC Fine Wine & Spirits - Retail

Intouch Insight helped ABC Fine Wine & Spirits improve customer satisfaction using mystery shopping and customer surveys. The company measured... compliance with brand standards and collected real-time feedback. They saw a 3.5% increase in NPS, more loyalty program participation, and higher basket sales. Staff training and communication improved. ABC Fine Wine & Spirits now uses data to drive better business results and raise their standards.

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ABC Fine Wine & Spirits - Retail

Intouch Insight helped ABC Fine Wine & Spirits improve customer satisfaction using mystery shopping and customer surveys. The company measured... compliance with brand standards and collected real-time feedback. They saw a 3.5% increase in NPS, more loyalty program participation, and higher basket sales. Staff training and communication improved. ABC Fine Wine & Spirits now uses data to drive better business results and raise their standards.

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A national pharmacy chain - Retail

A national pharmacy chain wanted to improve service for over 170,000 customers each month. They started an... automated phone survey program using IVR to collect feedback from customers after they contacted the Customer Care Center. The IVR asked about the service agent and the overall experience. The feedback was analyzed with the Qualtrics Insight Platform and combined with CRM data. This helped the pharmacy chain see the full customer experience and make better decisions to improve service.

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Decathlon - Retail

Decathlon used SurveySparrow to improve feedback rates. Feedback rates increased... from 10% to 45%. Real-time feedback helped improve customer satisfaction. Decathlon has over 1,600 stores in 69 countries.

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Decathlon - Retail

Decathlon used SurveySparrow to improve feedback rates. Feedback rates increased... from 10% to 45%. Real-time feedback helped improve customer satisfaction. Decathlon has over 1,600 stores in 69 countries.

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Decathlon - Retail

Decathlon used SurveySparrow to improve feedback rates. Feedback rates increased... from 10% to 45%. Real-time feedback helped improve customer satisfaction. Decathlon has over 1,600 stores in 69 countries.

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Stockmann - Retail

Feedbackly and the Emotional Value Index (EVI®) helped Stockmann measure and improve emotional experience for their customers. Stockmann faced challenges... with traditional CX metrics like NPS and CSAT, which did not give deep insights. With Feedbackly, they now track emotions at every customer journey stage using EVI® surveys. This approach gives them better data on what drives customer loyalty and conversions. Stockmann saw a positive impact on revenue and business growth by focusing on emotional experience.

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Customer Feedback Management in Action in Education

Soka University of America - Education

AddSearch helped Soka University of America improve their website search. Soka needed to... combine information from many domains for a better visitor experience. The AddSearch team worked closely with Soka’s web team to design a search UI that matched the university’s look. Soka’s team can now adjust search settings without developers. AddSearch pulls content from different sites and lets Soka use features like Promotions and Pinned Results. Visitors now find information faster with search suggestions and easy-to-use tabs.

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Arizona State University - Education

Explorance Blue helped Arizona State University improve course evaluations and student feedback. ASU needed a... flexible, automated platform for its large, complex structure. Blue integrated with ASU's data sources to deliver detailed, role-based reports. The platform automated survey distribution, making the process more efficient for students and faculty. ASU chose Explorance for its adaptability and strong support for higher education institutions.

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Schools Industry - Education

Email to Case Automation helps schools manage support by creating cases from emails. The app links... cases to the right contact or account. It copies email bodies and attachments to the case. Users say it is easy to deploy and works well. The tool improves control and performance for support teams.

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Justina (educator) - Education

SimpleSurvey helped Justina, an educator, modernize her marketing research class. Before, students collected... survey data by hand, which took a lot of time and led to mistakes. With SimpleSurvey, students learned to create surveys, use skip logic, and analyze data in real time. The platform's easy interface and color-coded reports made learning simple. Fast support from SimpleSurvey kept classes running smoothly.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Food And Beverages

A global beverage company - Food & Beverages

Voxpopme’s platform helped a global beverage company get insights to decision-makers faster. The insights team... struggled to reach executives with key findings due to information overload and fragmented communication. Using Voxpopme’s AI-powered reporting, showreels, and a centralized repository, the team highlighted urgent trends and made insights more engaging. The company saw a 10X speed increase in video survey analysis, completed over 300 projects, and achieved a 97% efficiency gain in market research. Decision-makers became more engaged and made faster, better-informed choices.

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Costa Coffee - Food & Beverages

UserTesting helped Costa Coffee improve their Click & Collect app. The team used... UserTesting to reach younger audiences fast. They tested Figma prototypes and got feedback in under an hour. Costa saw a 1,500% increase in Click & Collect transactions over three years. App visits rose 12% after the Costa Club relaunch. 80,000 new football fans joined Costa Club through gamified app experiences.

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North Florida Sales - Food & Beverages

GoSpotCheck by FORM helped North Florida Sales improve sales execution. Before, they relied... on manual inspections and the honor system, which took hours. With GoSpotCheck, over 35 salespeople now track and verify retail tasks across 2,500 accounts. The app makes reporting fast and easy. Accountability increased, and execution levels improved. Salespeople use smartphones to record and verify completed tasks, making operations more efficient.

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A client who delivers farm-fresh fruits and vegetables that would otherwise go to waste - Food & Beverages

Marketing Systems Group used data fusion and advanced analytics to help a client who delivers farm-fresh fruits and vegetables. The client wanted... to learn more about their customers and expand into new markets. MSG combined internal customer data with external geodemographic and behavioral data. They used mapping, classification, and cluster analysis to find key customer traits and identify new market opportunities. This approach gave the client better insights to grow their business.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Manufacturing

Trivium Packaging - Manufacturing

CustomerGauge helped Trivium Packaging improve their customer experience program. Trivium used CustomerGauge... to run Net Promoter Score surveys and follow up with customers through Salesforce. In one year, they reached a 44% response rate and a 93% revenue coverage rate. The solution helped Trivium respond faster to customer feedback and improve support and product quality. Trivium became an AX Award nominee for their achievements.

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3M - Manufacturing

Medallia helped 3M improve their B2B distribution website. 3M used Medallia... to collect feedback from distributors. They made changes to their global platform based on this feedback. In the first year, page load times dropped by 60%. Customer satisfaction scores rose by about 3 points. 3M transformed key workflows using Medallia insights.

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3M - Manufacturing

Medallia helped 3M improve their B2B distribution website. 3M used Medallia... to collect feedback from distributors. They made changes to their global platform based on this feedback. In the first year, page load times dropped by 60%. Customer satisfaction scores rose by about 3 points. 3M transformed key workflows using Medallia insights.

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3M - Manufacturing

Medallia helped 3M improve their B2B distribution website. 3M used Medallia... to collect feedback from distributors. They made changes to their global platform based on this feedback. In the first year, page load times dropped by 60%. Customer satisfaction scores rose by about 3 points. 3M transformed key workflows using Medallia insights.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Insurance

Allianz - Insurance

Mopinion helps Allianz improve website conversion with customer feedback. Allianz uses Mopinion... to find and remove obstacles in the online journey. The company aims to make navigation and damage reporting easy for users. Allianz applies customer-centric principles and learns from other industries. The team meets with conversion experts from other companies to share ideas. Mopinion's feedback tools give Allianz insights to optimize the digital experience.

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AXA - Insurance

Verint Open Platform helped AXA transform its retail business customer journey. AXA used Verint... Speech Analytics and Workforce Management to improve service. The company reduced customer renewal average handle time by 23%, saving 3 minutes per call. Supplier call volume dropped by 34%. First contact resolution increased from 87% to 93%. AXA now uses intelligent insights to boost productivity and business growth.

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Essential StaffCARE (ESC) - Insurance

ClearlyRated's NPS survey platform helped Essential StaffCARE (ESC) measure client satisfaction and boost their online reputation. ESC achieved a... 74 NPS in their first annual survey, far above the insurance industry benchmark. They collected 232 client ratings and 91 testimonials, strengthening their sales and marketing. The platform also helped ESC quickly address unhappy clients and recognize top team members. These results transformed ESC's client relationships and internal engagement.

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Customer Feedback Management in Action in Information Technology And Services

Proper Sky - Information Technology And Services

Simplesat helps Proper Sky, a Philadelphia IT company, collect and act on customer feedback. The tool makes... it easy to track satisfaction and spot trends over time. Proper Sky finds Simplesat simple to use, with reliable features like contact syncing. The feedback is actionable, helping them improve client relationships. The CEO recommends Simplesat to other managed service providers.

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5centsCDN - Information Technology And Services

5centsCDN faced challenges with slow feedback processing, which delayed issue resolution and innovation. They integrated Userback... to improve their feedback management. This change led to a 5x acceleration in feedback processing and a 35% increase in customer satisfaction. The integration allowed for quicker adjustments, enhanced user experiences, and improved efficiency.

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CircleCI - Information Technology And Services

CircleCI had trouble managing feedback from many different places. Their old system... was hard to use and did not meet their needs. They chose Canny because it was easy to set up and had good integrations. Now, all product managers use Canny to collect and organize feedback in one place. This helps them make better product decisions and connect with their users. Feedback is now easier to manage and helps guide what they work on next.

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The Latest Customer Feedback Management Deployments delivering value in Hospitality

Atmantan Wellness Resort - Hospitality

Callexa NPS helped Atmantan Wellness Resort improve guest feedback collection. The resort used... the tool to gather real-time insights from guests. This led to better service and higher guest satisfaction. The feedback system was easy to use and integrated smoothly into their workflow. Staff could quickly respond to guest needs, boosting overall experience.

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Jordan Tourism Board - Hospitality

Cvent helped the Jordan Tourism Board reach more global meeting planners. The board faced... challenges with rapid industry changes and technology adoption. Using Cvent and CSN Advertising, they showcased their services and tracked RFPs. The platform's insights improved their marketing and decision-making. In the last year, they saw a threefold increase in RFPs and received $2.7 million in business through Cvent.

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Drumpellier Golf Club - Hospitality

SurveyGoo helped Drumpellier Golf Club move their member survey from paper to an online format. The team reviewed... and adapted the existing questionnaire for their survey platform. They collected data and produced key findings with summary charts and data tables. The results gave insight into member satisfaction and highlighted areas for improvement. This project made it easier for the club to understand and improve the membership experience.

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Driving ROI and results: Understanding the Impact of Customer Feedback Management in Health Wellness And Fitness

A health services company - Health, Wellness And Fitness

Remesh helped a health services company improve its ad messaging. The company's communication... team wanted to connect better with consumers. They used Remesh to refine their messaging. This helped them reach their customers more effectively. The case study shows how Remesh supports market research and communication goals.

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Centre de parodontie et d'implantologie - Health, Wellness And Fitness

InputKit helped Centre de parodontie et d'implantologie boost its NPS by 8 points. The dental clinic... now collects 7 times more Google reviews each month. Staff save 4 hours per week with automated sending. Employees receive 40 positive feedback messages monthly. InputKit improved customer experience and online reputation for this health and wellness provider.

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Earthbar - Health, Wellness And Fitness

Ovation helped Earthbar improve guest satisfaction and save over 400 customers in a few months. Earthbar used Ovation... to collect real-time feedback from guests at 40+ locations. The team could resolve issues within 15 minutes and spot trends quickly. Online reviews increased by 0.4 stars, with most stores now above a 4.0 rating. Earthbar now gets 100 feedback responses daily, up from just 10 per week.

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Customer Feedback Management in Action in Financial Services

LendingTree - Financial Services

Thematic helps LendingTree turn customer feedback into actionable insights. LendingTree struggled to... get useful insights from over 20,000 comments in 90 days. Thematic's AI platform automates analysis, saving hundreds of hours and removing the need for manual coding. Product and CX teams use Thematic dashboards to track NPS drivers and address pain points fast. LendingTree achieved a 543% ROI by using Thematic to improve products and lower acquisition costs.

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Millennium bcp - Financial Services

Google Cloud helped Millennium bcp transform its digital banking and personal loan strategy. The bank used... BigQuery, Google Analytics 4, and Firebase to analyze customer data and create predictive models. This led to highly targeted, personalized campaigns. BigQuery-powered audiences achieved a 2.6x higher conversion rate and 2.4x more conversions in owned media. Paid media conversion volume doubled, conversion rates were 1.9x higher, and cost per acquisition dropped by 36%. Millennium bcp now delivers more efficient, data-driven customer experiences.

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Fleetcor - Financial Services

Survio helps Fleetcor collect feedback from B2B clients across 11 EU countries in 6 languages. Fleetcor needed a... reliable way to gather data for better decisions and to stay ahead of competitors. Survio's survey platform is easy to use and needs no training. The tool's adaptability and multilingual support make it ideal for Fleetcor's international operations. Survio has improved Fleetcor's ability to run data-driven initiatives and enhance their services.

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The Latest Customer Feedback Management Deployments delivering value in Restaurants

ChowNow - Restaurants

Delighted eNPS helps ChowNow improve employee experience. ChowNow uses Delighted... to send quarterly eNPS surveys by email. The HR team tracks feedback trends and acts on employee input. They follow up with both promoters and detractors to address concerns. This process helps ChowNow keep employees engaged and improve workplace culture.

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Harvey's - Restaurants

Methodify helped Harvey's, a leading Canadian burger chain, test six new burger concepts quickly and easily. The team used... Methodify’s monadic concept test to get feedback from real customers. Results came in just days, showing which offers would drive the most traffic. Harvey’s gained clear insights to support marketing planning and regional targeting. The process was fast, simple, and improved customer-centric decision making.

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Someburros - Restaurants

Someburros is a fast casual Mexican restaurant with 8 locations. They wanted to... measure customer service and gather feedback from all their stores. ServiceGuru helped them collect more guest feedback and encouraged customers to share their experiences online. They collected 51,278 reviews and 31,278 survey answers. They gained over 1,600 new email addresses for marketing. Their Google rating went up by 5% and reviews posted to Google increased by 55%.

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Customer Feedback Management in Action in Entertainment

Alton Towers - Entertainment

SmartSurvey helps Alton Towers collect feedback from visitors using custom surveys. The team uses... surveys to gather insights for decision-making, benchmark performance, and improve customer service. Surveys are sent after visits, at events, and through tablets on site. Custom branding on surveys builds trust with guests. Project teams use the data to track progress and measure against targets. Alton Towers values SmartSurvey's attentive support and quick response to issues.

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Screen Engine/ASI - Entertainment

Screen Engine/ASI faced challenges delivering coding results on time for movie and TV screenings. Coders worked overnight... using Excel, but remote work during COVID-19 affected collaboration and visibility. They adopted Ascribe's Coder platform, which improved productivity and visibility. Coder's tools allowed for better project management and faster data export. Screen Engine reduced coding time by 70% on a project, leading to significant ROI and the ability to take on more projects.

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Customer Feedback Management in Action in Computer Software

Clay - Computer Software

Clay used Upvoty to collect user feedback and build a strong community. They focused on... growth marketers in outbound sales teams to improve product-market fit. Clay created a Slack channel and used Upvoty’s feedback portal to connect users and gather ideas. They switched to usage-based pricing with flexible credits, making customers happier. By adding AI features like Claygent, they helped teams save time and personalize outreach. These changes helped Clay grow to a $500M SaaS company.

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Zendesk - Computer Software

Research Hub helped Zendesk save over 2. 5 hours per...project by combining five tools into one. The platform now manages 25,000 research participants for Zendesk. A small ReOps team of two supports more than 200 researchers, product managers, and designers. Zendesk used Research Hub to make customer recruiting self-serve and reduce manual work. The solution removed bottlenecks and improved flexibility for urgent projects.

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Driving ROI and results: Understanding the Impact of Customer Feedback Management in Government Administration

Environment Agency - Government Administration

Civica helped the Environment Agency improve WEEE evidence reporting. The old digital... application was not fit for purpose. Civica integrated services to reduce the IT estate and improve evidence management. Around 180 organisations use the new service. The system expects 10,000 evidence notes and transfers each year. Evidence transfer efficiency improved five-fold, as transfers no longer happen one by one.

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Departments of Transportation in Florida and Georgia - Government Administration

Opiniator helped the Departments of Transportation in Florida and Georgia improve rest area feedback. Before, they used... paper comment cards, which delayed issue resolution by weeks. With Opiniator, visitors gave instant feedback using their phones. This let maintenance contractors fix problems right away. The time to contact visitors dropped from over a month to just a few days. Contractor accountability and performance tracking also improved.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Management Consulting

AEC - Management Consulting

AEC used IdSurvey software for the Active Logan Participation Study, commissioned by Logan City Council. The project needed... advanced scripting, so AEC worked with the IdWeb team for custom survey development. They used telephone, face-to-face, and online modules to reach a diverse population. The research helped the council understand sport and activity participation in Logan. The study won the Parks & Leisure Australia (QLD) Award of Excellence for research.

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BEING At Full Potential - Management Consulting

SurveyGold helps BEING At Full Potential deliver a human potential assessment tool. The company needed... a way to measure performance and gather data for business leaders. SurveyGold made it easy to distribute surveys and analyze results. The tool is user-friendly, flexible, and cost effective. BEING At Full Potential is very satisfied with the solution and its customer support.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Design

20 Minuten - Media

Riddle quiz maker helped 20 Minuten boost reader engagement and ad revenue. By adding interactive... quizzes to articles, 20 Minuten saw users spend more time on page and complete more quizzes. The animal idioms quiz had an 80% start rate and 72% completion rate, with users staying nearly four minutes. Ad placements inside quizzes delivered CPMs 20% higher than other placements. Editors found the platform easy to use and creative. Riddle quizzes turned passive readers into active participants and increased monetization.

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20 Minuten - Media

Riddle quiz maker helped 20 Minuten boost reader engagement and ad revenue. By adding interactive... quizzes to articles, 20 Minuten saw users spend more time on page and complete more quizzes. The animal idioms quiz had an 80% start rate and 72% completion rate, with users staying nearly four minutes. Ad placements inside quizzes delivered CPMs 20% higher than other placements. Editors found the platform easy to use and creative. Riddle quizzes turned passive readers into active participants and increased monetization.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Marketing And Advertising

mindswarms - Marketing And Advertising

Mindswarms used its mobile video survey platform to study how Millennial women in the US relate to home cleaning and cleaning brands. The research focused... on emotional triggers, using mother-daughter dynamics to uncover deep insights. Mobile video surveys enabled candid, personal responses, revealing cleaning habits and emotional connections. The study design leveraged ethnography best practices for richer, more authentic market research results.

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Crakmedia - Marketing And Advertising

Betterworks helped Crakmedia align teams and scale fast. Crakmedia used Betterworks... for structured onboarding, SMART OKRs, and regular check-ins. They integrated Betterworks with Slack and Jira for seamless performance management. Voluntary turnover dropped from 34% to 15% by 2023. Employee engagement scores rose from 7.4 to 8.2. Time to hire fell from 52 to 22 days, and time to full productivity dropped from 12 months to 3.

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Recent adoption and success with Customer Feedback Management software in Transportationtruckingrailroad

ArrowXL - Transportation/trucking/railroad

CXone helped ArrowXL fix problems with old, separate systems. ArrowXL used CXone... to bring all contact center work into one place. Agents now save time and work faster. ArrowXL saw a 10% drop in labor costs and agents handle two more contacts per hour. Better reporting lets managers and agents see how they are doing. Coaching and first-contact resolution improved. ArrowXL plans to use more AI features in the future.

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Global rental car brand - Transportation

InMoment used its advanced AI and NLP tools to help a global rental car brand find $34 million in potential revenue tied to pickup speed. The brand wanted... to understand what drives customer satisfaction and the cost of poor experiences. InMoment analyzed surveys, social media, and competitor feedback to find that speed of service was the main issue. They used Reputation Management and Market Pulse studies to reveal hidden gaps and benchmark against competitors. The insights led to clear recommendations for improving customer experience and loyalty.

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Customer Feedback Management in Action in Automotive

vehicle hire company (insured client) - Automotive

Davies Special Investigations helped a vehicle hire company investigate a suspicious Rolls Royce Ghost insurance claim. The claim involved... a reported accident with unclear details and a high payout request. Davies' team found links between the claimant and the repair facility, raising concerns. Their investigation led to the claim being repudiated. This saved the client over £130,000.

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BMW Group - Automotive

QuestionPro helps BMW Group speed up market research. BMW uses QuestionPro... Audience and survey tools to run panel studies and collect high-quality data. The platform's Data Quality Check tool removes bad responses. BMW can do research in-house or get full-service support from QuestionPro. This lets BMW respond fast to market needs and make better decisions.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Internet

Match Group - Internet

Iterate helped Match Group improve their user feedback process. Match Group used... Iterate to collect feedback from users in their apps. This made it easier for them to understand what users wanted. As a result, they could make better product decisions. The process was simple and fast for their team.

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Reddit - Internet

Reddit used Attest’s multi-market feature to study how its platform influences big life events like weddings, births, and moving. The challenge was... to show how Reddit shapes purchase decisions during these moments. Attest helped Reddit survey users in the US, Canada, Australia, and the UK. The research found Reddit is a leader for 'Lifestage' events and that users return for advice as they move through life. Brands can use these insights to better advertise on Reddit.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Non Profit Organization Management

St John Ambulance - Non Profit Organization Management

Microsoft Advertising helped St John Ambulance use generative AI tools to improve their digital advertising. The charity wanted... to cut production costs, increase creative agility, and keep their brand consistent. With Ads Studio and Copilot, they made high-quality ad assets faster and cheaper. They used AI to create custom images for campaigns, showing products like AEDs in real-life settings. This made their ads more relevant and helped protect their brand identity.

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Customer Feedback Management in Action in Real Estate

Baptist Health - Wellness

Listen360 helps Baptist Health track patient feedback in real time. The platform gives... instant insights into patient satisfaction. Staff can quickly address service issues as they arise. Leaders use the data to improve patient experience. This helps Baptist Health focus on what matters most to patients.

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Driving ROI and results: Understanding the Impact of Customer Feedback Management in Telecommunications

Aircall - Telecommunications

Satismeter helps Aircall track Net Promoter Score (NPS) as a key metric. The Satismeter-Slack integration... lets the team see NPS results weekly. The CEO shares these results with the whole company. NPS data from Satismeter guides Aircall's product roadmap. This helps Aircall improve customer experience and make better decisions.

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The Latest Customer Feedback Management Deployments delivering value in Banking

Handelsbanken - Banking

Handelsbanken used Questback to improve customer feedback collection. Before, they relied... on yearly surveys from an external company. These surveys showed high satisfaction but lacked detailed insights. With Questback, Handelsbanken now gets real-time feedback from customers. Managers and employees can see how they perform and make improvements. The new system gives better insight into sales team performance and customer relationships.

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Customer Feedback Management in Action in Human Resources

DS Benefits - Human Resources

Encompass-CX's Customer Experience Management application helped DS Benefits improve client retention and increase customer lifetime value. DS Benefits wanted... to better understand their market ranking, client perceptions, and growth opportunities. They used Encompass-CX to measure client motivators and identify at-risk customers. The solution led to a 57% survey response rate, helped DS Benefits hit their revenue target in the first year, and enabled them to develop strategies based on buyer motivation.

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Driving ROI and results: Understanding the Impact of Customer Feedback Management in Construction

Tri Management Ltd - Construction

Pocket Survey helped Tri Management Ltd with fire door and fire stopping surveys. The company needed... a flexible app with customizable templates. Pocket Survey offered easy setup, low entry cost, and strong technical support. The team provided helpful videos and personal online training. Support tickets were answered quickly with instant fixes or training. Tri Management Ltd recommends Pocket Survey for mobile survey needs.

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Recent adoption and success with Customer Feedback Management software in Publishing

Boone Newspapers Inc. - Publishing

Boone Newspapers Inc. , a family-owned...newspaper group, partnered with Second Street to implement a 'Best Of' ballot program. In their first year, they generated $1,200,000 in revenue. They revamped their structure and sales execution, leading to a 1915% increase in users year-over-year. Additionally, they grew their email database by 47,132.

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Driving ROI and results: Understanding the Impact of Customer Feedback Management in Sports

David Hollinshead (Insight Lead – The Jockey Club, The Football Association, Chelsea Football Club) - Sports

David needed to bring a data-led approach to his organization with a small budget. He used Shout... to run surveys, track brand reputation, and present data simply. Shout's easy-to-use tools helped him convince senior leaders of the value of data. The platform made reporting simple and kept branding consistent. David found Shout affordable and praised its customer service.

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The Customer Feedback Management Blueprint for Better Selection Decisions in Pharmaceuticals

Almac Sciences - Pharmaceuticals

MasterControl helped Almac Sciences speed up contract manufacturing. Almac Sciences used... electronic batch records to improve their process. The company moved from paper to digital records. This made their work faster and more accurate. Almac Sciences now delivers products to clients more quickly. The switch to MasterControl made their manufacturing more efficient.

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Customer Feedback Management in Action in Events Services

Eventree - Events Services

Prodsight helped Eventree cut support time and boost customer satisfaction. Eventree used Prodsight... to analyze Intercom conversations and spot top user issues. They fixed a major usability problem, reducing related support requests from 150 to 3 in one month. Prodsight's automated insights made it easy to track and resolve product pain points. Eventree now uses Prodsight to guide monthly product improvements.

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The Latest Customer Feedback Management Deployments delivering value in Hospital And Health Care

Barchester Healthcare - Hospital & Health Care

Barchester Healthcare used the CustomerSure VoC Platform to improve care quality across 250 homes and hospitals. They needed a... robust feedback system to address challenges in customer experience. The solution provided real-time feedback and worked for all age groups. As a result, Barchester saw higher quality ratings, better satisfaction, and improved occupancy rates. Their journey offers key insights for organizations managing multiple sites or diverse customer groups.

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